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STRATEGI PENINGKATAN DAYA SAING BIDANG KEBUDAYAAN DI PROPINSI DIY Soeroso, Amiluhur; Ariani, Wahyu; Susilo, Y. Sri
Journal of Indonesian Economy and Business Vol 23, No 3 (2008): July
Publisher : Journal of Indonesian Economy and Business

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Abstract

This research aims to explore cultural development indicators in Daerah Istimewa Yogyakarta (DIY), which seen having competitive advantage. Then, formulating its policy, strategy and implementation programs based on cultural development. Data were obtained from survey to inhabitants in four regencies and one city. We processed data statistically by factor and cluster analysis. In addition, we did SPACE (Strategic Position and Action Evaluation), internal-external analysis and using choice experiment to look for and chose priorities among them.The results indicate that imperative parameters of cultural shape are organic solidarity, spiritualism, social institution, introduction of Javanese culture and language on early education, appreciation of arts, using formal and non-formal institution simultaneous and doing well communication in society. Therefore, the critical factors ofcultural physic are arts value, arts performance, supporting infrastructure of culture, heritage conservation, batik and lurik pattern, handicrafts, traditional fashion, discipline and caring Kraton as centre of Javanese culture.Consequently, government of DIY should push cognitive, affective and conative education and doing revitalization of tradition, custom and rituals that reflecting of identity, integrity and togetherness of Javanese ethnics.Keywords: DIY, strategy, culture, competitive advantage
THE STRATEGY OF RURAL TOURISM DEVELOPMENT (An Eco-economy and Eco-cultural Approach) Soeroso, Amiluhur; Susilo, Y. Sri
Journal of Indonesian Economy and Business Vol 24, No 2 (2009): May
Publisher : Journal of Indonesian Economy and Business

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Abstract

The research is aimed to analyse the strategy of rural tourism development in Kepuharjo, a village in the foot plain of Merapi Volcano. The data were obtained from 140visitors doing activities surrounding Yogyakarta Special Province with structured questionnaire; the data was then analysed using conjoint analysis and analytic hierarchical process.The finding shows that the strategy of rural tourism development of Kepuharjo village is called “saga”. Within this strategy, its urgent aspect is keeping an evergreenenvironment, where the object has to be a conservatory value that almost disappears of environmental change. Besides, it must enrich the attractions, improve quality of amenities and get better of accessibilities. The implication of the finding, sustainable development of rural tourism of Kepuharjo Village, should use both an eco-economy way (designed to mesh with Earths ecosystem instead of disrupting and destroying it) and an eco-culture work (to respects the traditional knowledge of existence and supports local materials and biodiversity) simultaneously.Keywords: strategy, rural tourism development, eco-economy, eco-culture.
NILAI EKONOMI KONSERVASI SAUJANA BUDAYA KAWASAN BOROBUDUR Sebuah Eksperimen Pilihan Soeroso, Amiluhur
Journal of Indonesian Economy and Business Vol 22, No 3 (2007): July
Publisher : Journal of Indonesian Economy and Business

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Abstract

The values of Borobudur cultural landscape has conferred important meaningsin many aspects for those who live in its surrounding area. However, its culturallandscape (natural and cultural horizon) is constantly facing of degrading quality whichaffecting the future existence of Borobudur’s site.This research aims to explore and monetarily quantify the benefit of Borobudurcultural landscape to support the conservation efforts using choice experimentframework. Data were obtained from sample visitors and structured questionnaire arechosen for assessment of economic benefit using choice experiment, an “expressedpreferences” method to assess the total economic benefit of conservation zone.The results indicate that the total economic benefit of Borobudur area is veryhigh. Consequently, the public loss, which is caused by poor management policy, will bevery high in financial term. Therefore, the survival of Borobudur’s site in the future willfully depends on its sustainable development policy.Keywords: Borobudur, saujana budaya, nilai ekonomi, sustainable development.
REVITALISASI POTENSI SAUJANA BUDAYA KAWASAN PERDESAAN KREBET YOGYAKARTA BERBASIS PADA AKTIVITAS EKO-EKONOMI Soeroso, Amiluhur; Susilo, Y. Sri
KINERJA Vol 12, No 1 (2008): Kinerja
Publisher : Faculty of Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v12i1.1387

