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All Journal DERIVATIF Jurnal Ilmiah Universitas Batanghari Jambi CAPITAL: JURNAL EKONOMI DAN MANAJEMEN J-MACC : Journal of Management and Accounting ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) ASSET: Jurnal Manajemen dan Bisnis Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED) Jurnal Ekonomi Jurnal Ilmiah Manajemen dan Bisnis (JIMBis) AMMA : Jurnal Pengabdian Masyarakat Analisa: Jurnal Manajemen dan Akuntansi
Yulie Wahyuningsih
Universitas Muhammadiyah Lamongan
Agriculture, Biological Sciences & Forestry Humanities Chemistry Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Nursing Social Sciences Other

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THE EFFECTIVENESS OF SOCIALISATION OF INSURANCE AND BANK PRODUCTS AS A STRATEGY IN ACHIEVING CUSTOMER GROWTH TARGETS Nadif Ulfia Rahmawati; Yulie Wahyuningsih; Abdul Majid; Jennifer Farihatul Bait
ECOBISMA (JURNAL EKONOMI, BISNIS DAN MANAJEMEN) Vol 12, No 2 (2025): ECOBISMA
Publisher : Published by the Faculty of Economics and Business, University of Labuhanbatu, North Sumat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ecobi.v12i2.7054

Abstract

PURPOSE The growth of retired customers is crucial to preserving the stability and profitability of Bank Mandiri Taspen's operations as a bank that caters to the pensioner segment. Introducing Ketaspenan and bank products to potential retirees is one of Bank Mandiri Taspen KCP Bojonegoro's tactics in achieving its customer growth goal. The primary issue is that potential customers low level of trust can be affected by their lack of comprehension of the relationship between Bank Mandiri Taspen and PT. Taspen (Persero), both as the holding company and as an institutional organization that oversees the funds of pension participants.METHODOLOGY - This study uses qualitative methods and a case study approach to analyze how effectively this socialization strategy builds trust while reaching customer growth goals. As evidenced by the existence of PT. Taspen (Persero) as a resource, the research findings indicate that this socialization has a significant effect on growing the number of retired customers.FINDING - This study suggests that this socializing approach be maintained going forward in order to enhance Bank Mandiri Taspen's reputation and help it meet optimum customer growth goals.
ANALISIS PENGENDALIAN PERSEDIAAN BERDASARKAN VOLUME PENJUALAN DAN KETEPATAN WAKTU PRODUKSI PADA PT MIRACLE CARBON INDONESIA Muhammad Syahrul; Yulie Wahyuningsih; Masruroh Masruroh
Jurnal Ilmiah Manajemen dan Bisnis (JIMBis) Vol 4 No 3 (2025): Agustus
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/jimbis.v4i3.8010

Abstract

Penelitian ini bertujuan untuk menganalisis pengendalian persediaan berdasarkan volume penjualan dan ketepatan waktu produksi pada PT Miracle Carbon Indonesia di Kabupaten Tuban. Jenis penelitian yang digunakan adalah pendekatan kuantitatif asosiatif dengan metode analisis regresi linier berganda serta metode Economic Order Quantity (EOQ). Data yang dipergunakan merupakan data sekunder yang bersumber dari laporan internal perusahaan untuk rentang waktu periode tertentu. Hasil penelitian secara parsial menunjukkan bahwa volume penjualan memiliki pengaruh positif dan signifikan terhadap manajemen persediaan, yang mengindikasikan bahwa peningkatan volume penjualan menuntut adanya sistem pengendalian persediaan yang lebih ketat dan terencana. Sebaliknya, ketepatan waktu produksi ditemukan tidak memiliki pengaruh yang signifikan terhadap manajemen persediaan perusahaan. Namun demikian, pengujian secara simultan membuktikan bahwa kedua variabel tersebut secara bersama-sama berpengaruh signifikan terhadap manajemen persediaan. Selain itu, penerapan metode EOQ terbukti mampu mengoptimalkan jumlah pemesanan barang dan menekan total biaya operasional penyimpanan, sehingga dapat menciptakan tata kelola persediaan yang lebih efisien bagi perusahaan.
PENGARUH SOFTSKILL DAN HARDSKILL TERHADAP KESIAPAN KERJA DENGAN PENGALAMAN MAGANG SEBAGAI VARIABEL MODERASI PADA MAHASISWA UNIVERSITAS SEKABUPATEN LAMONGAN Andi Putra Utama; Yulie Wahyuningsih; Rudi Wibowo
ANALISA : JURNAL MANAJEMEN DAN AKUNTANSI Vol 14 No 2 (2026): Agustus 2026
Publisher : Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62734/analisa.v14i2.1058

