Article Per Year (5 Year)
p-Index From 2020 - 2025
0.702
P-Index
This Author published in this journals
All Journal JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Sistim Informasi dan Teknologi
Nurlaili Rahmi
Politeknik Negeri Sriwijaya
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Analysis of the Influence of Product Quality, Brand Image and Country of Origin on Purchase Decision of Xiaomi Mobile Phone Products Frans Sudirjo; Henny Dwijayani; Ana Fitriyatul Bilgies; Andriya Risdwiyanto; Nurlaili Rahmi
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 5 (2023): Oktober 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i5.1485

Abstract

This study aims to determine how nation of origin, product quality, and brand image affect purchasing decisions. This study uses quantitative case study research techniques. Primary data were gathered for this study through questionnaires and incidental sampling methods. Multiple linear analysis utilizing the statistical product and service solutions (SPSS) 23 software was the data analysis method used in this investigation. The results of this study indicate that place of origin, product quality, and brand image all have a significant simultaneous and partial impact on buying decisions.
Measurement of End User Satisfaction Using EUCS Method on Fundraising Administration System of One of Philantrophic Institutions in Indonesia Nurlaili Rahmi; Rachmadi Indrapraja; Irfandi Buamonabot; Iwan Henri Kusnadi; Kraugusteeliana Kraugusteeliana
Jurnal Sistim Informasi dan Teknologi 2023, Vol. 5, No. 3
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v5i3.279

Abstract

Abstract This study's objective was to determine the degree to which the end user (a fundraiser) was satisfied with the fundraising administration mobile application system based on content, correctness, format, usability, and timeliness factors. End-user computing satisfaction (EUCS) is the quantitative measuring model researchers employ, and online surveys are distributed to get the necessary information. The researchers opted to include all participants in the population as respondents because 25 regular fundraisers in the Jabodetabek area made up the study's overall population. The data processing programmer utilized is IBM SPSS Statistics 25. The outcomes are the EUCS variables (content, accuracy, format, ease of use, and timeliness), which have a more than 75%% substantial impact on fundraiser satisfaction.
Digital Bank User Acceptance Analysis Using The Extended Technology Acceptance Model Dicky Jhon Anderson Butarbutar; Asri Ady Bakri; Nurlaili Rahmi; Novrini Hasti; Aprih Santoso
Jurnal Sistim Informasi dan Teknologi 2023, Vol. 5, No. 3
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v5i3.281

Abstract

The Covid-19 pandemic requires banks to provide electronic payments, carry out digital transformation and open up opportunities for financial technology-based companies. Digital transformation in banking requires reliable integration and security between systems. Otherwise, it can become a gap for cyber attacks. Cyber security in banking includes Confidentiality, Integrity, Availability, Non-repudiation, and Authentication. Jenius is the first digital bank in Indonesia that makes it easy for customers to complete transactions and manage finances digitally without going to the bank. This bank was once a victim of a cyber attack that attacked customers with material losses of around 50 billion and non-material losses in the form of decreased bank credibility. Digital Bank also has problems that often occur, such as failing to identify customers, differences in facts on proof of transfer, frequent force close applications, etc. This study aims to determine the effect of security on behavioral intention and other factors that influence behavioral choice in this digital bank using the modified Technology Acceptance Model (TAM) model. The variables used are Confidentiality, Integrity, Availability, Non-repudiation, Authentication, Perceived Security, Perceived usefulness (PU), Perceived Trust, Perceived Ease of Use (PEoU), and Behavioral Intentions. This research uses quantitative methodology by distributing questionnaires to 200 sample customers. The measurement results show that more than half variables are accepted. The four rejected variables are the Confidentiality, Availability, and Non-repudiation variables to perceived security and the Perceived Ease of Use (PEoU) variable for the trust variable. Future research can add several external variables and review the rejected variables.
Analysis Of The Influence Of E-Word Of Mouth, Brand Image And E-Service Quality On Repurchase Intention Of Digital Bank Customers Donny Dharmawan; Loso Judijanto; Nurlaili Rahmi; Abdurohim; Luckhy Natalia Anastasye Lotte
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 6 (2023): Desember 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i6.1690

Abstract

It is feasible to switch from traditional banks to digital banks by keeping up with the trends. Using brand image as an intervening variable, this study examines the impact of e-word-of-mouth and e-service quality on repurchase intention. Purposive sampling, a nonprobability sampling approach, was employed to select the sample size, which consisted of 100 respondents who resided in some big cities in Indonesia and had used service of the bank. The respondents were contacted by Google Form. Using the SmartPLS Software program, partial least squares were used to evaluate the questionnaire responses. The findings demonstrated that while e-word-of-mouth and e-service quality have an impact on repurchase intention, they have no direct effect on brand image. Additionally, although e-service quality directly influences repurchase intention through brand image, e-word of mouth has no direct effect on this trait.
Co-Authors Abdurohim Andriya Risdwiyanto Aprih Santoso Asri Ady Bakri Bilgies, Ana Fitriyatul Buamonabot, Irfandi Dicky Jhon Anderson Butarbutar Donny Dharmawan Frans Sudirjo Henny Dwijayani Iwan Henri Kusnadi Kraugusteeliana Kraugusteeliana Loso Judijanto Luckhy Natalia Anastasye Lotte Novrini Hasti Rachmadi Indrapraja