Abstract

This research aims to profile precisely strategy for the cultural landscape revitalization of Krebet region with an eco-economy approach. Data were obtained from 200 person of community which doing acitivity in Krebet with structured questionnaire; and conducted by using both factor and cluster analysis. After that, as a result of Delphi method, the policy was shaped by exploring 15 experts. The priorities of policy are confirmed by analytic hierarchy process (AHP). The results indicate that revitalization indicators of Krebet’s cultural landscape are: (1) eco-museum (conservation of panoramic landscape and traditionally agriculture) and conservation of forestry function (biodiversity management and planting various trees); (2) eco-culture (uses local resources, living culture conservation and handicraft innovation) and cultural heritage conservation (traditional arts and cultural heritage). All utilizing of the attributes based on eco-economy that respects an environmentally sustainable economy. It requires that the principles of ecology establish the framework for the formulation of economic policy and that economists and egologist work together to fashion the new economy. Hence, an eco-economy is perhaps a new paradigm to an immediate needed change. For the reason, the survival of Krebet’s site in the future will fully depend on its sustainable development policy to those attributes. Management of cultural landscape in Krebet should have to focus on natural and cultural – a cultural landscape – resources where human being living.Keywords: Krebet, cultural landscape, eco-economy, revitalization
Polikotomi Pilihan Pengembangan Ekowisata Kawasan Borobudur Soeroso, Amiluhur
KINERJA Vol 14, No 2 (2010): Kinerja
Publisher : Faculty of Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v14i2.49

Abstract

Aim of the study is assessing consumer behavior of tourist who visits to Borobudur if an ecotourism concept will be used in this area. Data were obtained from participation of tourists in Borobudur temple and surrounding area of Jogjakarta municipality. Then, it was used polychotomous choice framework for finishing it.The results indicate that ecotourism concept able to properly apply. Then, education and income are becoming vehicle decision public policy for managing Borobudur area. Consumer knowledge about living environment more and more higher so that their activity choice is in green tourism products.  Consequently,  the survival  of  Borobudur  world  heritage  site  in  the  future  will  fully depend on its sustainable development policy.
IMPLEMENTASI ANALISIS FISHBEIN DALAM MENCIPTAKAN KEPUASAN PENGUNJUNG PADA OBJEK WISATA MUSEUM SUNAN GIRI Sulistyo, Agung; Izzi, Mochammad Alif Fatikhul; Soeroso, Amiluhur
JRMA (Jurnal Riset Manajemen dan Akuntansi) Vol 12, No 1 (2024): Periode April - Juli
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jrma.v12i1.1350

Abstract

Pariwisata secara komprehensif melibatkan aspek fisik, sosial, ekonomi, politik, dan budaya. Potensi pariwisata dapat berupa keindahan alam, suku bangsa, kuliner, serta warisan sejarah. Wisata berbasis sejarah dan budaya menjadi potensi yang terus berkembang. Sebagai implementasi wisata sejarah, terdapat museum yang kurang menjaga eksistensinya sehingga rendahnya jumlah kunjungan. Kondisi tersebut berbeda dengan Museum Sunan Giri yang mengalami perkembangan. Penelitian ini bertujuan mengetahui sikap pengunjung terhadap Museum Sunan Giri. Penelitian ini menggunakan metode penelitian campuran. Model sikap multi-atribut fishbein digunakan dalam penelitian ini sebagai teknik analisis data. Kuesioner, wawancara, observasi, dan dokumentasi digunakan sebagai teknik pengumpulan data. Kuesioner disebarkan kepada 357 responden dan wawancara terbuka dilakukan untuk mengeksplorasi jawaban kuesioner. Hasil penelitian menjelaskan sikap pengunjung terhadap Museum Sunan Giri adalah positif dengan nilai sebesar 92,629. Nilai sikap tersebut berada di posisi kanan cut of point, diantara rentang setuju dan sangat setuju. Atribut fasilitas lengkap menjadi atribut terbaik (20,338), sedangkan atribut kompetensi SDM memperoleh nilai terendah (16,668). Pengelola Museum Sunan Giri dapat mempertahankan atribut yang memperoleh nilai tinggi dan meningkatkan kualitas atribut yang memperoleh nilai sebaliknya.Tourism comprehensively involves physical, social, economic, political, and cultural aspects. Tourism potential in the form of natural beauty, ethnic groups, culinary delights, and historical heritage. History- and culture-based tourism have potential that continues to grow. As an implementation of historical tourism, there are museums that do not maintain their existence, so the number of visits is low. This condition is different from the Sunan Giri Museum, which is experiencing development. This research aims to determine visitors' attitudes towards the Sunan Giri Museum. This research uses mixed research methods. The Fishbein multi-attribute attitude model is used in this research as a data analysis technique. Questionnaires, interviews, observation, and documentation were used as data collection techniques. Questionnaires were distributed to 357 respondents, and open interviews were conducted to explore the answers to the questionnaire. The results of the research explain that visitors' attitudes towards the Sunan Giri Museum are positive, with a score of 92.629. The attitude value is in the right position of the cut-off point, between the range of agree and strongly agree. The complete facilities attribute is the best attribute (20,338). Meanwhile, the HR competency attribute obtained the lowest score (16.668). Sunan Giri Museum management can maintain attributes that get high scores and improve the quality of attributes that get the opposite score.
Analisis Sikap Wisatawan Dalam Menciptakan Pengelolaan Berkelanjutan (Studi Pada Pantai Mesra Gunungkidul) Pramukti, Regina Tyas; Sulistyo, Agung; Soeroso, Amiluhur
Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Vol. 5 No. 2 (2024): Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jismab.v5i2.1721

