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MENUMBUHKAN USAHA MELALUI KEGIATAN KELOMPOK USAHA BERSAMA DI KAMPUNG TAMBAK LOROK SEMARANG Wyati Saddewisasi; Djoko Santoso; Nunik Kusnilawati; Aprih Santoso
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 6 No 1 (2019): JURNAL PENGABDIAN KEPADA MASYARAKAT 2019
Publisher : Publisher UPT P2M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In Kampung Tambak Lorok there is a group of PKK women who are a group of housewives in the village area. Problems faced by PKK women in Kampung Tambak Lorok are: (1) Do not have a strong entrepreneurial spirit; (2) A joint business unit for PKK mothers has not yet been formed; (3) Knowledge about cooperatives is still lacking. The purpose of this community service is to improve the skills of the human resources of PKK women to become entrepreneurs and the procedures for establishing joint business groups (KUB) and to increase their entrepreneurial spirit. The community service is carried out using lecture, tutorial and discussion methods. Training and counseling on entrepreneurship, cooperatives, the formation of joint business groups can provide new understanding to PKK mothers that it turns out that entrepreneurship, cooperatives and joint ventures are indispensable in doing business. In this service also practiced making fish pempek. The results show that participants feel interested and interested in practicing making pempek and want to sell it.
Employee Satisfaction: Determinants And Its Effect On Performance Nurhidayati; Nunik Kusnilawati; Aprih Santoso
Jurnal Manajemen Vol. 26 No. 1 (2022): February 2022
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v26i1.838

Abstract

This study aims to examine the effect of competence, motivation, education on satisfaction and the effect of competence, motivation, education on performance and satisfaction on performance. The research method uses quantitative methods and the sample consists of 96 people consisting of employees who graduated from the University of Semarang who graduated a maximum of 3 years. The analytical tool used is SEM - PLS. The result of the analysis is that competence has no effect on satisfaction, but does affect performance. Motivation and education affect satisfaction and performance, and satisfaction affects performance.
TEKNIK DAN TEORI-TEORI PENGAMBILAN KEPUTUSAN Nunik Kusnilawati
Solusi Vol 8, No 4 (2009)
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v8i4.1964

Abstract

Pengambilan keputusan adalah merupakan bagian kunci kegiatan manajer. Kegiatan ini memainkan peranan penting, terutama dalam pelaksanaan fungsi perencanaan. Perencanaan menyangkut keputusan-keputusan yang sangat penting dan jangka panjang yang dapat dibuat seorang manajer. Dalam perencanaan, harus diputuskan tujuan-tujuan organisasi yang ingin dicapai, sumber-sumber daya yang tersedia dan dapat digunakan, serta pembagian tugas beserta pelaksana tugas yang dibutuhkan.  Keseluruhan proses perencanaan tersebut melibatkan serangkaian situasi pembuatan keputusan. Kualitas keputusan akan menentukan keefektifan rencana yang disusun.Tugas utama seorang manajer antara lain adalah pengambilan/pembuatan keputusan, dan kemudian bertindak atas dasar keputusan yang dihasilkannya. Bagi yang menganut manajemen proses, maka keputusan adalah sesuatu yang mutlak merupakan suatu keharusan dalam pelaksanaan fungsi fungsi manajemen (planning, organizing, actuating, controlling). Pengambilan keputusan menjangkau setiap aspek manajemen, karena terdapat dalam setiap bagian organisasi dan berhubungan dengan semua persoalan.
MEMANFAATKAN WAKTU LUANG DENGAN BERWIRAUSAHA DI KELURAHAN BULUSAN KECAMATAN TEMBALANG KOTA SEMARANG Nunik Kusnilawati; DC Kuswardani
Buletin Abdi Masyarakat Vol 1, No 1 (2020): Edisi Agustus 2020
Publisher : Universitas YPPI Rembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1134.74 KB)

