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All Journal JURNAL MANAJEMEN AGRIBISNIS Agridevina : Berkala Ilmiah Agribisnis Jurnal Pertanian Agros Agrilan : Jurnal Agribisnis Kepulauan Nusantara Science and Technology Proceedings KARYA: Jurnal Pengabdian Kepada Masyarakat International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Abdi Psikonomi International Journal of Multidisciplinary Research and Literature (IJOMRAL) Bhakti Nagori (Jurnal Pengabdian kepada Masyarakat) Jurnal Pengabdian Masyarakat Indonesia (JPMI) Jurnal Riset Rumpun Ilmu Tanaman Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Journal Publicuho Jurnal Pengabdian Bersama Masyarakat Indonesia Journal of Community Service (JCOS) Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Faedah: Jurnal Hasil Kegiatan Pengabdian Masyarakat Indonesia Jurnal Teknologi Pangan dan Ilmu Pertanian Jurnal Media Akademik (JMA) Harmoni Sosial : Jurnal Pengabdian Dan Solidaritas Masyarakat International Journal of Economics, Business and Innovation Research Jurnal Pengabdian Masyarakat Indonesia
Ika Sari Tondang
Agribusiness, Agriculture Faculty, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Surabaya 60294, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

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Pengembangan Pemasaran Digital Berbasis Media Sosial Instagram Untuk Meningkatkan Daya Jual Hasil Produksi Pada Kelompok Tani Urban Farming “Keputih Bersemi” Kelurahan Keputih, Kecamatan Sukolilo, Kota Surabaya Brilliant Adam Ramadhani; Shalahuddin Fathan; Jessica Putri Margaretta; Putri Wahyu Pebrianti; Ika Sari Tondang; Nuriah Yuliati
Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Vol. 2 No. 3 (2024): September : Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/kegiatanpositif.v2i3.1094

Abstract

The Urban Farming Group "Keputih Bersemi," based on educational hydroponics, is an active farming group in Kelurahan Keputih, Surabaya. Urban farming is an ideal choice for urban residents to engage in productive activities that can be followed by the surrounding community and, of course, produce something of added value. The plants or vegetables grown by the Keputih Bersemi farming group include pak choi, lettuce, and others. The harvested produce has not been sold or distributed optimally because marketing activities are conducted conventionally, with members offering the products directly to the surrounding community. This situation arises because the majority of the farming group members are elderly and still unfamiliar with technology. The use of social media, such as Instagram and Whatsapp, plays an important role as it significantly increases the visibility and sales of the group's agricultural products. A marketing strategy that involves engaging content, the use of relevant hashtags, and active interaction with potential customers will expand market reach and attract more potential customers.
PENDAMPINGAN PEMBUATAN NOMOR INDUK BERUSAHA (NIB) UNTUK KELEGALITASAN UMKM KELURAHAN NGINDEN JANGKUNGAN Ardhania, Nadya; Roziana Febrianita; Ika Sari Tondang
Journal of Community Service (JCOS) Vol. 1 No. 3 (2023)
Publisher : EDUPEDIA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56855/jcos.v1i3.598

Abstract

Pelaku UMKM Kelurahan Nginden Jangkungan mengalami perkembangan setiap tahunnya, dalam mengembangkan usahanya diperlukan izin usaha untuk mendapatkan legalitas dan perlindungan hukum dari pemerintah. Namun, sebagian kecil para pelaku usaha di Kelurahan Nginden Jangkungan minim dalam pengetahuan dan mekanisme pembuatan Nomor Induk Berusaha (NIB) melalui web yang disiapkan pemerintah Online Single Submission (OSS). Kegiatan memiliki tujuan untuk mengatasi permasalahan tersebut. Memiliki tujuan untuk memberikan wawasan secara meluas dan mendalam, serta meningkatkan pengetahuan dan mendampingi para pelaku usaha UMKM dalam pembuatan NIB menggunakan web OSS.  Metode yanag digunakan ada 2 tahapam, yaitu survey door to door  dan Pendampingan dengan mengadakan Posko NIB dan Qris . Pelaksanaan kegiatan meliputi menyampaikan teori, pembuatan izin usaha, dan penyerahan surat legalitas usaha. Hasil dari pendampingan kegiatan ini para pelaku usaha meningkatnya mengetahui dan memahami tentang manfaat NIB dan prosedur pembuatan NIB menggunakan web OSS. Demikian pelaku UMKM mendapatkan perlindungan berusaha, kemudahan akses permodalan,pemberdayaan dari pemerintah, dan pendampingan untuk pengembangan usahanya.
Analisis Pendapatan dan Kelayakan Finansial Bisnis Sayuran Hidroponik Pada CV. Hikmah Farm Maulana, Deni; Indah, Pawana Nur; Tondang, Ika Sari
Agridevina : Berkala Ilmiah Agribisnis Vol 13, No 2 (2024): Agridevina : Berkala Ilmiah Agribisnis
Publisher : UPN VETERAN JAWA TIMUR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/agridevina.v13i2.4643

