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All Journal JUPIIS: Jurnal Pendidikan Ilmu-ilmu Sosial JPPUMA: Jurnal Ilmu Pemerintahan dan Sosial Politik Universitas Medan Area Publikauma : Jurnal Administrasi Publik Universitas Medan Area PERSPEKTIF Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Komunika: Jurnal Dakwah dan Komunikasi Jurnal Antropologi Sumatera Jurnal Ilmiah Administrasi Publik dan Pemerintahan
Armansyah Matondang, Armansyah
Program Studi Ilmu Kepemerintahan, Fakultas Ilmu Sosial dan Ilmu Politik Universitas Medan Area
Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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Pengaruh Shopee Terhadap Minat Beli Kaum Lelaki pada Mahasiswa Ilmu Komunikasi di Universitas Medan Area Hindepeya, Mitra; Barus, Rehia K. Isabella; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 6, No 1 (2024): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v6i1.3010

Abstract

This study aims to determine the impact of using the Shopee application on men's buying interest among students majoring in Communication Studies at Medan Area University. In the well-known context that online shopping is generally dominated by women, this study shows that men are also active in such activities. The research method used was quantitative descriptive with purposive sampling samples, collecting data through a Google Form questionnaire filled out by 68 male students majoring in Communication Studies at Medan Area University. The results showed that 28.1% of men's buying interest variance could be explained by the use of the Shopee application, while 71.9% was influenced by other factors. A simple linear regression analysis yielded a calculated t value of 5.074, exceeding the table's t of 1.670. This confirms that there is a significant influence between the use of the Shopee application and men's buying interest, by rejecting the null hypothesis and accepting alternative hypotheses.
Representasi Budaya Batak Toba Dalam Film “Ngeri-Ngeri Sedap” (Analisis Semiotika Roland Barthes) Pratiwi, Widya; Matondang, Armansyah; Andary, Ria Wuri
Jurnal Antropologi Sumatera Vol 21, No 2 (2024): Jurnal Antropologi Sumatera, Juni 2024
Publisher : Program Studi Antropologi Sosial Pascasarjana Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jas.v21i2.58045

Abstract

Film adalah contoh bentuk media komunikasi massa. Film yang menonjolkan budaya Indonesia, khususnya budaya masyarakat batak toba adalah film “Ngeri Ngeri Sedap” Penelitian ini bertujuan untuk mengetahui representasi budaya batak toba dalam pemaknaan denotasi, konotasi dan mitos. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan mengklasifikasi adegan berdasarkan tujuh unsur budaya universal Koenjaraningrat (1979) dan metode analisis semiotika Roland Barthes. Hasil penelitian menunjukkan bahwa terdapat tujuh representasi budaya batak toba dalam film “Ngeri-Ngeri Sedap” antara lain: Bahasa, Sistem Kemasyarakatan (martutur), Sistem kesenian (gondang sabangunan), Sistem peralatan hidup dan teknologi (ulos dan rumah bolon), Sistem religi dan upacara keagamaan (upacara adat sulang-sulang pahompu, mangulosi) serta Sistem mata pencaharian hidup (bertani), sistem pengetahuan.
Strategi Portal Waspada Online (Wol) dalam Menerapkan Berita Kriminal Silviana, Silviana; Hidayat, Taufik Wal; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 6, No 2 (2024): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v6i2.5225

Abstract

The study delves into the Strategy of Online Alert Portal (WOL) in Managing Criminal News. Its objective is to understand the strategies employed by the Waspada Online portal in handling criminal news and to identify the obstacles in processing such news. This qualitative research utilizes both primary and secondary data sources with data collection methods that involve observation, interviews, and documentation. The study involves three key informants: the Managing Editor, Criminal Journalist, and Coverage Coordinator. The study is underpinned by the Agenda Setting Theory. The research findings reveal that Waspada Online uses strategies involving press releases from the police and utilizes the 5W+1H elements in the development of criminal news content. Various challenges faced by journalists include difficulty in obtaining and interviewing informants, remote and inaccessible locations, and network instability. Solutions to address these obstacles include communication with family for information and disguising themselves as the general public to obtain necessary news.
Implementasi Program Posyandu Lansia oleh Tim PKK di Kelurahan Tanjung Sari Kota Medan Ayunita, Aprilyani; Kadir, Abdul; Matondang, Armansyah
Jurnal Ilmiah Administrasi Publik dan Pemerintahan (JIAPP) Vol 3, No 2 (2024): Jurnal Ilmiah Administrasi Publik dan Pemerintahan (JIAPP) - Agustus
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jiaap.v3i2.760

