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MICE Management dan Ecoenzym Farmstay Serta Homestay di Desa Blimbingsari, Jembrana, Bali I Nyoman Meirejeki; Muhamad Nova; Anak Agung Ayu Ngurah Harmini; Wahyuning Dyah
Mitra Akademia: Jurnal Pengabdian Masyarakat Vol 7 No 3 (2024): Mitra Akademia: Jurnal Pengabdian Masyarakat
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32722/mapnj.v7i3.7113

Abstract

Blimbingsari Village, located in Jembrana Regency, Bali, has great potential for tourism development. Supported by its community awareness, Blimbingsari village can realize real applications for implementing community-based tourism. As a tourist village, Blimbingsari Village has a unique cultural and natural background that makes it a cultural tourist attraction. However, the tourist attraction of Blimbingsari Village still needs to be improved, especially in managing conventions and events, as well as implementing the concept of green tourism by recycling organic household waste. Thus, the obstacle identified is the lack of optimal management of conventions and events at the Blimbingsari Festival and the processing of residual household organic waste. This service activity aims to provide knowledge to the public regarding the management of conventions and events and the processing of organic waste as ecoenzymes. The mothod used in this activity is community development. This service activity is carried out in the form of combining theory and direct practice activities. The results of this service activity show an increase in knowledge in managing conventions and events and processing organic waste as ecoenzymes. The community also gave a positive response to the implementation of training on managing conventions and events and making ecoenzymes with. Through this activity, it is hoped that the community can implement sustainable green tourism in order to preserve the nature and culture in Blimbingsari village. Keywords: Ecoenzym, Farmstay, Homestay, MICE Management Desa Blimbingsari yang terletak di Kabupaten Jembrana, Bali, menyimpan potensi besar untuk pengembangan pariwisata. Didukung oleh kesadaran masyarakat, desa Blimbingsari dapat mewujudkan aplikasi nyata atas implementasi pariwisata berbasis komunitas, yaitu komunitas pemerhati pariwisata hijau di desa Blimbingsari. Sebagai desa wisata, desa Blimbingsari memiliki keunikan latar belakang budaya dan alam yang menjadikannya sebagai atraksi wisata budaya. Namun, daya tarik wisata desa Blimbingsari masih perlu ditingkatkan, utamanya dalam pengelolaan konvensi dan acara, serta pengimplementasian konsep pariwata hijau dengan pendauran ulang sisa-sisa bahan organik limbah rumah tangga. Kendala yang teridentifikasi adalah belum optimalnya pengelolaan konvensi dan acara pada Blimbingsari Festival dan pengolahan sisa limbah bahan organik rumah tangga. Kegiatan pengabdian ini bertujuan untuk memberikan pengetahuan kepada masyarakat terkait pengelolaan konvensi dan acara dan pengolahan limbah organik sebagai ecoenzym. Metode yang digunakan adalah community development. Kegiatan pengabdian ini dilaksanakan dalam bentuk pelatihan dengan menggabungkan teori dan praktik langsung. Hasil kegiatan pengabdian ini menunjukkan adanya peningkatan pengetahuan dalam pengelolaan konvensi dan acara dan pengolahan limbah organik sebagai ecoenzym. Respon positif juga diberikan oleh masyarakat terhadappelaksanaan pelatihan pengelolaan konvensi dan acara dan pembuatan ecoenzym dengan. Melalui kegiatan ini, diharapkan masyarakat dapat menerapkan pariwisata hijau yang berkelanjutan guna menjaga kelestarian alam dan budaya yang ada di desa Blimbingsari. Kata kunci: Ecoenzym, Farmstay, Homestay, MICE Management
Sinergi Akademisi, Pokdarwis, dan Komunitas Pecinta Sungai dalam Pemetaan Potensi Wisata Tukad Lilaulangun Muhamad Nova; I Made Budiasa; I Wayan Basi Arjana; Cokorda Istri Sri Widhari
KOMUNITA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 5 No 2 (2026): Mei
Publisher : PELITA NUSA TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60004/komunita.v5i2.638

