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All Journal CEMARA Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Agribisnis Journal of Agri Socio Economics and Business Jurnal Ilmiah Agribios Food Scientia: Journal of Food Science and Technology Jurnal Manajemen Agribisnis dan Agroindustri OrchidAgri JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI JATIMAS : Jurnal Pertanian dan Pengabdian Masyarakat Journal of Business Management Jurnal Akademik Pengabdian Masyarakat Bina Bangsa International Journal of Business and Management
Mutmainah, Dini Nafisatul
Program Studi Manajemen Agroindustri, Jurusan Manajemen Agribisnis, Politeknik Negeri Jember
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Industrial & Manufacturing Engineering Public Health Social Sciences

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Journal : Food Scientia: Journal of Food Science and Technology

 1 
Analisis Nilai Tambah dan Strategi Pengembangan Industri Olahan Kulit Buah Naga di Kabupaten Banyuwangi, Jawa Timur Ahmad Haris Hasanuddin Slamet; Dini Nafisatul Mutmainah; Rafly Rizqullah; Fanecia Apriani
Food Scientia : Journal of Food Science and Technology Vol 2 No 1 (2022): Januari - Juni
Publisher : LPPM Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/fsj.v2i1.2686.2022

Abstract

Dragon fruit is one of the leading commodities in Banyuwangi Regency. In 2020, the dragon fruit commodity was recorded to have a land area of 4,787 Ha with a productivity of 263 Kw/Ha. High production causes the consumption of dragon fruit in the community is very high and results in the accumulation of dragon fruit skin. One alternative to overcome the buildup of dragon fruit skin is to use it into a product that is worth selling more. This study uses the value added analysis method and SWOT analysis to obtain the formulation of a strategy for developing the dragon fruit peel processing industry followed by a grand strategy and value added analysis using the hayami method. Meanwhile, based on the SWOT analysis of the IFE matrix value, a total value of 2,68 was obtained, the EFE matrix obtained a total value of 3,00. This value shows the potential for the development of the dragon fruit peel industry is in a strong position. Referring to the added value and SWOT analysis, it shows that the processing of dragon fruit peel waste into various processed products has the potential to be developed into an industry.
Strategi Pengembangan Jamu Jawa Tradisional CV. Santoso di Kabupaten Banyuwangi, Jawa Timur Dini Nafisatul Mutmainah; Ahmad Haris Hasanuddin Slamet; Dian Kumaila Dewi; Nadhirotul Diniyah
Food Scientia : Journal of Food Science and Technology Vol 2 No 1 (2022): Januari - Juni
Publisher : LPPM Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/fsj.v2i1.2844.2022

Abstract

CV. Santoso is a traditional Javanese herbal medicine company in Banyuwangi Regency. The development of the herbal medicine industry in Indonesia is growing very rapidly. This condition pushes CV. Santoso to determine the right marketing strategy so that their products can compete with various herbal products in the market. This study aimed to analyze the internal and external factors of CV. Santoso, to find out several alternative development strategies and the appropriate priority strategy for the company. The method in this study used a qualitative descriptive approach. The analysis techniques used were SWOT analysis and AHP analysis. The results showed that promotional activities by creating a promotion team were the main priority strategy for the development of traditional Javanese herbal medicine of CV. Santoso. The weight value generated from the top priority strategy was 0.139, using a logical consistency of 8%. He main priority strategy was to create a promotion team that can be implemented to expand product marketing through print media, mass media and social media.
Strategi Pengembangan Agroindustri Olahan Buah Pidada (Sonneratia Caseolaris) di Pulau Santen, Kabupaten Banyuwangi Dini Nafisatul Mutmainah; Ahmad Haris Hasanuddin Slamet; Kirana Kusumaningrum; Dian Kumaila Dewi
Food Scientia : Journal of Food Science and Technology Vol 2 No 2 (2022): Juli - Desember
Publisher : LPPM Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/fsj.v2i2.3700.2022

Abstract

Mangrove fruit or known as pidada fruit has great potential to be used as a variety of processed products. The high nutritional content of pidada fruit makes it have more added value as a processed product. This study aimed to analyze the strategy for developing processed products from pidada fruit. The data used in this study consisted of primary data and secondary data. The method used to formulate a development strategy is SWOT (Strengths, Weaknesses, Opportunities, and Threats). Primary data consisted of direct observation of the potential of pidada fruit on Santen Island and data from interviews with related parties. While secondary data consisted of supporting sources from the web and journal articles. The SWOT method was used to analyze internal and external factors in product development. Based on the SWOT analysis, the Internal Factor Evaluation (IFE) matrix obtained a value of 2,682 and the External Factor Evaluation (EFE) matrix obtained a total value of 3,000. This showed that the development of the pidada fruit processed agro-industry has great potential in its development. Meanwhile the strategies that can be applied are intense market penetration, market development, and product development.
Co-Authors Ade Galuh Rakhmadevi Agustia Dwi Pamujiati Ahmad Haris Hasanuddin Slamet Ali Djamhuri Amelia Dwi Nugrahaini Asmunir Damayanti, Risma Dani Setiawan Dian Kumaila Dewi Dian Kumaila Dewi Elis Rahmawati Fanecia Apriani Fatinia, Lilis Ayu Firnanda, Aprinda Dewi Yudian Humaidi, Taufiq Rahman Inaya Rahmasari Jafri Kasyful Hujbi Julia Agustina Kaila Tirta Tri Meifa Kirana Kusumaningrum Maharani, Sasi Kirana Dipo Mar’atus Solihah Nadhirotul Diniyah Nasrudin, Ahmad Nasri Nopi Ariyola Nurwahyuningsih Nurwahyuningsih Putu Tessa Fadhila R. Sapto Hendri Boedi Soesatyo Rafly Rizqullah Rafly Rizqullah Rahma Dita Widya Astuti Rahmat Dhandy Risma Damayanti Sekar Ayu Wulandari Septine Brillyantina Siska Elvani Syahnaz, Cindiah Yani Subaktilah