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Intention to Donate on Online Charitable Crowdfunding: Systematic Literature Review and Future Research Agenda Rahmayanti, Putu Laksmita Dewi; Rahyuda, I Ketut; Ekawati, Ni Wayan; Setiawan, Putu Yudi
Journal of Economics, Business, and Accountancy Ventura Vol. 26 No. 3 (2023): December 2023 - March 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v26i3.4221

Abstract

The effectiveness of online charitable crowdfunding is contingent upon the contributions made by donors. Given the significance and relevance of this topic, the primary objective of this research is to identify, examine, and provide a framework for understanding the intentions of donors who contribute to online charitable crowdfunding platforms. The literature search was conducted by PRISMA guidelines. Keyword searches were conducted in the Scopus and Science Direct databases until July 2023. The inclusion and exclusion criteria for the retrieved research yielded 34 papers. The study’s findings indicate that UTAUT and SOR exhibit the most prevalent occurrences. The technical and behavioral aspects are of utmost significance. Intrinsic motivation is driven by various factors such as empathy, trust, compassion, attitude, morality, and self-worth. The extrinsic factors include social influence, literacy, and perceived behavioral control. Given the results mentioned earlier, it is appropriate to draw a conclusion and propose avenues for future investigation. The study contributes to the theoretical understanding of online charitable crowdfunding by identifying and analyzing the factors influencing donor intentions. The study highlights the significance of both intrinsic and extrinsic motivations, expanding the theoretical framework to encompass diverse factors such as empathy, trust, morality, and social influence.
Creating Relationship Bonds: An Exploration of Brand Resonance Research SASTRINA, Tia; GIANTARI, I Gst. Ayu Kt.; SETIAWAN, Putu Yudi; SUASANA, I Gst. A. Kt. Gd.
Journal of Entrepreneurial and Business Diversity Vol. 2 No. 3 (2024): Journal of Entrepreneurial and Business Diversity. (July-September)
Publisher : PT. Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jebd.v2i3.124

Abstract

Purpose: Brand resonance is essential for organizations to understand as they seek to build stronger relationships with the public. Brands are expected to understand what drives the relationship between consumers and their brand and take steps to build brand resonance.Methodology:This article was prepared using the literature study research method by collecting data from other scientific works such as journals, international journals, and proceedings that discuss matters related to brand resonance, perceived value, brand experience, brand love, and social media marketing through stages of data collection and categorization of data from journals and paper proceedings related to brand resonance, perceived value, brand experience, brand love, and social media marketing.Findings: Brand resonance is the highest relationship that can be successfully built between a brand and its consumers in the form of behavioral Loyalty, attitudinal attachment, sense of community, and active engagement.Implication:In this literature review, several factors influence brand resonance between consumers and a brand: perceived value, brand experience, brand love, and social media marketing.
Pengaruh total quality management terhadap kinerja perusahaan PT. Pos Indonesia (Persero) Denpasar 80000 Antari, Luh Putu Rima; Setiawan, Putu Yudi
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 9 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (466.094 KB) | DOI: 10.32670/fairvalue.v4i9.1559

Abstract

The growth of similar service companies is a challenge for the management in improving the company's performance, as an evaluation for its business ability to achieve the goals. One way operationally is to increase the implementation of Total Quality Management (TQM). The purpose of this study was to determine the effect of Total Quality Management on Company Performance at PT. Pos Indonesia (Persero) Denpasar 80000. Total Quality Management is viewed from 5 dimensions, namely customer focus, continuous improvement, teamwork, obsession with quality, and education and training. This research uses associative design and takes 77 employees of the company as the saturated sample, and is analyzed using multiple linear regression. The results show that the variables of TQM consisting of customer focus, continuous improvement, teamwork, obsession with quality, as well as education and training, positively have a significant influence on the company's performance at PT. Pos Indonesia (Persero) Denpasar 80000. The management is expected to further improve the company's performance through the implementation of Total Quality Management in competitive advantage.
THE INFLUENCE OF STRATEGIC ORIENTATION, ORGANIZATIONAL CAPABILITY AND GOVERNMENT SUPPORT ON THE SUSTAINABLE PERFORMANCE: A SYSTEMATIC LITERATURE REVIEW Abiyoga, Adis; Suprapti, Ni Wayan Sri; Setiawan, Putu Yudi; Suparna, Gede
Distribusi - Journal of Management and Business Vol. 13 No. 1 (2025): Distribusi, March 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v13i1.603

