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Tourism Revisit and Recommendation intention on Heritage Destination: The Role of Memorable Tourism Experiences Riptiono, Sulis; Wibawanto, Sigit; Raharjo, Nanang Ismail; Susanto, Rakhmat; Syaputri, Hani Shella; Bariyah, Bariyah
Journal of International Conference Proceedings Vol 6, No 1 (2023): 2023 ICPM Malang Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i1.2244

Abstract

The purpose of this study is to dig deeper into the role of memorable tourism experiences in revisiting intention and recommendation intention by placing tourism satisfaction as mediation. This research involved a number of 340 tourists visiting heritage destinations in Central Java. Respondents were taken using a convenience sampling technique. The collected data was analyzed by SEM-AMOS. The results of the study show that memorable tourism experiences are proven to have a positive and significant effect on tourist satisfaction. This means that the more memorable the experience the visitor gets, the greater the satisfaction increasing the intention to return and recommendation intention. Memorable experiences also significantly affected the intention to return and recommendation intention. Memorable experience and satisfaction are very important factors for tourists to determine their choice to visit heritage tourism destinations. Therefore, tourism managers must pay attention to cultural heritage sites so that tourists have a positive and unforgettable impression in their memories.Keywords: Heritage Destination, Revisit Intention, Recommendation, Satisfaction, Memorable Tourism Experiences
QRIS as a Compensation and Work Ability Moderator: Impact on Employee Performance Riatmaja, Dodi Setiawan; Sukmaningrum, Dinda; Wibawanto, Sigit
Fokus Bisnis Media Pengkajian Manajemen dan Akuntansi Vol. 23 No. 1 (2024): Fokus Bisnis
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/fokbis.v23i1.793

Abstract

This research explores the relationship between compensation, work ability, and E-Retribution QRIS technology on employee performance, with a sample of 100 employees from PT Kolektif Visi Utama Yogyakarta. Through Structural Equation Modeling (SEM) analysis using SmartPLS, it was found that compensation does not significantly influence employee performance, while work ability and the use of E-Retribution QRIS technology have a positive and significant effect on performance. The implication is that companies need to focus on developing employees' work abilities and integrating information technology to improve their performance.
PENGARUH GREEN PRICE, GREEN PROMOTION, DAN GREEN PLACE TERHADAP COMMUNITY ECONOMY DI KAWASAN WISATA YOGYAKARTA Setiawan Riatmaja, Dodi; Prita Hapsari, Tanti; Wibawanto, Sigit; Sukmaningkrum, Dinda
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 12 No. 1 (2025): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/jrm.v12i1.1067

Abstract

Penelitian ini bertujuan untuk menganalisis dan menjelaskan (1) mengetahui pengaruh Green Marketing terhadap kelestarian lingkungan pada wisatawan; (2) Untuk mengetahui pengaruh Green Marketing terhadap perekonomian masyarakat pada wisatawan; (3) Untuk mengetahui pengaruh dari kelestarian lingkungan terhadap perekonomian masyarakat di kawasan wisata; (4) Untuk mengetahui pengaruh Green Marketing (Green Price, Green Promotion, dan Green Place) terhadap perekonomian masyarakat di kawasan wisata melalui lingkungan keberlanjutan sebagai variabel interferensi. Penelitian ini menggunakan metode pengumpulan data dengan kuesioner dengan kuantitatif mendekati. Populasi yang menjadi objek penelitian adalah wisatawan yang berkunjung ke kawasan wisata di Yogyakarta. Menguji analisis menggunakan SEM dengan alat analisis Smart PLS. Green Price tidak secara langsung mempengaruhi kelestarian lingkungan, sedangkan green promotion dan green place secara langsung mempengaruhi kelestarian lingkungan. Green Price, Green Promotion, dan Green Place tidak berpengaruh langsung terhadap perekonomian masyarakat, sedangkan kelestarian lingkungan berpengaruh langsung terhadap ekonomi masyarakat. Green Price tidak secara langsung mempengaruhi perekonomian masyarakat melalui kelestarian lingkungan promosi hijau dan tempat-Green Place secara tidak langsung mempengaruhi masyarakat. Ekonomi masyarakat melalui kelestarian lingkungan.
THE ROLE OF MARKETING AMBIDEXTERITY TO UPSCALING SME’S BUSINESS PERFORMANCE Ramadani, Alya Nisa; Riptiono, Sulis; Wibawanto, Sigit
Jurnal Manajemen dan Kewirausahaan Vol. 27 No. 1 (2025): MARCH 2025
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jmk.27.1.43-52

Abstract

This study aims to examine entrepreneurship orientation, online marketing capability, and marketing ambidexterity on fashion business performance in SMEs in Central Java. A total of 230 fashion business owners selected using a simple random sampling technique were involved in this study. Data were analyzed using SEM-Amos. The study's results indicated that marketing ambidexterity represented by market-driving orientation was significant to fashion business performance. In contrast, market-driven orientation was not proven to influence business performance. In addition, marketing ambidexterity was influenced by online marketing capability. Furthermore, the other factors that could improve SME fashion business performance are entrepreneurship orientation and online marketing capability. Although entrepreneurship orientation was significant toward business performance, it did not influence online marketing capability. The implication of this study is that SME businesses should take a business approach that focuses on understanding and fulfilling customer needs and desires by optimizing online marketing capabilities and paying attention to entrepreneurship orientation.
Studi Preferensi Pembelian Sayuran Segar di Pasar Tumenggungan Kebumen Amin, Sohiful; Wibawanto, Sigit
Jurnal Ilmiah Mahasiswa Manajemen, Bisnis dan Akuntansi (JIMMBA) Vol. 5 No. 2 (2023): JIMMBA
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/jimmba.v5i2.431

