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Islamic Entrepreneurship: The Moderating Role of Eudaimonic Well-Being in MSMES Resilience Capacity During Covid-19 Pandemic Susanti, Vitria; Zuliansyah, A.; Normasyhuri, Khavid
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 20 No. 1 (2024): Februari
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v20i1.1682

Abstract

All countries in the world have been affected tremendously by the Covid-19 pandemic. As a developing country, Indonesia has also experienced dramatic changes in the political and economic environment in response to the global crisis from the corona virus. It is apparent that the pandemic lockdown caused many businesses to struggle. This paper aims to examine the influence of Islamic entrepreneurship and Eudaimonic well-being to MSMEs resilience capacity during the COVID-19. The research is done with a quantitative study with 100 MSMEs in Lampung Province, Indonesia. The main data in this study is gathered through questionnaires which then analysed by using Partial Least Square (PLS analysis). This paper found the R² value for Islamic entrepreneurship is 62.5% (high), Meanwhile, the R² for Eudaimonic Well-being is 60% (high) indicating MSMEs Resilience Capacity can be moderately explained by Eudaimonic Well-being.
ANALISIS PENGARUH PRODUK, PROMOSI, DAN DIGITAL MARKETING TERHADAP PERILAKU KEPUTUSAN PEMBELIAN IMPULSIF PADA PENGGUNA TIKTOK SHOP DALAM PERSPEKTIF BISNIS ISLAM: (Studi Pada Generasi Z Yang Ada Di Bandar Lampung) Al Anhar; A. Zuliansyah; Is Susanto
KENDALI: Economics and Social Humanities Vol. 4 No. 1 (2025): KENDALI: Economics and Social Sciences Humanities, Juli 2025
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/kendali.v4i1.777

Abstract

Online shop merupakan toko yang menjual produk atau jasa melalui internet. Online shopping adalah proses di mana konsumen membeli produk atau jasa secara daring. Maraknya penggunaan platform TikTok, yang sebelumnya sempat dilarang karena adanya konten yang tidak pantas, kini telah berubah menjadi media penyebaran informasi yang dibutuhkan oleh konsumen. Saat ini, mayoritas konsumen di Indonesia memilih TikTok Shop sebagai tempat berbelanja karena produk yang ditawarkan memiliki harga relatif terjangkau dan sering disertai dengan diskon menarik. Penelitian ini bertujuan untuk menganalisis pengaruh produk, promosi, dan digital marketing terhadap perilaku pembelian impulsif. Jenis penelitian ini adalah penelitian kualitatif deskriptif, dengan jumlah sampel sebanyak 100 responden. Hasil penelitian menunjukkan bahwa produk yang dijual di TikTok Shop lebih disukai oleh generasi Z di Bandar Lampung dalam melakukan pembelian impulsif. Hal ini disebabkan oleh relevansi produk yang tinggi dengan kebutuhan generasi Z, baik dari segi kegunaan, model yang mengikuti tren terbaru, maupun harga yang terjangkau. Promosi memiliki pengaruh positif dan signifikan terhadap perilaku pembelian impulsif. Sementara itu, digital marketing juga terbukti berpengaruh terhadap keputusan pembelian impulsif. Dalam perspektif Islam, bisnis tidak semata-mata berorientasi pada keuntungan (profit oriented), melainkan harus berlandaskan pada prinsip-prinsip dasar yang menjunjung tinggi nilai moral dan etika. Prinsip inilah yang menjadi dasar dalam setiap aktivitas bisnis.
Production and Promotion Cost Optimization for Corporate Profitability: An Islamic Economic Analysis of PT Mustika Ratu Tbk (2015-2022) Tusifakh, Nur Azizah; Ekawati, Evi; Zuliansyah, A.
Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam Vol. 1 No. 1 (2024): Special Edition: International Conference on Islamic Economics (ICOIE)
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v1i1.10245

Abstract

This study examines the impact of production costs and promotional expenses on corporate profitability through an Islamic economic lens, using PT Mustika Ratu Tbk as a case study from 2015 to 2022. Through a quantitative approach utilizing causal associative analysis, the research analyzes quarterly financial statements (n=32) obtained through purposive sampling. The findings reveal that neither production costs nor promotional expenses significantly influence net profit, either partially or simultaneously. Production costs showed no significant effect (p=0.606 > 0.05), suggesting that standard-compliant production spending does not proportionally correlate with profitability. Similarly, promotional expenses demonstrated no significant impact (p=0.318 > 0.05), indicating that marketing expenditure may be secondary to other factors, such as product quality, in driving profitability. The coefficient of determination (R²=0.072) suggests that these variables account for only 7.2% of profit variation, with 92.8% attributed to external factors. This research contributes to understanding cost management in Islamic business contexts and provides insights for optimizing resource allocation in Indonesia's cosmetics industry. The findings offer practical implications for corporate financial strategy while maintaining alignment with Islamic economic principles.
The Influence of Word of Mouth, Business Location, and Product Quality on Customer Satisfaction: An Islamic Business Management Perspective (A Study on Mie Gacoan Consumers at the Antasari Branch, Bandar Lampung) Wahyuni, Shelly; A. Zuliansyah; Yulistia Devi
Mabsya: Jurnal Manajemen Bisnis Syariah Vol. 7 No. 2 (2025): Mabsya: Jurnal Manajemen Bisnis Syariah
Publisher : Fakultas Ekonomi dan Bisnis Islam, Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/mabsya.v7i2.14681