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh softskill dan hardskill terhadap kesiapan kerja mahasiswa serta menguji peran pengalaman magang sebagai variabel moderasi. Penelitian menggunakan pendekatan kuantitatif dengan metode Structural Equation Modeling (SEM) berbasis SmartPLS. Sampel penelitian terdiri atas mahasiswa tingkat akhir dari beberapa universitas di Kabupaten Lamongan yang dipilih menggunakan teknik stratified random sampling. Data diperoleh melalui penyebaran kuesioner dengan skala Likert. Hasil penelitian menunjukkan bahwa softskill dan hardskill berpengaruh positif dan signifikan terhadap kesiapan kerja mahasiswa. Kemampuan komunikasi, kerja sama tim, adaptasi, serta penguasaan keterampilan teknis dan profesional terbukti meningkatkan kesiapan mahasiswa dalam menghadapi dunia kerja. Selain itu, pengalaman magang berperan dalam memperkuat pengaruh hardskill terhadap kesiapan kerja. Namun, peran pengalaman magang dalam memoderasi hubungan antara softskill dan kesiapan kerja menunjukkan hasil yang bervariasi. Temuan penelitian menegaskan bahwa kesiapan kerja mahasiswa dipengaruhi oleh kombinasi kompetensi teknis, kompetensi nonteknis, dan pengalaman praktis yang diperoleh melalui magang. Oleh karena itu, perguruan tinggi perlu mengembangkan strategi pembelajaran yang selaras dengan kebutuhan industri serta meningkatkan kualitas program magang guna menghasilkan lulusan yang lebih kompeten dan siap bersaing di dunia kerja.
PENGARUH LIKUIDITAS DAN SALES GROWTH TERHADAP FINANCIAL DISTRESS DENGAN MODERASI STRUKTUR MODAL: Studi Pada Perusahaan Sektor Teknologi yang Terdaftar di Bursa Efek Indonesia tahun 2020-2024. Zahwa Auria Nazua Cita; Andriyanto Andriyanto; Yulie Wahyuningsih
ANALISA : JURNAL MANAJEMEN DAN AKUNTANSI Vol 14 No 2 (2026): Agustus 2026
Publisher : Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62734/analisa.v14i2.1122

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh likuiditas dan sales growth terhadap financial distress dengan struktur modal sebagai variabel moderasi pada perusahaan sektor teknologi yang terdaftar di Bursa Efek Indonesia periode 2020–2024. Penelitian ini menggunakan pendekatan kuantitatif dengan data sekunder berupa laporan keuangan tahunan yang diperoleh melalui metode dokumentasi. Sampel penelitian ditentukan menggunakan teknik purposive sampling berdasarkan kriteria tertentu. Variabel financial distress diukur menggunakan Interest Coverage Ratio (ICR), likuiditas menggunakan Current Ratio (CR), sales growth diukur berdasarkan pertumbuhan penjualan tahunan, dan struktur modal diproksikan dengan Debt to Equity Ratio (DER). Analisis data dilakukan menggunakan metode Structural Equation Modeling–Partial Least Square (SEM-PLS) dengan bantuan SmartPLS. Hasil penelitian menunjukkan bahwa likuiditas berpengaruh positif terhadap financial distress, sedangkan sales growth berpengaruh negatif terhadap financial distress. Selain itu, struktur modal tidak mampu memoderasi pengaruh likuiditas maupun sales growth terhadap financial distress. Temuan ini menunjukkan bahwa pengelolaan likuiditas dan pertumbuhan penjualan menjadi faktor utama dalam menentukan kondisi financial distress perusahaan.
ANALISIS KEPUTUSAN PEMBELIAN MELALUI KEPUASAN PELANGGAN DITINJAU DARI KUALITAS PELAYANAN DAN HARGA PADA CAFÉ AOLA Yuli Tata Alfin Hamidah; Rudi Wibowo; Yulie Wahyuningsih
ANALISA : JURNAL MANAJEMEN DAN AKUNTANSI Vol 14 No 2 (2026): Agustus 2026
Publisher : Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62734/analisa.v14i2.1127

