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POLITENESS STRATEGIS AND FACE THREATENING ACTS: THEIR ROLE IN SHAPING POSITIVE SOCIAL RELATIONSHIPS IN THE SERIES ‘BRIDGERTON’ Shazkia Ananda Putri; Andi Anto Patak; Fatimah Hidayahni Amin
International Journal of Business English and Communication Vol 4 No 2 (2026): April
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/y0x78136

Abstract

The Bridgerton series, which has been airing on the Netflix platform since 2020, has attracted a lot of attention from viewers. The characters in the Bridgerton series not only use politeness strategies to interact but also to maintain good relationships as well as to maintain power in the social class differences that exist in the Bridgerton series. Therefore, this study aims to find the types of politeness strategies used by the Bridgerton series characters to avoid FTA and also to find out how the application of politeness can show the social status and social relationships of the characters. The research results were obtained using a descriptive qualitative method with conversation analysis approach. The use of Brown and Levinson's four politeness strategies in the Bridgerton series was found. The bald on-record, positive politeness, negative politeness, and off-record strategies are used by the characters to avoid facial threats. Positive politeness shows the use to avoid actions that can threaten a positive face and negative politeness shows the use to avoid actions that can threaten a negative face. While the bald on-record and off-record strategies show the use to avoid positive and negative face-threatening actions. The four strategies are also used by the characters in interactions with other characters who have social status and formal relationships and non-formal relationships. Positive politeness, and negative politeness strategies are used by the main characters when interacting with someone who has a higher social status and is in a formal social relationship. The bald on-record strategy is used by the characters when interacting with someone who has a lower social status and is in an informal social relationship. Meanwhile, the off-record strategy shows more flexible usage.
THE IMPACT OF COMMUNICATION EFFECTIVENESS ON EMPLOYEE PERFORMANCE IN A PUBLIC SECTOR HUMAN RESOURCES DEVELOPMENT AGENCY Lady Angelien; Andi Anto Patak; Lely Novia
International Journal of Business English and Communication Vol 4 No 2 (2026): April
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/51brq622

Abstract

This study examines the effectiveness of internal communication and its impact on employee performance within the Competency Certification and Institutional Division of the Human Resources Development Agency (BPSDM) of South Sulawesi Province. Using a qualitative approach with thematic analysis, data were collected through interviews, observations, and document analysis. The findings highlight that clear, transparent, and consistent communication enhances employee motivation, engagement, and performance. Effective communication reduces misunderstandings, improves team coordination, and fosters innovation. An inclusive culture and open leadership also play key roles in creating a supportive work environment. The study suggests that improving internal communication in government organizations like BPSDM can lead to better outcomes, operational efficiency, and productivity. These insights offer guidance for designing more effective communication strategies and fostering a more engaged workforce.
Beyond Human Interaction? Exploring the Role of AI-Speaking Tools in an Immersive English Ariani; Andi Anto Patak; Yunitari Mustikawati
Foreign Language Instruction Probe Vol. 5 No. 1 (2026): Teaching English as a Foreign Language
Publisher : STIT Buntet Pesantren Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54213/flip.v5i1.863

Abstract

This study examined the function of AI-speaking tools in an immersive English learning context via the application of the English Area (ERa) software among Indonesian EFL learners. The study examined the impact of incorporating AI-assisted speaking applications into immersive English interactions on students' speaking performance, perceptions, and communicative experiences. A sequential explanatory mixed-methods design was utilized, comprising Grade XI pupils at UPTD SMAN 1 Kalukku, categorized into experimental and control groups. Quantitative data were gathered using pretest-posttest speaking evaluations assessed with speaking rubrics, whilst qualitative data were acquired through semi-structured interviews, classroom observations, and documentation. Quantitative analysis encompassed descriptive statistics, paired sample t-tests, independent sample t-tests, and Cohen’s d effect size assessment, while qualitative data were subjected to thematic analysis. The results indicated that the experimental group utilizing AI-speaking tools shown significantly bigger enhancements in speaking skills than the control group, with posttest mean scores rising from 55.00 to 77.56, in contrast to the control group's increase from 52.53 to 60.11. Students additionally indicated improvements in fluency, pronunciation, vocabulary acquisition, confidence, and readiness to communicate. Notwithstanding technological obstacles like internet connectivity and speech-recognition constraints, users regarded AI-speaking tools favorably as supportive communicative scaffolding rather than substitutes for human engagement. The research emphasizes the significance of incorporating AI-assisted speaking practice into human-centered immersive learning environments to enhance communicative competence in EFL teaching.