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All Journal JAS-PT Jurnal Analisis Sistem Pendidikan Tinggi JURNAL LENTERA BISNIS Jurnal Manajemen Dirgantara Community Development Journal: Jurnal Pengabdian Masyarakat International Journal of Educational Research and Social Sciences (IJERSC)
Rizky Wahyudha Rosiawan
Universitas Muhammadiyah Lamongan
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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Impact of The Covid-19 Pandemic Om Education Service Satisfaction in Higher Education Abdul Majid; Elvina Assadam; Rizky Wahyudha Rosiawan
JAS-PT (Jurnal Analisis Sistem Pendidikan Tinggi Indonesia) Vol 5 No 2 (2021): JAS-PT Edisi DESEMBER 2021
Publisher : Forum Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36339/jaspt.v5i2.501

Abstract

Abstrak Penelitian ini dilakukan di Universitas Muhammadiyah Lamongan dengan memberikan lembar survey kepada seluruh pengguna layanan, agar diketahui kemampuan Universitas Muhammadiyah Lamongan dalam beradaptasi dan berkembang terhadap pemberlakuan sistem pembelajaran dan pelayanan baru yaitu secara online. Tujuan penelitian ini adalah untuk mengetahui tingkat kesuksesan yang telah dicapai selama penggunaan sistem online di Universitas Muhammadiyah Lamongan. adapun idikator yang akan digunakan antara lain sarana, kemampuan, keandalan, jaminan, dan sikap saat memberikan pelayanan. Penelitian ini menggunakan pendekatan penelitian kuatitatif. pendekatan kuantitatif dipilih agar bisa mengetahui secara langsung tingkat kepuasan penggunaan pelayanan secara detail. prosedur pelaksanaan penelitian secara keseluruhan yaitu melakukan studi pendahuluan, menentukan metode penelitian, melakukan pengumpulan data, setelah data terkumpul maka adak diolah agar bisa menjawab rumusan masalah. metode pengumpulan data pada penelitian ini adalah dengan menggunakan kuesioner, Jumlah populasi dalam penelitian ini adalah 1841 jumlah sampel 95 teknik sampling yang digunankan proportionate stratified ramdom sampling Hasil dari penelitian menunjukan bahawa sarana fisik, kemampuan pegawai, keandalan pegawai, jaminan pegawai dan sikap berpengaruh terhadap kepuasan mahasiswa Universitas Muhammadiyah Lamongan baik secara simultan dan parsial Abstract This research was conducted at the University of Muhammadiyah Lamongan by providing survey to all service users, in order to know the ability of the University of Muhammadiyah Lamongan in adapting and developing to the implementation of a new learning system and services. The purpose of this study is to determine the level of success that has been achieved during the use of the online system at the University of Muhammadiyah Lamongan. This study uses a quantitative research approach. The quantitative approach was chosen in order to know directly the satisfaction level of service use in detail. The population in this study was 1841 the number of samples 95 sampling techniques used proportionate stratified ramdom sampling. The results of the study show that physical facilities, employee capabilities, employee reliability, employee guarantees and attitudes have an effect on student satisfaction at the University of Muhammadiyah Lamongan both simultaneously and partially.
Student Responses to the Implementation of MBKM (Study on FEB Students who follow International Course Asia University) Suryani Yuli Astuti; Rizky Wahyudha Rosiawan; Suyit no
International Journal of Educational Research & Social Sciences Vol. 3 No. 1 (2022): February 2022
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v3i1.249

Abstract

The Ministry of Education and Culture enacted a new policy with the name Merdeka Learning Campus Merdeka (MBKM). The Independent Learning Program - Merdeka Campus is expected to be able to answer the challenges of higher education to produce graduates who are in accordance with the times, advances in science and technology, the demands of the business world and the industrial world, as well as the dynamics of society”. In response to this, the University of Muhammadiyah Lamongan held a student exchange program aimed at implementing the Independent Learning Campus (MBKM) policy. The student exchange program carried out by the University of Muhammadiyah Lamongan is the International Course at Asia University. On the other hand, The International Course activities require an evaluation to determine the level of effectiveness of the program and the benefits that students get as participants from these activities. The purpose of this study is to find out student responses to the MBKM program through: International Course Asia University implemented by Muhammadiyah University of Lamongan. "This type of research is a qualitative research with descriptive analysis using data collection techniques through observation, FGD, interviews, and documentation". Based on the results of data analysis using descriptive qualitative techniques, it is known that students have a positive perception of the MBKM program that is implemented in which students are facilitated by the university in participating in the program, it is indicated that the implementation of the student exchange program is facilitated by bureaucracy, very varied learning media, and facilitated from the University of Muhammadiyah Lamongan through the student exchange International Course at Asia University.
PENERAPAN DIGITAL MARKETING SEBAGAI STRATEGI DALAM MENINGKATKAN PEMASARAN UMKM Adi Lukman Hakim; Erna Nur Faizah; Mega Barokatul Fajri; Rizky Wahyudha Rosiawan; Jennifer Farihatul Bait
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2023): Volume 4 Nomor 2 Tahun 2023
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v4i2.13138

