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Pelatihan Kewirausahaan dalam Mengelola Bahan Limbah Batok Kelapa Menjadi Lampu Hias, Lonceng, Asbak dan Teko pada SMK Negeri 1 Beringin Yahya Tanjung
Prioritas: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 01 (2021): EDISI MARET 2021
Publisher : Universitas Harapan Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35447/prioritas.v3i01.372

Abstract

Kewirausahaan merupakan materi penting yang harus diketahui pelajar sebagai bekal dalam memasuki dunia kerja yang begitu banyak persaingan. SMK Negeri 1 Beringin adalah salah satu SMK negeri yang ada di kabupaten Deli Serdang. Dalam kurikulumnya, SMK ini mengajarkan mata pelajaran kewirausahaan sebagai bagian dari spesifikasi kejuruannya. Dengan meningkatnya kebutuhan hidup masyarakat sekarang ini, maka dibutuhkan penghasilan tambahan melalui bentuk kretifitas dalam mengelola bahan-bahan yang tadinya tidak berguna menjadi barang yang berdayaguna dan bernilai jual. Dengan demikian maka beragam ide kewirausahaan sangat diperlukan agar dapat menghasilkan kreasi yang indah dan bernilai. Oleh karena itu di setiap sekolah kini telah memberikan matapelajaran kewirausahaan dengan mengajarkan bagaimana berwirausaha misalnya dengan mengelola limbah kelapa khusunya batok kelapa menjadi berbagai bentuk seni kerajinan
PENERAPAN METODE PROFILE MATCHING DAN FUZZY SAW DALAM MENENTUKAN SEKOLAH MADRASAH IBTIDAIYAH TERBAIK Rida Utami; Nahar Maganda Saragih; Yahya Tanjung
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 4 No. 1 (2023): Jurnal Indonesia : Manajemen Informatika dan Komunikasi (JIMIK)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) AMIK Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v4i1.181

Abstract

Currently the Office of the Ministry of Religion Kab. Langkat has not yet used the system to make decisions related to the Selection of the Best Madrasah Ibtidaiyah. Previously, the community only asked neighbors to find out whether the madrasa was the best or not. The problem that occurs in the community is that there is no effective data to prove whether the madrasa is the best or not. For this reason, we need a system that can assist the Ministry of Religion in making decisions regarding the selection of the best primary school by providing alternative choices by considering several elements of each of the predetermined criteria. As for the results of the study: The decision support system application that was built can provide decisions in selecting the best primary school.
PENGARUH TEKNOLOGI TERHADAP PERTUMBUHAN EKONOMI PETANI KELAPA SAWIT Yahya Tanjung
Jurnal Ilmu Manajemen METHONOMIX Vol 4 No 2 (2021): Jurnal Ilmu Manajemen METHONOMIX
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/mtx.Vol4No2.pp116-122

