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Pemberdayaan Masyarakat Melalui Hidroponik Sederhana Bagi Masyarakat Rungkut Kidul Kota Surabaya Erika Aprillia Renata; Savi Nadine Assalma Alhamdany; Ika Sari Tondang
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.432

Abstract

This research was conducted by involving the active participation of the Rungkut Kidul community. Through activities to introduce simple hydroponic concepts, communities are empowered to develop sustainable farming skills. The community is given knowledge about the basic principles of hydroponics, nutrient management, selecting suitable plants, and proper irrigation techniques. The results showed that community empowerment through simple hydroponics had a positive impact on the Rungkut Kidul community. Communities are able to independently implement simple hydroponic methods, increase crop production with better yields, and reduce dependence on environmental factors such as rainfall and poor soil quality. In addition, empowerment through simple hydroponics also has a significant socio-economic impact. The Rungkut Kidul community can utilize hydroponic crops for their own consumption needs and as an additional source of income through selling their crops at the local market. This reduces their dependence on external food supplies and boosts the local economy. The introduction of modern agricultural technologies such as simple hydroponics can provide sustainable solutions to increase local food availability, reduce dependence on uncontrollable environmental factors, and improve people's economic well-being.
Penerapan Studio Photo Box Untuk Meningkatkan Kualitas Foto Produk dalam Pemasaran Digital UMKM Kelurahan Semolowaru Sulthan Auliya’ Zhafran Fadhilah; Ika Sari Tondang
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.434

Abstract

In the evolving era of digital marketing, the quality of product photos plays a vital role in attracting customers and boosting sales. This study aims to explore the influence of using a studio photo box as part of the digital marketing strategy for SMEs in Semolowaru Village. A studio photo box is a simple tool made from easily accessible materials and is affordable, enabling SMEs to produce high-quality product photos. The findings of this study demonstrate that the utilization of a studio photo box can enhance the product's appeal on digital marketing platforms, attract potential customers, and differentiate the product from competitors. By using a studio photo box, SMEs in Semolowaru Village can generate attractive and professional product photos, which can contribute to building a strong brand image and increasing conversion rates. The awareness among SMEs in Semolowaru Village regarding the importance of quality product photos in digital marketing has facilitated the adoption of studio photo boxes. With the right steps, such as selecting a suitable studio, ensuring proper lighting, careful product arrangement, accurate editing, and leveraging photos in online promotions, SMEs can fully harness the potential of studio photo boxes to achieve success in digital product marketing. Studio photo box, digital marketing, product photo quality, SMEs, Semolowaru Village
INOVASI PENGOLAHAN SUSU MENJADI CAMILAN SUSU GORENG MENGGUNAKAN MEDIA PEMASARAN WHATSAPP BISNIS DI DESA KEMIRI, KECAMATAN PUSPO, KABUPATEN PASURUAN: PKM Olga Octyela Ayu Putri; Ika Sari Tondang; Daniel Ivandha Putra Wibowo
BHAKTI NAGORI (Jurnal Pengabdian kepada Masyarakat) Vol. 4 No. 2 (2024): BHAKTI NAGORI (Jurnal Pengabdian kepada Masyarakat) Desember 2024
Publisher : LPPM UNIKS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36378/bhakti_nagori.v4i2.3963

Abstract

Susu sapi perah merupakan salah satu bahan pangan yang memiliki kandungan gizi lengkap dan penting bagi kesehatan manusia. Masyarakat Desa Kemiri, Kecamatan Puspo, Kabupaten Pasuruan, mayoritas bergantung pada peternakan sapi perah sebagai mata pencaharian utama. Namun, sebagian besar susu yang diproduksi masih dijual dengan harga rendah kepada tengkulak dan dikirim ke Koperasi Unit Desa (KUD), tanpa mengolahnya menjadi produk bernilai tambah. Untuk meningkatkan pendapatan peternak, dilakukan pelatihan pengolahan susu sapi menjadi produk inovatif, yaitu susu goreng, yang memiliki nilai jual lebih tinggi. Kegiatan ini dilakukan dengan metode penyuluhan, pelatihan, dan praktik yang melibatkan 20 peserta, terdiri dari ibu-ibu PKK dan pemuda di Desa Kemiri. Selain itu, diberikan juga sosialisasi mengenai digital marketing menggunakan platform WhatsApp Bisnis untuk memasarkan produk susu goreng. Hasil dari kegiatan ini menunjukkan bahwa masyarakat sangat antusias dan tertarik dengan inovasi produk serta pemasaran digital, yang diharapkan dapat memperluas jangkauan pasar dan meningkatkan ekonomi desa. Pelatihan ini berhasil memberikan pemahaman tentang pengolahan susu sapi perah menjadi produk olahan yang bernilai tambah dan cara efektif memasarkan produk melalui media sosial
Pemberdayaan Masyarakat Melalui Pemanfaatan Daun Kelor untuk Pupuk Organik Cair Guna Meningkatkan Produktivitas Pertanian Berkelanjutan di Kemiri Ika Sari Tondang; Fadilla Miftakhul Jannah; Nanda Salsa Dela Nugraini; Deny Maulana Ilham
Jurnal Riset Rumpun Ilmu Tanaman Vol. 4 No. 1 (2025): April : Jurnal Riset Rumpun Ilmu Tanaman
Publisher : Pusat riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrit.v4i1.6387

