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All Journal PROSIDING SEMINAR NASIONAL Jurnal Ilmu Sosial dan Humaniora Journal of Indonesian Economy and Business Jurnal EMT KITA Journal on Education Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship Jurnal Ilmiah Edunomika (JIE) Jurnal Informasi dan Teknologi Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Scientia Jurnal Ekonomi Indo-MathEdu Intellectuals Journal JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Minfo Polgan (JMP) Journal Of Human And Education (JAHE) Jurnal Masyarakat Indonesia Jurnal Sistim Informasi dan Teknologi Gemilang: Jurnal Manajemen dan Akuntansi Profit: Jurnal Manajemen, Bisnis dan Akuntansi International Journal of Economics and Management Research KENDALI: Economics and Social Humanities Jurnal Pengabdian West Science Jurnal Manajemen Riset Inovasi West Science Business and Management Jurnal Pengabdian Kepada Masyarakat Journal of Contemporary Administration and Management (ADMAN) Technology and Society Perspectives (TACIT) INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Jurnal Pengabdian Masyarakat dan Riset Pendidikan El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Innovative and Creativity Management Studies and Business Journal Jurnal Terobosan Peduli Masyarakat (TIRAKAT) Journal of Ekonomics, Finance, and Management Studies Prosiding SeNTIK STI&K Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis Jurnal Ilmiah Manajemen Dan Kewirausahaan Proceeding of The International Conference on Management, Entrepreneurship, and Business International Journal of Economics and Management Research

Andriya Risdwiyanto

Universitas Proklamasi 45

Author-ID : 5758076

Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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BEYOND COMPLIANCE, ANTARA PENGHARGAAN DAN PERILAKU BISNIS ETIS STUDI KASUS: PROPER PERINGKAT EMAS LINGKUNGAN HIDUP Andriya Risdwiyanto
PROSIDING SEMINAR NASIONAL & INTERNASIONAL 2015: Prosiding Bidang Sosial Ekonomi dan Psikologi The 2nd University Research Colloquium
Publisher : Universitas Muhammadiyah Semarang

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This study was conducted to provide answers and explanations for the emergence of two fundamental questions. First, how the state of society and the environment around the operating company ratingsgold rank of PROPER. Second, what people's expectations for the company's operating processes of PROPER winning gold rank. This study was designed using an inductive approach and qualitative methods. Researchers used a single case study method to get further and comprehensive explanation associated with companies that obtain and able to maintain a gold ranking PROPER-based of theMinistry of Environment of the Republic of Indonesia for the last two consecutive years. Based on the exploration of this case study, researchers compiled based company management model of environmental awareness in an effort to realize the expectations of society, namely Bumi Ayu danMasyarakat Rahayu (BAMR) means the Beautiful Planet and Prosperity People. Based on the exploration of this case study, researchers compiled based company management model of environmental awareness in an effort to realize the expectations of society. The model is Bumi Ayu dan Masyarakat Rahayu (BAMR Model) means the Beautiful Earth and the Prosperity People. This studyexplored BAMR Model which determined by the following components: (1) Awareness or maturity of the company, (2) Recognition and standardization, (3) Orientation of stakeholders’ interests, (4) The Alignment of social and economic aspects, (5) Compliance with the law, (6) Business ethics, and (7)Harmonization. Key Words: Social Responsibility, Environment, PROPER

PENGEMBANGAN KONSEP JASA PENDIDIKAN TINGGI BERBASIS KEINGINAN KONSUMEN POTENSIAL Andriya Risdwiyanto; Basu Swastha Dharmmesta
Journal of Indonesian Economy and Business (JIEB) Vol 16, No 4 (2001): October
Publisher : Faculty of Economics and Business, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (287.126 KB)

This research tests a model of the influence of marketing stimuli to the choice of private colleges in Yogyakarta and Central Java. The study uses confirmatory factor analysis for a model comprising seven marketing stimuli (product, price, place, promotion, people, physical evidence, and process) which influence the choice of private colleges in Yogyakarta and Central Java. Regression analysis model is used to determine the influence of marketing stimuli to the choice of private colleges. Data are gathered through survey to applicants (potential customer) from Yogyakarta and Central Java high schools. This research provides a systematic model to develop a concept of private higher education services in Yogyakarta and Central Java.

Peran Citra Merek, Nilai Pelanggan, dan Kualitas Persepsian terhadap Kepuasan Pelanggan: Sebuah Studi Kasus Andriya Risdwiyanto; Saktya Ganes Saputra
Jurnal Maksipreneur Vol 5, No 2 (2016)
Publisher : Universitas Proklamasi 45 Yogyakarta

Customer satisfaction is a key to the success of the company. Customer satisfaction has a positive relationship with the company's value for shareholders. By providing satisfaction to the customers, companies can gain greater market share and increase its profits. Some of the critical success factors in creating satisfaction for its customers include brand image, customer value, and perceived quality. This research revealed a significant role of brand image, customer value, and perceived qualityto customer satisfaction of Smartfren data service in Sleman, Yogyakarta.

