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Penguatan Manajemen Pemasaran dalam Meningkatkan Daya Saing Produk Unggulan di Desa Muara Telake Kabupaten Paser Fitriyana Fitriyana; Andi Noor Asikin; Indah Sriwahyuni; Yulianti Yulianti
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 3 (2025): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v5i3.8425

Abstract

The wives of fishermen in Muara Telake Village, Paser Regency, have significant potential to develop local specialty products. However, their competitiveness remains low due to weak marketing management, limited business knowledge, and uninnovative packaging. This Community Service (PKM) program was carried out with the aim of strengthening the marketing management of local superior products in Muara Telake Village, Paser Regency. The main problems faced by the partners were weak marketing strategies, limited knowledge of business management, and a lack of innovation in product packaging, which had an impact on low competitiveness in both local and regional markets. The implementation method used a participatory approach through several stages, including needs analysis, marketing management training, assistance in digital promotion management, and training in product design and packaging that meet market standards. The results of the program indicate an improvement in the partners understanding of marketing strategy planning, their ability to manage digital-based promotion, and their skills in developing more attractive and consumer-oriented packaging. This capacity strengthening is expected to enhance the competitiveness of local superior products, expand market reach, and contribute to improving the income of fishing communities. Therefore, this PKM not only provides practical solutions to marketing problems, but also supports sustainable economic empowerment for coastal communities.
Pencemaran Mikroplastik Di Perairan dan Dampaknya terhadap Organisme Perikanan: Sebuah Tinjauan Sistematis Tiara Zirianda; Abdunnur Abdunnur; Heni Pagoray; Fitriyana Fitriyana; Komsanah Sukarti
KOLONI Vol. 5 No. 2 (2026): JUNI 2026
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/koloni.v5i2.872

Abstract

Microplastic pollution in aquatic environments has emerged as a pressing global environmental concern; however, a comprehensive understanding of its extent and impacts in Indonesia remains limited. This study aimed to analyze the levels and distribution of microplastic contamination across different water body types in Indonesia, identify the characteristics of microplastics found, assess their impacts on fishery organisms, and identify factors influencing contamination and organism vulnerability. A systematic literature review (SLR) following PRISMA 2020 guidelines was conducted, analyzing 17 empirical research articles published between 2021 and 2026 that met pre-defined inclusion criteria. Results revealed that microplastics were detected across all water body types examined—including rivers, reservoirs, lakes, coastal areas, open sea, and mangrove ecosystems—with concentrations ranging from 0.012–0.42 particles/L in water, 320–1,710 particles/kg dry weight in sediment, and 0.5–8.7 particles/individual in organisms. Fiber was the dominant morphological form (94.1% of studies), with polyethylene (PE) and polypropylene (PP) as the most prevalent polymers, and particles <1 mm in size being the most commonly reported. Impacts on fishery organisms included accumulation prevalence approaching 100% in all fish species studied, histopathological damage to gills, liver, and intestines, elevated oxidative stress (increased MDA, altered SOD and CAT activity), and identified trophic transfer in several ecosystems. The primary factors driving contamination were domestic waste (textile fibers), water hydrodynamics, ecosystem type, and organism feeding habits. These findings underscore the urgency of strengthening plastic waste management regulations, standardizing monitoring protocols, and expanding research coverage beyond the island of Java.
Analysis of The Welfare Level of Gill Net Fishermen in Samboja District as a Buffer Zone for Nusantara Capital City (IKN) Muhammad Yusuf; Fitriyana Fitriyana; Erwan Sulistianto; Heru Susilo; Juliani Juliani
Juvenil Vol 7, No 3: Agustus (2026)
Publisher : Department of Marine and Fisheries, Trunojoyo University of Madura, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/juvenil.v7i3.32305

Abstract

Pemindahan Ibu Kota Nusantara (IKN) menjadi langkah strategis untuk pemerataan pertumbuhan ekonomi khususnya pada wilayah timur Indonesia, di antaranya mendukung pengembangan wilayah strategis dalam berbagai sektor menjadi salah satu langkah utama dalam pembangunan IKN, satu di antaranya yaitu pada sektor perikanan untuk meningkatkan kesejahteraan. Tujuan dari penelitian ini yaitu mengkaji kesejahteraan nelayan gill net di Kecamatan Samboja serta membandingkan situasi sebelum dan sudah adanya Ibu Kota Nusantara di Kalimantan Timur penelitian dilakukan selama tiga bulan yaitu mulai dari bulan Agustus sampai bulan Oktober 2025. Metode analisis menggunakan indikator kesejahteraan Nilai Tukar Nelayan (NTN). Hasilnya menunjukkan tingkat kesejahteraan nelayan gill net di Kecamatan Samboja Ibu Kota Nusantara (IKN) berdasarkan indikator Nilai Tukar Nelayan (NTN) dikatakan baik atau tinggi dan mampu memenuhi kebutuhan subsistennya. Hasil perhitungan NTN pada total penerimaan rumah tangga pada tahun 2019 yaitu sebesar 2,19 sedangkan pada tahun 2025 sebesar 1,82 dan NTN pada penerimaan perikanan pada tahun 2019 yaitu sebesar 3,91 sedangkan pada tahun 2025 sebesar 3,04. Terjadinya penurunan pendapatan pada usaha perikanan pada tahun 2025 sebesar Rp. 3.014.526 yang disebabkan oleh pengangkutan Logistik jalur laut yang berlangsung secara intens dampak dari pembangunan IKN dan terbatasnya ruang gerak zona penangkapan akibat adanya aktivitas perusahaan Batubara dan MIGAS di laut Samboja.