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Manajemen Agribisnis Komoditas Anggrek (Orchidaceae) Di PT Anugerah Anggrek Nusantara Kabupaten Kediri Rachmawati, Devi; Yulanda, Kiki Asri; Wulandari, Diny; Ria, Vina Yunita; Novrianto, Jonathan Andreco
Manajemen Agribisnis: Jurnal Agribisnis Vol 24 No 1 (2024): Manajemen Agribisnis: Jurnal Agribisnis
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/agribisnis.v24i1.3823

Abstract

This research to determine the agribusiness management of orchid commodities at PT Anugerah Anggrek Nusantara. PT Anugerah Anggrek Nusantara is located in Sumberpetung, Sempu Village, Ngancar District, Kediri Regency, East Java. The research used is descriptive analysis. The data sources used in this research are primary data through observation, interviews, and documentation while secondary data is through literature studies. The results of the research show that agribusiness management at PT Anugerah Anggrek Nusantara is carried out with several activities including, procurement of raw material inputs, production processes, and marketing. Procurement of production inputs depends on the activities of the production stages obtained from offline and online stores. Production activities at PT Anugerah Anggrek Nusantara consist of pollination, tissue culture, acclimatization, repotting, maintenance, harvesting and marketing. Marketing activities in this company apply the marketing strategy of the 7P marketing mix, namely product, price, promotion, place, people, process and physical advice.
Biofertilizer Business Development Strategy Based on Fermented Water Waste: A Triple Layer Business Model Canvas Approach Jannah, Wardatul; Ria, Vina Yunita; Ubaidillah, Ubaidillah; Maharani, Anjar; Sihotang, Woulden Hood; Ibanah, Indah; Soetriono, Soetriono; Kuntadi, Ebban Bagus; Damascena, Cindera Rosa
JSEP (Journal of Social and Agricultural Economics) Vol. 17 No. 1 (2024): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesia is a country that has high potential in the agricultural sector. However, the use of fertilizers that are not environmentally friendly, the continuous application of chemicals, and inappropriate land management and cultivation systems will increase land degradation and cause losses for future generations. The "Jakatik" product is an innovative solution for the bio-fertilizer business for eternal lucky mushrooms with probiotics from leri water waste, fruit, and vegetables, an effort to utilize and improve the economy of biological waste materials. The aim of this research is to determine mapping using the Triple Layer Business Model Canvas (TLBMC) approach and to determine sustainable decision-making using the Plus Minus Implication Analysis (PMIA) method approach. The research method uses descriptive and analytical methods. The research results show 1) The results of the business model mapping based on TLBMC in the economic layer describe all the elements and are strengthened, the environmental layer cannot describe the End of life element, because the packaging is not environmentally friendly. Meanwhile, the social layer cannot describe the elements of social culture and social impact because there is no special responsibility given to society and there is no negative social impact. 2) Decision making based on PMIA (Plus Minus Implication Analysis) analysis, the economic layer produces the highest score of 114, so it is necessary to strengthen the business model in customer segment elements by increasing promotions. The environmental layer produces a low score of 91, so it is necessary to develop a business model in the form of adjustments to production quantities according to marketing targets and urge users to apply immediately. Meanwhile, the social layer produces 112 values, so it is necessary to strengthen the business model, especially at the end-user element, by including rules of use.
Correlation between Farmers' Activeness in Farmer Groups with Productivity and Income of Cocoa Farming in Trenggalek Regency Hariyati, Yuli; Ria, Vina Yunita; Rahman, Rena Yunita; Ibanah, Indah; Rosyady, Muhammad Ghufron
International Journal on Food, Agriculture and Natural Resources Vol 5, No 3 (2024): IJ-FANRES
Publisher : Food, Agriculture and Natural Resources - NETWORKS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46676/ij-fanres.v5i3.381

