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All Journal EQUILIBIRIA Journal of Economic, Bussines and Accounting (COSTING) JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Journal of Management - Small and Medium Enterprises (SME's) Jurnal Ekonomi Perjuangan (JUMPER) Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi (JEMBA) Journal of Innovation Research and Knowledge Jurnal Pengabdian Mandiri Jurnal Manajemen Bisnis dan Organisasi Journal of Management and Social Sciences Jurnal Umum Pengabdian Masyarakat (JUPEMAS) Nusantara Journal Of Management Business (NUMABI) IAS Journal of Localities Jurnal Pengabdian Kepada Masyarakat Bersinergi Inovatif Jurnal Pengabdian Masyarakat Mandira Cendikia (JPKM-MC) Jurnal Pengabdian kepada Masyarakat Multidisiplin (JUPENGEN) Multidisciplinary Indonesian Center Journal Business Management and Entrepreneurship Journal
Adi Robith Setiana
Sekolah Tinggi Ilmu Ekonomi Latifah Mubarokiyah Tasikmalaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Transportation Other

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Program Pelatihan Analisis Data Kuantitatif Dalam Bidang Manajemen Keuangan Untuk Meningkatkan Mutu Penulisan Karya Ilmiah Di STIE Latifah Mubarokiyah Fitriani; Adi Robith Setiana; Lati Sari Dewi; Rhaka Saepul Ramdan; Risma Nurul Latifah
Jurnal Pengabdian Kepada Masyarakat Multi Disiplin Vol. 2 No. 4 (2025): JUPENGEN - November
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jupengen.v2i4.1021

Abstract

Quantitative data analysis skills are essential for financial management students in producing high-quality, data-driven scientific writing. However, many students still face difficulties in understanding statistical methods and applying them appropriately in research. This training program aims to enhance students’ conceptual understanding and practical skills in quantitative data analysis to improve the quality of scientific writing at STIE Latifah Mubarokiyah. The program was implemented through interactive lectures, hands-on practice using statistical software, and discussion sessions, supported by pre-test and post-test evaluations. The results indicate a significant improvement in participants’ understanding of quantitative data analysis concepts, their ability to process and interpret financial data, and the overall quality of scientific writing, particularly in the research methodology and discussion sections. The training program proved effective in strengthening students’ research competencies and contributed positively to fostering a data-driven research culture at STIE Latifah Mubarokiyah. Therefore, similar programs are recommended to be conducted continuously and further developed with advanced analytical materials.
Digital Skills For Future Career: Penguatan Pemasaran Digital Profesional Bagi Mahasiswa Lati Sari Dewi; Fitriani; Adi Robith Setiana; Risman Barkah; Erna Maulida
Jurnal Pengabdian Kepada Masyarakat Multi Disiplin Vol. 2 No. 4 (2025): JUPENGEN - November
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jupengen.v2i4.1025

Abstract

This Community Service Program (PKM) aims to enhance the knowledge, understanding, and skills of students majoring in marketing in the field of digital marketing as a crucial competency in the digital economy era. Although students are accustomed to using digital media and social media, its utilization as a professional marketing tool remains suboptimal. The PKM activities were carried out through structured training covering fundamental concepts of digital marketing, the use of social media for marketing purposes, Search Engine Optimization (SEO), Search Engine Marketing (SEM), and content-based marketing strategies. The training was implemented through material presentations and interactive discussions to encourage active student participation. The results indicate that students experienced an improvement in their understanding and skills in applying digital marketing strategies in a more directed and professional manner, particularly in social media management and search engine optimization. This program provides direct benefits to students and supports institutional efforts to prepare adaptive graduates who are ready to meet the demands of the digital-based industry.
Program Pelatihan Sumber Daya Manusia Unggul Untuk Meningkatkan Mutu Lulusan Di Stie Latifah Mubarokiyah Tasikmalaya Adi Robith Setiana; Ridwan Hakiki; Elsa Syukriani Pujiati
Jurnal Pengabdian Kepada Masyarakat Multi Disiplin Vol. 2 No. 4 (2025): JUPENGEN - November
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jupengen.v2i4.1045