Analisis Tingkat Kepuasan Nasabah terhadap Dimensi Kualitas Layanan pada BPR BDE Pakem Sleman dengan Pendekatan Importance-Performance Analysis Andriya Risdwiyanto
Jurnal Maksipreneur Vol 3, No 2 (2014)
Publisher : Universitas Proklamasi 45 Yogyakarta

The survey was conducted in the research process to determine the level of customer satisfaction on service quality dimensions of Rural Bank Bakti Daya Ekonomi (BPR BDE) Pakem Sleman, Yogyakarta and to determine the dimensional attributes of services which one is considered the most important by the customer in the decisionmaking of services using in BPR BDE Pakem Sleman, Yogyakarta. This research is based on five variables, namely SERVQUAL i.e. Reliability (ability of the company to provide prompt service and reliable), Responsiveness (responseability or alertness companies to help customers and provide fast service), Assurance (ability, courtesy, and trustworthiness which is owned by the staff, danger free, risk, and doubt), Empathy (the ease of having good communications and able to understand customer needs), and Tangible (physical facilities, equipments, employee performance, and means of communications). The analysis is performed based on an approach of importance performance analysis that show the dimensions of empathy and assurance are considered the most influence on the customers decision to use the services of BPR BDE Pakem Sleman, Yogyakarta.

Strategi Pemasaran Perguruan Tinggi Swasta di Kabupaten Sleman Yogyakarta Berbasis Rangsangan Pemasaran Andriya Risdwiyanto; Yuli Kurniyati
Jurnal Maksipreneur Vol 5, No 1 (2015)
Publisher : Universitas Proklamasi 45 Yogyakarta

This study is a replication of research conducted Risdwiyanto and Dharmmesta (2001), which seeks to develop a concept of higher education services based on the wishes of potential customers. This study examined the effect of marketing mix models to the selection of private universities (PTS) in Sleman, Yogyakarta. Sleman Regency is one of the areas in the Province of Yogyakarta Special Region which has a lot of colleges. The model in this study based on marketing mix consisting of seven marketing stimuli, namely product, price, place, promotion, people, physical evidence, and process. This study aimed to analyze the influence of factors of marketing stimuli to the selection of private universities in Sleman Yogyakarta by prospective students and know the significance rank of the influence of each marketing stimuli factor. This study uses the Focus Group Discussion (FGD) to collect preliminary data and surveys to obtain primary data. By using the 142 students of XII class of High School (SMA) in Sleman as samples, this study proves that the replication model used may indicate a significant influence of marketing stimuli on the election of PTS. The important contribution of this research is the development model of the influence of marketing stimuli factors on the selection of PTS that can be used as a basis for decision making PTS marketing strategy.

High-Performance Organization untuk Menghadapi Turbulensi Lingkungan Bisnis Andriya Risdwiyanto
Jurnal Maksipreneur Vol 7, No 1 (2017)
Publisher : Universitas Proklamasi 45 Yogyakarta

Today’s businesses face unprecedented challenges. Leaders are confronted with increased competition, globalization, demand for growing social responsibilities, technological changes, and new strategic thinking. These need to be managed to build and sustain a high-performance organization (AMA, 2007). The organizational environment is anything that is around an organization that has an influence, either directly or indirectly on the process of organization operations. Every organization, either a profit organization and a non-profit organization, such as mass organizations, foundations, and others, want growth and sustainability in every activity. Organizational development does play an important role in helping organizations to transform themselves, through highly planned strategies and with predictions of problems that may be addressed through solutions. The organization will need more ability to react quickly and anticipate the various turbulences it faces appropriately. High-performance organization (HPO) is a solution to face increasingly unpredictable changes.

