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Business Risk Management Using Strengths Weaknesses Opportunities Treats in Small Business Mekar Meilisa Amalia; Kraugusteeliana; Baren Sipayung; Indra Rustiawan; Bambang
Junal Ilmu Manajemen Vol 6 No 1 (2023): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v6i1.206

Abstract

In terms of product marketing, the post-pandemic transition to the new normal era has a significant impact on MSMEs, specifically a fall in demand, which substantially disrupts economic activity. Of course, the impact of diminished product demand poses a risk for MSMEs engaged in these commercial operations. Risk management is required to lead, identify, and find solutions to hazards. The significance of understanding risk management in marketing has a substantial impact on MSMEs in choosing effective marketing strategies for service quality, product diversity, and increasing sales turnover. As a result, the research purpose is to analyze risk management in MSME enterprises using SWOT analysis, in order to propose methods for MSMEs in identifying opportunities and strengths in business operations. Risk management investigation revealed operational risks in MSMEs when running a firm, raw material supply risks, and marketing risks, all of which are crucial in reaching a bigger market segmentation and meeting marketing targets. The SWOT analysis results can provide strategic recommendations for MSMEs that produce 9 strategies based on studying MSMEs' strengths and possibilities in facing global competition and maintaining enterprises to further improve sales turnover.
THE IMPACT OF TRAINING AND WORK MOTIVATION ON EMPLOYEE PERFORMANCE Ema Yudiani; Indra Rustiawan; Rabiyatul Jasiyah
Jurnal Ekonomi Vol. 12 No. 02 (2023): Jurnal Ekonomi, Perode April - Juni 2023
Publisher : SEAN Institute

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Abstract

The purpose of this research is to determine the impact of training and work motivation on employee performance at the Perum Damri Bandung Branch Office. The Statistical Package for the Social Sciences (SPSS) program is used in this type of research. Data collection methods such as questionnaires and interviews. The sample consisted of 47 Perum Damri Bandung Branch Office employees. Validity tests, reliability tests, multiple linear regression analysis, and statistical tests are used. According to the findings of statistical tests, training and work motivation have a positive impact on the performance of employees at the Perum Damri Bandung Branch Office.
The Strategic Role of Human Resource Management in Achieving Organisational Goals Indra Rustiawan; Silvy Sondari Gadzali; Yayat Suharyat; Udi Iswadi; Abu Muna Almaududi Ausat
Innovative: Journal Of Social Science Research Vol. 3 No. 2 (2023): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v3i2.345

Abstract

This topic is related to the era of increasingly fierce business competition. In this competition, organisations are required to be able to adapt quickly and have an advantage that distinguishes them from their competitors. So, research on the strategic role of HRM in achieving organisational goals is very important to do, and is expected to provide a better understanding for organisations about the importance of HRM as a key factor in achieving organisational goals. This research is qualitative in nature. The methodology used to collect data included attentive listening and careful documentation of relevant information, which was then subjected to analytical procedures such as data reduction, data display, and conclusion drawing. The study arrived at the conclusion that, HRM has an important strategic role in achieving organisational goals. In an increasingly complex business environment, HRM can help organisations face challenges and intensified competition, build a positive image, increase customer satisfaction, and improve the efficiency and effectiveness of human resource management.
Pengaruh Motivasi Karyawan, Gaji, Iklim Organisasi, Terhadap Turnover Intention di Perusahaan Fashion Indra Rustiawan
Jurnal Bisnis dan Manajemen West Science Vol 2 No 02 (2023): Jurnal Bisnis dan Manajemen West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (408.321 KB) | DOI: 10.58812/jbmws.v2i02.339

Abstract

Penelitian ini menguji pengaruh motivasi karyawan, gaji, dan iklim organisasi terhadap turnover intention pada perusahaan fesyen. Industri fesyen dikenal dengan tingkat turnover yang tinggi, dan memahami faktor-faktor yang berkontribusi terhadap turnover intention sangat penting untuk kesuksesan organisasi. Desain penelitian kuantitatif digunakan, dan data dikumpulkan melalui survei dari karyawan di perusahaan fesyen dan 150 sampel penelitian. Temuan menunjukkan adanya hubungan yang signifikan antara motivasi karyawan, kepuasan gaji, iklim organisasi, dan turnover intention. Tingkat motivasi yang lebih tinggi, kepuasan gaji yang lebih besar, dan iklim organisasi yang positif berhubungan dengan berkurangnya turnover intention. Hasil ini berkontribusi pada literatur yang ada tentang turnover intention di industri fesyen dan memberikan wawasan bagi perusahaan fesyen untuk meningkatkan motivasi karyawan, struktur gaji, dan iklim organisasi untuk mengurangi turnover intention.
The Effect of Performance-Based Compensation, Collaborative Work Environment, and Organizational Culture on Generation Z Employee Motivation in the Food and Beverage (F&B) Industry in Indonesia Loso Judijanto; Iradat Rayhan Sofyan; Indra Rustiawan; U. Yuyun Triastuti
West Science Interdisciplinary Studies Vol. 3 No. 01 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i01.1650

Abstract

This study investigates the impact of performance-based compensation, a collaborative work environment, and organizational culture on the motivation of Generation Z employees in Indonesia’s food and beverage (F&B) industry. Using a quantitative approach, data were collected from 45 respondents through a structured questionnaire measured on a Likert scale (1–5). The data were analyzed using SPSS version 25, employing descriptive statistics, reliability testing, correlation analysis, and multiple linear regression. The results indicate that all three factors significantly and positively influence Generation Z employee motivation, with organizational culture having the strongest effect, followed by performance-based compensation and a collaborative work environment. These findings highlight the importance of tailored HR practices to align with Generation Z preferences, ensuring higher employee engagement, satisfaction, and retention. This study offers practical insights for F&B managers to create a motivated and high-performing workforce in a competitive industry.