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All Journal JURNAL ECONOMIA Journal of Economics, Business, & Accountancy Ventura Competence : Journal of Management Studies (Kompetensi : Jurnal Studi Manajemen) Ekspektra: Jurnal Bisnis & Manajemen The Spirit of Society Journal : International Journal of Society Development and Engagement IJEBD (International Journal Of Entrepreneurship And Business Development) EKUITAS (Jurnal Ekonomi dan Keuangan) IJEEIT : International Journal of Electrical Engineering and Information Technology IJIEEB : International Journal of Integrated Education, Engineering and Business Proceeding of World Conference Jurnal Ilmiah Tata Sejuta STIA Mataram JURNAL EKONOMI (JE) Quantitative Economics and Management Studies Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat Jurnal Ilmu Manajemen Advantage
Baktiono, Agus
Department Of Management Faculty Of Economics And Business Narotama University, Surabaya, Indonesia
Religion Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Influence of Perceived Benefits, Perceived Ease of Use, And Perceived Security On The Decision To Use The Indonesian Standard Quick Response Code (QRIS) Through Microenterprise Trust In Surabaya City Afrianti, Nadya Mei; Arimbawa, I Gede; Artaya, I Putu; Baktiono, Agus
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 8 No 4 (2025): July 2025
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v8i4.3320

Abstract

Objective: This study aims to analyze the influence of Perceived Benefits, perceived ease of use, and Perceived Security on the Decision to use the Indonesian Standard Quick Response Code (QRIS) among microenterprises in Surabaya City. Design/methodology/approach: This research was conducted to analyze whether there is an influence between independent and dependent variables. The method in this research uses quantitative methods, and in the analysis method using path analysis (Path Analysis), the population in this research is a micro enterprise in Surabaya City with a sample study as many as 100 respondents. Findings: The results of the study show that there is a significant influence of the variables of perceived benefits, ease of use, and security on the trust of micro-enterprise in the city of Surabaya, and there is a significant influence on the use of the Quick Response Code Indonesian Standard (QRIS) for micro enterprise in the city of Surabaya. Research limitations/implications: This research was only conducted in Surabaya City, especially in micro-enterprises as QRIS merchants. It is expected that further research can expand the independent variables of the research as well as the scope of other larger business places, and expand the location of the research area.
Optimization of governance model of post-food harest and distribution in msme centers in 5 subdistricts in sidoarjo regency Soekiman, JFX Susanto; Baktiono, Agus; Artaya, I Putu
Journal of Economics, Business, and Accountancy Ventura Vol. 20 No. 3 (2017): December 2017 - March 2018
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v20i3.1089

Abstract

The purpose of this research is to formulate the model of post-harvest food commodity governance and its distribution management in 5 districts of Sidoarjo Regency, so that the center of MSMEs can give real contribution to the food commodity resilience program and able to maintain the stability of food commodity availability evenly throughout Sidoarjo regency. The research method used in this research is quantitative descriptive in the form of fact finding with proper interpretation. The results show that food availability is increasingly limited due to increased conversion of paddy fields and other productive agricultural land, low productivity of agricultural products, poor irrigation networks and irrigation infrastructure in production areas has become a serious threat to the sustainability of food self-sufficiency. Similarly, the phenomenon of harvested area and paddy production in 5 sub-districts (Krembung, Tulangan, Balungbendo, Prambon, and Tarik) for the period of 2000s have fluctuated so that in the long term it will greatly disrupt the food security in the region Sidoarjo Regency. Therefore, there is a need for seriously arranging the governance of food commodities (rice) post-harvest and distribution governance.
The Influence of Product Quality on Purchase Decision Through Brand Image: A Case Study On 3second Fashion Nilowardono, Sengguruh; Baktiono, Agus; Artaya, I Putu; Rosyid, Amrun
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 7 No 1 (2024): January 2024
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v7i1.2612

Abstract

Purpose: A deep understanding of the factors influencing purchasing helps companies become more responsive, effective, and successful in marketing their products or services. This study aims to assess the impact of product quality on purchasing decisions involving the brand image factor in 3-second Fashion Surabaya. Design/methodology/approach: The research method employed a quantitative approach with the participation of 100 respondents. Structural equation model analysis was used as the analytical technique. Findings: The study results indicate that product quality influences the purchasing decisions for 3-second Fashion products. In other words, the better the product quality, the higher the consumer's decision to make a purchase. The research findings also show that brand image has an impact on purchasing decisions for 3-second Fashion products. In other words, the better the brand image, the higher the consumer's decision to make a purchase. This study also reveals that brand image serves as an intervening variable that mediates the relationship between product quality and purchasing decisions for 3-second Fashion Surabaya products. Research limitations/implications: This research focuses on the influence of product quality and brand image on purchasing decisions without considering other variables that may play a role in the purchasing process. Practical implications: Understanding the influence of product quality on purchasing decisions through the brand image in 3second Fashion Surabaya has several practical implications that can aid decision-making at the managerial and marketing levels. Practitioners and business managers can take specific steps to enhance the performance and competitiveness of the company. Originality/value: This research provides a new and original contribution, particularly regarding the relationship between product quality, brand image, and purchase decisions in the field of fashion retail. Paper type: Research paper
Co-Authors Afrianti, Nadya Mei Amrun Rosyid Ananda Dwi Lestari Ananda Dwi Lestari, Ananda Dwi Anarki Bayu Sadewo Angga Widi Kristianto Ani Wulandari Antikasari, Romadini Arif Hidayat Albar Arimbawa, I Gede Ashari, Chriestine Ayu Budi Juliansyah Christian Rendy Pradana Chusnul Chotimah Damayanti, Elok Dharmani, I.G.A. Aju Nitya Dini Fatmawati Ego Dermawan Harun Alrasyid Oktabar Sutomo Hepy Octalia Elfa Kolina I Gede Arimbawa I Gede Arimbawa I Gedhe Arimbawa I Putu Artaya IGA Sri Deviyanti Intan Nur Aini Ismi Khoirunnisa Kamisutara, Made Lina Safitriani Muchamad Arif Nur Laili Safitri Romadini Antikasari Rossa Adinda Saputri Sadewo, Anarki Bayu Safitri, Nur Laili Sengguruh Nilowardono Setiawan, Eman Shella Yulmaniar Soebandhi, Santirianingrum Soebandi Soebandi Soekiman, JFX Susanto SRI HANDINI Sulistyani Eka Lestari Wahyudiono Wahyudiono Wahyudiono Wahyudiono Wulandari, Ani