Abstract

This study aims to investigate the influence of word of mouth, business location, and product quality on customer satisfaction from the perspective of Islamic business management. The research was conducted on consumers of Mie Gacoan at the Antasari branch in Bandar Lampung, employing a quantitative approach with data collected through questionnaires. The findings indicate that all three independent variables significantly affect customer satisfaction, both individually and collectively, with product quality emerging as the most dominant factor. Within the framework of Islamic business ethics, customer satisfaction is closely associated with the implementation of core values such as honesty (shidq) in communication, trustworthiness (amanah) in service delivery, and excellence (ihsan) in maintaining product quality. These results highlight the importance of integrating Islamic ethical principles into modern business practices to cultivate sustainable customer relationships and enhance trust in an increasingly competitive marketplace.
The effect of Green Product, Green Perceived Value, and Environment Knowledge on Green Purchase Intention on Cleo Eco Green bottled water in Islamic Economic Perspective Kirana, Sari; Zuliansyah, A.; Devi, Yulistia
Indonesian Journal of Islamic Economics and Finance Vol. 5 No. 1 (2025)
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ijief.v5i1.7068

Abstract

This study aims to determine the effect of green product, green perceived value, and environment knowledge on green purchase intention in Cleo Eco Green bottled water products in the perspective of Islamic economics. The method used is a quantitative approach with data collection through questionnaires involving 100 respondents in the city of Bandar Lampung. The results of the analysis showed that Green products have no significant effect on Green Purchase Intention, with a p-value of 0.600. The Green Perceived Value also had no significant effect, with a p-value of 0.070. However, Environment Knowledge was shown to have a positive and significant effect on Green Purchase Intention, with a p-value of 0.033. These findings indicate that although consumer awareness of green products is still low, good environmental knowledge can increase the purchase intention of green products. In the perspective of Islamic economics, these three variables are interconnected and can increase consumer awareness to consider the social and environmental impact of their choices.
The Role of Financial Technology (Fintech) in ZIS Management to Overcome Poverty Zuliansyah, A.; Pratomo, Dimas; Supriyaningsih, Okta
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 5 No 1 (2022): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v5i1.1794

Abstract

Indonesia's zakāh‎ potential is large enough to overcome poverty, but the Indonesian population living below the poverty line is still quite high, reaching 25.95 million people. These data indicate that the large potential of zakāh‎ has not contributed enough to poverty alleviation in Indonesia. To increase zakāh‎ collection, the Zakāh‎ Management Organization (OPZ) innovates by using fintech in its management. The study aims to see how the role of fintech in managing ZIS is to contribute to poverty alleviation in Indonesia. The method used is a qualitative method by analyzing data and facts obtained from the object under study namely; BAZNAS Central Jakarta and BAZNAS Prov. DIY 2020 descriptively and in detail. The results of the study indicate that fintech has played a significant role in increasing zakāh‎ collection over the last five years. It can be seen from the growth of zakāh‎ distribution from 2015 to 2019 experienced a significant increase, reaching an average of 40.93%.
PENGARUH PERFORMANCE EXPECTANCY, EFFORT EXPECTANCY DAN SOCIAL INFLUENCE TERHADAP BEHAVIORAL INTENTION PENGGUNAAN QRIS PADA UMKM DI KOTA BANDAR LAMPUNG DALAM PERSEPEKTIF BISNIS ISLAM Clarissa Novianti Hartono; A. Zuliansyah; Nurhayati
Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) Vol. 3 No. 2 (2025): November
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jemb.v3i2.6300

