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PENCIPTAAN BUKU ILUSTRASI PENCAK SILAT UNTUK ANAK-ANAK USIA 6-9 TAHUN SEBAGAI UPAYA PENGENALAN WARISAN BUDAYA BANGSA Natassia, Naomi; Fianto, Achmad Yanu Alif; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
Publisher : Jurnal Art Nouveau

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Abstract: The aim of this study was to the creation of book illustration martial arts as a national heritage recognition by introducing martial arts as typical Indonesian martial art. Pencak Silat at this time almost replaced with martial arts outside of the more modern. This is mainly because of the rapid developments in technology and communications that support various types of martial arts can easily enter Indonesia and therefore the martial arts today is quite old-fashioned among young people of the nation. So it is not little children today who prefer to learn martial arts outside of the martial arts in the country. Though martial arts in the country is also part of the culture and art that must be preserved and has a lot of positive values that are good for the development of personality and especially children. Martial arts are intimately connected with the development of personality, social, emotional, and motor development of children. Keywords: Pencak Silat, Illustration Book, Introduction, History.
PERANCANGAN MEDIA PROMOSI PT PETRONIKA SEBAGAI UPAYA PEMBENTUKAN CITRA PERUSAHAAN Amaliah, Norma; Fianto, Achmad Yanu Alif; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 1 (2015): Mengemas Nilai Lokal dalam Industri Komersial
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Abstract: PT Petronika is producing dioctyl phthalate (DOP) factory which was founded on September 14, 1983. Pros of PT Petronika this is the resulting product quality, use of eco environmentally production processes, and a good system. These advantages can reflect a positive image and become the deferensiation of its competitors. The problem of PT Petronika are haven’t made promotional media can shape the image of the company. Design of media promotion of PT Petronika is expected to shape the corporate image, increase the consumers and the interests of investors to be able to cooperate with PT Petronika. This research uses research methods qualitative. Qualitative research is conducted with interviews, observation, documentation, and literary studies to obtain data that are used as a foundation in designing the design concept. Concepts in the design of media promotion of PT Petronika as the creation of the corporate image is "trusted quality". The Word trusted quality is taken to define the quality of the product produced by PT Petronika which is trusted and recognized by consumers domestic and foreign. It is evident from some of the recognition awards acquired PT Petronika and also haven’t any complaints from loyal consumers. Give priority to the quality of the resulting product could be the deferensiation of product competitors. The concept is implemented in the strategy of creative and media strategy. The end result of this design is expected to make media promotions company that can reflect and more competitive.  Keywords: Design, Media Promotions, Corporate Image.
PERANCANGAN MEDIA PROMOSI WISATA KUSUMA TIRTA GUNA MENINGKATKAN BRAND AWARENESS Arifin, Zainul; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 1 (2015): Mengemas Nilai Lokal dalam Industri Komersial
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Abstract: Kusuma Tirta located in Kedung Pelug, District Candi, Sidoarjo. A family recreation area that has the potential of the concept of water attractions are equipped with restaurant, outbound and fishing for the whole family. Pensions Kusuma Tirta Sidoarjo Regent H. Saifulilah inaugurated on June 23, 2012, was not so open this region as a region rekrerasi family, but also as a center of learning and gathering for anyone. Kusuma Tirta Tourism is quite new tour so not so many people who know about the location of this tour, besides the media campaign in Tirta Kusuma tour is also limited and very less active in promoting so many people from the region itself does not know the information sidoarjo on this tour. this led to less familiar travelers about Tirta Kusuma and does not affect the increase in tourists coming to Kusuma Tirta. The problem is Kusuma Tirta is a relatively new tourist spot and less active in the promotion so that tourists, especially in the area of Sidoarjo themselves do not understand the existence of these places, it takes some effort to promote the parawisatawan, one of which is to design a media campaign that is right for Kusuma Tirta can provide information to the public in order to increase brand awareness Kusuma Tirta. Keywords: Design, Kusuma Tirta, Brand Awareness
PERANCANGAN MEDIA PROMOSI SANGGAR TARI GITO MARON ART PERFORMA SEBAGAI UPAYA MENINGKATKAN BRAND AWARENESS Nareswari, Nindyaning Ayu; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract : Gito Maron Art Performa is a group dance studio that tips grow, raise, and foster appreciation of the younger generation of art, the noble and strengthen the nations love of art and culture as well as understanding the noble values that must be maintained and preserved. Certainly the increasing number of dance studio in Surabaya, which can lead to competition between the dance studio that makes the Gito Maron Art Performance dance studio unknown back. In resolving the problem, the solution is to make updates promotion media was up to date on the current draft and the need for additional promotion media Gito Maron Art Performa dance studio such as web design, flyers, business cards, mini banner, poster, note book, brosur and catalogs. Promotion media can help inform effectively and efficiently to the public, in order to raise awareness of the existence of the studio Gito Maron Art Performa in regions throughout Indonesia, especially in East Java.Keywords: Design, Promotion Media, Dance Community Gito Maron Art Performa, Brand Awareness.
