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Collaboration Between Facilitator and Social Media officer in Introducing Daya Market Through BPTN Syariah's Sahabat Daya Program Dewi, Kharisma Tri Buana; Oktafia, Renny
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.724

Abstract

The development of increasingly sophisticated technology requires MSME players to understand increasingly sophisticated technology. The development of technology that has brought many changes to society, the emergence of media has its own impact on life in this world. Everyone can use social media easily. In this case, the rapid development of information technology encourages the economy to develop with the existence of Islamic economics in Islamic banks. PT Bank BTPN Syariah Tbk is a company engaged in the Islamic financial sector. One of the programs initiated by BTPN Syariah bank is Pasar Daya, a program owned by BTPN Syariah organized by Daya. The main objective of this program is to maximize the potential of Access to Market (market access) for customers. The method used in conducting this community service program is to use the ABCD (Asset Based Community Development) method.
Utilization of Technology in Facilitating Customer Purchases and Payments at Charles & Keith Puspito, Galuh Retno; Oktafia, Renny
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.726

Abstract

With its continued development, technology is now not only used as a communication medium, but can be used as a means of payment or online shopping. Currently, the public or customers are offered many digital shopping and payment methods. PT Kurnia Ciptamoda Gemilang under the Charles & Keith brand has utilized existing technological advances by implementing an online shopping model via website and chat shop as well as a payment method using e-money, without eliminating the cash payment method. Despite innovation, many Charles & Keith customers are still confused about the steps from shopping to payment. This is due to the lack of information obtained so the company introduces this innovation through salespeople. The purpose of this activity is to find out the use of technology to facilitate customer access to purchases and payments at Charles & Keith. The method used is ABCD (Asset Based Community Development) with several stages such as preparation stages, implementation stages and monitoring and evaluation stages. The results obtained from this activity show that the company has taken advantage of technological developments that provide a choice of shopping methods via websites and chat shops as well as payments using transfers, QRIS, credit cards, virtual accounts, and others. Customers also received this innovation positively, as monthly results show about the increase in the number of chat shop users.
WASTE BANK AND COMMUNITY WELFARE IN SIDOARJO (MAQASHID SHARIA PERSPECTIVE) Oktafia, Renny
An-Nisbah: Jurnal Ekonomi Syariah Vol 8 No 2 (2021): An-Nisbah
Publisher : UIN Sayyid Ali Rahmatullah Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/an.v8i2.4864

Abstract

The originality of this research is where previous studies only discussed waste banks from the green economy perspective of maqashid sharia, or discussed economic empowerment only, but in this study it combines all aspects of previous research. This study aims to describe the role of the Sumringah waste bank in improving people's welfare, where the indicator used is Maqashid Syariah. This research uses qualitative research methods, with a case study approach. The waste management system at the Sumringah Waste Bank applies the 3R principle (reduce, reuse, recycle), this aims to motivate the community and increase awareness about managing waste independently from the source, as well as implementing a people's economy. The results of the analysis obtained indicate that there is prosperity in terms of: 1) Spirituality, namely by increasing alms Jariyah (hifz ad-din), 2) fulfilling mental needs (hifz an-nafs), 3) understanding about waste management and environmental hygiene (hifz al-nafs). aql), 4) maintenance of offspring (hifz al-aql), 5) income (hifz al-maal). The implication is as a behavior changer for the community, economic empowerment and quality of life of its members.
Assistance for NIB Registration in an Effort to Increase Legality and Competitiveness of MSMEs in Simoangin-angin Village Syarif, Muhammad Zulfan; Nisa, Fauzatul Laily; Oktafia, Renny
Unram Journal of Community Service Vol. 6 No. 1 (2025): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i1.832

