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Journal : GANEC SWARA

RESPON PENANAMAN PADI GOGO BERAS MERAH DENGAN KACANG-KACANGAN TERHADAP BERAT BERANGKASAN DAN BERAT KERING AKAR PADA KONDISI LENGAS TANAH DAN MEDIA TUMBUH BERBEDA CATHARINA, THERESIA SUZANNA; MEIKAPASA, NI WAYAN PUTU; DETHAN, STEVANY HANALYNA
GANEC SWARA Vol 14, No 1 (2020): Maret 2020
Publisher : Universitas Mahasaraswati Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (301.427 KB) | DOI: 10.35327/gara.v14i1.135

Abstract

Red rice rice planted on dry land needs to get attention. Drought is an obstacle to increasing production on rainfed land and even irrigated fields in the dry season. What if planting is done together? it will be easier to plant by mixing legume and non-legume plants compared to blocking it apart in a mixed cropping. From the results and research, it can be concluded that: joint planting between brown upland rice and beans is obtained: the highest dry weight of straw on growing media is from Kuripan. The highest root length at giving 100% water to the growing media comes from rice plants in Kuripan. The highest dry weight of rice roots in the growing medium is from Kuripan. Kuripan also has the highest dry weight of rice roots from the growing media with 50% water supply and the greater leaf area on the growing media with 100% water supply is from Bayan
ANALISIS PENGARUH ATRIBUT PRODUK WISATA TERHADAP KEPUTUSAN WISATAWAN BERKUNJUNG (STUDI PADA DAERAH WISATA PULAU LOMBOK) DETHAN, STEVANY HANALYNA; MEIKAPASA, NI WAYAN PUTU; CATHARINA, THERESIA SUZANNA
GANEC SWARA Vol 14, No 2 (2020): September 2020
Publisher : Universitas Mahasaraswati Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v14i2.153

Abstract

The purpose of this research is to analyze the effect of product attributes on the decision of visiting tourists (a study in the tourist area of Lombok Island). This type of research is associative research. Sampling was carried out using non-probability sampling, namely the incidental sampling technique of 75 respondents. Data were analyzed by multiple linear regression. The results of this study indicate that partially and simultaneously the product attributes (attractions, amenities and accessibility) have a significant effect on the decision of tourists to visit the tourist areas of Lombok Island
MODEL PEMBERDAYAAN INDUSTRI KECIL MAKANAN MELALUI PENGEMBANGAN KEWIRAUSAHAAN DI KOTA MATARAM SILFIA HERLINA; NI WAYAN PUTU MEIKAPASA; STEVANY HANALYNA DETHAN
GANEC SWARA Vol 12, No 2 (2018): September 2018
Publisher : Universitas Mahasaraswati Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (295.709 KB) | DOI: 10.35327/gara.v12i2.37

Abstract

This research is a descriptive study conducted on 30 small food industry entrepreneurs in the city of Mataram, with the aim of knowing the complexity of the problems faced by small food industry entrepreneurs and efforts to improve their empowerment. Data were analyzed using qualitative analysis.The complexity of the problems faced by small food industries in the city of Mataram are internal factors and external factors. The internal factors faced are: lack of capital and limited access to finance, quality of Human Resources (HR), technology, weak business networks and market penetration capabilities, mentality of SME entrepreneurs. From the external constraints, the business climate is not yet fully conducive, the limited business facilities and infrastructure and the nature of products with short durabilityTo develop its business, efforts to increase empowerment are needed, including a). Capital assistance is needed with the provision of subsidized credit, with easy and uncomplicated requirements, b). Creation of a conducive business climate, c). existence of business protection, d). partnership development is needed, e). business management training.In order that the small-scale food industry in Mataram City can be empowered and developed, it is recommended that the businessmen synergize with similar businesses and form a joint business group (KUB). In addition, it also improves managerial aspects, including: increasing productivity, increasing marketing capabilities, and developing human resources
ANALISIS PENGARUH HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KERUPUK RUMPUT LAUT UD. HARKAT MAKMUR STEVANY HANALYNA DETHAN; NI WAYAN PUTU MEIKAPASA; THERESIA SUZANNA CATHARINA
GANEC SWARA Vol 16, No 1 (2022): Maret 2022
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v16i1.280