REBRANDING P.O EKA-MIRA SEBAGAI UPAYA MEMPERTAHANKAN BRAND LOYALTY Arianto, Mukhammad Kiki; Budiardjo, Hardman; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Public transportation or public transport is a means of transportation when the passengers not traveling use his own  vehicle. Public transportation deliberately provided for residents to fulfill transportation they do daily needs. With using a public transportation, many benefits that can be obtained the community. Business competition that is more strict now this caused many companies involved in the fulfillment of the needs and consumer advocacy. It is means that each companies should put orientation in customer satisfaction as the main objective of. Po Eka-Mira is the company that moves in transportation service, especially transport service passengers that provides armada-armada good in economy class and executive class. To the specifications bus,  the economy class  bus named  Mira  and an executive class bus named Eka. The research was done by using the method the qualitative study is by applying interview, Observation , documentation , and the literature study to get the data used as a support making the concept of design rebranding. The result of design rebranding this is to anticipate consumers who move ( brand loyalty ) to a product competitors because products competitors who has experienced reform in the design and services . Design for that rebranding it is certainly are also to be used to getting a new consumer. Keywords: Design, Rebranding,  Bus, EKA-MIRA, Brand loyalty
PERANCANGAN MEDIA PROMOSI SAS CAFE AND RESTO SURABAYA SEBAGAI UPAYA MENINGKATKAN BRAND LOYALTY Nurajizah, Nurajizah; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 1 (2015): Mengemas Nilai Lokal dalam Industri Komersial
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Abstract: SAS Cafe and Resto is an undertaking engaged in the culinary in Surabaya East which has considerable potential. SAS Cafe and Resto has traditional features as there are gazebos made of gelugu wood so that rural atmosphere feels more real and is surrounded by paddy fields around the Cafe and Resto. With the potential that is owned by SAS Cafe and Resto, the culinary field in this enterprise is still lacking in terms of promoting its products. Promotional activities are very important to market a product/brand, so the brand remains and can do approach to customers through these promotional activities. Promotional activities carried out by SAS Cafe and Resto very less because until now, promotional activities carried out was just a promo event, social media and website, so typical and products from SAS Cafe and Resto not yet seen in any promotional media campaign that has been done up to this point. The problem is, although the advantages owned by SAS Cafe and Resto are big enough, but the drop in visitors due to lack of activity can happen promotion conducted by SAS Cafe and Resto and the lack of innovation in the promotion as well as a multitude of culinary business that sprung up in Surabaya who approach customers through promotional programs. Therefore, it takes some effort to maintain customer loyalty, one of them is designing the right promotion media and innovative that can increase brand loyalty  SAS Cafe and Resto. Keywords: Design, Promotional Media, Brand Loyalty
PENCIPTAAN BUKU ILUSTRASI GAMELAN JAWA DENGAN MENGGUNAKAN TEKNIK VEKTOR SEBAGAI UPAYA PENGENALAN ALAT MUSIK TRADISIONAL PADA ANAK-ANAK Rudiansyah, Afrizal; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Gamelan is a traditional musical instrument that was in Indonesia, which has its own historical and artistic value. For the Javanese gamelan has become part of their life since the Hindu-Buddhist culture when it was still a lot of influence in Indonesia. Gamelan is a collection of various kinds of musical instruments consisting of drum / drums, Peking, Saron, Demung, Gong, Kempul, Bonang, kethuk, Kenong, Gender, Xylophone, fiddle, zither, flute. At the staging Puppet or Dance and Gamelan often be used as a musical accompaniment. In an effort to preserve and introduce traditional musical instruments to children, it will be the creation of Javanese gamelan book illustrations using vector techniques in an effort introduction of a traditional musical instrument in children. The method used is qualitative methods  by conducting interviews, observation, documentation and literature to obtain the data used in the creation of book illustration traditional Javanese gamelan musical instruments. From analysis obtained then found the keyword "Harmony". Keyword is applied in the creation of book illustrations by describing the concept of harmony and harmony in book illustration. Keywords:  Illustration Book, Traditional Musical Instruments, Javanese Gamelan, Local Cultural Heritage 
