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Journal : EduInovasi: Journal of Basic Educational Studies

Strategi Promosi melalui Media Sosial dalam Meningkatkan Jumlah Siswa di SMP Fajrul Islam dalam Perspektif Islam Sukarna, Sukarna
EduInovasi: Journal of Basic Educational Studies Vol 4 No 1 (2024): EduInovasi:  Journal of Basic Educational Studies
Publisher : Fakultas Tarbiyah IAI Nasional Laa Rooiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/edui.v4i1.5471

Abstract

This study aims to determine promotion strategies through social media in increasing the number of students at SMP Fajrul Islam, research methods. namely a descriptive qualitative method that emphasizes observing a phenomenon and researching more on the substance of the meaning of the phenomenon. The results of the study stated that in carrying out a promotion strategy to get students it could be done in two ways, namely 80% utilization of social media such as WhatsApp, Facebook. And Instagram. The 20% is done by going directly to the field promotions. The proper use of social media to promote schools is able to prove that schools can compete healthily to gain a good image in the eyes of society. The use of promotional social media can be done effectively and efficiently because it doesn't take up a lot of time so it can be done anytime and anywhere. continue to instill the most important religious teachings such as having a dhuha prayer program every morning, reading and writing the Koran, tahfidz qur'an, safinah books and muhadhoroh as a way to continue to instill Islamic Sharia in schools.