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All Journal Jurnal Pengabdian Masyarakat Tapis Berseri
Asep Trisna Setiawan
Universitas Bandar Lampung
Computer Science & IT Education

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Pemanfaatan Smart Digital Catalog untuk Optimalisasi Promosi Produk pada UMKM Carisco Variasi Dika Hastanto; Asep Trisna Setiawan; Taqwan Thamrin; Dian Resha Agustina; Wiwin Susanty
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edition April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v5i1.171

Abstract

Micro, Small, and Medium Enterprises (MSMEs) often face challenges in utilizing digital technology to support product promotion activities. Carisco Variasi MSME still conducts promotions conventionally through direct communication or by sending product photos via messaging applications, causing product information to be unstructured and difficult for customers to access. This community service activity aims to implement a Smart Digital Catalog as a digital promotion medium for Carisco Variasi MSME. The implementation method includes needs analysis, system design, web-based system implementation, training, and evaluation through interviews. The results show that the digital catalog system is able to present product information in a structured manner and make it easier for customers to access product information, thereby supporting promotional activities.
Pendampingan Manajemen Produksi untuk Meningkatkan Produktivitas UMKM Keripik Pisang Celsy Lia di Bandar Lampung Fenty Ariani; Asep Trisna Setiawan; Maulidiana M; Robby Yuli Endra; Arnof dwi ferdiza
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edition April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v5i1.182

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in supporting economic growth, yet they still face numerous challenges in managing their production processes. Celsy Lia Banana Chips MSME in Bandar Lampung is a processed food business with growth potential, yet it still faces several challenges, including the use of primitive production equipment, resulting in limited production capacity, suboptimal production management, and manual work processes. This community service activity aims to increase business productivity through production management assistance for partner MSMEs. The implementation method includes field observation, problem identification, production process management assistance, education related to work efficiency, and assistance in organizing a more effective production flow. The activity results show an increase in partners' understanding of the importance of structured production management, increased production process effectiveness, and a gradual increase in business production capacity. Direct assistance also helps partners identify production obstacles and determine solutions appropriate to business conditions. With this activity, MSMEs are expected to be able to increase business productivity and develop more efficient and sustainable production processes
Co-Authors Arnof dwi ferdiza Dian Resha Agustina Dika Hastanto Fenty Ariani Maulidiana M Robby Yuli Endra Taqwan Thamrin Wiwin Susanty