Pengaruh Kegunaan dan Kemudahan Penggunaan Situs Belanja terhadap Sikap Belanja Online yang Dimoderasi oleh Keahlian dan Kebutuhan untuk Berinteraksi bagi Pengguna Internet Erminati Pancaningrum; Andriya Risdwiyanto
Jurnal Maksipreneur Vol 2, No 2 (2013)
Publisher : Universitas Proklamasi 45 Yogyakarta

In predicting acceptance of computers by users as a major tool in doing internet access, particularly on access to online shopping, using the measurement scale of the development of the theory of Technological Acceptance Model (TAM). In this study examines the influence of usability and ease of use of online shopping behavior. Also assess the expertise and the need to interact with consumers as a moderator variable in the relationship between usability and ease of use with online shopping attitude. The purpose of this study were (1) analyze the influence of expediency, (2) ease of use of online shopping behavior. (3) Analyze the variables will moderate the influence of expertise whether expediency of online shopping attitudes. (4) Analyze the variables will moderate the influence of expertise whether it easier to interact on online shopping attitudes need to interact. (5) to analyze the variable needs to interact whether to moderate the influence of expediency of online shopping attitudes. (6) to analyze the variable needs to interact whether to moderate the influence of ease of use of online shopping behavior. This research was conducted by taking samples of Internet users in the city of Jombang. The main instrument of data collection in the form of questionnaires and measured with a 5-point Likert scale. Questionnaires were sent to respondents via the internet cafe, free wifi areas, campuses, schools and offices. The number of respondents in this study 122 respondents. Data analysis methods used are Moderated Regression Analysis (MRA). From the analysis it was shown that the variable usefulness and ease of use significantly influences online shopping behavior. Variable expertise to significantly moderate the effect of the use of online shopping behavior, but did not moderate the influence of ease of use of online shopping behavior. While the need for interaction variables did not significantly moderate the effect of usefulness and ease of use of online shopping behavior.

Kiprah Aktor Warganet melalui Media Sosial dalam Pemasaran Digital: Studi Kasus pada #HondaBeAT Bambang Arianto; Andriya Risdwiyanto
Jurnal Maksipreneur Vol 11, No 1 (2021)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v11i1.636

This study aims to determine the role of netizen actors on social media in the digital marketing of a product brand, like #HondaBeAT. Nowadays, the use of social media to exchange information is increasing for the dissemination of messages and other contents. In the digital marketing ecosystem, social media plays an important role in introducing products, enhancing a positive image, and building relationships with customers. The use of social media platforms, such as Twitter and Instagram, has attracted the attention of the younger generation, especially the millennial generation (Y) and the post-millennial generation (Z). The level of effectiveness of digital marketing is also influenced and determined by the progress of netizen actors, such as followers, influencers, and buzzers. Their role is increasingly important to convey information more effectively through various product and service brand content on various social media platforms. This study uses a qualitative approach to analyze data from social media conversations on Twitter and Instagram within a certain period of time with the help of the Drone Emprit Academic (DEA) application. This research reveals the progress of netizen actors on the company’s official accounts of Twitter and Instagram as a basic understanding for designing and compiling digital marketing strategies using product brand hashtags. This study also found that the netizen actors studied had their respective roles in strengthening the delivery of messages and content on social media.

Increasing Repurchase Intention through Experiential Marketing, Service Quality, and Customer Satisfaction Lena Ellitan; Samuel Alfonso Sugiyanto; Andriya Risdwiyanto
Jurnal Maksipreneur Vol 12, No 1 (2022)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v12i1.1022

Consumers can make repeat purchases for the umpteenth time for the same products and services on a regular basis. At the same time, consumers also pay attention to current and future situations and conditions. This study aims to understand the application of experiential marketing factors and service quality that can affect customer satisfaction and consumer intentions to make repeat purchases. The focus of this study is to analyze these factors in the service of Korean restaurants in Surabaya. This research is a causal type of quantitative research that uses the Structural Equation Model (SEM) analysis technique. Respondents in this study amounted to 175 Korean restaurant customers in Surabaya who were designated as objects in this study. Determination of respondents is done by using a purposive sampling technique. This study found that experiential marketing positively affects customer repurchase intention directly. That is, efforts to increase experiential marketing can increase customer intention to repurchase. This study also proves that service quality does not significantly affect customer intention to repurchase. This finding shows that service quality has become a fundamental factor considered normal for every restaurant service. Other results prove that the marketing experience is able to influence customers to make repeat purchases if they are satisfied with the products or services they consume.

ORGANIZATIONAL CULTURE CHARACTERISTICS: A QUALITATIVE STUDY OF BATIK ENTREPRENEURS Sutrisno Sutrisno; Deddy Novie Citra Arta; Andriya Risdwiyanto
Jurnal Ekonomi Vol. 12 No. 01 (2023): Jurnal Ekonomi, 2023 Periode Januari - Maret
Publisher : SEAN Institute

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This study aims to identify (1) the cultural characteristics of the Muslim batik entrepreneurs in the Batik Industry in Surakarta. (2) the values that underlie the cultural organization of Muslim batik entrepreneurs in the Laweyan Batik Industry, Surakarta. The research locations were Mahkota Batik, Putra Laweyan Batik, Gres Tenan Batik, Puspa Kencana Batik and Merak Manis Batik. This type of research uses descriptive-qualitative methods. The results of the study conclude the cultural characteristics of Muslim batik entrepreneurs organizations, as follows: (1) culture of struggle (al Mujahadah), (2) culture of togetherness (al Ijtimaiyyah), (3) culture of mutual help (at Tawauniyyah), (4) culture of humanity (al Insanniyyah), (5) professional culture (al Ihtirofiyyah), (6) creative and innovative culture (al kholaq wal mubtakar), (7) thoroughness culture (as shihah), and (8) skill culture (al khibrah).