Abstract

The community service program in Kemiri Village aims to empower farmers through the use of local potential, especially moringa leaves (Moringa oleifera), as raw materials for liquid organic fertilizer (POC). This activity was carried out with a participatory and educational approach that directly involved farmer groups in technical training on making POC through simple fermentation methods using natural ingredients such as moringa leaves, rice washing water, organic waste, and local decomposers. Through this activity, farmers are taught stages ranging from the collection of ingredients, the process of shredding moringa leaves, mixing with complementary ingredients, to the correct fermentation techniques to produce high-quality fertilizer. The training is carried out by field demonstration methods, discussions, and hands-on practice, so that farmers not only gain theoretical knowledge, but also practical skills that can be applied independently. The results show a significant increase in farmers' knowledge, skills, and awareness of the importance of liquid organic fertilizer as an environmentally friendly alternative. In addition, the public's enthusiasm is getting higher after seeing real evidence that the use of POC moringa leaves is able to increase plant growth, crop quality, and reduce dependence on chemical fertilizers which are increasingly expensive and have the potential to damage the soil. This program not only provides economic benefits through the cost efficiency of agricultural production, but also has a positive impact on environmental conservation. This activity is expected to be a model of community empowerment based on local potential that can be replicated in other regions with similar conditions. The success of the program shows that simple innovations that utilize local resources, if managed well, can support sustainable agriculture and food security for rural communities.
PERFORMANCE ANALYSIS OF HORTICULTURE SUPPLY CHAIN MANAGEMENT AT CV.MIRACLE KURNIA FARM KABUPATEN SIDOARJO Maulidina Naafilah; Mubarokah; Ika Sari Tondang
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.372

Abstract

Supply chain management is the planning, design and control of the flow of information and goods along the supply chain with the aim of meeting customer requirements efficiently for the present and the future. CV. Miracle Kurnia Farm is a company operating in the horticultural agribusiness sector and there have been several problems related to supply chain management, including delivery delays, limited inventory, and problems in product quality control. The aim of this research is to describe supply chain management and analyze supply chain performance in horticultural farming at CV. Miracle Kurnia Farm. The research results showed that the value of supply chain performance at CV. Miracle Kurnia Farm showed a result of 85.4, supply chain performance is classified as good. Factors such as good planning, efficient resource management, orderly logistics distribution and efficient returns handling have contributed to the overall optimal performance. This value reflects success in managing the horticultural supply chain, supporting business sustainability, and ensuring customer satisfaction.
Pelatihan Budidaya Sayuran Organik Kepada Biarawati Rumah Retret Dharmaningsih Desa Claket, Kecamatan Pacet, Mojokerto Maniatul Fitan Kusuma; Ika Sari Tondang
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v1i3.185

Abstract

This training activity was carried out in order to increase the knowledge and skills of the common people, namely the Dharmaningsih Retreat House Nuns in Claket Village, Pacet District, regarding organic vegetables starting from upstream to downstream. The method used in this training activity is in the form of counseling or theoretical presentation, cultivation practice, making organic fertilizer, and evaluation with UPN Veterans East Java students. This activity was carried out for 2 days. The first day is for counseling and the second day is for making organic fertilizer, cultivation practices, and evaluation. The expected results from the implementation of this activity are increased ability and skills in cultivating organic vegetables and the implementation of plans to produce organic vegetables from private gardens in Batu City to be able to supply them to hospitals and churches.