Abstract

Sistem pembayaran digital berbasis teknologi seperti QRIS (Quick Response Code Indonesian Standard) kini menjadi tren yang berkembang pesat di Indonesia, termasuk di kalangan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM). QRIS diharapkan mampu mendorong inklusi keuangan dan efisiensi transaksi, namun pada praktiknya, masih banyak UMKM yang belum mengoptimalkan penggunaannya karena berbagai kendala, seperti kurangnya pemahaman teknologi, keterbatasan infrastruktur, dan faktor kebiasaan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap pelaku UMKM di Kota Bandar Lampung yang ditentukan menggunakan rumus Slovin. Data dikumpulkan melalui kuesioner yang disebarkan kepada responden yang dipilih dengan Teknik Quota Sampling. Teknik analisis data dilakukan dengan bantuan SPSS versi 26. Hasil penelitian menunjukkan bahwa ketiga variabel independen memiliki pengaruh positif dan signifikan terhadap behavioral intention. Nilai t-hitung untuk performance expectancy, effort expectancy, dan social influence masing-masing lebih besar dari t-tabel dengan signifikansi < 0,05, menunjukkan pengaruh signifikan secara statistik dalam mendorong niat penggunaan QRIS.
INFLUENCE OF WORK ENVIRONMENT, WORK-LIFE BALANCE, AND LEADERSHIP ON EMPLOYEE PERFORMANCE IN ISLAMIC BUSINESS PERSPECTIVE Serliana Yulia; Ahmad Zuliansyah; Yeni Susanti
Ad Deenar: Jurnal Ekonomi dan Bisnis Islam Vol 10 No 01 (2026): Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ad.v10i01.9245

Abstract

This study aims to analyze the influence of work environment, work-life balance, and leadership on employee performance from the perspective of an Islamic business. The underlying phenomenon is the importance of creating a conducive work environment, maintaining a balance between work and personal life, and applying effective leadership to enhance employee performance in line with the principles of Islamic business. The research employed a quantitative approach using multiple linear regression analysis and a saturated sampling technique, in which all employees were included as samples. Data were collected through questionnaires distributed to 40 respondents who are employees at the research site. The findings reveal that both partially and simultaneously, the variables of work environment, work-life balance, and leadership have a positive and significant effect on employee performance. From the perspective of Islamic business, these factors align with values such as ihsan (striving for the best quality of work), amanah (responsibility), and adl (justice), which foster blessings and productivity in the workplace. The conclusion emphasizes that implementing a comfortable work environment, ensuring proper work-life balance, and practicing fair and wise leadership not only improve employee performance but also contribute to establishing a work climate consistent with Sharia principles.
EFFECT OF TRANSPARENCY, CASHBACK, AND SECURITY ON INTEREST IN USING GOPAY AS A MEANS OF PAYMENT Niken Pratami; Ahmad Zuliansyah; Anas Malik
Ad Deenar: Jurnal Ekonomi dan Bisnis Islam Vol 10 No 01 (2026): Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ad.v10i01.9660

Abstract

This study aims to analyze the influence of Transparency, Cashback, and Security on Generation Z's interest in making e-money payments on Go-Pay. The research methodology used is quantitative descriptive, using the Slovin formula to obtain a population of 100 Generation Z people in Bandar Lampung. The data analysis method used is the data validity test, data reliability test, hypothesis test, and coefficient of determination (R2). The results of the study show that Transparency and security have a positive and significant effect on Generation Z's interest in making e-money payments, with the value of the original sample transparency variable -0.117, the t-statistic value of 2.352, which exceeds the value of 1.96, and the p-value of 0.019, which is smaller than 0.05. Likewise, with the security variable, the original sample value is 0.087, the statistic is 2.945> 1.96 with a p-value of 0.003. On the other hand, the Cashback variable does not have a positive effect on increasing the interest of Generation Z in making payments via e-money, with an original sample value of -0.117, a t-statistic value of 2.352, which is greater than the value of 1.96, and a p-value of 0.019, which is smaller than 0.05.
The Impact of Green Banking Adoption, Company Size, and Good Corporate Governance on the Profitability of Islamic Commercial Banks in Indonesia Nisa Arista; Ahmad Zuliansyah; Is Susanto
Mutanaqishah: Journal of Islamic Banking Vol. 6 No. 1 (2026): January - June
Publisher : Department of Islamic Banking

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54045/mutanaqishah.v6i1.3499

Abstract

Purpose – This study aims to analyse the effect of Green Banking implementation, Company Size, and Good Corporate Governance on the profitability of Islamic Commercial Banks in Indonesia for the period 2019–2024. Methodology – Quantitative research using panel data from six Islamic Commercial Banks through financial reports and sustainability reports. Analysis using Fixed Effect Model (FEM) panel data regression. Findings – Green Banking and GCG have a significant positive effect on ROA, while Company Size has no significant effect. Simultaneously, the three variables have no significant effect. Implications– This study can serve as a basis for the conclusion that the profitability performance of Islamic Commercial Banks is not primarily influenced by the scale of total assets, but is more determined by the effectiveness of Green Banking implementation and the quality of Good Corporate Governance practices.  Originality– This study offers originality by integrating the variables of Green Banking, Company Size, and Good Corporate Governance into a single panel data model analysed from an Islamic economic perspective for the period 2019–2024.