Abstract

AbstrakEntrepreneurship has become an alternative solution to employment problems and increased economic growth, so that various efforts have been made to create new entrepreneurs, includingthrough the development of an entrepreneurial spirit in all levels of society. Currently, entrepreneurshipsocialization is still needed, especially those targeting household-based potential community groupswhose entrepreneurial awareness levels are still relatively low. This community service activity in theform of entrepreneurship socialization was carried out in Bulusan Village, Tembalang District, SemarangCity with participants from PKK / housewives. The target of this activity is to instill an entrepreneurialspirit and increase knowledge about the techniques of starting a home business, in order to takeadvantage of free time. It is recommended that community service activities with the topic ofentrepreneurship be sustainable so that the household business can be realized so that it can increasefamily income / income.. 
Keuangan-Perilaku Berhutang : Menakar Faktor-faktor Penentunya Aprih Santoso; Sri Yuni Widowati; Nunik Kusnilawati
Owner : Riset dan Jurnal Akuntansi Vol. 6 No. 4 (2022): Artikel Volume 6 Issue 4 Periode Oktober 2022
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/owner.v6i4.1177

Abstract

The purpose of this research is to examine how financial-debt behavior is influenced by perceived control behavior and debt intention, seta and debt intention are influenced by perceived control behavior. In this study, debt intention as a mediating variable on debt behavior is influenced by perceived control behavior for small entrepreneurs in the city of Semarang. The research population includes all small entrepreneurs who take credit from the Wibawa in the city of Semarang, amounting to 395 people. The number of samples is 103 people (based on the Slovin formula). The sample selection method is accident sampling. The relationship model of the variables will be analyzed using Partial Least Square (PLS). The results of research using Partial Least Square (PLS) analysis show that debt behavior is influenced by perceived control behavior and debt intentions. Intention to owe is influenced by perceived control behavior. Debt intention is able to mediate debt behavior which is influenced by perceived control behavior for small entrepreneurs in the city of Semarang.
Penyuluhan Marketing Public Relations Bagi Usaha Mikro-Kecil di Kelurahan Kramas Kecamatan Tembalang Kota Semarang Nunik Kusnilawati; Nining Hidayah; Anandha Anandha; Dina Kharisma
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 1 (2023)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (484.811 KB) | DOI: 10.31949/jb.v4i1.4159

Abstract

Usaha mikro kecil di Indonesia telah memberikan kontribusi penting dalam penguatan struktur pereknmian negara. Posisi strategis tersebut mengharuskan adanya berbagai upaya pengembangan usaha mikro kecil oleh berbagai lembaga, termasuk lembaga perguruan tinggi. Di Kelurahan Kramas Kecamatan Tembalang Kota Semarang pelaku usaha mikro kecil memerlukan sentuhan pengembangan sumber daya manusianya, diantaranya kompetensi tentang cara membangun citra produk dan citra usaha. Oleh karena itu perlu dilakukan pengenalan dan peningkatan kompetensi pada bidang marketing public relations, melalui kegiatan penyuluhan, dengan peserta pelaku usaha mikro kecil dari kalangan ibu rumah tangga. Sasaran kegiatan ini adalah mengenalkan marketing public relations dalam rangka meningkatkan kompetensi membangun citra produk dan citra usaha. Strategi yang dilakukan dengan cara sosialisasi dan edukasi. Melalui kegiatan peyuluhan tersebut, pelaku usaha mikro kecil rumah tangga akan dapat selalu berupaya memperbaiki citra produk dan citra usahanya sehingga semakin mendapatkan kepercayaan dari berbagai stake holders sehingga pada akhirnya akan berdampak pada kelangsungan usahanya. Target luaran kegiatan ini antara lain adalah publikasi pada media massa, sertifikasi HKI, dan bahan ajar. Kata kunci : marketing public relations, usaha mikro kecil, citra porduk-citra usaha Micro and small enterprises in Indonesia have made an important contribution in strengthening the country's economic structure. This strategic position requires various efforts to develop micro-small businesses by various institutions, including higher education institutions. In the Kramas Village, Tembalang District, Semarang City, micro and small business actors need a touch of human resource development, including competencies on how to build product and business images. Therefore it is necessary to introduce and improve competence in the field of marketing public relations, through counseling activities, with participants from small and micro enterprises from among housewives. The target of this activity is to introduce marketing public relations in order to improve competency in building product and business image. The strategy is carried out by means of socialization and education. Through these counseling activities, micro and small household entrepreneurs will always be able to improve their product image and business image so that they can gain more and more trust from various stake holders, which in turn will have an impact on the continuity of their business. The output targets of this activity include publication in the mass media, HKI certification, and teaching materials. Keywords: marketing public relations, micro small business, business product images
MENUMBUHKAN USAHA MELALUI KEGIATAN KELOMPOK USAHA BERSAMA DI KAMPUNG TAMBAK LOROK SEMARANG Wyati Sadewisasi; Djoko Santoso; Nunik Kusnilawati; Aprih Santoso
TEMATIK Vol 1, No 2: Desember 2019
Publisher : TEMATIK

