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PRACTICE OF DOKOK TRADITION IN THE PERSPECTIVE OF SHARING ECONOMY stefanus rahoyo
Jurnal Dinamika Sosial Budaya Vol. 23 No. 2 (2021): Desember (2021)
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/jdsb.v23i2.3555

Abstract

The term of sharing economy became very popular, especially after the 2007-2008 economic and financial crisis. While the term sharing economy is problematic in itself, the practice of sharing has actually been practiced by our society for a long time.                             This study aims to examine whether the practice of dokok tradition can be categorized as a sharing economy or not. If the practice of dokok can be categorized as a sharing economy, the logical consequence is that the conception of the sharing economy which has been known must be expanded.With a qualitative approach, this research concludes that dokok tradition is a practice of sharing economy. The research was conducted in Meteseh Village, Semarang City, Central Java, where the local community still practices the dokok tradition to this day.As far as the authors have explored, there has been no research linking the practice of a tradition with the sharing economy. Thus, it will be a theoretical relevance or novelty of this research.The term of sharing economy became very popular, especially after the 2007-2008 economic and financial crisis. While the term sharing economy is problematic in itself, the practice of sharing has actually been practiced by our society for a long time.                             This study aims to examine whether the practice of dokok tradition can be categorized as a sharing economy or not. If the practice of dokok can be categorized as a sharing economy, the logical consequence is that the conception of the sharing economy which has been known must be expanded.With a qualitative approach, this research concludes that dokok tradition is a practice of sharing economy. The research was conducted in Meteseh Village, Semarang City, Central Java, where the local community still practices the dokok tradition to this day.As far as the authors have explored, there has been no research linking the practice of a tradition with the sharing economy. Thus, it will be a theoretical relevance or novelty of this research.
WORTHLESSNESS IS A POWER: MENGAPA ORANG BERSEDIA MENARUH UANG DI APLIKASI GO-PAY Rahoyo Rahoyo; Rr. Lulus Prapti N.S.S.; Asih Niati
Solusi Vol. 18 No. 4 (2020): October
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v18i4.2843

Abstract

Salah satu tulang punggung revenue Go-jek adalah transaksi pembayaran Go-pay. Berbeda dengan bank di mana nasabah bisa dengan mudah menemukan kantor bank tempatnya menaruh uang; pada aplikasi Go-pay konsumen bahkan tidak tahu di mana kantor Go-pay. Mengapa para konsumen tersebut bersedia menaruh uang di aplikasi Go-pay tanpa mengetahui di mana kantor Go-pay bahkan juga tidak mengetahui bagaimana prosedur dan ke mana harus komplain bila sewaktu-waktu uang mereka di aplikasi Go-pay hilang?Melalui pendekatan kualitatif penelitian ini menemukan bahwa trust atau kepercayaan bukanlah faktor utama yang membuat para konsumen tersebut bersedia menaruh uang di aplikasi Go-pay melainkan ketidakbernilaian (worthlessness).  Kata Kunci: Go-jek, Go-pay, trust, ekonomi digital.