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All Journal Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat Al-Madrasah: Jurnal Ilmiah Pendidikan Madrasah Ibtidaiyah INTERACTION: Jurnal Pendidikan Bahasa CERMIN: Jurnal Penelitian Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Minfo Polgan (JMP) Jurnal Ilmiah Multidisiplin (JUKIM) Asian Journal of Management Analytics Jurnal Pendidikan Dasar Jurnal Cyber PR Academy of Social Science and Global Citizenship Journal Aksi Nyata : Jurnal Pengabdian Sosial dan Kemanusiaan Artificial Intelligence in Lifelong and Life-Course Education
Ratna Kartika Sari
Universitas Bina Sarana Informatika
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Social Sciences Other

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Strategi Pemasaran Account Manager PT Telkom Indonesia di wilayah Bogor Budiastuti, Dewi Retno; Sari, Ratna Kartika; Sembiring, Sanika
Jurnal Minfo Polgan Vol. 13 No. 1 (2024): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v13i1.13767

Abstract

Salah satu perusahaan yang juga bergerak pada bidang jasa layanan teknologi informasi dan komunikasi (TIK) adalah PT Telkom Indonesia. Badan Usaha Milik Negara ini dikenal dengan jasa layanan komunikasi berupa layanan telepon tetap, seiring perkembangan jaman Telkom bertransformasi menjadi perusahaan komunikasi digital. Transformasi tersebut tidak menghilangkan core bisnis dari perusahaan BUMN ini yaitu di industri telekomunikasi dan informasi.Metode penelitian yang digunakan pada penelitian ini adalah penelitian kualitatif, yaitu penelitian yang lebih mengedepankan dan menggunakan landasan teori. Data-data yang terbesar dikumpulkan dengan beberapa cara diantaranya dengan wawancara mendalam dengan narasumber, landasan teori dan observasi.strategi pemasaran yang dilakukan diantaranya Memaksimalkan rencana penjualan dan memperoleh pelanggan baru, Melaksanakan rencana penjualan dan komunikasi pemasaran di wilayah Bogor dan mencapai target atau target revenue, Memberikan solusi atas kebutuhan pelanggan dan memaksimalkan kepuasan pelanggan, Selalu berusaha untuk menjaga kepuasan dan loyalitas pelanggan, membangun relasi, memberikan solusi, negosiasi dan kontrak kesepakatan dengan pelangganAM memiliki program discount untuk pelanggan baru yaitu sebesar 15% selama pelanggan tersebut berlangganan di Telkom Indibiz.
Peran Regulasi Pemerintah Terhadap Penjualan Mobil Listrik pada Agustus 2025 Budiastuti, Dewi Retno; Sari, Ratna Kartika; Sembiring, Sanika
Jurnal Cyber PR Vol 5, No 2 (2025)
Publisher : University of Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/cyberpr.v5i2.6543

Abstract

Current global industrial developments are faced with the limitations of fossil fuels and the increasing impact of global warming due to air pollution. In August 2025, Indonesia was recorded as one of the countries with the highest air pollution levels in the world, driving the urgency for the implementation of more environmentally friendly transportation. Battery Electric Vehicles (BEVs) have become a strategic solution supported by government policies. This study aims to analyze the role of government regulations in increasing electric car sales in Indonesia, particularly during the August 2025 period. The research method employed is a qualitative library research method with a descriptive approach, conducted through a review of academic literature, statutory regulations, industry reports, and electric vehicle sales data. The results indicate that government regulations in the form of fiscal and non-fiscal incentives—such as exemptions from Luxury Goods Sales Tax (PPnBM), Government-Borne Value Added Tax (PPN DTP) incentives, import duty exemptions, the development of Public Electric Vehicle Charging Station (SPKLU) infrastructure, and support for the electric vehicle industry and supply chain—have a significant impact on increasing electric car sales. Sales data showed consistent monthly and annual growth in August 2025. Nevertheless, challenges remain, particularly regarding import dependence and the fulfillment of the Domestic Component Level (TKDN). Overall, government regulations play a crucial role in accelerating the adoption of electric cars in Indonesia.
Artificial Intelligence Use and Emotional Well-Being in Higher Education: A Life-Course Perspective on Technology Acceptance and Trust Nailha Dinda Aprilia; Kartika Ratna Sari; Putri Nirmala; Rosidah; Shera Afidatunisa
Artificial Intelligence in Lifelong and Life-Course Education Vol 1 No 1 (2026): Artificial Intelligence in Lifelong and Life-Course Education
Publisher : PT. Academic Bright Collaboration

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.66053/aillce.v1i1.5

Abstract

Purpose – The growing integration of artificial intelligence (AI) in higher education has reshaped students’ cognitive and emotional learning experiences. From a life-course education perspective, higher education represents a critical phase of early adulthood in which interactions with AI may influence emotional regulation and readiness for lifelong learning. However, empirical studies examining the affective consequences of AI use through technology acceptance and trust mechanisms remain limited. This study investigates how AI usage frequency, perceived usefulness, perceived ease of use, and trust in AI influence university students’ emotional well-being.Design/methods/approach – A quantitative cross-sectional survey was administered to university students who actively used AI to support their learning activities. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to examine the direct effects of technology acceptance factors and trust in AI on emotional well-being.Findings – The results indicate that AI usage frequency and trust in AI have significant positive effects on students’ emotional well-being. In contrast, perceived usefulness and perceived ease of use do not directly influence emotional well-being. These findings suggest that affective benefits of AI-supported learning are shaped more by familiarity and psychological trust than by technical efficiency alone.Research implications/limitations – The cross-sectional design, reliance on self-reported measures, and single-institution sample limit causal interpretation and generalizability. Future studies are encouraged to adopt longitudinal or mixed-method approaches to capture emotional dynamics across educational stages.Originality/value – This study extends the Technology Acceptance Model by positioning emotional well-being as a key outcome within a life-course framework, offering insights into how AI interaction during early adulthood may support psychological sustainability and lifelong learning readiness
Co-Authors Abdul Gofur Dewi Retno Budiastuti Endry Boeriswati Hadma Yuliani Iin Soraya M Sabrina Muhammad Hairil Nailha Dinda Aprilia Puput Melati Sukma Putri Nirmala Rosidah Sanika Sembiring Shera Afidatunisa Sukma, Puput Melati Sulistyowati Sulistyowati Syabrina, Muhammad Triwibowo, Edi Wulandari, Dian Sulistyorini Zaitun Qamariah Zulela Ms