PENCIPTAAN BUKU ILUSTRASI TENTANG PENTINGNYA SAYURAN SEBAGAI MEDIA EDUKASI BAGI ANAK-ANAK Pradityo, Dito Febry; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Seeing the growth in the modern era of such as this the increasing number of fast food that circulate in the canteens of school children and diminished fibrous foods such as vegetables. The problem, nutritious foodsparticularly vegetables now rarely known by the person if the nutrients contained in vegetables high protein. Vegetables are the main source of minerals for the children there are a few types of vegetables containing iron, potassium and phospor. This is because there is a lot of media who publish, particularly through the book in the form of vector which is accompanied puzzle game. Though vegetables are foods that are high in fiber needed by the body to keep the body becomes healthy and fit. In addition, if not eating vegetables will also interfere with the growth and cause vision problems such as blindness and xerophthalmia or dryness of the membranes and corneal mata.tetapi still many people who tend to avoid the vegetables for the body. In this study indicate that children do not despise to vegetables because of bitter taste. For the purpose of this study was to create an illustrated book on the importance of vegetables as a medium of education for children.Keywords: Vegetables, Children, Book Illustration, Vector, Design
PENCIPTAAN BUKU PANDUAN WISATA RELIGI ISLAM DENGAN PENDEKATAN KEARIFAN LOKAL BUDAYA SEBAGAI DESTINASI PARIWISATA KOTA SURABAYA Puspasari, Dwinata; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Traces of Islamic civilization star of the 15th century until now left several markes that have historical value of the struggle of the guardian and religious leaders in preaching and spreading Islam. The existence of the mosque and the tomb is a marker that holds many memories and deserves to be imitated. Along with the development of today’s modern era the high demands of life and activity, the emergence of various facilities and infrastructure make the marker shifted and less aware of its existence. This book serves as a guide in addition to introducing the history of the struggle of the trustees and religious leaders in preaching and spreading Islam also simultaneously provide direction to find Islamic religious tourist destination in Surabaya including: Ampel Mosque, Jami Peneleh, Yellow Flower Rachmad Masjid, Masjid Chenghoo, Great Mosque of Al-Akbar. Hopefully with this manual can provide the knowledge and the ease of Islamic religious tourism in Surabaya. Keywords: Religiousitas, Islam, Handbook, Destinations, Tourism. 
PERANCANGAN MEDIA PROMOSI SANGGAR TARI RAFF DANCE COMPANY SEBAGAI UPAYA MENCIPTAKAN BRAND AWARENESS Pahlawan P.B, Rizky Senja; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Dance studio “Raff Dance Company” is one of dance companies which is still active and has potential in Surabaya. Dance studio “Raff Dance Company” has the potential to produce high value dance in the creation of dance in Indonesia. The problem is less known by the public as another dance studio. In conducting a media campaign, so far dance studio”Raff Dance Company only carry out promotional activites in the form of banner media that is only located in the cultural park “Cak Durasim” Surabaya. Besides, other promotional media are not up to date, such as social media like Facebook and Twitter. This resulted in the information submitted by dance studio “Raff Dance Company” was not conveyed to the dance studio”Raff Dance Company” to increase the brand awareness. This problem took some effort to improve the brand awareness, one is to design a right and proper media campaign for dance studio “Raff Dance Company”Keywords: Design, Dance Studio, Brand Awareness