Abstract

Domestic oil palm needs will continue to increase, it is estimated that national oil palm needs in 2035 will reach 36 million tons. Meanwhile, national rice production capacity is experiencing slow growth or tends to be stagnant. So that it needs an increase in productivity or technical efficiency through the Integrated Crop Management (ICM) model approach. This study aims to analyze the level of rice ICM technology implementationand the factors that influence the level of rice ICM technology implementation and its effect on the technical efficiency of oil palm farming in Langkat Regency. Determination of the sample using purposive sampling method, a sample of 60 farmers in the District of Cariu, Pamijahan, and Leuwisadeng of Langkat Regency were analyzed using the scoring method, multiple linear regression models, and the stochastic frontier analyze method. The results showed the level of oil palm ICM technology implementation in LangkatRegency was classified as moderate (71,54 percent), while the technology component with the highest level of application was jajar legowo spacing of 2:1 (98,50 percent) and the lowest was the use ofmanure (27 percent). Factors that influence the level of rice ICM technology implementation at α level of5 percent are non-farm income with an estimated value of 3,318, intensity of SLPTT and non SLPTT training with an estimated value of 2,236, and dummy farmer's employment status with an estimated value of 2,127. While the experience factor of farming with an estimated value of 0,110 and the duration of formaleducation of farmers with an estimated value of 0,403 has an effect on the level of α of 10 percent. The level of oil palm ICM technology implementation with an estimated value of -0,0855 and farmer access to obtain credit with an estimated value of -0,0348 has an effect on the technical efficiency of rice farming at α level of 1 percent, while the land ownership status with an estimated value is -0,2527 at α level of 10 percent. The average level of technical efficiency of oil palm farming in Langkat Regency is not optimal (67,4 percent), this is due to, among others, the application of technological components that are still relatively low or not as recommended by ICM. Therefore, efforts are needed to increase motivation and farmer participation in implementing ICM technology optimally and sustainably to help meet national oil palm needs.
PENGARUH KEPEMIMPINAN DAN MOTIVASI KERJA TERHADAP KINERJA PEGAWAI PADA PT. JASA MARGA PERSERO, TBK CABANG BELMERA Winar Jelita Gulo; Yahya Tanjung
Jurnal Ilmu Manajemen METHONOMIX Vol 3 No 2 (2020): Jurnal Ilmu Manajemen METHONOMIX
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/mtx.Vol3No2.pp101-118

Abstract

Leadership and motivation are factors that can affect employee performance. In this case, the leadership and motivation at PT Jasa Marga Persero, Tbk. Belmera Branch are classified as good and have an effect on employee performance. This study uses primary data where data is collected using a questionnaire. This research was conducted on employees at PT Jasa Marga Persero Tbk Belmera Branch with a population of 165 employees with a sample of 117 respondents. The data collected were analyzed using multiple linear regression analysis with partial test hypothesis testing (t test) and simultaneous test (f test). The findings of this researcher show that (1) the influence of leadership on employee performance is positive and significant. (2) the influence of motivation on employee performance is positive and significant. (3) the influence of leadership and motivation on monkeys' performance is positive and significant. The conclusion of this research is that there is a partial and simultaneous influence of leadership and work motivation on employee performance.
PUBLIC SPEAKING 5.0: EFFECTIVE COMMUNICATION TRAINING FOR GEN Z IN THE COMPETITIVE DIGITAL WORKPLACE Ari Prabowo; Yahya Tanjung; Ananda Fitriani Dewi; Austin Alexander Parhusip; Taufiq Risal; Yusriadi
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 6 No. 1 (2026): March-June 2026
Publisher : RADJA PUBLIKA

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Abstract

Public Speaking 5.0 Training is an activity aimed at improving effective communication skills in Gen Z in facing the increasingly dynamic digital workplace competition. This activity was held on Wednesday, April 7, 2026, at the Study Room (Aula). Gen Z is known as a generation close to technology, but not all have the courage and skills to speak in public in a structured, confident, and persuasive manner. This training equips participants with a basic understanding of public speaking, message-building techniques, body language usage, nervousness management, and the ability to convey ideas interestingly, both in person and through digital media. The activity method is carried out through material delivery, interactive discussions, presentation simulations, speaking practice, and providing direct feedback to participants. Through this activity, participants are expected to be able to increase self-confidence, think more critically, and build a positive personal branding. Public speaking skills are an important competency because today's workplace demands not only mastery of technology, but also communication, collaboration, and adaptation skills. Thus, this training is expected to shape Gen Z who are communicative, creative, professional, and ready to compete in the era of digital transformation.
Eksplorasi Persepsi Mahasiswa terhadap Penggunaan Paylater sebagai Strategi Pemasaran pada Platform E-Commerce Shopee Shofyan Roni; Rizki Wulanita Batubara; Yahya Tanjung
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 6 No. 01 (2026): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v6i01.2357

