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All Journal Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Manajemen Kreatif Jurnal Journal of Management and Creative Business Jurnal Riset Manajemen Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Riset Ilmu Manajemen Bisnis dan Akuntansi Nian Tana Sikka: Jurnal Ilmiah Mahasiswa Akuntansi: Jurnal Riset Ilmu Akuntansi Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Ilmiah Manajemen Ekonomi Dan Akuntansi (JIMEA) Jurnal Bisnis Kreatif dan Inovatif Jurnal Manajemen Bisnis Digital Terkini Ulil Albab
Iing Sri Hardiningrum
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Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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Pengaruh Komunikasi, Kompensasi, dan Disiplin Kerja Terhadap Produktivitas Kerja PT. Mastar Samudera Rejeki Pare Silvia Dwi Era Safira; Debby Santyo Rusandy; Iing Sri Hardiningrum
Nian Tana Sikka : Jurnal ilmiah Mahasiswa Vol. 1 No. 6 (2023): Nian Tana Sikka : Jurnal ilmiah Mahasiswa
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/niantanasikka.v1i6.133

Abstract

Abstract : This research aims to determine the effect of communication, compensation and work discipline on the work productivity of PT. Mastar Samudera Rejeki Pare. The technique used is quantitative. The population used in this research was 34 employees of PT. Mastar Samudera Rejeki Pare. The sampling technique uses a saturated sample method, namely non-probability sampling. Information processing in this research uses device testing, classical assumption testing, influence testing, and hypothesis testing. The results of this research are that communication has a partial influence on work productivity with a significance value of 0.000 < 0.05, compensation has a partial influence on work productivity with a significance value of 0.000 < 0.05, work discipline has a partial influence on work productivity with a significance value of 0.000 < 0,05, overall communication variable. compensation, and work discipline have a simultaneous effect on work productivity with a value of 0.000 < 0.05.
Pengaruh Kerjasama Tim dan Komunikasi Terhadap Kinerja Karyawan PT Buana Armada Jaya Akbar Rizal Bahari; Deby Santyo Rusandy; Iing Sri Hardiningrum
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 3 No. 2 (2025): Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v3i2.3082

Abstract

.This research discusses the Influence of Teamwork and Communication on Employee Performance. This research discusses Teamwork and Communication on employee performance at PT Buana Armada Jaya. The research aims to explain the influence of teamwork and communication on employee performance at PT Buana Armada Jaya. The sample for this research is employees who work at PT Buana Armada Jaya, numbering 40 employees. The analysis techniques used are validity tests, reliability tests, classical assumption tests, multiple linear regression. The results of the research are (1) Teamwork has a significant effect on the performance of PT Buana Armada Jaya employees. The results of this research prove that, if teamwork is good, employee performance will be better, because without good teamwork, it is difficult for companies to achieve optimal results. (2) Communication has a significant effect on the performance of PT Buana Armada Jaya employees. (3) Overall Simultaneous Teamwork and communication have a significant effect on the performance of PT Buana Armada Jaya employees.
Pengaruh Penggunaan E-Commerce Dan Kualitas Produk Terhadap Keputusan Pembelian Di Marketplace Akan Produk-Produk Busana (Studi Kasus Mahasiswa Program Studi Manajemen UNISKA) Devano Empathanussa; Iing Sri Hardiningrum
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 2 No. 2 (2023): Juni : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v2i2.1057

Abstract

This research aims to understand the impact of e-commerce use, and product quality on purchasing decisions in the marketplace of fashion products. (studi kasus mahasiswa program studi Manajemen UNISKA). The location of this research was carried out at Kadiri Islamic University, a college managed by the Pancasila Muslim Cendikia Foundation (YBCMP) located in Jl. The Sergeant No. 38, Manisrenggo, the town of Kediri, the district of Sediri. This research is quantitative. Data collection is done using methods of interviews, observations, documentation, and questionnaires. Data analysis is carried out using validity test methods, reliability test, classical assumption test that includes normality test, linearity test, multicolinearity trial, and heterocedasty test, double linear regression test, determination coefficient test, t test, and F test. The results of research have shown that there is a strong relationship between the variables of e-commerce, and the quality of the product to the purchase decision on the marketplace of fashion products. This is demonstrated by the R Square value of 0.815 so the correlation coefficient (relation) can be said to be very strong with the consumer prescription in deciding on the purchase in the marketplace of fashion products. (case study student’s Management Program of UNISKA).
Pengaruh Lingkungan Kerja Non Fisik Dan Disiplin Kerja Terhadap Kinerja Karyawan Pada Rejeki Makmur Kediri Bagus Nur Cahyo W; Iing Sri Hardiningrum; Anita Sumelvia Dewi
Journal of Management and Creative Business Vol. 1 No. 4 (2023): Oktober : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v1i4.1660