Abstract

Several beaches do not maintain their existence, so interest in visiting them is low. This condition differs from Mesra Beach, which experienced a growth in visitors. To support its existence, managers must pay attention to visitors' needs. This situation is an effort to create sustainable tourism through visitor satisfaction. This research aims to determine visitors' attitudes toward Mesra Beach. This research uses mixed research methods as an exploratory effort. The Fishbein attitude model is used as a data analysis technique. Data collection uses questionnaires and interviews. Questionnaires were distributed to 384 respondents, while open interviews were conducted to explore the questionnaire results. The attributes used in this research include beach cleanliness, natural beauty, accessibility, facilities, and aesthetic photo spots. The research results explain that visitors' attitudes towards Mesra Beach are positive (92,600). This value is in the correct position (cut of the point) between the agree and strongly agree ranges. The aesthetic photo spot attribute obtained the highest attitude value (22.081). Meanwhile, the complete facilities attribute obtained the lowest attitude value (9.694). Managers can maintain the best attributes and improve the quality of attributes that obtain the opposite value. This way, Pantai Mesra can maintain its existence and formulate further policies
Upaya Diaspora Memoderasi Gastrodiplomasi Hijau "Nusantara" di Tokyo Untuk Meningkatkan Citra Indonesia Turgarini, Dewi; Lestari, Nina Puji; Soeroso, Amiluhur; Wulandari, Lastiani Warih
Jurnal Moral Kemasyarakatan Vol 10 No 1 (2025): Volume 10, Nomor 1 - Juni 2025
Publisher : Universitas PGRI Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jmk.v10i1.11176

Abstract

Gastrodiplomasi sebagai jembatan budaya antarbangsa, sudah lama dilakukan diaspora sebagai pelaku usaha restoran yang menghidangkan makanan tradisional Indonesia. Sayangnya mereka masih menghadapi berbagai kendala. Selain itu, kearifan lokal dan teknik memasak ramah lingkungan yang menjadi dasar gastrodiplomasi diaspora Indonesia di Tokyo belum banyak dieksplorasi para peneliti. Berdasarkan fakta yang telah disajikan, tujuan penelitian ini adalah mengkaji upaya diaspora dalam memoderasi bisnis gastronomi sebagai alat gastrodiplomasi "Nusantara" untuk meningkatkan citra pariwisata global Indonesia yang lebih baik berdasarkan teknik yang ramah lingkungan. Penelitian ini dilakukan di Tokyo dengan menggunakan metode deskriptif kualitatif. Wawancara mendalam kepada para pemangku kepentingan. Setelah itu data diproses, dianalisis, dan ditarik kesimpulan. Hasilnya memperlihatkan bahwa diaspora di Tokyo Jepang sebagai jembatan antar bangsa, berupaya meningkatkan citra Indonesia melalui gastrodiplomasi hijau untuk mempererat persahabatan diplomatik dan pariwisata global, dengan memoderasi warisan budaya non bendawi berupa makanan tradisional enak Nusantara. Teknik berperilaku agar ramah lingkungan merupakan dasar diaspora dalam memoderasi atau memperkuat gastrodiplomasi hijau "Nusantara" di Tokyo, Jepang. Masakan yang disajikan secara etis dengan menjaga kelestarian lingkungan akan memperkuat peran gastrodiplomasi para diaspora untuk mengenalkan budaya Indonesia secara global.
Peran Pemangku Kepentingan Dalam Pengembangan Pusaka Kota Kawasan Kayutangan Malang Sebagai Daya Tarik Wisata Khubiyah, Visda Imammatul; Soeroso, Amiluhur; Widiyanto, Nur
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 8 No. 1 (2025)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v8i1.95356