Abstract

Penelitian ini bertujuan untuk mengetahui persepsi mahasiswa terhadap penggunaan PayLater sebagai strategi pemasaran di platform e-commerce Shopee. Penelitian ini menggunakan pendekatan kualitatif, dengan metode fenomenologi untuk memahami pengalaman dan persepsi mahasiswa dalam menggunakan PayLater. Penelitian ini melibatkan 30 mahasiswa dari STIE Bina Karya Tebing Tinggi yang menggunakan PayLater di Shopee. Hasil penelitian menunjukkan bahwa Shopee PayLater memiliki dampak positif pada kemudahan transaksi dan peningkatan aktivitas belanja online bagi mahasiswa, tetapi juga berpotensi menyebabkan perilaku konsumtif jika digunakan secara berlebihan.
THE EFFECT OF SERVICE QUALITY, PRICE, AND FACILITIES ON CUSTOMER SATISFACTION OF BOAT CHARTERING AT PT. MITRA TSUNAMI LAUT Lulu Adelia; Yahya Tanjung
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 6 No. 4 (2026): August
Publisher : CV. Radja Publika

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Abstract

Customer satisfaction is very important for companies engaged in air transportation services in the increasingly tight business competition conditions as it is today. One of the strategic advantages for companies regarding the importance of maintaining customer satisfaction is the reward of long-term and cumulative satisfaction. This type of research uses associative research with quantitative methods. Data sources consist of primary data and secondary data. The location of the research was carried out by PT. Mitra Tsunami Marine, located at Jl. TM Pahlawan Lor. Pemancar No. 100 Belawan- North Sumatra -20411. The time of this research was conducted from March 2025 to January 2026. The population in this study were customers of PT. Mitra Tsunami Marine whose number could not be known with certainty. Due to cost, distance and time limitations, the researcher directly determined the number of samples in this study was 42 respondents. The data collection technique in this study used a research questionnaire, with linear regression analysis and analysis tools using SPSS version 26. The results of this study Service quality does not have a partial positive and significant effect on customer satisfaction at PT. Mitra Tsunami Marine. Price does not have a partial positive and significant effect on customer satisfaction at PT. Mitra Tsunami Marine. Facilities have a partial positive and significant effect on customer satisfaction at PT. Mitra Tsunami Marine. Service quality, price, and facilities simultaneously have a positive and significant effect on customer satisfaction at PT. Mitra Tsunami Marine.
TREN KOREAN WAVE, SERVICE QUALITY, DAN PRODUCT VARIATION: FAKTOR PENENTU PURCHASE INTENTION KONSUMEN MAKANAN KOREA DI K3 MART MEDAN MERDEKA Ari Prabowo; Yahya Tanjung; Ananda Fitriani Dewi
Zona Manajerial: Program Studi Manajemen (S1) Vol 16 No 1 (2026): Zona Manajerial: Program Studi Manajemen
Publisher : Universitas Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37776/zonamanajer.v16i1.2223

Abstract

Tujuan penelitian ini adalah untuk menentukan dan menganalisis pengaruh parsial dan simultan dari variabel korean wave, service quality, dan product variation terhadap purchase intention konsumen makanan korea di K3 Mart Medan Merdeka. Jenis pendekatan penelitian ini adalah penelitian asosiatif kausal, untuk menentukan hubungan antara satu atau lebih variabel, dengan metode penelitian yang digunakan adalah metode kuantitatif. Studi ini menggunakan analisis regresi linier berganda dengan alat nalisis SPSS versi 25. Penelitian ini dilakukan mulai dari bulan November 2025 – Februari 2026, di k3 mart medan merdeka. Populasi dalam penelitian ini adalah seluruh konsumen yang datang ke K3 Mart Medan Merdeka jumlahnya tidak dapat diprediksi/diketahui, sehingga karena keterbatasan waktu, biaya, dan hal-hal lain, sampel penelitian diambil menggunakan rumus zikmund dengan menentukan 100 responden, yaitu konsumen makanan korea di K3 Mart Medan Merdeka. Hasil penelitian menjelaskan bahwa korean wave, service quality dan product variation secara parsial dan simultan memiliki pengaruh signifikan terhadap purchase intention. Hasil uji penentuan menjelaskan bahwa nilai adjusted r square sebesar 0,698 berarti 69,8% dari faktor-faktor yang mempengaruhi keputusan pembelian dijelaskan oleh korean wave, service quality dan product variation. Sementara itu, sisa 30,2% dapat dijelaskan oleh faktor-faktor lain yang tidak diteliti dalam studi ini.
Analisis Customer Experience Dan Content Attractiveness Terhadap Repurchase Intention Pada Konsumen Digital Beauty Brand Skintific Ari Prabowo; Aisyah Azhar Adam; Yahya Tanjung; Austin Alexander Parhusip
ACCUMULATED JOURNAL Vol 8 No 1 (2026): ACCUMULATED JOURNAL (Januari 2026)
Publisher : LPPM Univ Potensi Utama