Abstract

The study aims to explore the influence of strategic orientation on sustainable performance of organic farming in the Bali Province. The data used in the study covers the strategic issues of agriculture in Bali, the importance of the agricultural sector for the economic and cultural life of Bali, as well as the role of the Government of the Province of Bali in making the sector a major focus of development. There is still very limited research using systematic literature reviews, especially in the context of the agricultural sector. The research uses the method of Systematic Literature Review (SLR) by looking for relevance from various previous research articles. The results show that strategic orientations, such as market orientation and technology orientation, have an important influence on the sustainable performance of organic farming. In addition, innovation and marketing capabilities also play a role in improving the sustainable performance of organic farming. Government support has proven to be a key factor in boosting the success and growth of the organic farming sector in Bali.
Unleashing Competitive Edge: The Role of Entrepreneurial Marketing and E-Commerce in Fashion SMEs with Religiosity as a Key Moderator Saisaria Mandasari, IA Cynthia; Wardana, I Made; Ekawati, Ni Wayan; Setiawan, Putu Yudi
Jurnal Aplikasi Manajemen Vol. 23 No. 1 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2025.023.1.05

Abstract

Small and Medium Enterprises (SMEs) are essential to Indonesia's economy, particularly in Bali Province, where Denpasar City is a key commercial center. This study aims to analyze the role of competitive advantage in mediating the effects of entrepreneurial marketing and e-commerce on the performance of fashion SMEs in Denpasar, with religiosity as a moderator. Using a sample of 134 fashion SMEs, data were collected through questionnaires and analyzed with SmartPLS. The findings show that competitive advantage partially mediates the impact of entrepreneurial marketing and e-commerce on business performance. Additionally, religiosity strengthens the relationship between entrepreneurial marketing and business performance, enhancing consumer trust and ethical practices. This study highlights the significance of integrating religious values into business strategies and the importance of leveraging competitive advantages to improve SME performance. This study offers a novel perspective by integrating religiosity into the entrepreneurial marketing and e-commerce framework, highlighting its moderating role in SME performance. It provides valuable insights for fashion SMEs, emphasizing the strategic importance of aligning business practices with cultural and religious values to foster trust and enhance competitive advantage.
The Role Of Hedonic Motivation Mediating The Effect Of Augmented Reality Marketing On Buying Intention (Study of the Loreal Paris Brand in Indonesia on the Shopee Application) Kusuma, I Gede Antara Wijaya; Setiawan, Putu Yudi; Ekawati, Ni Wayan; Aksari, Ni Made Asti
Edunity Kajian Ilmu Sosial dan Pendidikan Vol. 3 No. 7 (2024): Edunity : Social and Educational Studies
Publisher : PT Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/edunity.v3i7.275

Abstract

This study examines the effect of augmented reality-based marketing on consumer purchase intention, with hedonic motivation acting as mediation. In the context of L'Oreal Paris cosmetic products sold on the Shopee platform. This study uses a sample of 110 respondents with 11 indicators to fill out a questionnaire to raise the relevance of augmented reality technology in enhancing a more immersive online shopping experience, namely the merging of the real and digital worlds and the personal world, which can significantly affect consumer purchase intentions. Through the use of the Virtual Try-On AR feature in Shopee, consumers can see the application of cosmetic products virtually on their faces, which not only enhances product information but also provides a fun and satisfying shopping experience. Data was collected from Shopee users in Denpasar, Bali, who have used this augmented reality feature and analyzed using a quantitative approach. The results showed that hedonic motivation plays an important role in mediating the relationship between augmented reality marketing and purchase intention, signifying that emotional satisfaction from the augmented reality experience increases the likelihood of purchase. This research provides valuable insights for digital marketing and e-commerce practitioners to optimize augmented reality strategies in increasing consumer purchase intention. By understanding the effects of augmented reality marketing through hedonic motivation, brands can more effectively design user experiences that are not only informative but also entertaining and emotionally satisfying, thereby increasing consumer purchase intentions.
Intention to Donate on Online Charitable Crowdfunding: Systematic Literature Review and Future Research Agenda Rahmayanti, Putu Laksmita Dewi; Rahyuda, I Ketut; Ekawati, Ni Wayan; Setiawan, Putu Yudi
Journal of Economics, Business, and Accountancy Ventura Vol. 26 No. 3 (2023): December 2023 - March 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v26i3.4221

