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All Journal Tadris: Jurnal keguruan dan Ilmu Tarbiyah Bulletin of Chemical Reaction Engineering & Catalysis Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal Ilmiah Padma Sri Kreshna International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Riset Sains dan Kimia Terapan Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi (JIMAT UMMI) El-Hekam : Jurnal Studi Keislaman Indo-MathEdu Intellectuals Journal Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) PENANOMICS: INTERNATIONAL JOURNAL OF ECONOMICS e-Jurnal Apresiasi Ekonomi Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka)
Erdawati Erdawati, Erdawati
Universitas Muhammadiyah Jakarta
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

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IMPLEMENTASI DIGITAL MARKETING DAN STRATEGI PEMASARAN DALAM PENGEMBANGAN UMKM PADA DESTINASI WISATA POHON SERIBU SASAK RANAH PASISIE Asraf, Asraf; Yuliza, Mai; Erdawati, Erdawati; Utami, Sri
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 18 No 1 (2024): Jurnal Ilmiah Bisnis dan Ekonomi Asia
Publisher : Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jibeka.v18i1.1648

Abstract

This research aims to find the influence of digital marketing and marketing strategies on the development of culinary businesses using a quantitative study approach. The research population was 60, who were all culinary business people at this tourist attraction. Measurement of research variables was carried out using a questionnaire with answers based on a Likert scale, then the data was processed using the SPSS and Smart-PLS applications. Regression testing shows that digital marketing has no significant effect while marketing strategy has a positive and significant effect. The implications of this research show that the use of digital marketing in a short period of time has not had an impact on business development so it needs to be carried out continuously over a long period of time. The right marketing strategy can support business development so it needs to continue to be innovated with new innovations.
PANDEMI COVID-19 DAMPAKNYA TERHADAP USAHA MIKRO, KECIL DAN MENENGAH DI PASAMAN BARAT Desda, Mia Muchia; Erdawati, Erdawati
Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi Vol. 2 No. 1 (2021): Jurnal Ilmu Manajemen Retail (JIMAT) Universitas Muhammadiyah Sukabumi
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jimat.v2i1.1173

Abstract

This research aims to see the condition of MSMEs in West Pasaman Regency before the COVID-19 pandemic, during the COVID-19 pandemic and during the New Normal period. The research method used a qualitative descriptive approach, with sampling using a sample size technique that is based on the attainment of depth and richness of description. The research and data collection was carried out from October to December 2020, still in the pandemic period and towards the New Normal by collecting primary data with semi-structured interviews. The results showed that prior to the COVID-19 Pandemic, the operational conditions of MSMEs in West Pasaman were still above normal, while at the time of the COVID-19 pandemic, the operational conditions of MSMEs decreased business sales by 75%. And during the New Normal era, the condition of MSMEs was still below normal, because people's purchasing power was still decreasing by 50%.
Evaluation of Differentiated Learning in Chemistry by Using the CIPP Evaluation Model Muhab, Sukro; Rini, Tatik Dian Setyo; Erdawati, Erdawati; Irwanto, Irwanto
Jurnal Penelitian Pendidikan IPA Vol 10 No 2 (2024): February
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v10i2.5985

Abstract

Differentiated learning is important in the world of education, because of the diversity of students’ learning methods and students’ different knowledge backgrounds. The aim of this research is that differentiated learning in chemistry material and the teaching and learning process can run effectively and efficiently. Differentiated learning can eliminate students’ fear of material they don’t like, especially chemistry. This research is qualitative research, to see the effectiveness of differentiated learning, the CIPP research model is used. This CIPP model includes context, input, process and product, so it is said to be more comprehensive than other evaluation models. The research data sources are Chemistry Teachers, curriculum representatives, and students at three high schools in Jakarta. Primary data was collected using observation instruments while secondary data was obtained through questionnaires and interviews. The research results show that what happens in the field is that not all teachers apply differentiated learning during the teaching and learning process in the classroom. Through differentiated learning, students tend to be more active and enthusiastic about learning because classroom learning is carried out according to each student’s interests, readiness, and learning style. So, learning activities with a differentiation system are stated to be quite effective
Penerapan Model Pembelajaran Two Stay Two Stray (TSTS) untuk Meningkatkan Hasil Belajar Matematika Siswa Kelas IV SD Negeri 004 Rambah Samo Erdawati, Erdawati; Efendi, Rinja; Elvina, Elvina; Rejeki, Rejeki
Indo-MathEdu Intellectuals Journal Vol. 5 No. 4 (2024): Indo-MathEdu Intellectuals Journal
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/imeij.v5i4.1603

Abstract

This research aims to improve student learning outcomes through the application of the two-stay two-stray learning model in Mathematics learning. This research was conducted at SD Negeri 004 Rambah Samo with the research subject of grade IV students totaling 20 students. Each cycle is carried out 2 meetings, where at the end of each learning test is carried out to find out the learning results obtained by students. Data collection techniques are carried out in the form of student activity observation sheets, teacher activity observation sheets and question tests. The learning outcomes of students before conducting research on mathematics learning were obtained by students who completed 50% and those who did not complete 50%. After learning mathematics using the two-stay two-stray learning model, the results obtained in cycles I and II increased in students' average scores and learning activities.  Based on the results of the research that has been carried out, it can be concluded that the application of the learning strategy of the two stay two stray learning model can improve the mathematics learning outcomes of grade IV students of SD Negeri 004 Rambah Samo
Co-Authors Abd. Rasyid Syamsuri Asraf, Asraf Desda, Mia Muchia Djoko Hartanto Efendi, Rinja Elondri, Elondri Elvina Elvina Faried, Miftah Hasanah, Nur Islami Hasibuan, Nur Azizah Putri Irwanto Irwanto Jan Setiawan Larasati, Widia Maria Paristiowati Muhab, Sukro Muin, Mulyani Rody Murtadha, Fadhil Hisyam Rejeki, Rejeki Rini, Tatik Dian Setyo Septiani, Nadya Shameli, Kamyar Sri Utami Sugeng Priyanto, Sugeng Togatorop, Elida Usvita, Mega Yuliza, Mai Yusmaniar Yusmaniar