Abstract

This study aimed to find out the price and promotions singinificant effect on purchasing decision kerupuk rumput laut UD. Harkat Makmur in partial or simultan. This associative research study was conducted. The study employed a non probability sampling with insidental sampling technique by involving 50 respondents as the samples. Data analysis method in this study use multiple linier regression analysis. The result  of the study show price and promotions have significant effect on purchasing decision kerupuk rumput laut UD. Harkat Makmur in partial or simultan.
ANALISIS SISTEM PEMASARAN BERAS DI KECAMATAN MATARAM KOTA MATARAM NI WAYAN PUTU MEIKAPASA; THERESIA SUZANNA CATHARINA; STEVANNY HANALYNA DETHAN
GANEC SWARA Vol 15, No 2 (2021): September 2021
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v15i2.236

Abstract

Rice is the main basic need for most Indonesian people. Mataram District as one of the sub-districts in Mataram City has a fairly dense population, so the availability of rice is very important, on the other hand, productive land in this sub-district is getting narrower so that rice supplies from other areas are needed. This study aims to determine the origin of the rice supply area and then analyze the marketing channels of rice in the Mataram sub-district, Mataram City. Based on the results of the study, it was found that all regencies on the island of Lombok supply rice to Mataram District, in addition, 2 regencies outside the island of Lombok also supply rice to various sales centers in this sub-district, namely Sumbawa Besar District and West Sumbawa. Analysis of marketing channels obtained results where there are three patterns of rice marketing channels in Mataram District. Channel I, where farmers sell wet unhulled rice to middlemen (middlemen) and then sell them to wholesalers and then supply rice to traders at retailers and then to final consumers. Channel II, farmers sell grain to collectors and then directly to retailers and final consumers and Channel III, farmers sell directly to retailers to be sold directly to final consumers. The marketing margin for channel I is the largest, and the marketing margin is the smallest for channel III. Farmer's share is largest in marketing channel III (81.25%) while the lowest is in marketing channel I (72.33%). Based on the ratio of costs and results, channel III has the highest ratio so that it is said to be the most efficient
STRATEGI BERSAING USAHA AGROINDUSTRI ABON SAPI DI UD. KAMBOJA KOTA MATARAM MARSELINA WONDA PANDAK; NI WAYAN PUTU MEIKAPASA; THERESIA SUZANNA CATHARINA; STEVANY HANALYNA DETHAN
GANEC SWARA Vol 13, No 1 (2019): Maret 2019
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (335.301 KB) | DOI: 10.35327/gara.v13i1.74

Abstract

The purpose of this study was to determine the competitive strategies applied to the Abon Cattle Industry in UD. Cambodia City of Mataram. The research method used is descriptive by conducting observations and interviews directly. The data obtained are qualitative data which are then analyzed using SWOT analysis. The data obtained are qualitative data which are then analyzed using SWOT analysis. Based on these factors, a scoring was performed which obtained results that showed a total IFAS score of 3.3 and a total EFAS score of 2.85 which indicated that the business position was in a position of stability (awareness IV). Furthermore, the results of the SWOT matrix analysis show a strength value of 3.25 and a weakness of (-2.75) so that the difference is 0.5. While from the external side, an opportunity score of 2.5 and a threat score (-3) was obtained so that the difference was (-0.5). the total IFAS score is 3.3 and the total EFAS score is 2.85 which indicates that the business position is in a position of stability (awareness IV). Furthermore, the results of the SWOT matrix analysis show a strength value of 3.25 and a weakness of (-2.75) so that the difference is 0.5. While from the external side, an opportunity score of 2.5 and a threat score (-3) was obtained so that the difference was (-0.5).     The results of the study show that the direction of the marketing strategy is in the awareness of ST (Strength-Threats) where the company must use all its strength to overcome all forms of threats that exist. The strategies that can be formulated include: (1) improving the quality of service to both permanent and new customers; (2) maintain good relations with customers through various kinds of promotions provided; and (3) improve product quality and increase the attractiveness of buyers by engaging in innovation in terms of taste or packaging
PENGGUNAAN BAHAN TAMBAHAN PANGAN (BTP) PADA IBU RUMAH TANGGA DI KELURAHAN PEJANGGIK KOTA MATARAM MUHAMMAD NIZHAR NAUFALI; NI WAYAN PUTU MEIKAPASA; RINA HELDIYANTI
GANEC SWARA Vol 17, No 2 (2023): Juni 2023
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v17i2.462