Abstract

Kesiman Village has an urban tourism potential that can attract visitors to enjoy recreational activities with their families. This tourism potential is located at Tukad Lilaulangun Kebonkori, situated behind the Kebonkuri Lukluk community hall (balai banjar). Tukad Lilaulangun is currently being developed as a regional icon by the Kesiman Village administration. However, based on initial observations and preliminary interviews, it was identified that Tukad Lilaulangun does not yet have a fixed agenda or tourism attractions that can draw both local and international tourists to visit. On the other hand, community education regarding the importance of maintaining river cleanliness and sustainability remains insufficient. Therefore, technological integration is needed to deliver environmental campaigns effectively to people across generations. In response to these challenges, the Department of Tourism at Bali State Polytechnic contributed through a community service program aimed at mapping the area’s tourism potential. This program was carried out in several stages, including socialization, digital marketing training, tourism potential mapping, and focus group discussions. The methods applied involved outreach activities, face-to-face material delivery, and direct practical implementation. Three activities were successfully conducted, resulting in an average partner satisfaction score of 3.22 (satisfied) in the preparation stage, 3.30 (very satisfied) during implementation, and 3.21 (satisfied) in the evaluation stage. These results indicate a strong alignment between the partner’s challenges and the solutions that have been implemented.
Three-keys digital media in strengthening brand awareness at The Vibes Night Club, France Putu Rian Arde Surya; Alain Fournier; I Ketut Sutama; Muhamad Nova
International Journal of Green Tourism Research and Applications Vol. 5 No. 1 (2023): June 2023
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v5i1.16-26

Abstract

In order to reach and influence potential online customers, there was often an overlap among paid media, owned media, and earned media at The Vibes Nightclub, France. Solving this problem required the integration of campaigns, resources, and infrastructure, which could develop online products, services, and brand awareness. The methodology used in this study is qualitative, using the descriptive approach with display and verification technique analyses at The Vibes Nightclub. The results showed that paid media is done through activities such as Search Engine Marketing (SEM). Further, owned media focus on Facebook, Instagram, and Google pages owned by the club, like Search Engine Optimization (SEO). Earned media includes word of mouth on social media, live, and conversations. Their activities had a significant effect on strengthening brand awareness. In this regard, consistency and optimism in digital marketing activities need to be maintained because these things can improve and maintain existence and sustainability. Furthermore, using more digital platforms and analytics digital should be improved for the targeted results and sustainability of the business.
Pura Luhur Tamba Waras: aspects of sustainable tourism and spiritual tourism I Made Rony Mulia Kusuma Putra; I Gede Mudana; I Made Darma Oka; Muhamad Nova
International Journal of Green Tourism Research and Applications Vol. 4 No. 2 (2022): December 2022
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/ijogtra.v4i2.108-114

Abstract

This research aims to analyze the implementation of sustainable tourism in spiritual tourism at Pura Luhur Tamba Waras in Desa Sangketan, Tabanan Regency, Bali, Indonesia. This research uses qualitative analysis techniques. The data source used is secondary data and is accessed through company documents, journals, books, articles, and websites. The results show that sustainable tourism in spiritual tourism at Pura Luhur Tamba Waras are the application of basic concepts in sustainable tourism, namely the social concept of cooperation. The economic concept has also been implemented very well, namely the surrounding community can sell spiritual facilities and infrastructure in the temple area, but the implementation of the environmental concept is not good because the waste that is used for spiritual tourism is not well managed. Pura Luhur Tamba Waras has implemented three basic concepts of sustainable tourism, namely social, economic and environmental but the concept of the environment has not been maximally implemented.
Nonverbal Communication as a Communication Strategy in Hotel Job Interview: A Narrative Inquiry Study Luh Eka Susanti; Muhamad Nova
MUKASI: Jurnal Ilmu Komunikasi Vol. 1 No. 4 (2022): November 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v1i4.1263

Abstract

Nonverbal communication is portrayed as a communication strategy to convey interpersonal communication meaning. This study aimed at identifying the types of nonverbal communication applied by the job applicant in a hotel job interview and the users’ perspective toward the nonverbal communication applied as a communication strategy. This study employed a qualitative study with narrative inquiry design by interviewing one experienced human resources officer and 2 human resources managers. The data were gathered through interviews in different sections with different informants. The interview was recorded and transcripted. The interview transcription was analyzed to identify the tendency of the informant’s answers. The result showed that the most nonverbal communication occurring in hotel job interview include body language, voice tone, and grooming. The human resources managers and staffs, as an interviewer, prefer to have good attitude over good knowledge. This implied that hotel job applicants must be aware on their body language, voice tone, and grooming before attending a job interview.