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All Journal Jurnal Perikanan dan Kelautan Berkala Perikanan Terubuk Jurnal Online Mahasiswa (JOM) Bidang Perikanan dan Ilmu Kelautan JURNAL PENGABDIAN KEPADA MASYARAKAT Acta Aquatica: Aquatic Sciences Journal Marinade Authentic Research of Global Fisheries Application Journal (Aurelia Journal) Asian Journal of Aquatic Sciences Unri Conference Series: Community Engagement
N. Ira Sari
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Agriculture, Biological Sciences & Forestry Arts Humanities Earth & Planetary Sciences Education Environmental Science Immunology & microbiology Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Social Sciences Other

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Journal : Unri Conference Series: Community Engagement

 1 
Penerapan Diversifikasi Snack Makaroni Ikan Aneka Rasa sebagai Upaya Akselerasi Daya Saing Produk Lokal Kelompok Mastali Madu Sidauruk, Santhy W.; Dewita, Dewita; Sari, N. Ira; Desmelati, Desmelati; Yanti, Chicka Willy; Metalisa, Rindi; Huda, Nurul; Fatiranes, Erlando; Putri, Tiara Beneva; Sadewa, Bagaspati L.; Fanzuri, M. Reza
Unri Conference Series: Community Engagement Vol 7 (2025): Seminar Nasional Pemberdayaan Masyarakat
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/unricsce.7.423-437

Abstract

The Mastali Madu group is confronted with significant challenges in the marketing of its fish macaroni snacks. These challenges primarily stem from the group’s limited product variety in terms of flavor options and the absence of distribution permits, which restricts its marketing opportunities. To address these issues, a community service activity was conducted in the form of diversifying fish macaroni snacks into various flavors, with the aim of accelerating the competitiveness of the Mastali Madu group’s local products. The implementation methods included assistance in the diversification of fish macaroni snacks with various flavors and the procurement of product distribution permits. The findings of the activity demonstrated an enhancement and the capacity in the group members’ to manufacture fish macaroni snacks with diverse flavors, including grilled corn, BBQ, and balado. These snacks were found to possess a palatable taste, a crispy texture, and 86.67% extremely like of panelists’ hedonic level. From an economic perspective, the product has demonstrated added value in comparison to previous iterations, offering a diverse range of flavors and holding a-P-IRT license, thereby facilitating market expansion. The conclusion of this activity is that the implementation of diversified fish-flavored macaroni snacks can serve as one strategy to accelerate the competitiveness of local products, while also enhancing skills, self-reliance, and business opportunities for the Mastali Madu Group.
Co-Authors ', Desmelati ', Febriandi ', Firmansyah ', Megawati ', Purwanda ', Suparmi AA Sudharmawan, AA Akmin Sulaiman Harahap Ambarita, Befrison Utama Andarini Diharmi Anggi Anggraini, Anggi Angraini, Yannisa Anisa Triwulandini Antonius Sihombing Armelia Rahmasari Beri Prima Panjaitan Bustari Hasan Candra Arjuna Chicka Willy Yanti Coki Randi Natama, Coki Randi D P N Daeli, Jansen Danny Handoko Danny Handoko Deevrizal Deevrizal Deli Rosiana Yanti Denny Fajar Timotius Ginting Desi Damayanti Desi Lestari Desmelati Desmelati Desmelati Desmelati Desti Nurfiani Dewi Trisnawati Dewita Dewita Dian Destari Dian Iriani Dinda Futhi Khumaira Edison Edison Edison Edison Elga Nurul Adha fajrifa, Eldya novri Fanzuri, M. Reza Fatiranes, Erlando Gaol, Anggi Julisna Lumban Herlima Yuli, Herlima Hoki Winda Lestari Hutabarat, M. Aziz Amin Hutabarat, Sarima Ruth Isnawati ' Jansen D P N Daeli Joslin Sirait Josua Naibaho, Josua Karnila, Rahman Karnila Legia Ayu Gustina M Lumbantobing, Julio Malindo, Robi Mardianto Hidayat Martahan Gabema S Mery Sukmiwati Mhd. Ridho Putra Monika Triana Muhammad Ridwan Muhammad Zaid Antoni, Muhammad Zaid Nur Irdawati Nurul Huda Octavianus Samosir Pipit Pasaribu Pramana, Ilham Purnama Simamora Purnama Wirawan Putri, Tiara Beneva Rahayu, Rinaldi Fitra Rahmi, Fauziah Rangkuti, Ahmad Kamil Revi Susanti Rinaldi Panjaitan, Rinaldi Rindi Metalisa, Rindi Riski Abadi Ronaldo Siagian Roy Saputra Situmorang Rusdi, Rizky Ramadhan Sadewa, Bagaspati L. Santhy Wisuda Sidauruk Sidauruk, Muhammad Irfan Rusadi Santhy Sidauruk, Santhy W. Silvia Isma Utari MZ Solo Oba Putra Sibagariang Sri Tika Evianty S Stella Puspaning Mawarni Suardi Loekman Sumarto ' Sumarto Sumarto Sumarto Sumarto Suparmi Suparmi Suyatno ' Syahrul ' Syahrul Syahrul Syaiful Irzal Tamba, Putri Geovany Teddi Seftiadi Azfan Tjipto Leksono Trisna Wiga Putri Vattaah, Atiqah Nurul Wahyu Oloan Sagala Wiwit Pusra, Wiwit Yefri Mufti Yuliati '