Abstract

The Elderly Integrated Service Post (Posyandu Lansia) is a form of integrated service for the elderly (elderly) which is mobilized by the Family Empowerment and Welfare Mobilization Team (PKK). The purpose of this study was to determine the implementation of the integrated elderly service post program by the PKK activator team in Tanjung Sari Village, Medan Selayang District, Medan City and its inhibiting factors. The theory used is G. Edward III, namely Communication, Resources, Disposition and Bureaucratic Structure. The research method used is a qualitative method by means of observation, interviews and documentation. The results showed that the implementation of the posyandu program for elderly by PKK TP in Tanju ng Sari Village, Medan Selayang District, Medan City was not effective. Lack of communication between cadres and the community, still unable to utilize the potential of natural resources, lack of responsibility or duties and functions of what they are responsible for, and lack of disrespect for cadres according to their abilities and knowledge.
Representasi Budaya Batak Toba Dalam Film œNgeri-Ngeri Sedap (Analisis Semiotika Roland Barthes) Pratiwi, Widya; Matondang, Armansyah; Andary, Ria Wuri
Jurnal Antropologi Sumatera Vol. 21 No. 2 (2024): Jurnal Antropologi Sumatera, Juni 2024
Publisher : Program Studi Antropologi Sosial Pascasarjana Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jas.v21i2.58045

Abstract

Film adalah contoh bentuk media komunikasi massa. Film yang menonjolkan budaya Indonesia, khususnya budaya masyarakat batak toba adalah film œNgeri Ngeri Sedap Penelitian ini bertujuan untuk mengetahui representasi budaya batak toba dalam pemaknaan denotasi, konotasi dan mitos. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan mengklasifikasi adegan berdasarkan tujuh unsur budaya universal Koenjaraningrat (1979) dan metode analisis semiotika Roland Barthes. Hasil penelitian menunjukkan bahwa terdapat tujuh representasi budaya batak toba dalam film œNgeri-Ngeri Sedap antara lain: Bahasa, Sistem Kemasyarakatan (martutur), Sistem kesenian (gondang sabangunan), Sistem peralatan hidup dan teknologi (ulos dan rumah bolon), Sistem religi dan upacara keagamaan (upacara adat sulang-sulang pahompu, mangulosi) serta Sistem mata pencaharian hidup (bertani), sistem pengetahuan.
Peran Komunikasi Interpersonal Antara Mahasiswa Etnik Cina dan Batak Toba Dalam Akulturasi Budaya di Universitas Prima Kota Medan Annisa, Annisa; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 7, No 2 (2025): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v7i2.5935

Abstract

This study aims to analyze the role of interpersonal communication in the process of cultural acculturation between ethnic Chinese and Batak Toba students at Prima University, Medan. In Indonesia, which is rich in cultural diversity, intercultural communication is the key to building harmonious relationships in a multicultural campus environment. Through a qualitative approach and case studies, data were collected through in-depth interviews and observations of five students from both ethnicities. The results of the study show that open, empathetic, and respectful interpersonal communication plays an important role in reducing prejudice and facilitating interaction between students. Social activities, group discussions, and campus cultural events are the main means of exchanging values and learning about each other's cultures. Despite challenges such as stereotypes, prejudices, and language barriers, the use of social media plays a significant role in strengthening communication between students, allowing them to share cultural experiences more broadly. This study suggests that universities should continue to support activities that encourage intercultural interaction and strengthen interpersonal communication among students.
Post-Truth dan Generasi Digital: Mengurai Tantangan Literasi Informasi di Era Disinformasi Saraan, Muhammad Rasyad Ghazali; Arwansyah, OK Dedy; Matondang, Armansyah; Suharyanto, Agung
PERSPEKTIF Vol. 14 No. 3 (2025): Perspektif Juli
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v14i3.14424

Abstract

The post-truth era is characterized by the erosion of the role of facts in shaping public opinion, which is increasingly replaced by personal emotions and beliefs. The younger generation, as the dominant users of social media, faces serious challenges in sorting out accurate information amid the dominance of emotional content, algorithms that create echo chambers, and digital social pressures. This study employs a descriptive-qualitative approach based on literature studies to identify the main challenges faced by the younger generation and formulate strategies to improve information literacy. The study's results show that low media literacy, digital fatigue, a crisis of trust in institutions, and the weak integration of media literacy in formal education all contribute to increased vulnerability to disinformation. Therefore, a systemic approach is needed through the collaboration of various parties to form a healthy information ecosystem and strengthen the resilience of the digital generation to information manipulation.
Penggunaan Bahasa Jawa Oleh Etnik Mandailing Dalam Komunikasi Sehari Hari di Jalan Datuk Kabu, Pasar III Tembung Pardede, Kiky Yohana; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 7, No 2 (2025): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v7i2.6490