Abstract

Peningkatan konsumsi sayur di Indonesia tidak diimbangi dengan produksi yang cukup akibat konversi lahan. Hidroponik menjadi solusi untuk budidaya di lahan terbatas, meskipun membutuhkan modal besar. Penelitian ini menganalisis pendapatan dan kelayakan usahatani sayur hidroponik di CV. Hikmah Farm menggunakan analisis kuantitatif, termasuk R/C Ratio, B/C Ratio, Break Event Point (BEP), dan Payback Period (PP). Data dikumpulkan melalui kuesioner dan wawancara. Hasil penelitian menunjukkan bahwa pakcoy merupakan komoditas paling menguntungkan dengan pendapatan Rp 6.442.920 per periode tanam. Usahatani hidroponik di CV. Hikmah Farm layak diusahakan karena semua komoditas memiliki R/C Ratio dan B/C Ratio lebih dari 1, dengan nilai tertinggi pada pakcoy (R/C Ratio 2,210 dan B/C Ratio 1,210). BEP volume terbesar terdapat pada kangkung (361,9 kg), sedangkan BEP harga tertinggi pada selada (Rp 21.648). Payback Period usaha ini tercapai dalam 7 bulan. Studi ini menyimpulkan bahwa usahatani hidroponik layak secara finansial dan dapat menjadi alternatif mengatasi keterbatasan lahan pertanian.
Pemberdayaan Masyarakat Melalui Hidroponik Sederhana Bagi Masyarakat Rungkut Kidul Kota Surabaya Erika Aprillia Renata; Savi Nadine Assalma Alhamdany; Ika Sari Tondang
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.432

Abstract

This research was conducted by involving the active participation of the Rungkut Kidul community. Through activities to introduce simple hydroponic concepts, communities are empowered to develop sustainable farming skills. The community is given knowledge about the basic principles of hydroponics, nutrient management, selecting suitable plants, and proper irrigation techniques. The results showed that community empowerment through simple hydroponics had a positive impact on the Rungkut Kidul community. Communities are able to independently implement simple hydroponic methods, increase crop production with better yields, and reduce dependence on environmental factors such as rainfall and poor soil quality. In addition, empowerment through simple hydroponics also has a significant socio-economic impact. The Rungkut Kidul community can utilize hydroponic crops for their own consumption needs and as an additional source of income through selling their crops at the local market. This reduces their dependence on external food supplies and boosts the local economy. The introduction of modern agricultural technologies such as simple hydroponics can provide sustainable solutions to increase local food availability, reduce dependence on uncontrollable environmental factors, and improve people's economic well-being.
Penerapan Studio Photo Box Untuk Meningkatkan Kualitas Foto Produk dalam Pemasaran Digital UMKM Kelurahan Semolowaru Sulthan Auliya’ Zhafran Fadhilah; Ika Sari Tondang
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 3 (2023): September : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i3.434

Abstract

In the evolving era of digital marketing, the quality of product photos plays a vital role in attracting customers and boosting sales. This study aims to explore the influence of using a studio photo box as part of the digital marketing strategy for SMEs in Semolowaru Village. A studio photo box is a simple tool made from easily accessible materials and is affordable, enabling SMEs to produce high-quality product photos. The findings of this study demonstrate that the utilization of a studio photo box can enhance the product's appeal on digital marketing platforms, attract potential customers, and differentiate the product from competitors. By using a studio photo box, SMEs in Semolowaru Village can generate attractive and professional product photos, which can contribute to building a strong brand image and increasing conversion rates. The awareness among SMEs in Semolowaru Village regarding the importance of quality product photos in digital marketing has facilitated the adoption of studio photo boxes. With the right steps, such as selecting a suitable studio, ensuring proper lighting, careful product arrangement, accurate editing, and leveraging photos in online promotions, SMEs can fully harness the potential of studio photo boxes to achieve success in digital product marketing. Studio photo box, digital marketing, product photo quality, SMEs, Semolowaru Village
INOVASI PENGOLAHAN SUSU MENJADI CAMILAN SUSU GORENG MENGGUNAKAN MEDIA PEMASARAN WHATSAPP BISNIS DI DESA KEMIRI, KECAMATAN PUSPO, KABUPATEN PASURUAN: PKM Olga Octyela Ayu Putri; Ika Sari Tondang; Daniel Ivandha Putra Wibowo
BHAKTI NAGORI (Jurnal Pengabdian kepada Masyarakat) Vol. 4 No. 2 (2024): BHAKTI NAGORI (Jurnal Pengabdian kepada Masyarakat) Desember 2024
Publisher : LPPM UNIKS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36378/bhakti_nagori.v4i2.3963