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Abstract

Tujuan penelitian ini adalah untuk mengetahui dan menganalisis customer ezperience dan content attractiveness terhadap repurchase intention pada konsumen digital beauty brand Skintific di Tiktokshop. Adapun jenis pendekatan penelitian menggunakan pendekatan asosiatif serta metode yang digunakan ialah metode kuantitatif. Populasi dalam penelitian ini adalah seluruh konsumen beauty brand Skintific di Tiktokshop pada area Kota Medan, Sumatera Utara yang melakukan pembelian ulang dengan jumlah yang tidak diketahui dengan pasti. Metode penarikan sampel menggunakan metode non-probability sampling dengan teknik purposive sampling. Guna menentukan sampel dengan jumlah populasi yang tidak diketahui maka peneliti dalam hal ini menggunakan rumus Lameshow. Maka adapun jumlah sampel penelitian adalah 120 responden yaitu konsumen beauty brand Skintific di Tiktokshop. Hasil penelitian menunjukkan bahwa customer experience secara parsial berpengaruh signifikan terhadap repurchase intention pada konsumen digital beauty brand Skintific di Tiktokshop, content attractiveness secara parsial berpengaruh signifikan terhadap repurchase intention pada konsumen digital beauty brand Skintific di Tiktokshop, customer experience dan content attractiveness secara simultan berpengaruh signifikan terhadap repurchase intention pada konsumen digital beauty brand Skintific di Tiktokshop.
Analisis Customer Trust Dan Shopping Emotion Terhadap Purchase Intention Pada Konsumen Brand Fashion UNIQLO Di Kota Medan Aisyah Azhar Adam; Ari Prabowo; Shofyan Roni; Yahya Tanjung
ACCUMULATED JOURNAL Vol 8 No 1 (2026): ACCUMULATED JOURNAL (Januari 2026)
Publisher : LPPM Univ Potensi Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan penelitian ini adalah untuk mengetahui dan menganalisis customer trust dan shopping emotion terhadap purchase intention pada konsumen brand fashion Uniqlo di Kota Medan. Metode yang digunakan ialah metode kuantitatif. Populasi dalam penelitian ini adalah seluruh konsumen brand faashion Uniqlo di Kota Medan dengan jumlah yang tidak diketahui dengan pasti. Metode penarikan sampel menggunakan metode non-probability sampling dengan teknik accidental sampling. Guna menentukan sampel dengan jumlah populasi yang tidak diketahui maka peneliti dalam hal ini menggunakan rumus Lameshow. Maka adapun jumlah sampel penelitian adalah 100 responden yaitu konsumen brand fashion Uniqlo di Kota Medan. Hasil penelitian menunjukkan bahwa customer trust secara parsial berpengaruh signifikan terhadap purchase intention pada konsumen brand fashion Uniqlo di Kota Medan, shopping emotion secara parsial berpengaruh signifikan terhadap purchase intention pada konsumen brand fashion Uniqlo di Kota Medan, customer trust dan shopping emotion secara simultan berpengaruh signifikan terhadap purchase intention pada konsumen brand fashion Uniqlo di Kota Medan.