Abstract

This study aims to examine the phenomenon of Javanese language use by the Mandailing ethnic group in everyday communication on Jalan Datuk Kabu, Pasar III, Tembung, Medan. Using a descriptive qualitative approach, data were collected through observation, in-depth interviews, and documentation. The results of the study indicate that the Mandailing community actively uses Javanese in various social contexts, particularly in cross-ethnic interactions in market environments, neighborhoods, and workplaces. The forms of language use include code-mixing, code-switching, and lexical borrowing, with the ngoko variety dominating informal conversations. The primary motivation for using Javanese is to facilitate communication, strengthen social bonds, and adapt to the Javanese-majority environment. However, this phenomenon also limits the use of the Mandailing language, especially among younger generations. The study concludes that while the use of Javanese reflects a positive process of social integration, efforts to preserve the Mandailing language are necessary to maintain the sustainability of local cultural identity.
Komunikasi Interpersonal Karyawan dalam Meningkatkan Minat Beli Pelanggan di K3Mart Adam Malik Pakpahan, Sri Wulan; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 7, No 2 (2025): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v7i2.6463

Abstract

The increasingly competitive retail industry demands companies to enhance service quality as a strategy to retain customers. One crucial aspect of this service is employees’ interpersonal communication, which not only delivers product information but also builds trust and emotional comfort for customers. In this context, this study aims to examine the role of employees’ interpersonal communication in increasing customer purchase interest and to identify communication barriers encountered during the service process at K3MART Adam Malik. This research employs a qualitative approach with a descriptive method. Data were collected through participatory observation and in-depth interviews with five informants, consisting of three service employees and two regular customers. Data analysis was carried out through the stages of data reduction, data presentation, and thematic conclusion drawing. he results show that interpersonal communication characterized by friendliness, clarity, empathy, responsiveness, and solution orientation plays a significant role in enhancing customer purchase interest. Customers felt more comfortable and trusted the services provided, which led to improved purchasing decisions. However, several communication barriers were identified, including high workloads, language and cultural differences, lack of communication training, environmental noise, and uncooperative customer behavior. This research concludes that strengthening employees’ interpersonal communication skills and strategically managing communication barriers are crucial to enhancing service effectiveness and maintaining a competitive advantage in the retail sector.
Hambatan Komunikasi Interpersonal Etnis Nias dan Simeulue di Kost Opung Tuasan Firdagustia, Firdagustia; Matondang, Armansyah
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 7, No 2 (2025): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v7i2.6604

Abstract

Indonesia sebagai negara multikultural menghadirkan dinamika komunikasi yang kompleks. Termasuk di kota Medan yang dihuni beragam etnis seperti Batak, Nias, dan Simeulue. Penelitian ini bertujuan untuk mengetahui hambatan interpersonal anatara etnis Nias dan Simeulue dalam ruang sosial terbatas, yaitu di Kost Opung Tuasan. Metode yang digunakan Adalah kualitatif deskriptif dengan Teknik observasi, wawancara mendalam, dan dokumentasi. Analisis data meliputi reduksi, penyajian, dan penarikan Kesimpulan, dengan validasi triangulasi, member check dan auditing. Hal ini menunjukan hambatan komunikasi interpersonal dapat di petakan dalam bentuk psikoligis, semantik, ekologis, dan mekanis. Hambatan psikologis muncul dari streotip, prasangka, serta perbedaan agama; hambatan semantik terkait dengan perbedaan Bahasa dan logat; sementara hambatan ekologis dan mekanis ditemukan relative ringan. Pengguanaan Bahasa, strategi akomodasi, dan intensitas intraksi tatap muka mampu mereduksi hambatan tersebut. Penelitian ini menyimpulkan hambatan psikologis dan semantik menjadi tantangan utama. Tempat tinggal sementara para perantau menjadikan ruang sosial yang justru membuka peluang bagi terciptanya pemahaman lintas etnis lebih inklusif.
Co-Authors Abdul Kadir Agung Suharyanto Andary, Ria Wuri Annisa Annisa Arwansyah, OK Dedy Ayunita, Aprilyani Azahari, Helmi Barus, Rehia K. Isabella Dalimunthe, Sri Rizki Kurnia Dian Hardiani, Dian Firdagustia, Firdagustia HARDIANSYAH, MUHAMMAD Hendra, Yan Hindepeya, Mitra Ilham Ramadhan Irwan Nasution Kholil, Syukur Lahmuddin Muhammad Arif Nasution Pakpahan, Sri Wulan Pardede, Kiky Yohana Saraan, Muhammad Rasyad Ghazali Setiadi Setiadi Silviana Silviana Syafruddin Ritonga, Syafruddin Taufik Wal Hidayat, Taufik Wal Widya Pratiwi