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Journal : Jurnal Widya Manajemen

TECHNOLOGY ACCEPTANCE DAN CONSUMER DECISION MODEL SEBAGAI DASAR PEMBANGUN MODEL NIAT ADOPSI TEKNOLOGI INTERNET DI KALANGAN PENGGUNA INTERNET Utami, Christina Whidya; Tulipa, Diyah
Jurnal Widya Manajemen & Akuntansi Vol 6, No 1 (2006)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

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Abstract

This research explains the model of technological adoption and perception to intention of purchase of the internet consumer in Surabaya. However, consumer behavior that was formed by purchasing intention is threatened by two theories: Technology Acceptance Models (TAM) and Consumer Decision Model (CDM). Technology Acceptance Models predicts the consumer intention to use the information system and technology. While CDM model is used to measure the effectiveness of information media. The results indicate that the models prove the hypotheses. This research indicates that the internet consumer has been using internet as a media to get information, concerning product, hence the online purchasing.
Sikap Pemirsa terhadap Program Acara Televisi Swasta Nasional Tulipa, Diyah
Jurnal Widya Manajemen & Akuntansi Vol 4, No 2 (2004)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

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Abstract

At the turn of broadcasting growth in Indonesia for the last decade, the competition among private televisions to get audiences is becoming arise too. This paper draws on the correlation between attitude and preference of television's audiences. Moreover, this study measure the attitude of audiences by point ideal which is based on argument that people has ideal value about object some sort of audiences has ideal value about televisions program. Finally, this paper indicates that attitude has positive correlation with preference. It is showed by audience's behavior to see the television's program.
Efisiensi Alokasi Bahan Baku dan Tenaga Kerja Langsung untuk Mengurangi Biaya Produksi Tulipa, Diyah
Jurnal Widya Manajemen & Akuntansi Vol 4, No 1 (2004)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5398.528 KB)

Abstract

Technological implementation of manufacture is not focused on its technical problems but exactly on managerial problems. Planning is needed to minimize risk. In order to minimize risk the effort be conducted with efficiency of production factors, Raw material and direct labor are two of production factors that involved directly to production process. Most industries face that raw is the biggest expense component. Direct labor can not reduce production cost directly. It has to optimalize in aim to increase productivity. Efficiency of allocation of raw material and direct labor improve the productivity. Than, the company has provides competitive advantages.