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All Journal E-Journal Widya Ekonomika Jurnal Ilmiah Widya JURNAL LENTERA BISNIS Jurnal Manajemen Retail Indonesia (JMARI) Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Jurnal Pengabdian Masyarakat Sains dan Teknologi Cakrawala: Jurnal Pengabdian Masyarakat Global Journal of Language Education Jurnal Nusantara Berbakti Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat Ardhi: Jurnal Pengabdian dalam Negri Harmoni Sosial : Jurnal Pengabdian Dan Solidaritas Masyarakat DIVERSITY: Journal of Multi Science Linearity
Rahmi Rosita
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Social Sciences Other

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Journal : E-Journal Widya Ekonomika

 1 
ANALISIS FAKTOR KUALITAS PELAYANAN DAN KEPUASAN MAHASISWA TERHADAP MINAT UNTUK MEREFERENSIKAN POLITEKNIK LP3I JAKARTA - KAMPUS BEKASI Rosita, Rahmi
E-Journal Widya Ekonomika Vol 1 No 1 (2017)
Publisher : L2Dikti Wilayah III

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Abstract

College education providers should improve service quality, so with a good quality of service they can give satisfaction to the customer in this case students. The purpose of this study is to: (1) describe the quality of service and the satisfaction of students of the Polytechnic Campus in East France, (2) analyze the magnitude of influence. service quality, satisfaction of Student interest refer France Polytechnic Campus in Bekasi (Campus The purpose of this study: 1) to describe the quality of service and satisfaction LP3I Polytechnic Campus Student Bekasi. 2). To analyzethe influence of service quality, student satisfaction referring to interest at the Polytechnic Campus Campus LP3I Bekasi, 3). To analyze which factors have a dominant influence on campus interest Politeknik LP3I Jakarta Campus Bekasi. The research method using multiple linear regrersi, kind research using quantitative and qualitative measurement scale with a Likert scale. Polytechnic student population is LP3I Bekasi Jakarta Campus with a sample of 100 questionnaires that can be analyzed further. Analysis methods such as statistic analysis assisted management with SPSS. From the research, the numbers obtained correlation (R) between quality of service (X1), customers at is faction (X2), there ference interest (Y) is equal to 0836. that is, the relationship between the two variables is very strong. The positive correlation indicates the relationship between service quality, student satisfaction with the direction of there ference interest. To determine the influence of service quality, customer satisfaction, then visits his R Square. Figures R Square is also called the coefficient of determination.
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH BNI, BRI, BANK MANDIRI DAN BCA DI BEKASI Rosita, Rahmi
E-Journal Widya Ekonomika Vol 1 No 1 (2017)
Publisher : L2Dikti Wilayah III

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Abstract

Lembaga perbankan merupakan instrumen penting bagi pemerintah dalam mengendalikan kebijakan keuangan dan moneter dalam menstabilkan serta meningkatkan pertumbuhan ekonomi. Sebagai perusahaan jasa, bank dituntut semakin profesional, dapat dipercaya dan unggul dalam pelayanan serta dapat mengimbangi perubahan keinginan nasabah secara efektif. Tujuan penelitian ini untuk mengetahui: (1) pengaruh kualitas pelayanan terhadap kepuasan nasabah Bank BNI,BRI,Bank Mandiri dan BCA di Bekasi, (2) faktor yang paling dominan dari variabel-variabel kualitas pelayanan. Penelitian ini menggunakan metode survei. Teknik pengolahan dan analisis data dengan regresi linier berganda dan analisis uji hipotesis dengan bantuan program statistik SPSS. Hasil penelitian menunjukkan bahwa: (1) Faktor kualitas pelayanan berpengaruh signifikan terhadap kepuasan nasabah Bank BNI,BRI,Bank Mandiri dan BCA di Bekasi. (2) Lima faktor variabel kualitas pelayanan yaitu Tangibles (bukti fisik), Reliability (kehandalan), Responsiveness (cepat tanggap), Assurance (jaminan), dan Emphaty (empati) secara bersama-sama dan secara parsial berpengaruh signifikan terhadap variabel kepuasan nasabah, dengan faktor yang paling dominan adalah variabel Assurance (jaminan).
PENGARUH LOKASI, KELENGKAPAN PRODUK, KUALITAS PRODUK, PELAYANAN, HARGA, DAN KENYAMANAN BERBELANJA TERHADAP MINAT BELI ULANG KONSUMEN PADA LOTTE MART BEKASI JUNCTION Rosita, Rahmi
E-Journal Widya Ekonomika Vol 1 No 2 (2018)
Publisher : L2Dikti Wilayah III

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Abstract

Indonesia with a population of about 240 million more a potential market for modern retail business. Consumers have many alternatives in choosing where to shop. Therefore the modern market (retail) must consider a variety of factors that will influence the consumer's perception of consumer behavior in choosing the best shopping by consumers.The purpose of this experiment is (1). To test the effect of the location, range of products, product quality, service, price, convenience shopping. (2). This study also aims to determine the contribution of these factors is most dominant in influencing consumer buying interest re. The study involved 100 respondents taken by purposive sampling with questionnaires instrument. Measurements with Likert scale. The analysis technique processed using SPSS. This research is a quantitative and qualitative research, using multiple linear regression. The results showed that: (1). There is a significant relationship between the variables of location, range of products, product quality, service and shopping convenience to the buying interest re-consumers, except for the variable service negatively affect the buying interest re-consumers. (2) It was found that the price variable has the most dominant influence on all six variables decider against the consumer purchase interest.
Co-Authors Ali Satri Efendi Ari Susanti Budiasningrum, Retno Setya Darlin, Evalina Dyan Yuliana Enny Diah Astuti Evy Purwitasari, Maria Jajang Setiawan Karomah, Nurul Giswi Putri, Alfina Apriliana Eka Rahmat Basuki RETNO SETYA BUDIASNINGRUM Ria Estiana Risma Cahyani Utami, Rahayu Tri