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in regional economic development, yet many MSME owners lack a Business Identification Number (NIB). This community service aimed to enhance business legality and competitiveness through NIB registration assistance in Simoangin-angin Village, Wonoayu, as part of the BPS Statistics Office's Desa Cantik (Statistics-Loving Village) program. The methods used were socialization and assistance, both in-person and online. The program involved 80 micro-business owners, resulting in 12 NIBs created during direct assistance and 28 NIBs through online assistance. Main obstacles included technological limitations and lack of response in online processes. The program successfully increased MSME owners' understanding of NIB importance and statistical literacy, while providing broader access to business development opportunities
Efforts to Develop the Capacity of MSMEs Through Business Assistance for BTPN Syariah Customers at the Pogalan Trenggalek Sharia Mobile Market Febrianti, Fina Fajar; Nisa, Fauzatul Laily; Oktafia, Renny
Unram Journal of Community Service Vol. 6 No. 1 (2025): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i1.836

Abstract

This service program focuses on empowering Micro, Small and Medium Enterprises (MSMEs) in the MMS Pogalan area by BTPN Syariah. The aim of the activity is to identify the implementation of mentoring programs, analyze supporting and inhibiting factors, and provide an impact on customer business development. The method implemented is carried out through direct training and socialization using interview techniques, using SWOT analysis to share the potential and challenges of MSMEs. Mentoring is carried out over four sessions, with each session lasting one month and four meetings. The results of the service show a significant impact on various aspects of the business. Economically, there is an increase in turnover with the expansion of the marketing reach. The managerial aspect has undergone a transformation with the ability of MSME players to carry out simple bookkeeping, separate personal and business finances, and make sustainable financial plans. Branding and marketing are developing with the creation of brand identities and the use of social media for promotions. The most basic psychological and social impact is increasing the self-confidence, motivation and adaptability of business actors. Even though it can overcome limited resources and traditional cultural barriers, the BTPN Syariah mentoring program proves that empowering MSMEs requires a comprehensive approach that goes beyond just financial assistance, covering managerial, psychological and socio-economic aspects.
BTPN Syariah Customer Assistance Strategy in the Syariah Mobile Marketing Area of Pengasih District Permatasari, Siviana; Oktafia, Renny; Nisa, Fauzatul Laily
Unram Journal of Community Service Vol. 6 No. 1 (2025): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i1.837

Abstract

The mentoring program for BTPN Syariah customers through the Mobile Marketing Syariah approach in Pengasih District aims to enhance the economic capacity of productive underprivileged communities. This program adopts the Asset-Based Community Development (ABCD) method, focusing on identifying and leveraging community assets to promote Sharia-based economic empowerment. The results demonstrate improvements in financial management skills, including the ability to separate business and personal finances. Additionally, there is an increase in customers’ confidence, accompanied by the adoption of simple technologies such as digital financial recording applications and e-commerce platforms. In the marketing aspect, customers successfully expanded their market reach to broader levels. The program also fostered the creation of sustainable community support systems, such as profit-sharing schemes within business groups. However, challenges such as limited infrastructure and technology access remain and require collaborative solutions. Continued mentoring and capacity building for facilitators are expected to strengthen the positive impact of this program, supporting holistic and sustainable empowerment of underprivileged communities
Business Assistance Strategy Through the BESTE Program to Increase the Resilience of BTPN Syariah Customers' Micro Businesses in the Sapuran Area, Wonosobo Hartanti, Wulan Siska Dwi; Oktafia, Renny; Nisa, Fauzatul Laily
Unram Journal of Community Service Vol. 6 No. 1 (2025): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i1.845

Abstract

The MSME mentoring program in the Sapuran area, Wonosobo, aims to empower underprivileged communities with a focus on micro businesses. This assistance uses an Assets-Based Community Development (ABCD) approach which maps and develops existing assets in the community, supporting business sustainability. Mentoring involves student facilitators who work with 30 customers from grocery, agricultural, goods production and reseller businesses. The methodology applied consists of four stages: SWOT analysis, providing material on business management, marketing and brand development, material review, and direct practice. The ABCD approach encourages customers to utilize internal resources, such as existing skills, products and networks, to design innovative solutions for their businesses. The results of the assistance show that customers better understand how to manage their business in a structured and efficient manner, as well as increasing product competitiveness through the use of simple technology, such as marketing via social media and developing a business identity. This program also strengthens community economic resilience through strengthening micro businesses and becomes a model that can be applied in other regions to support the sustainability of MSMEs
The Role of Facilitators in Improving Business Profitability of MSMEs Customers of BTPN Syariah Sapuran Wonosobo Fironika, Firda Cahaya; Nisa, Fauzatul Laily; Oktafia, Renny
Unram Journal of Community Service Vol. 6 No. 1 (2025): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i1.847