Abstract

Penelitian ini bertujuan untuk menganalisis peran pemangku kepentingan dalam pengembangan wisata pusaka kota di kawasan Kayutangan, Kota Malang. Kawasan ini merupakan salah satu area bersejarah yang memiliki potensi besar sebagai destinasi wisata berbasis warisan budaya. Namun, dalam proses pengembangannya, kawasan ini menghadapi berbagai tantangan, seperti pembangunan yang tidak selaras dengan nilai sejarah, serta kurangnya koordinasi antar pemangku kepentingan. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara mendalam dan studi dokumentasi. Hasil penelitian menunjukkan bahwa pemangku kepentingan yang terdiri dari pemerintah daerah, komunitas lokal, pelaku wisata, pelaku usaha, dan akademisi memiliki peran yang berbeda-beda dalam pengembangan kawasan. Meskipun terdapat berbagai inisiatif positif, sinergi antarpihak masih perlu diperkuat agar pengembangan yang dilakukan tetap mempertahankan nilai-nilai pusaka dan berkelanjutan. Studi ini menekankan pentingnya pendekatan kolaboratif dan partisipatif dalam pengelolaan kawasan pusaka kota.
Dampak Pandemi COVID-19 dan Strategi Pengembangan terhadap Desa Wisata Telaga Biru Cigaru Kabupaten Tangerang Utami, Nadya Rechtta; Yuniati, Nining; Soeroso, Amiluhur
SCIENTIA: Journal of Multi Disciplinary Science Vol. 1 No. 2 (2022): July - December
Publisher : PT. Sangadji Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62394/scientia.v1i2.14

Abstract

Tujuan dari penelitian ini untuk mengetahui apa dampak dari Pandemi Covid-19 terhadap Desa wisata Telaga Biru Cigaru dan untuk mengetahui strategi yang dibutuhkan untuk mengembangkan desa wisata tersebut. Sumber data penelitian ini didapatkan dari data hasil wawancara, observasi dan dokumentasi di lapangan, adapun data lainnya berupa teori seperti: Pandemi Covid-19, Pariwisata, Pariwista dan Krisis, Pengembangan Pariwisata dan Desa Wisata. Metode yang digunakan yakni kualitatif case study (studi kasus) dan Teknik yang dilakukan adalah Deskriptif. Adapun kesimpulan dari penelitian ini disimpulkan berdasakan rumusan masalah yang ada dan didapatkan hasil berupa: Dampak pandemi terhadap Desa Wisata Telaga Biru Cigaru yakni dengan penurunan kunjungan wsatawan yang terjadi mengakibatkan terjadinya penurunan pada tingkat ekonomi yang dialami oleh masyarakat Desa Cigaru, kemudian belum diterapkannya protokol CHSE sehingga destinas tersebut belum bisa beroperasi kembali. Selain itu, peneliti menemukan permasalah lain di luar dari dampak pandemi yakni tidak berjalannya konsep desa wisata di destinasi sehingga dibutuhkan strategi yang tepat untuk menarik kesimpulan dalam perencanaan strategi, kemudian Strategi pengembangan yang dibutuhkan di Desa Wisata Telaga Biru Cigaru yakni dengan penerpan CHSE dan pengembangan pada fasilitas dan kegiatan (Eco-Lodge, Eco-Recreation and Eco-Education) di Desa Wisata Telaga Biru Cigaru