Abstract

Higher education institutions play a strategic role in producing excellent human resources (HR) who are ready to compete in the job market. However, there is still a gap between graduates’ competencies and industry needs. This community service program aims to improve the quality of graduates at STIE Latifah Mubarokiyah Tasikmalaya through superior HR training focused on developing soft skills (communication, leadership, problem solving) and hard skills (data analysis, digital marketing, financial management). The implementation method includes training needs analysis, workshops, case study simulations, mentoring, and evaluation through pre-test and post-test. The results show a 25–30% increase in students’ competencies, greater confidence in facing the job market, and positive feedback from industry stakeholders who assessed that graduates are more adaptable to workplace challenges. This program produced a training module that can be used sustainably and strengthened the relationship between higher education and industry through internship and recruitment collaborations. Therefore, superior HR training has proven effective in enhancing graduate quality and supporting the vision of higher education institutions to produce competitive human resources at local, national, and international levels.
IMPLIKASI KEPEMIMPINAN TRANSFORMASIONAL DAN KECERDASAN EMOSIONAL TERHADAP KINERJA GURU (SURVEI PADA SLTA DI LINGKUNGAN YAYASAN SERBA BAKTI PONTREN SURYALAYA TASIKMALAYA) Adi Robith Setiana
Journal of Innovation Research and Knowledge Vol. 5 No. 8 (2026): Januari 2026
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kepemimpinan transformasional, yang dicirikan oleh kemampuan untuk menginspirasi dan memotivasi bawahan menuju tujuan yang lebih tinggi, dan kecerdasan emosional, yang didefinisikan sebagai kemampuan untuk mengenali, mengelola, dan membimbing emosi secara efektif, merupakan pusat penelitian ini. Penelitian ini berupaya untuk menguji dampak kepemimpinan transformasional dan kecerdasan emosional terhadap kinerja guru SLTA di lingkungan Yayasan Serba Bakti Pontren Suryalaya Tasikmalaya. Pendekatan kuantitatif digunakan, memanfaatkan metode survei melalui kuesioner yang disebarkan kepada 98 guru. Data yang dikumpulkan dianalisis menggunakan analisis regresi berganda untuk menilai pengaruh variabel independen (kepemimpinan transformasional dan kecerdasan emosional) terhadap variabel dependen (kinerja guru). Temuan penelitian mengungkapkan bahwa kepemimpinan transformasional dan kecerdasan emosional memiliki dampak positif yang signifikan terhadap kinerja guru di institusi tersebut. Secara khusus, kepemimpinan transformasional, dengan nilai-t 4,483 dan tingkat signifikansi 0,001, berkontribusi pada peningkatan kinerja guru dengan menumbuhkan visi yang menginspirasi, mempromosikan inovasi, dan menawarkan dukungan individu. Kecerdasan emosional juga memberikan pengaruh yang kuat, sebagaimana dibuktikan oleh nilai t sebesar 6,156 dan tingkat signifikansi sebesar 0,001, yang menunjukkan bahwa guru yang secara efektif mengelola emosinya dan membina hubungan interpersonal yang kuat cenderung berkinerja lebih baik. Koefisien determinasi (R²) sebesar 0,891 menunjukkan bahwa kedua faktor ini menyumbang 89,1% dari variasi kinerja guru, sedangkan sisanya sebesar 10,9% disebabkan oleh variabel lain yang tidak tercakup dalam penelitian ini.
Kesiapan Kerja Karyawan Room Division pada Era Artificial Intelligence Peran AI Literacy dan Digital Competence Adi Robith Setiana; ER Ummi Kalsum; Rohman Agus Jatnika
Journal of Management and Social Sciences Vol. 5 No. 1 (2026): Journal of Management and Social Sciences
Publisher : Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimas.v5i1.2878

Abstract

This study aims to analyze the effects of AI literacy and digital competence on the work readiness of room division employees at star-rated hotels in Tasikmalaya Regency. A quantitative approach with an explanatory survey design was employed, involving 110 employees selected through purposive sampling. Data were collected using a closed-ended questionnaire based on a five-point Likert scale, distributed through Google Forms and direct administration, and analyzed using Structural Equation Modeling–Partial Least Squares with SmartPLS. The results indicate that AI literacy has a positive and significant effect on work readiness, with a path coefficient of 0.381, while digital competence also has a positive and significant effect, with a path coefficient of 0.472. The R-square value of 0.647 shows that both variables explain 64.7% of the variance in employee work readiness. Digital competence emerged as the more dominant factor in enhancing work readiness. These findings imply that hotel management should integrate digital competence and AI literacy training, strengthen employees’ understanding of data ethics and security, and provide continuous assistance to support effective adaptation and human–AI collaboration.
Co-Authors Aldi Atep Devi Purwanto Dandi Hamzah Dea Arviyani Desy Tri Anggarini Dian Ardiansah Elsa Syukriani Pujiati ER. UMMI KALSUM Erna Maulida Fitriani Hendi Sobari Lati Sari Dewi Nurmala, Nina Rahayu, Rizqi Rhaka Saepul Ramdan Ridwan Hakiki Risma Nurul Latifah Risman Barkah Rohman Agus Jatnika Santoso, Try Riduwan Siti Amirah Makarim Sitti Aisyah Wahdan Budi Setiawan Wasilatun Nikmah