Abstract

Some problems that often occur in the work environment are discomfort with the work environment, this is sometimes caused by a lot of work pressure and mismatches between employees, then the sense of employee discipline that is still considered lacking so that it has a bad impact on company performance activities. This thesis aims to prove the hypothesis of the researcher: there is a partial influence of the Non-Physical Work Environment (X1), work discipline (X2), on employee performance (Y). This study used quantitative methods with multiple linear regression analysis techniques. This research data was obtained by interview, observation, literature study, and questionnaire methods. The sample return in this study used a saturated sampling technique, namely all employees of Rejeki Makmur Kediri as many as 32 people. The results of the study using the help of the SPSS program proposal version 25, showed that: (1) Non-Physical Work Environment partially affected but not significantly on employee performance with a calculated value of -1.423 and a value of Sig. 0.165 > 0.05. (2) and work discipline partially affects employee performance with a calculated value of 3.932 and a value of Sig.0.000 < 0.05 (3) compensation, and work discipline simultaneously has a significant effect on employee performance with a value of Fcalculate 11.043 and a value of Sig. 0.003 < 0.05. From the results of the multiple linear regression analysis test, it produces the equation formula Y = 11.043 + -1.423 X1 + (3.932X2) + e.
PENGARUH KESELAMATAN KESEHATAN KERJA (K3), KOMPENSASI, DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PT. ARYANA SINAR ABADI Firnanda Arya Sakti; Iing Sri Hardiningrum; Anita Sumelvia Dewi
Akuntansi Vol. 1 No. 2 (2022): Juni : Akuntansi: Jurnal Riset Ilmu Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurnalrisetilmuakuntansi.v1i2.77

Abstract

Penelitian ini bertujuan untuk membuktikan hipotesis penilti : terdapat pengaruh secara parsial keselamatan kesehatan kerja (K3) (X1), kompensasi (X2), disiplin kerja (X3) terhadap kinerja karyawan (Y). Penelitian ini menggunakan metode kuantitatif dengan teknik analisis regresi linear berganda. Data penelitian ini diperoleh dengan metode wawancara, observasi, studi kepustakaan, dan kuesioner. Pengembilan sampel dalam penelitian ini menggunakan teknik sampling jenuh yaitu seluruh karyawan Perusahaan PT. Aryana Sinar Abadi sebanyak 44 karyawan. Hasil penelitian menggunakan bantuan proposal program SPSS versi 25, menunjukkan bahwa : (1) keselamatan kesehatan kerja secara parsial berpengaruh signifikan terhadap kinerja karyawan dengan nilai thitung 5,474 dan nilai Sig. 0,000 < 0,05. (2) kompensasi secara parsial berpengaruh terhadap kinerja karyawan dengan nilai thitung -2,444 dan nilai Sig. 0,19 < 0,05. (3) disiplin kerja secara parsial tidak berpengaruh terhadap kinerja karyawan dengan nilai thitung 1,283 dan nilai Sig. 0,207 > 0,05. (4) keselamatan kesehatan kerja, kompensasi, dan disiplin kerja secara simultan berpengaruh signifikan terhadap kinerja karyawan dengan nilai Fhitung 12,504 dan nilai Sig. 0,000 < 0,05. Dari hasil uji analisis regresi linear berganda maka menghasilkan rumus persamaan Y = 11,179 + 0,627X1 - 0,394X2 + 0,208X3 + e.
Pengaruh Media Sosial, Penetapan Harga dan Promosi terhadap Keputusan Pembelian Ulang pada Kedai Kopi Bersahaja Mohammad Yusuf Hussein; Ustadus Sholihin; Iing Sri Hardiningrum
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 3 No. 5 (2025): September : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v3i5.2099