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/tmt.v1i2.1822

Abstract

In Kampung Tambak Lorok there is a group of PKK women who are a group of housewives in the village area. Problems faced by PKK women in Kampung Tambak Lorok are: (1) Do not have a strong entrepreneurial spirit; (2) A joint business unit for PKK mothers has not yet been formed; (3) Knowledge about cooperatives is still lacking. The purpose of this community service is to improve the skills of the human resources of PKK women to become entrepreneurs and the procedures for establishing joint business groups (KUB) and to increase their entrepreneurial spirit. The community service is carried out using lecture, tutorial and discussion methods. Training and counseling on entrepreneurship, cooperatives, the formation of joint business groups can provide new understanding to PKK mothers that it turns out that entrepreneurship, cooperatives and joint ventures are indispensable in doing business.  In  this  service   also  practiced  making  fish  pempek.  The  results  show  that participants feel interested and interested in practicing making pempek and want to sell it.
Penyuluhan Marketing Public Relations Bagi Usaha Mikro-Kecil di Kelurahan Kramas Kecamatan Tembalang Kota Semarang Nunik Kusnilawati; Nining Hidayah; Anandha Anandha; Dina Kharisma
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 1 (2023)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v4i1.4159

Abstract

Usaha mikro kecil di Indonesia telah memberikan kontribusi penting dalam penguatan struktur pereknmian negara. Posisi strategis tersebut mengharuskan adanya berbagai upaya pengembangan usaha mikro kecil oleh berbagai lembaga, termasuk lembaga perguruan tinggi. Di Kelurahan Kramas Kecamatan Tembalang Kota Semarang pelaku usaha mikro kecil memerlukan sentuhan pengembangan sumber daya manusianya, diantaranya kompetensi tentang cara membangun citra produk dan citra usaha. Oleh karena itu perlu dilakukan pengenalan dan peningkatan kompetensi pada bidang marketing public relations, melalui kegiatan penyuluhan, dengan peserta pelaku usaha mikro kecil dari kalangan ibu rumah tangga. Sasaran kegiatan ini adalah mengenalkan marketing public relations dalam rangka meningkatkan kompetensi membangun citra produk dan citra usaha. Strategi yang dilakukan dengan cara sosialisasi dan edukasi. Melalui kegiatan peyuluhan tersebut, pelaku usaha mikro kecil rumah tangga akan dapat selalu berupaya memperbaiki citra produk dan citra usahanya sehingga semakin mendapatkan kepercayaan dari berbagai stake holders sehingga pada akhirnya akan berdampak pada kelangsungan usahanya. Target luaran kegiatan ini antara lain adalah publikasi pada media massa, sertifikasi HKI, dan bahan ajar. Kata kunci : marketing public relations, usaha mikro kecil, citra porduk-citra usaha Micro and small enterprises in Indonesia have made an important contribution in strengthening the country's economic structure. This strategic position requires various efforts to develop micro-small businesses by various institutions, including higher education institutions. In the Kramas Village, Tembalang District, Semarang City, micro and small business actors need a touch of human resource development, including competencies on how to build product and business images. Therefore it is necessary to introduce and improve competence in the field of marketing public relations, through counseling activities, with participants from small and micro enterprises from among housewives. The target of this activity is to introduce marketing public relations in order to improve competency in building product and business image. The strategy is carried out by means of socialization and education. Through these counseling activities, micro and small household entrepreneurs will always be able to improve their product image and business image so that they can gain more and more trust from various stake holders, which in turn will have an impact on the continuity of their business. The output targets of this activity include publication in the mass media, HKI certification, and teaching materials. Keywords: marketing public relations, micro small business, business product images
Pengaruh Kepemimpinan Transformasional, Job Insecurity, dan Locus Of Control terhadap Turnover Intention dengan Human Relation sebagai Variabel Moderating Anang Ma'ruf; Nunik Kusnilawati; Albert Albert
Journal Of Administration and Educational Management (ALIGNMENT) Vol. 8 No. 2 (2025): Alignment:Journal of Administration and Educational Management
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/alignment.v8i2.14109