Abstract

The MSMEs mentoring program that took place in the Sapuran area, Wonosobo, aims to provide support to BTPN Syariah customers, especially women from productive communities. This activity focuses on empowering and increasing the capacity and skills of customers so that their businesses can develop sustainably. In addition, this program also aims to expand market access, both offline and online. The implementation of this service is carried out using training methods, written interviews, SWOT Analysis (Strength, Weakness, Opportunity, Threat), and Filling out mini surveys. Training for mentoring includes Introduction activities, Material Delivery, Material Review, and (Practice and Closing). This is done to see the condition of BTPN Syariah customers in running their businesses. The results show that this routine mentoring process has proven to be successful in helping many BTPN Syariah customers. This is evidenced by the results of a mini survey that has been conducted by the facilitator. Although previously there were customers who had difficulty in managing their businesses optimally, the presence of facilitators in this mentoring has brought significant changes. Now, their businesses are showing positive developments. By understanding and implementing the material that has been delivered during the mentoring process, the client can gain new advantages in running their business in the future. This program contributes to a significant increase in sales revenue and the development of the client's entrepreneurial skills. Thus, this mentoring program can increase capacity and empower the client's business to achieve great success in the future.
PENINGKATAN LITERASI STATISTIK MAHASISWA MELALUI SOSIALISASI PELAYANAN POJOK STATISTIK DI IT DEL LAGUBOTI SUMATERA UTARA Elisabeth Sirait, Petra; Laily Nisa, Fauzatul; Oktafia, Renny
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 8, No 4 (2025): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v8i4.1748-1762

Abstract

Literasi statistik merupakan kemampuan penting yang diperlukan mahasiswa dalam mendukung proses pembelajaran dan pengambilan keputusan berbasis data. Namun, rendahnya pemahaman mahasiswa terhadap statistik menjadi tantangan yang perlu diatasi. Artikel pengabdian masyarakat ini bertujuan untuk meningkatkan literasi statistik mahasiswa Institut Teknologi DEL (IT DEL) Laguboti melalui sosialisasi layanan Pojok Statistik yang disediakan oleh Badan Pusat Statistik (BPS). Kegiatan sosialisasi dilakukan melalui seminar, lokakarya, dan bimbingan individu yang mengedukasi mahasiswa tentang konsep dasar statistik dan pemanfaatan data statistik dalam kehidupan akademik. Metode yang digunakan dalam pengabdian ini adalah sosialisasi dengan pendekatan pre-test dan post-test untuk mengukur peningkatan literasi statistik sebelum dan setelah kegiatan. Hasil kegiatan menunjukkan adanya peningkatan signifikan pada pemahaman mahasiswa terhadap konsep dasar statistik dan kemampuan mengakses data statistik yang ditunjukkan dengan peningkatan skor post-test secara substansial dibandingkan pre-test. Temuan ini mengindikasikan bahwa layanan Pojok Statistik efektif dalam meningkatkan literasi statistik mahasiswa. Rekomendasi dari hasil kegiatan ini adalah perlunya pengembangan lebih lanjut dan perluasan layanan Pojok Statistik di berbagai institusi pendidikan guna meningkatkan kesadaran dan kemampuan literasi statistik secara merata di kalangan mahasiswa Indonesia.
EDUKASI TENTANG PAJAK REKLAME KEPADA PELAKU USAHA UNTUK MENINGKATKAN PENERIMAAN PAJAK DAERAH KOTA SURABAYA Nur Hidayat, Yogi; Laily Nisa, Fauzatul; Oktafia, Renny
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 8, No 4 (2025): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v8i4.1624-1632