Abstract

Problems of food additives are one component of various nutritional problems in society. The main cause is a lack of understanding and knowledge from the food industry players, followed by a lack of user or consumer attention to the quality and safety of the food consumed. Housewives play a very important role in the quality and safety of food within the family. This study aims to determine the extent about the housewives knowledge of using food additives. This research was conducted using a survey method with respondents who have children under five in the West Pajang Environment, Pejanggik Subdistrict, Mataram. The data collected from 66 respondents was obtained with Ms. Excel 2010. The results of the study indicated that the knowledge of mothers in the Pajang Barat environment, Pejanggik Subdistrict, Mataram City, regarding the use of BTP was in the very good category, especially in the definition of BTP, the types of preservatives and the effects of using BTP in the long term. Meanwhile, the attitude of the mothers has been good, except for the attitude to pay attention to the packaging labels before buying snacks. From these results we can be seen that there is a tendency between education, level of knowledge and attitudes shown by mothers in West Pajang regarding the use of good food additives
ANALISIS CEMARAN MIKROBIOLOGI BEBERAPA ASPEK PRODUKSI PADA PEDAGANG PENYEDIA MAKANAN DI SEKITAR KAMPUS UNIVERSITAS BUMIGORA MATARAM NI WAYAN PUTU MEIKAPASA; THERESIA SUZANNA CATHARINA; LALU DANU PRIMA ARZANI
GANEC SWARA Vol 17, No 4 (2023): Desember 2023
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v17i4.690

Abstract

Most health problems by food are caused by contamination of microorganisms. This contamination can due because cleanliness or improper implementation of sanitation and hygiene. The aim of this research is to identify microorganism contamination in the production aspects of food traders around the Campus of Bumigora University Mataram. Total microbial testing was carried out using the Total Plate Count (TPC) method for air, table, floor, equipment and water samples. Another method for testing coliforms in water use the principle of the Most Probably Number (MPN) method. The observation results show that the environmental quality as seen from the total microbes in the air is below the threshold, namely <700 col/m3, so it is said to be still safe. Meanwhile, table, floor and equipment samples showed that the total number of microbes was high enough to exceed the required threshold, especially those related to eating utensils such as plates, glasses and spoons. The total microbial test in the water sources used by the three traders showed that the two water sources used contained microbial colonies which were tested via TPC with colony numbers ranging from 87.7 – 99 x 10-5 CFU/ml. The results of the coliform estimation test using the MPN method principle showed that there was no suspicion of any coliform bacteria contamination in the two water samples, which indicated that both water sources also met the clean water requirements according to Minister of Health Regulation No. 492 of 2010.
PENGARUH KONDISI LENGAS TANAH DAN MEDIA TUMBUH YANG BERBEDA TERHADAP PERTUMBUHAN DAN HASIL KACANG HIJAU (VIGNA RADIATA L.) CATHARINA, THERESIA SUZANNA; DETHAN, STEVANY HANALYNA; MEIKAPASA, NI WAYAN PUTU
GANEC SWARA Vol 16, No 2 (2022): September 2022
Publisher : Universitas Mahasaraswati K. Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v16i2.338

Abstract

This study aims to determine the effect of soil moisture conditions and different growing media on the growth and production of mung bean (vigna radiata L.). The method used in this research is an experimental method by experimenting with planting in pots in a plastic house. The experiment was carried out in a green house that was prepared on farmer's land, Mataram District, East Pagutan Village, Karang Buaya Village. The experiment was planned for 4 months. The experimental design used was a completely randomized design by arranging the treatment in a factorial manner, which consisted of 2 treatment factors as follows: origin of the growing medium (entisols) (M), with 3 levels as follows: M1 = growing medium from Sayong village, M2 = medium growing from Kuripan village and M3 = growing medium from Bayan. Moisture content with 2 treatment levels of water supply, namely: C1 = water supply 100% moisture content. . C2 = 50% moisture content of water, thus 6 treatment combinations were obtained and each treatment combination was repeated three times, so 18 experimental pots were obtained.The results showed that the best growth of mung bean on growing media was from Kuripan with 100% moisture content, while at 50% moisture content from Bayan. The highest yield of green beans in growing media was from Bayan at 100% soil moisture, while 50% moisture content in growing media from Saiyong.