Abstract

This research analyzes the influence of transformational leadership, job insecurity, and locus of control on turnover intention and how human relations moderate transformational leadership, job insecurity, and locus of control on turnover. This type of research is quantitative using the Moderated Regression Analysis (MRA) test as data analysis. The research results show that transformational leadership, job insecurity, and locus of control influence turnover intention, and human relations can play a moderating role on the variables of transformational leadership, job insecurity, and locus of control on turnover intention. In conclusion, transformational leadership, job insecurity, and locus of control influence turnover intention. It is hoped that the results of this research can be a reference for companies in formulating policies that focus on minimizing employee turnover through strategic managerial and human resource approaches.   Keywords: Job Insecurity, Transformational Leadership, Locus of Control, Turnover Intention, Human Relations
PENGARUH KOMUNIKASI INTERNAL DAN IKLIM ORGANISASI TERHADAP EFEKTIVITAS KERJA DENGAN BUDAYA ORGANISASI SEBAGAI VARIABEL MODERASI (PADA SATUAN KERJA KEJAKSAAN TINGGI MALUKU UTARA) Mar'i Hasan Alamsyah; Nunik Kusnilawati; Hardani Widhiastuti
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 2 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v8i3.14546

Abstract

Efektivitas Kejaksaan Tinggi Maluku Utara masih belum optimal akibat masalah komunikasi internal di antara karyawan, terutama antara atasan dan bawahan. Selain itu, iklim organisasi dan budaya organisasi yang ada turut menjadi faktor yang memengaruhi efektivitas kerja. Penelitian ini bertujuan untuk menganalisis pengaruh komunikasi internal dan iklim organisasi terhadap efektivitas kerja, dengan budaya organisasi sebagai variabel moderasi. Penelitian ini menggunakan pendekatan kuantitatif dengan pengumpulan data melalui kuesioner berdasarkan indikator yang relevan. Sampel penelitian terdiri dari karyawan aktif di Kejaksaan Tinggi Maluku Utara dengan pengalaman kerja minimal satu tahun. Metode Slovin digunakan untuk menentukan jumlah sampel, yaitu sebanyak 95 responden. Analisis data dilakukan menggunakan Structural Equation Modeling Partial Least Squares (SmartPLS) Versi 4. Hasil penelitian menunjukkan bahwa komunikasi internal berpengaruh signifikan terhadap efektivitas kerja. Iklim organisasi juga memiliki pengaruh yang signifikan terhadap efektivitas kerja. Selain itu, budaya organisasi berperan sebagai variabel moderasi yang memperkuat pengaruh komunikasi internal dan iklim organisasi terhadap efektivitas kerja. Temuan ini menunjukkan bahwa peningkatan komunikasi internal, pembentukan iklim organisasi yang positif, serta penguatan budaya organisasi dapat meningkatkan efektivitas kerja secara keseluruhan di Kejaksaan Tinggi Maluku Utara.