Abstract

This study was motivated by the rapid growth of the culinary industry, which has intensified competition among cafés. In such a context, service quality and price are often considered key factors that influence consumers’ purchasing decisions. However, prior studies have produced inconsistent findings, creating a research gap that warrants further investigation by incorporating customer satisfaction as a mediating variable. Therefore, this study aims to analyze the effects of service quality and price on purchasing decisions through customer satisfaction at Cafe Aola Lamongan. This research employed a quantitative approach using a survey method. Data were collected through questionnaires administered to 100 respondents who had purchased products at Cafe Aola Lamongan. The sampling technique used was accidental sampling. Data analysis was conducted using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 4.0 software. The results showed that service quality had no significant effect on purchasing decisions. Similarly, price also had no significant effect on purchasing decisions. In addition, service quality did not significantly affect customer satisfaction, and price did not significantly affect customer satisfaction. Conversely, customer satisfaction was found to have a positive and significant effect on purchasing decisions. Furthermore, the mediation analysis indicated that customer satisfaction was unable to mediate the effects of service quality on purchasing decisions or the effects of price on purchasing decisions at Cafe Aola Lamongan. In conclusion, purchasing decisions at Cafe Aola are more strongly influenced by customers’ satisfaction than by service quality and price directly. These findings support the Theory of Consumer Behavior, which suggests that consumers make purchasing decisions after evaluating the benefits and experiences they receive. Therefore, Cafe Aola is expected to prioritize strategies that can enhance customer satisfaction to strengthen customers’ purchasing decisions.
RELASI KEPEMIMPINAN DAN KEDISIPLINAN APARATUR DALAM REFORMASI BIROKRASI: STUDI FENOMENOLOGIS DI DINAS TENAGA KERJA LAMONGAN Septya Ninda Kirani; Yulie Wahyuningsih; Erna Nur Faizah
ANALISA : JURNAL MANAJEMEN DAN AKUNTANSI Vol 14 No 2 (2026): Agustus 2026
Publisher : Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62734/analisa.v14i2.1161

Abstract

Bureaucratic reform demands that civil servants possess effective leadership and work discipline to improve the quality of public services. This study aims to analyze the relationship between leadership and discipline among civil servants in supporting bureaucratic reform at the Lamongan Regency Manpower Office. The study employed a qualitative approach with a phenomenological method to understand civil servants' experiences with leadership practices and work discipline. Informants were selected purposively, while data were collected through in-depth interviews, observation, and documentation. Data analysis was conducted through data reduction, data presentation, and conclusion drawing, with validity tests using source and technique triangulation. The results indicate that communicative, participatory, and exemplary leadership can foster a culture of discipline among civil servants. Discipline is reflected in adherence to working hours, carrying out tasks according to standard operating procedures (SOPs), and responsibility in completing work. The study concludes that the success of bureaucratic reform is influenced by the synergy between effective leadership and the internalization of disciplinary values ​​within the organization.
ANALISIS GAYA KEPEMIMPINAN INOVATIF DALAM KINERJA PRODUKTIF PEGAWAI DINAS TENAGA KERJA KABUPATEN LAMONGAN Mei Utami Fauziyah; Yulie Wahyuningsih; Erna Nur Faizah
ANALISA : JURNAL MANAJEMEN DAN AKUNTANSI Vol 14 No 2 (2026): Agustus 2026
Publisher : Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62734/analisa.v14i2.1162

Abstract

The acceleration of digital public administration reform requires government institutions to strengthen leadership practices that encourage innovation and improve employee productivity. This study aims to analyze the implementation of innovative leadership in enhancing the productive performance of employees at the Department of Manpower of Lamongan Regency in supporting digital public administration reform. A qualitative research design with a phenomenological approach was employed to explore employees’ experiences and perceptions regarding leadership practices in the workplace. Data were collected through in-depth interviews, direct observation, and documentation involving selected informants using purposive sampling. The data were analyzed using the interactive model of Miles, Huberman, and Saldaña, consisting of data reduction, data display, and conclusion drawing, while data validity was ensured through source, technique, and time triangulation. The findings indicate that innovative leadership contributes positively to employee productivity by fostering open communication, collaborative work, adaptability, and continuous innovation. The implementation of digital-based administrative systems has improved work efficiency and service quality, although several challenges remain, particularly unequal digital competencies among employees and the need for continuous capacity development. Overall, innovative leadership serves as a strategic factor in strengthening organizational performance and supporting the successful implementation of digital public administration reform within the Department of Manpower of Lamongan Regency.
Co-Authors ABDUL MAJID Adi Lukman Hakim Andi Putra Utama Andriyanto Andriyanto Erna Nur Faizah Ery Shofia Deviani Finna Puspa Sari Indah Islamiaty Jennifer Farihatul Bait Laily Agustin Maslahatul Hidayah Masruroh Masruroh Mei Utami Fauziyah Muhammad Syahrul Nadif Ulfia Rahmawati Ninik Mas'adah Nisa Ananda Wulandari Rudi Wibowo Septya Ninda Kirani Suyitno Suyitno Yuli Tata Alfin Hamidah Zahwa Auria Nazua Cita