Abstract

The effectiveness of online charitable crowdfunding is contingent upon the contributions made by donors. Given the significance and relevance of this topic, the primary objective of this research is to identify, examine, and provide a framework for understanding the intentions of donors who contribute to online charitable crowdfunding platforms. The literature search was conducted by PRISMA guidelines. Keyword searches were conducted in the Scopus and Science Direct databases until July 2023. The inclusion and exclusion criteria for the retrieved research yielded 34 papers. The study’s findings indicate that UTAUT and SOR exhibit the most prevalent occurrences. The technical and behavioral aspects are of utmost significance. Intrinsic motivation is driven by various factors such as empathy, trust, compassion, attitude, morality, and self-worth. The extrinsic factors include social influence, literacy, and perceived behavioral control. Given the results mentioned earlier, it is appropriate to draw a conclusion and propose avenues for future investigation. The study contributes to the theoretical understanding of online charitable crowdfunding by identifying and analyzing the factors influencing donor intentions. The study highlights the significance of both intrinsic and extrinsic motivations, expanding the theoretical framework to encompass diverse factors such as empathy, trust, morality, and social influence.
Pelatihan Pengelolaan Aspek Keuangan Dan Non-Keuangan Lembaga Perkreditan Desa (LPD) Di Desa Sangsit, Kecamatan Sawan, Kabupaten Buleleng Wirajaya, I Gde Ary; Ardiana, Putu Agus; Setiawan, Putu Yudi; Yuristianti, Ni Putu Sri; Wuriti, Ni Made
Paradharma: Jurnal Aplikasi IPTEK Vol. 6 No. 2 (2022): Paradharma: Jurnal Aplikasi IPTEK
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Dhyana Pura – Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (438.885 KB) | DOI: 10.36002/jpd.v6i2.2394

Abstract

ABSTRAKTujuan pengabdian kepada masyarakat ini adalah memberikan pelatihan dalam pengelolaan dana nasabah di Lembaga Perkreditan Desa (LPD) Sangsit di Kecamatan Sawan, Kabupaten Buleleng. Mengelola dana nasabah tidak hanya melibatkan aspek keuangan, tetapi juga non-keuangan, sehingga pelatihan pengelolaan dana nasabah mencakup dua aspek tersebut. LPD Sangsit sempat mendapatkan sorotan media karena diduga ada kasus penggelapan dana nasabah oleh pegawai LPD tersebut. Pengabdian kepada masyarakat dilakukan dengan cara menyampaikan pelatihan pengelolaan keuangan dan non-keuangan LPD kepada seluruh pegawai, terutama pihak manajemen LPD Sangsit. Pelatihan diselenggarakan pada tanggal 25 November 2022. Berdasarkan dialog bersama pihak manajemen LPD Sangsit selama pelatihan, pihak manajemen mengakui bahwa dana pihak ketiga dari krama adat sebagian dialokasikan ke dalam aset yang memiliki tingkat likuiditas yang rendah. Pengalokasian dana pihak ketiga ke dalam aset dengan likuiditas yang rendah berpotensi munculnya kepanikan nasabah ketika LPD menyatakan tidak dapat mencairkan dana simpanan nasabah. Selain itu, banyak kredit yang tidak disertai dengan jaminan, atau nilai jaminan lebih rendah dari nominal kredit yang disalurkan. Aspek non-keuangan yang menjadi sorotan selama pelatihan adalah bahwa pemegang buku dan pemegang kas di LPD Sangsit dilakukan oleh satu orang. Hal ini berpotensi terjadinya penyalahgunaan dana karena pihak yang mencatat dan memegang kas dilakukan oleh satu orang sehingga tidak ada mekanisme validasi yang memadai. Setelah pelatihan disampaikan, pihak manajemen dan pegawai LPD diharapkan dapat memahami dan mengimplementasikan tata kelola keuangan dan non-keuangan LPD yang baik, sehingga menumbuhkan kembali kepercayaan nasabah yang menempatkan dananya di LPD Sangsit.Kata kunci: pelatihan, pengelolaan keuangan dan non-keuangan, LPD, dana nasabah, DesaSangsitABSTRACTThe purpose of this community service is to provide training in managing customer funds at the Sangsit Village Credit Institution (LPD) in Sawan District, Buleleng Regency. Managing customer funds does not only involve financial aspects, but also non-financial ones, so the customer fund management training covers these two aspects. The Sangsit LPD received media scrutiny because of an alleged case of embezzlement of customer funds by the LPD employees. Community service is carried out by delivering an LPD financial and non-financial management training to all employees, especially to the management of the LPD. The training was held on 25 November 2022. Based on dialogue with the management of LPD Sangsit during the training, the LPD management acknowledged that third party funds from krama adat were partially allocated to assets that have a low level of liquidity. The allocation of third-party funds to assets with low liquidity has the potential for customer panic when the LPD states that it cannot withdraw customer deposit funds. In addition, many loans are not accompanied by collateral, or the value of the collateral is lower than the nominal credit extended. The non-financial aspect that was highlighted during the training was that one person handled the bookkeeping and cash handling at LPD Sangsit. This has the potential for misuse of funds because the party that records and holds cash is carried out by one person so that there is no adequate validation mechanism. Afterthe training was delivered, the management and employees of the LPD were expected to be ableto understand and implement good LPD financial and non-financial governance, thereby revivingthe trust of customers who placed their funds in the Sangsit LPDKeywords: training, financial and non-financial management, LPD, customer funds, villageSangsit