Co-Authors Abd Halim Abu Muna Almaududi Ausat Adi Suroso Almansyah Rundu Wonua Alvionita Paru, Maria Ambarwati, Retnoning Andreas Recki P. Andry Mochamad Ramdan Andy Rachman Anggoro Dwi Cahyo Ardiyanto Maksimilianus Gai Arief Yanto Rukmana Arief, Ilham Arum Rakhmasari Octivaningsih Asminar Mokodongan Asri Ady Bakri Ausat, Abu Muna Almaududi Bagus Hari Sugiharto Bambang Arianto Bambang Irjanto Bambang Sugeng Dwiyanto Bambang Sugeng Dwiyanto Bambang Sugeng Dwiyanto Basu Swastha Dharmmesta Bayu Adhi Nugroho Bekti Setiadi Bekti Utomo Bilgies, Ana Fitriyatul Citra Arta, Deddy Novie Dersmi Selan, Dwi Devi Andriyani Dewa Oka Suparwata Dewi Endah Fajariana, Dewi Endah Diah Fatma Sjoraida Dita Kusuma Sari Djoko Wijono Djoko Wijono Djoko Wijono, Djoko Effendy, Femmy Eki Candra Elan Rusnendar Erminati Pancaningrum Etty Sri Hertini Etty Sri Hertini Eva Yuniarti Utami Firdaus Yuni Dharta Frans Sudirjo Frans Sudirjo Geofakta Razali Ghalib Suprianto Ghalib Suprianto Gusti Noorlitaria Achmad Hadi, Anto J. Hadiansyah Ma’sum Hendri Khuan Henny Dwijayani Herlandi Putra, Irsan Hertini, Etty Sri Hikmah Widi, Riantin Hizbul Khootimah Azzaakiyyah I Ketut Suada I Nyoman Tri Sutaguna I Putu Agus Dharma Hita Ilham Arief Ilvano Iswandi Inaya Sundari Rahmawati Itot Bian Raharjo Jamaluddin Majid Jeffriansyah Dwi Sahputra Amory Jemadi Jemadi Jemadi Jemadi Jemadi Jemadi Jemadi, Jemadi Johni Eka Putra Joko Ariawan Judijanto, Loso Khuan, Hendri Kiki Farida Ferine Kraugusteeliana Kraugusteeliana Kusnanto Darmawan Kusumawati, Diana Anggraini Laili Savitri Noor Lena Ellitan Leo Nardo Setia Budi Djojo Loso Judijanto Luckhy Natalia Anastasye Lotte M. Rafid Median Wilestari Melvin Krisdiana Djami Rane Metris, Diksi Mochamad Ramdan, Andry Moh Gifari Sono Muammar Revnu Ohara Muh. Arfah Muhamad Risal Tawil Muhammad Ade Kurnia Harahap Muhammad Hazmi Muhammad Sabir Muhammad Yusuf MUHAMMAD YUSUF Mustafa, Fahrina Nada Novia Deswira Naufal Haidar Ahmada Nazaruddin Ahmad Ninggar Agustina Cindya Putri Nita Dwi Setiawati Nuralam Syamsuddin Nurani, Putri Ana Nurdiani, Tanti Widia Nurjanna Ladjin Nurlaili Rahmi Pilifus Junianto Putra, Okta Eka Putriana Nurani Retno Sawitri Wulandari Riesna Apramilda Rina Sovianti Riyanti, Apriani Rizky Maulana Fadillah Saberina, Sabilla Saktya Ganes Saputra Samuel Alfonso Sugiyanto Santoso, Agus Dwi Sari Mujiani Sari, Marta Widian Siska Hadiyanti Sivy Sondari Gadzali Sri Wahyuning Sri Wahyuning Sulaeman, Moh. Muklis Suroso, Adi Suryanti Sutrisno Sutrisno Tanti Widia Nurdiani Tanti Widia Nurdiani Theresia Chrisna Putri Tyahya Whisnu Hendratni Utami, Eva Yuniarti Utomo, Jepri Wahyuni Sri Astutik Widyastuti Widyastuti Widyastuti Widyastuti Yayat Suharyat Yeni Yogi Nurfauzi Yuli Kurniyati

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