Abstract

Perkembangan teknologi internet menjadi penanda masuknya era revolusi industri 4.0. Kehadiran internet yang memiliki kemampuan untuk mengakses informasi dengan cepat dan mudah, menjadi peluang baru bagi UMKM untuk memasarkan produknya karena internet telah mengubah aturan dasar pemasaran di dunia yang tradisional menjadi digital marketing. Tujuan dari kegiatan ini adalah memberikan pelatihan dan pendampingan kepada Ibu-Ibu PKK dan masyarakat yang mempunyai UMKM tentang implementasi digital marketing sebagai strategi dalam memasarkan produk serta menginovasikan dan kreativitas produk UMKM di Desa Tracal. Adapun tahap pelatihan dan pendampingan, terdiri dari beberapa kegiatan yaitu: (1) pengenalan digital marketing (2) Pengenalan e-commerce (3) Pengenalan packaging dan branding, (4) Dokumentasi produk (5) pembuatan produk. Kegiatan dalam pengabdian menggambarkan bahwa peningkatan produk UMKM yang ada di Desa Tracal memiliki e-commerce sebagai alat untuk melakukan promosi produk, pemilik UMKM pemahaman tentang Digital Marketing serta mampu mengelola e-commerce dan paham mengenai inovasi produk UMKM. Sehingga dapat menunjukkan bahwa dalam mengimplementasikan digital marketing berpengaruh dalam meningkatkan pemasaran UMKM dan pengimplementasiaanya memberikan manfaat dan kendala yang mengiringinya.
KEPUASAN PELANGGAN TERHADAP MINAT BELI ULANG PELANGGAN PADA TOKO ZEE THRIFT LAMONGAN Erna Nur Faizah; Adi Lukman Hakim; Rizky Wahyudha Rosiawan
Jurnal Manajemen Dirgantara Vol 16 No 2 (2023): Jurnal Manajemen Dirgantara, Desember 2023
Publisher : Sekolah Tinggi Teknologi Kedirgantaraan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56521/manajemen-dirgantara.v16i02.1029

Abstract

Customer satisfaction can provide benefits, including the relationship between the company and consumers to come back for repeat purchases, and can also form word of mouth recommendations that are profitable for the company. One of them is the retail business, which is a business of distributing goods and services at the final level, which will be directly enjoyed by consumers. The more competitors, the more companies are required to be able to see every opportunity and develop strategies to be able to provide maximum customer satisfaction. This study aims to determine the effect of customer satisfaction on customer repurchase interest. The population in this study were customers at Zee Thrift Lamongan. The sample in this study were 100 respondents using purposive sampling method. The study used primary data by distributing questionnaires to respondents. The data analysis technique uses descriptive analysis and simple linear regression analysis using software tools used in research is SPSS. The results of this study prove that there is an effect of customer satisfaction on repurchase interest at the Zee Thrift Lamongan store.
KEPUTUSAN PEMBELIAN BERDASARKAN KUALITAS PELAYANAN, HARGA DAN ATMOSFER CAFE: PENGUJIAN EMPIRIS PADA MAKTUN KOPI LAMONGAN Rizky Wahyudha Rosiawan; Adi Lukman Hakim; Rifqi Kharisma Ramadhan
JURNAL LENTERA BISNIS Vol. 14 No. 2 (2025): JURNAL LENTERA BISNIS, MEI 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i2.1620

Abstract

This study aims to determine the effect of service quality, price and cafe atmosphere on purchasing decisions (case study on Maktun Kopi in Lamongan city). This study uses a quantitative method with a sample of 100 respondents with the help of IBM SPSS 26 data processing. The results of this study indicate that partially the service quality variable has a positive and significant effect on purchasing decisions with a t-value of 2.952 which is greater than the t table of 1.660, partially the price variable has a positive and significant effect on purchasing decisions with a t-value of 3.942 which is greater than the t table of 1.660, partially the Cafe atmosphere variable has a positive and significant effect on purchasing decisions with a t-value of 4.606 which is greater than the t table of 1.660, simultaneously the influence of service quality, price and Cafe Atmosphere have a positive and significant effect on purchasing decisions (case study on Maktun Kopi in Lamongan city) with an F count of 34.955 more than F table 2.699
Co-Authors ABDUL MAJID Adi Lukman Hakim Astuti, Suryani Yuli Elvina Assadam Erna Nur Faizah Erna Nur Faizah Fajri, Mega Barokatul Jennifer Farihatul Bait Rifqi Kharisma Ramadhan Suyit no