Abstract

The cocoa plantation in Suruh Village, Trenggalek Regency is the main supplier of cocoa beans to UPH Rumah Coklat owned by the Department of Agriculture and Food of Trenggalek Regency. For example, in cocoa farmers' participation in the "Tunggal Jaya" Farmers Group, farmers are taught to make rorak and worm palaces to deal with climate change which helps maintain soil moisture and increase fertility. The objectives of this study are to determine 1) the level of farmer activeness, 2) the level of productivity, 3) the level of income, and 4) the correlation between farmer activeness in farmer groups with productivity and income of cocoa farming in Suruh Village, Trenggalek Regency. The number of samples used was 111 respondents. Data analysis used the Likert scale, productivity analysis, income analysis, and Pearson correlation. The results of the study showed: 1) cocoa farmer activeness in farmer groups in Suruh Village, Trenggalek Regency is in the active category with an overall average score of 3.56; 2) the average productivity of cocoa farming is in the medium category at 0.54 tons/ha/year; 3) the average income of cocoa farming is Rp6,016,562/year; 4) the correlation between farmer activeness with productivity is 0.865, farmer activeness with income is 0.760, and productivity with income is 0.868. The direction of the three correlations is positive and significant.
MANAJEMEN RANTAI NILAI KOMODITAS ANGGREK DI PT ANUGERAH ANGGREK NUSANTARA KABUPATEN KEDIRI Ria, Vina Yunita; Nurmahadi, Brian; Salsabilla, Shafira
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10696

Abstract

The value chain for the development of orchid commodities at PT Anugerah Anggrek Nusantara has several obstacles, namely the agro-climate that does not support orchid cultivation, low technological innovation, and limited stock availability so that consumer demand cannot be fulfilled optimally. This research was conducted from August to December 2022 at PT Anugerah Anggrek Nusantara Kediri Regency, East Java. Sources of data used, namely primary data through observation, interviews, and documentation, while secondary data through literature studies. The results of the study show that value chain management at PT Anugerah Anggrek Nusantara is carried out with several activities including, procurement of raw material inputs, production processes, and marketing. Procurement of production inputs depends on the activities of the production stages obtained from offline and online stores. Production activities at PT Anugerah Anggrek Nusantara consist of pollination, tissue culture, acclimatization, repotting, maintenance, harvesting and marketing. Marketing activities at this company apply the marketing strategy of the 7P marketing mix, namely product, price, promotion, place, people, process, and physical evidence.
PENGEMBANGAN STRATEGI BISNIS BERKELANJUTAN PADA PETERNAKAN SAPI PERAH DENGAN TRIPLE LAYERED BUSINESS MODEL CANVAS Hariyati, Yuli; Syahroni, Maulid Dia Putri; Agustin, Dwi; Kamila, Tati Zulfa; Nurlaili, Nurlaili; Ria, Vina Yunita
PAPUMA: Journal of Community Services Vol. 3 No. 01 (2025): April 2025
Publisher : Program Studi Agronomi Fakultas Pertanian Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/papuma.v3i01.5488

Abstract

Rembangan Dairy Farm, located in Jember Regency, East Java, is a dairy farming business that has been operating since 1932 and is managed by the local government under the Department of Food Security and Livestock. The farm focuses on producing high-quality fresh cow's milk with a fat content of 3.69%-4.13% and also offers educational tourism for the public. This study employs the Triple Layered Business Model Canvas (TLBMC) approach to analyze the sustainability of the farm from economic, social, and environmental perspectives. The analysis reveals that the economic aspect scores 68.47, with weaknesses in partner collaboration (Key Partners) and core activities (Key Activities). The social aspect achieves the highest score (76.25), but further adaptation to local culture (Societal Culture) is needed. Meanwhile, the environmental aspect scores the lowest (29.13) due to negative impacts such as the use of plastic packaging and suboptimal waste management. To enhance sustainability, Rembangan Dairy Farm is advised to strengthen partnerships, improve customer service, and implement environmentally friendly strategies, such as the use of sustainable raw materials and better waste management. Through these steps, Rembangan Dairy Farm is expected to enhance its competitiveness, improve community welfare, and reduce environmental impacts, thereby making a greater contribution to the national dairy industry.