Abstract

Susu sapi perah merupakan salah satu bahan pangan yang memiliki kandungan gizi lengkap dan penting bagi kesehatan manusia. Masyarakat Desa Kemiri, Kecamatan Puspo, Kabupaten Pasuruan, mayoritas bergantung pada peternakan sapi perah sebagai mata pencaharian utama. Namun, sebagian besar susu yang diproduksi masih dijual dengan harga rendah kepada tengkulak dan dikirim ke Koperasi Unit Desa (KUD), tanpa mengolahnya menjadi produk bernilai tambah. Untuk meningkatkan pendapatan peternak, dilakukan pelatihan pengolahan susu sapi menjadi produk inovatif, yaitu susu goreng, yang memiliki nilai jual lebih tinggi. Kegiatan ini dilakukan dengan metode penyuluhan, pelatihan, dan praktik yang melibatkan 20 peserta, terdiri dari ibu-ibu PKK dan pemuda di Desa Kemiri. Selain itu, diberikan juga sosialisasi mengenai digital marketing menggunakan platform WhatsApp Bisnis untuk memasarkan produk susu goreng. Hasil dari kegiatan ini menunjukkan bahwa masyarakat sangat antusias dan tertarik dengan inovasi produk serta pemasaran digital, yang diharapkan dapat memperluas jangkauan pasar dan meningkatkan ekonomi desa. Pelatihan ini berhasil memberikan pemahaman tentang pengolahan susu sapi perah menjadi produk olahan yang bernilai tambah dan cara efektif memasarkan produk melalui media sosial
Pemberdayaan Masyarakat Melalui Pemanfaatan Daun Kelor untuk Pupuk Organik Cair Guna Meningkatkan Produktivitas Pertanian Berkelanjutan di Kemiri Ika Sari Tondang; Fadilla Miftakhul Jannah; Nanda Salsa Dela Nugraini; Deny Maulana Ilham
Jurnal Riset Rumpun Ilmu Tanaman Vol. 4 No. 1 (2025): April : Jurnal Riset Rumpun Ilmu Tanaman
Publisher : Pusat riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrit.v4i1.6387

Abstract

The community service program in Kemiri Village aims to empower farmers through the use of local potential, especially moringa leaves (Moringa oleifera), as raw materials for liquid organic fertilizer (POC). This activity was carried out with a participatory and educational approach that directly involved farmer groups in technical training on making POC through simple fermentation methods using natural ingredients such as moringa leaves, rice washing water, organic waste, and local decomposers. Through this activity, farmers are taught stages ranging from the collection of ingredients, the process of shredding moringa leaves, mixing with complementary ingredients, to the correct fermentation techniques to produce high-quality fertilizer. The training is carried out by field demonstration methods, discussions, and hands-on practice, so that farmers not only gain theoretical knowledge, but also practical skills that can be applied independently. The results show a significant increase in farmers' knowledge, skills, and awareness of the importance of liquid organic fertilizer as an environmentally friendly alternative. In addition, the public's enthusiasm is getting higher after seeing real evidence that the use of POC moringa leaves is able to increase plant growth, crop quality, and reduce dependence on chemical fertilizers which are increasingly expensive and have the potential to damage the soil. This program not only provides economic benefits through the cost efficiency of agricultural production, but also has a positive impact on environmental conservation. This activity is expected to be a model of community empowerment based on local potential that can be replicated in other regions with similar conditions. The success of the program shows that simple innovations that utilize local resources, if managed well, can support sustainable agriculture and food security for rural communities.
PERFORMANCE ANALYSIS OF HORTICULTURE SUPPLY CHAIN MANAGEMENT AT CV.MIRACLE KURNIA FARM KABUPATEN SIDOARJO Maulidina Naafilah; Mubarokah; Ika Sari Tondang
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.372

Abstract

Supply chain management is the planning, design and control of the flow of information and goods along the supply chain with the aim of meeting customer requirements efficiently for the present and the future. CV. Miracle Kurnia Farm is a company operating in the horticultural agribusiness sector and there have been several problems related to supply chain management, including delivery delays, limited inventory, and problems in product quality control. The aim of this research is to describe supply chain management and analyze supply chain performance in horticultural farming at CV. Miracle Kurnia Farm. The research results showed that the value of supply chain performance at CV. Miracle Kurnia Farm showed a result of 85.4, supply chain performance is classified as good. Factors such as good planning, efficient resource management, orderly logistics distribution and efficient returns handling have contributed to the overall optimal performance. This value reflects success in managing the horticultural supply chain, supporting business sustainability, and ensuring customer satisfaction.
Pelatihan Budidaya Sayuran Organik Kepada Biarawati Rumah Retret Dharmaningsih Desa Claket, Kecamatan Pacet, Mojokerto Maniatul Fitan Kusuma; Ika Sari Tondang
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v1i3.185

