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Journal : Communication and Information Journal

Analisis Sentimen Opini Masyarakat Terhadap Kebijakan Kenaikan PPN (Pajak Pertambahan Nilai) pada Media Sosial Twitter dengan Metode Support Vector Machine Kemal Khadafi; Firli Irhamn; Doni Abdul Fatah
Comit: Communication, Information and Technology Journal Vol. 3 No. 2 (2025): Comit: Communication and Information Journal
Publisher : IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/comit.v3i2.8778

Abstract

The increase in Value Added Tax (VAT) as part of the government's fiscal policy has caused various responses from the public. This study aims to determine public perceptions of the VAT increase policy by analyzing sentiments expressed through Twitter social media. A total of 1500 Indonesian-language tweets were collected using Tweet-Harvest in the period from June 1, 2024 to June 1, 2025. The data was then processed through the stages of cleaning, case folding, tokenizing, stopword removal, and stemming. Text features were extracted using the Term Frequency-Inverse Document Frequency (TF-IDF) method, and classified into positive, negative, and neutral sentiments using the Support Vector Machine (SVM) algorithm with a linear kernel. The classification results showed that neutral sentiment was the most dominant, followed by negative and positive sentiments. The SVM model performed well with an accuracy of 89.09%, proving its effectiveness in classifying Indonesian-language social media texts. This study is expected to provide input for the government in understanding public perception of the policies implemented, as well as demonstrating the potential of sentiment analysis as a tool in digital public opinion-based decision making.
Co-Authors Achmad Yasid Agung Ridwan Asmaka Alfiyani, Wulan Ali Syakur, Muhammad Anam, Nafi'ul Andharini Dwi Cahyani Angkoso, Cucun Very Apria Ananda Anam, Pinky Budi Soesilo Cholik Setyo Laksono Dafid, Ach Dini L. A. Diniyanti Diniyanti Eka R. Putri Fachrudin, Muchammad Farchan Farhan Reynaldi Valerian Fifin Ayu Mufarroha Firdaus, Muhammad Adzin Firli Irhamn Firli Irhamni Fitri Damayanti Fukaha, Syaechu Agiel Hairil Budiarto Haryadi, Alya Nabila Putri Hastie Audytra Hidayatullah, Ridho Ibnu Irawan Ifandia, Alfian Mahendra Ika Oktavia Suzanti Irma Dila Febrianti Irsyada, Rahmat Jamaluddin Al Afghoni Jefri Maulana Haq Julian Sahertian Junarti Junarti Kamil, Fajrul Ihsan Kemal Khadafi Khusnul Fatimah M Ubaidillah M Zainudin M. Boy Singgih Gitayuda M. Zainudin Mahendra Ifandia, Alfian Mashitapasha, Revica Moch. Mifahul Huda Firmansyah Moh Jufriyanto Mohammad Syarief, Mohammad Muhammad Rafidianto Muharram Brihan Harimurti Mulaab Mulaab Muslihah, Paniti Nasrulloh Nasrulloh Negara , Yudha Dwi Putra Novi Duwi Saputri Nur H. Mustafit Nurmaya, Septia Tri Nurul Mahpiroh Okie Maria Amul Husnah Oktavia Dwi Iswahyuni Putra Argadinata, Andicho Rachmad Masbadi Hatullah Nurnaryo Resty Wulanningrum Reynaldi Valerian, Farhan Rifky Maulana Yusron Rifqi, Khoirur Rizal, Fahrur Sawaki, Sawaki Setya Chendra Wibawa Shofi Mubarok Shofia Hardi Soesilo, Budi Sukri, Hanifudin Syam, Akhmad Ramdani Syarifatun Miftakhul Rizki Teguh Pribadi Thorida Nur Asih Uddin, Syah Rafi Wahyudi Agustiono Wahyudi Agustiono Wahyudi Setiawan Yudha Dwi Putra Negara, Yudha Yusuf Khoirul Umam Yusuf Khoirul Umam Zidni Alfian Barik