Abstract

Pajak merupakan sumber utama pendanaan pemerintah untuk melaksanakan pembangunan dan meningkatkan kesejahteraan masyarakat. Pajak reklame, sebagai bagian dari Pendapatan Asli Daerah (PAD), memiliki peran penting dalam mendukung pembangunan Kota Surabaya. Namun, rendahnya kesadaran dan pemahaman pelaku usaha terhadap pajak reklame kerap menjadi kendala, seperti adanya reklame liar, reklame tidak terdaftar dan tunggakan pajak. Hambatan ini menghambat peningkatan penerimaan pajak yang semestinya dapat berkontribusi besar pada pembangunan kota. Sebagai solusi, program edukasi tentang pajak reklame diterapkan untuk meningkatkan kesadaran dan pemahaman pelaku usaha mengenai pentingnya pajak. Edukasi ini dilakukan secara langsung sehingga pelaku usaha memahami kewajiban mereka dan menyadari manfaat nyata pajak, seperti perbaikan infrastruktur dan peningkatan layanan publik. Edukasi yang konsisten mampu mengatasi tantangan seperti kurangnya informasi dan rendahnya kepercayaan terhadap pemerintah. Hasilnya, kepatuhan pelaku usaha dalam membayar pajak reklame meningkat, yang berdampak positif pada penerimaan PAD. Dengan penerimaan pajak yang lebih optimal, pemerintah dapat menyediakan fasilitas dan infrastruktur yang lebih baik untuk masyarakat. Selain itu, edukasi ini menciptakan sinergi antara pemerintah dan pelaku usaha, mendukung pembangunan kota yang berkelanjutan, tata kota yang lebih tertib, dan kesejahteraan masyarakat Surabaya. Edukasi pajak reklame terbukti menjadi langkah strategis dalam pengelolaan pajak daerah.
Co-Authors Abdul Basith Agustina, Devi Alfiansyah, Calvin Amalia, Holisatul angella20, jemima20 Ardiwinata, Muhammad Everest Ary Fauziah Amini Ayu, Alnysa Purwita Aziz, Rizqi Nurul Afifa Bella, VIOLA Candraningtyas, Callista Vania Crisandy, Fabian Daniswara, Edo Dewi, Kharisma Tri Buana Dimas Nugroho Dwi Seputro Dyah Suryani Elisabeth Sirait, Petra Fadhilah, Rizky Ahmad Fadhlilhaq, Tsaqif Faiqotul Himmah Febrianti, Fina Fajar Fironika, Firda Cahaya Fransiska Ajustina Hafizhah, Aqilah Nur Isnaini Harisanti, Nur Nadila Hartanti, Wulan Siska Dwi Ilma, Adam Zidni Imron Mawardi Indiati, Pingkan Syabila Tri Khairunisa, Siti Kholifah, Ananda Nur Kusuma, Shania Pradyptha Laily Nisa, Fauzatul Laily, Fauzatul Latifah, Mutiata M. Taufiq M. Taufiq Majid, Alfi Aulia Mantika, Tri Yuni Marseto Marseto, Marseto Maulidyah, Syafrida Mentari Clara Dewanti Mufajar, Aniswatin Putri Muhammad Ilham Naufal Muhammad Yani, Muhammad Nahdah, Adiibah Afifah Nisa, Fauzatul Laily Nur Hidayat, Yogi Pandiangan, Jeniper Indah Permatasari, Siviana Pratama, Mohammad Adi Puspitasari, Ana Widya Puspito, Galuh Retno Puteri, Natasha Arvanessa Putri Isnaeni, Widya Okta Putri, Rosalyta Rifany Rachmaniyah, Bunga Ayufi Ramadhanty, Nila Safira Reihan, Mohammad Ristiyono, Adinda Dwi Salsabila, Alifah Naurah Sandi, Pramu Mai Santosa, Agus Budhi Saputri, Nanda Vernia Adji Setiawan, Mohammad Irvan Sinaga, Debora Theresia Wulan Situmorang, Febrina Syarif, Muhammad Zulfan Taher, Lisanur Kholifah Tania P.F, Fredella Taufiq, M. Ahmad Wati, Ika Murni Wulandari, Annisa Dwi Wulansari, Suci Diana Yundari, Yundari Zahroh, Fitriana Zebua, Michael