Abstract

This training activity was carried out in order to increase the knowledge and skills of the common people, namely the Dharmaningsih Retreat House Nuns in Claket Village, Pacet District, regarding organic vegetables starting from upstream to downstream. The method used in this training activity is in the form of counseling or theoretical presentation, cultivation practice, making organic fertilizer, and evaluation with UPN Veterans East Java students. This activity was carried out for 2 days. The first day is for counseling and the second day is for making organic fertilizer, cultivation practices, and evaluation. The expected results from the implementation of this activity are increased ability and skills in cultivating organic vegetables and the implementation of plans to produce organic vegetables from private gardens in Batu City to be able to supply them to hospitals and churches.
INOVASI PENGOLAHAN SUSU MENJADI CAMILAN SUSU GORENG MENGGUNAKAN MEDIA PEMASARAN WHATSAPP BISNIS DI DESA KEMIRI, KECAMATAN PUSPO, KABUPATEN PASURUAN: PKM Olga Octyela Ayu Putri; Ika Sari Tondang; Daniel Ivandha Putra Wibowo
BHAKTI NAGORI (Jurnal Pengabdian kepada Masyarakat) Vol. 4 No. 2 (2024): BHAKTI NAGORI (Jurnal Pengabdian kepada Masyarakat) Desember 2024
Publisher : LPPM UNIKS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36378/bhakti_nagori.v4i2.3963

Abstract

Susu sapi perah merupakan salah satu bahan pangan yang memiliki kandungan gizi lengkap dan penting bagi kesehatan manusia. Masyarakat Desa Kemiri, Kecamatan Puspo, Kabupaten Pasuruan, mayoritas bergantung pada peternakan sapi perah sebagai mata pencaharian utama. Namun, sebagian besar susu yang diproduksi masih dijual dengan harga rendah kepada tengkulak dan dikirim ke Koperasi Unit Desa (KUD), tanpa mengolahnya menjadi produk bernilai tambah. Untuk meningkatkan pendapatan peternak, dilakukan pelatihan pengolahan susu sapi menjadi produk inovatif, yaitu susu goreng, yang memiliki nilai jual lebih tinggi. Kegiatan ini dilakukan dengan metode penyuluhan, pelatihan, dan praktik yang melibatkan 20 peserta, terdiri dari ibu-ibu PKK dan pemuda di Desa Kemiri. Selain itu, diberikan juga sosialisasi mengenai digital marketing menggunakan platform WhatsApp Bisnis untuk memasarkan produk susu goreng. Hasil dari kegiatan ini menunjukkan bahwa masyarakat sangat antusias dan tertarik dengan inovasi produk serta pemasaran digital, yang diharapkan dapat memperluas jangkauan pasar dan meningkatkan ekonomi desa. Pelatihan ini berhasil memberikan pemahaman tentang pengolahan susu sapi perah menjadi produk olahan yang bernilai tambah dan cara efektif memasarkan produk melalui media sosial
Co-Authors Akmal Nugraha Ramadhan Akmal Nugraha Ramadhan Alya Firda Rahmawati Amelia Risky Camila Ardhania, Nadya Aulia Isnaini Widya Febrinadia Azizah Niken Anggraini Brilliant Adam Ramadhani Daniel Ivandha Putra Wibowo Daniel Ivandha Putra Wibowo Deny Maulana Ilham Diana Maharani Dwi Kusuma Wati Dzurrotun Nasichah Eko Nurhadi Erika Aprillia Renata Erika Triana Dewi Erni Dwi Zulfarida Solihiyah Fadilla Miftakhul Jannah Ida Syamsu Roidah Indah, Pawana Nur Indra Tjahaja Amir Jessica Putri Margaretta Keriapy, Donny Maniatul Fitan Kusuma Maniatul Fitan Kusuma Mariyam Firnanda Maulana, Deni Maulidina Naafilah Mirza Andrian Syah Mochammad Sulthon Mubarokah Mubarokah Mubarokah Nabella Ayu Wulandari Nanda Salsa Dela Nugraini Nanda Trisna Prihartini Nona Rafifah Ri’at Nur Azizah Azzahra Nuriah Yuliati Nuriah Yuliati Nuriah Yuliati Olga Octyela Ayu Putri Olga Octyela Ayu Putri Putri Dwi Putri Wahyu Pebrianti Raihan Bimo Lazuardi Raihan Bimo Lazuardi Remitha Via Rendikasari Febriana Putri Resa Al Khauzar Victorio Risma Yulianti Roziana Febrianita Savi Nadine Assalma Alhamdany Shalahuddin Fathan Soedarto, Teguh Sri Tjondro Winarno Sri Widayanti SRI WIDAYANTI Sulthan Auliya’ Zhafran Fadhilah Ulfia Fildzah Tsany