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All Journal Menara Ilmu Jurnal Matematika UNAND Jurnal Informatika Ekonomi Bisnis Journal of Science and Technology Jurnal Pustaka Aktiva : Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Valuta Jurnal Hasi Penelitian Dan Pengkajian Ilmiah Eksakta - JPPIE Jurnal Manajemen dan Bisnis Jurnal Informatika Ekonomi Bisnis JAKBS Jurnal Point Equilibrium Manajemen dan Akuntansi Jurnal Imiah Pengabdian Pada Masyarakat (JIPM)
Deby Handayani
Universitas Sumatera Barat
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Veterinary

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Pentingnya Optimalisasi Strategi Marketing UMKM Dapoer Rendang Riery Melalui Platform Digital Di Kota Payakumbuh Henny Wati; Patria Nagara; Agus Nurofik; Deby Handayani; Sudirman, Sudirman; Syukrial, Syukrial
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 1 (2025): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

This community service activity, focusing on the importance of optimizing the marketing strategy of Dapoer Rendang Riery, an MSME, through digital platforms in Payakumbuh City, aims to foster participants' enthusiasm for using digital platforms to increase sales and ultimately generate greater profits. Currently, many MSMEs are unfamiliar with digital platforms. Therefore, this activity aims to improve their marketing system, enabling them to gain wider recognition and international reach.
PENGARUH PERCEIVED ORGANIZATIONAL SUPPORT TERHADAP EMPLOYEE ENGAGEMENT PADA GEN Z Handayani, Deby
Jurnal Pustaka Aktiva (Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Valuta) Vol 5 No 1 (2025): Jurnal Pustaka Aktiva (Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Va
Publisher : Pustaka Galeri Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55382/jurnalpustakaaktiva.v5i1.1262

Abstract

Dunia kerja umumnya didominasi oleh generasi Z yang memiliki karakteristik unik. Tetapi disisi lain gen Z memiliki tingkat engage yang kurang dibanding generasi lainnya. Penelitian ini bertujuan untuk melihat pengaruh perceived organizational support terhadap employee engagement karyawan. Data dari penelitian ini dikumpulkan dengan menyebarkan kuesioner kepada 330 orang gen Z. hasil penelitian menunjukkan bahwa terdapat pengaruh positif dan signifikan variabel perceived organizational support terhadap employee engagement
Co-Authors Agus Nurofik Agusman Agusman Asrul Dedi Mardianto Henny Wati Irni Yusnita Maretha Primadyan Marshal Imar Pratama Merry Pajriati Mexano Hans Gery Nesa Ferdina Ahmad Nichy Oktaviani Patria Nagara Rezi Febriawanti Ananda Rika Septiawati Sri Mulyani Sudirman Sudirman Sudirman Sulastri Sulastri Syahrial Syahrial Syukrial, Syukrial Wati, Henny Zaki Zaki