Abstract

This study aims to examine the influence of independent variables—Social Media, Pricing, and Promotion—on the dependent variable, Repurchase Decision, at Kedai Kopi Bersahaja. A quantitative research method was employed, utilizing multiple linear regression analysis with the assistance of SPSS 25 software. The population of the study consisted of 226 consumers, and a sample of 107 respondents was selected using incidental sampling techniques. Data were collected through questionnaires distributed to visitors who had made at least one purchase at the coffee shop. The results of the analysis indicate that each independent variable—Social Media, Pricing, and Promotion—has a positive and statistically significant partial influence on the Repurchase Decision. Additionally, the variables collectively demonstrate a strong simultaneous influence, suggesting that an integrated marketing approach is crucial for fostering customer retention and encouraging repeat purchases. Among the three, Social Media showed the most dominant influence, emphasizing the growing role of digital presence and online engagement in shaping consumer preferences and purchasing patterns. Based on these findings, it is recommended that Kedai Kopi Bersahaja maximize the use of social media platforms such as Instagram, TikTok, and Facebook by creating engaging, relevant, and interactive content that resonates with the target audience. Content strategies may include customer testimonials, behind-the-scenes videos, product highlights, and limited-time offers. Pricing should be evaluated periodically to remain affordable yet profitable, considering both market competition and perceived customer value. Meanwhile, promotion efforts can be diversified through the use of loyalty programs, bundle offers, student discounts, and digital coupons. The synergy between these three marketing factors—if consistently and strategically applied—is expected to enhance customer loyalty, strengthen brand image, and significantly increase the likelihood of repurchase decisions. These efforts are essential for building sustainable business growth in the competitive food and beverage industry.
Pengaruh Promosi, Harga, dan Citra Merek Terhadap Keputusan Pembelian pada Home Industri Keripik Cap Fajar Dani Agus Tiningrum; Ustadus Sholihin; Iing Sri Hardiningrum
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 3 No. 5 (2025): September : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v3i5.2138

Abstract

This study aims to determine the effect of promotion, price, and brand image on consumer purchasing decisions in the Cap Fajar Chips Home Industry. The study uses a quantitative approach with a survey method. The study population is consumers who have made purchases at the store, with a total of 150 respondents selected as a sample. The data collection method is carried out through distributing questionnaires, then the data is analyzed using multiple linear regression techniques to test the effect of each independent variable, both partially and simultaneously, on purchasing decisions. The results of the analysis show that the promotion variable (X1) does not have a partial significant effect on purchasing decisions, as evidenced by a significance value of 0.502 (> 0.05). This indicates that the intensity or form of promotion carried out is not enough to directly influence consumer purchasing decisions. In contrast to promotions, the price variable (X2) is proven to have a positive and significant effect on purchasing decisions. A significance value of 0.000 (< 0.05) indicates that competitive and affordable pricing is an important factor that encourages consumers to choose Cap Fajar chips products. Similarly, the brand image variable (X3) has a partial significant influence on purchasing decisions, with a significance value of 0.013 (<0.05). This indicates that consumers' positive perceptions of brand reputation and quality can strengthen the desire to purchase. Simultaneously, the three variables—promotion, price, and brand image—have a significant influence on consumer purchasing decisions. This finding is evidenced by a significance value of 0.001 (<0.05). Based on the results of the study, it can be concluded that price and brand image are the dominant elements that determine purchasing decisions for Cap Fajar chips, while promotions require a more effective strategy to provide a real impact.
Pengaruh Brand Image, Kualitas Pelayanan, dan Keragaman Produk terhadap Keputusan Pembelian di Rumah Madumongso Adelia Kusuma; Ustadus Sholihin; Iing Sri Hardiningrum
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 5 (2025): OKTOBER : Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/maeswara.v3i5.2204

Abstract

The souvenir industry in Kediri has become increasingly competitive, driving business actors to strengthen their marketing strategies through brand image, service quality, and product variety. Rumah Madumongso, as one of the well-known local souvenir centers, faces challenges in maintaining consumer appeal amid the abundance of similar products available in the market. Therefore, a study is needed to examine the factors influencing consumer purchasing decisions. This research aims to analyze the influence of brand image, service quality, and product variety on purchasing decisions, both partially and simultaneously. The study applied a quantitative approach with a survey method, collecting data from 130 respondents using questionnaires distributed through accidental sampling. Data analysis was conducted using SPSS, employing validity and reliability tests, classical assumption tests, multiple linear regression, t-test, F-test, and the coefficient of determination (R²). The results show that brand image and product variety have a positive but not significant effect on purchasing decisions. In contrast, service quality has a positive and significant influence, emphasizing the crucial role of service in encouraging consumers to make purchases. Simultaneously, the three variables significantly influence purchasing decisions, as indicated by an F-value of 56.740 with a significance level of 0.000. The coefficient of determination (R²) of 0.575 indicates that 57.5% of the variation in purchasing decisions is explained by brand image, service quality, and product variety, while the remaining 42.5% is influenced by other factors beyond this study. These findings highlight the need for more comprehensive marketing strategies to strengthen the competitiveness of local souvenir industries.
Pengaruh Sosial Media, Harga, dan Kualitas Produk terhadap Keputusan Pembelian di UD. Dua Putra Nganjuk Moch. Danu Fahmi Rifai; Erwin Syahputra; Iing Sri Hardiningrum
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 3 No. 6 (2025): November : Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v3i6.2234