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga, keragaman produk terhadap keputusan pembelian sayuran segar di pasar Tumenggungan Kebumen. Data sampel yang diambil pada penelitian ini yaitu konsumen yang melakukan pembelian sayuran segar di pasar Tumenggungan Kebumen yang berjumlah 150 orang. Instrumen atau alat pengumpulan data pada penelitian ini menggunakan angket/kuesioner. Alat analisis data yang digunakan pada penelitian ini menggunakan analisis regresi linier berganda. Teknik analisis data yang digunakan antara lain analisis kualitatif dan analisis kuantitatif yang terdiri dari uji validitas, uji reliabilitas, uji t, uji F, analisis regresi linier berganda (skala likert). Data dianalisis dengan bantuan program SPSS Release 26.0 for Windows. Hasil analisis membuktikan bahwa harga secara parsial tidak mempunyai pengaruh yang signifikan terhadap keputusan pembelian. Hasil analisis membuktikan bahwa keragaman produk secara parsial mempunyai pengaruh yang signifikan terhadap keputusan pembelian. Hasil analisis membuktikan bahwa kualitas pelayanan secara parsial mempunyai pengaruh yang signifikan terhadap keputusan pembelian. Hasil analisis membuktikan bahwa harga, keragaman produk dan kualitas pelayanan secara simultan mempunyai pengaruh yang signifikan terhadap keputusan pembelian.
Pengaruh Komponen Produk Wisata Terhadap Kepuasan Wisatawan Pantai Setrojenar Kebumen Isnaeni, Isnaeni; Wibawanto, Sigit
Jurnal Ilmiah Mahasiswa Manajemen, Bisnis dan Akuntansi (JIMMBA) Vol. 6 No. 1 (2024): JIMMBA
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/9dbpjv86

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh daya tarik, amenitas, dan aksesbilitas terhadap kepuasan wisatawan di Pantai Setrojenar Kebumen. Populasi dalam penelitian ini yaitu wisatawan di Pantai Setrojenar Kebumen. Sampel penelitian ini sebanyak 125 orang dengan metode purposive sampling. Metode yang digunakan dalam penelitian ini adalah metode kuantitatif. Analisis menggunakan analisis regresi linier berganda dengan program SPSS Release 25 for windows. Hasil analisis penelitian ini menunjukkan bahwa daya tarik secara parsial berpengaruh positif dan signifikan terhadap kepuasan wisatawan. Hasil analisis menunjukan bahwa amenitas secara parsial berpengaruh positif dan signifikan terhadap kepuasan wisatawan. Hasil analisis menunjukkan bahwa aksesbilitas secara parsial berpengaruh positif dan signifikan terhadap kepuasan wisatawan. Hasil analisis menunjukan bahwa daya tarik, amenitas dan aksesbilitas secara simultan memiliki pengaruh yang signifikan terhadap kepuasan wisatawan.
The Effect of Financial Compensation and Non-Financial Compensation on Employee Performance with Motivation as an Intervening Variable in Yogyakarta Startup Companies Riatmaja, Dodi Setiawan; Wibawanto, Sigit
Fokus Bisnis Media Pengkajian Manajemen dan Akuntansi Vol. 21 No. 1 (2022): Fokus Bisnis
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/fokbis.v21i1.99

Abstract

The purpose of this study was to determine the effect of compensation on the performance of employees of startup companies in Yogyakarta with motivation as an intervening variable; to determine the effect of financial compensation on employee performance, to determine the effect of non-financial compensation on employee performance. This research was conducted by taking startup employees in Yogyakarta randomly as many as 73 employees. The calculation technique used in this study is the Multiple Linear Regression Analysis model and path analysis. Based on the analysis results indicate that there is a significant influence between financial compensation and non-financial compensation on employee performance; there is a significant influence between financial compensation and non-financial compensation on employee performance with notibvasi as an intervening variable.
The Effect of Implementation of Quality Management Information Systems and Quality of Training on Employee Performance and Enjoyment as Intervening in Startup Companies Nurcahyo, Nurwanto; Wibawanto, Sigit; Riatmaja, Dodi Setiawan; Ridanasti, Erlita
Fokus Bisnis Media Pengkajian Manajemen dan Akuntansi Vol. 21 No. 2 (2022): Fokus Bisnis
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/fokbis.v21i2.197

Abstract

The purpose of this study was to determine the Effect of Quality Management Information System Applications and Quality Management Information System Application Training on Employee Performance Through Intervening Enjoyment Variables. To determine the effect of SIM application quality on employee performance, see the influence between training quality and employee performance, as well as the effect of SIM application quality and training quality on employee performance mediated by enjoyment. This research was conducted by taking 40 employees from Startup Employees in Yogyakarta, with random sampling. The calculation technique used in this research is a model of Multiple Linear Regression Analysis and path analysis. There is a positive and significant effect of the Quality Management Information System Application on Enjoyment. There is a positive and significant influence on the Quality of Management Information System Application Training variable on Enjoyment. There is a significant effect of the Quality of Management Information System Application and Quality of Management Information System Application Training on Enjoyment. There is a positive and significant effect of the Quality Management Information System Application variable on Employee Performance. There is no significant effect of the variable of Quality Management Information System Application Training on Employee Performance.