Abstract

Business competition in the agribusiness sector demands that every entrepreneur formulates and implements effective marketing strategies to maintain consumer loyalty and increase sales. This study was conducted at UD. Dua Putra Nganjuk with the objective of analyzing the influence of social media, price, and product quality on consumers' purchasing decisions specifically for corn ose products. The research population consisted of 140 consumers, and the sample size was determined to be 84 respondents using a purposive sampling technique, targeting individuals who had made purchases and met specific criteria relevant to the study. A quantitative research approach was adopted, with data collected through a structured questionnaire. Data analysis was conducted using SPSS software, and included validity and reliability tests, classical assumption testing, multiple linear regression analysis, t-tests, F-tests, and calculation of the coefficient of determination (R²). The results showed that all three independent variables—social media, price, and product quality—had a positive and significant effect on purchasing decisions, with respective significance values of 0.006, 0.001, and 0.009. Furthermore, the F-test confirmed a simultaneous significant influence, with an F-statistic value of 534.263 and a significance level of 0.000. The coefficient of determination (R²) was found to be 0.952, indicating that 95.2% of the variation in purchasing decisions is explained by these three variables. The remaining 4.8% is attributed to other factors not examined in this study.
Pengaruh Budaya Kerja, Semangat Kerja dan Kinerja Karyawan terhadap Kepuasan Kerja Karyawan PT RJN Wisnu Andika Dio Putra; Indah Yuni Astuti; Iing Sri Hardiningrum
Jurnal Bisnis Kreatif dan Inovatif Vol. 2 No. 3 (2025): September : Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i3.825

Abstract

Companies face a variety of human resources with varying characteristics and abilities, which significantly impact employee performance. The influence of work culture, work morale, and employee performance, including variables such as discipline, mutual respect, individual passion, team spirit, quality, punctuality, workers, salary, promotions, supervision, and coworkers, is crucial in determining how significantly they influence employee job satisfaction at PT RJN. By understanding this relationship, the director or leader of PT RJN can predict employee responses to job satisfaction, maintain it, and improve it so employees feel more comfortable and at ease in their work. The sampling technique in this study used a saturated sampling method, a non-probability sampling method. This research employed a quantitative approach with a concrete data processing methodology. The population consisted of 40 employees in the production, administration, marketing, and distribution departments. The sample used in this study was derived from primary data obtained from 40 respondents from the production department who were still actively working at PT RJN. Data were obtained through questionnaires and observations. From the results of the analysis that has been done, based on the results of partial testing, the job satisfaction of PT RJN employees is positively and significantly influenced by the variables of work culture, work spirit, and employee performance. Based on the results of simultaneous testing, the job satisfaction of PT RJN employees is significantly influenced by the variables of work culture, work spirit, and performance characteristics. significantly influence employee job satisfaction. This is known from the correlation analysis as follows: r value = 0.377 or 37.7% and then the remaining 62.3% comes from various factors outside this concentration and is influenced by other variables not examined in this study.
Co-Authors Adelia Kusuma Ahmad Irvan Khoirudin Akbar Rizal Bahari Anita Sumelvia Dewi Bagus Nur Cahyo W Bram Satrio Utomo Dani Agus Tiningrum Debby Santyo Rusandy Deby Santyo Rusandi Devano Empathanussa Dibora Fahira Putri EDWIN AGUS BUNIARTO Erwin Syahputra Firnanda Arya Sakti Indah Yuni Astuti, Indah Ira Luckytasari Moch. Danu Fahmi Rifai Mochammad Sulistiyanda Mohammad Yusuf Hussein Muchamad Farel Mustaqiem Nauvan Dwi Ferdian Penulis Octa Krisdiyanti Rina Puspitasari Rusandy, Deby Santyo Sela Rully Amita Sari Silvia Dwi Era Safira Ustadus Sholihin Wildan Anwar Adi Wibowo Wisnu Andika Dio Putra Zulia Nur Farida