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All Journal BERNAS: Jurnal Pengabdian Kepada Masyarakat Airlangga Journal of Innovation Management Indonesia Accounting Research Journal Journal of Multidisciplinary Research and Development
Sari, Gita Kartika
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The influence of product quality and price on consumer satisfaction at the 3R Tofu Factory, Majalengka Sari, Gita Kartika; Kamaludin, Ahmad; Andita, Vina; Nurlaeliah, Leli
Indonesia Accounting Research Journal Vol. 12 No. 1 (2024): September: Accounting, Management
Publisher : Institute of Accounting Research and Novation (IARN)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this research was to determine the effect of  product quality and price on customer satisfaction at Pabrik Tahu 3R, Majalengka.The data collection method used in this study was a questionnaire.The population in this study are consumers who purchase products at Pabrik Tahu Tahu 3R,Majalengka.Sampling was calculated using the Lameshow formula and obtained as many as 96 respondents using the Accidental sampling technique.The analysis used in this study includes validity test,reliability test,multiple linear regression analysis, correlation coefficient analysis,determination coefficient analysis,and hypothesis testing T-test and F-test with SPSS V26.0 data processing.The results showed that product quality and price proved to have a positive and significant effect on customer satisfaction.This is evidenced by the analysis of the regression equation,Y=4.590+0.166X1+0.438X2.From this equation,it can be concluded that with a constant value of 4.590 and a positive value,it means that if the value of the product quality and price variable is zero,then the customer satisfaction will experience an increase of 4.590.The value of the correlation coefficient(r)=0.710,which means that the relationship between product quality and price with customer satisfaction is at a fairly strong level of relationship.The results of the test for the coefficient of determination show that the effect of price and product quality on customer satisfaction is 50,4%,while the remaining 49,6% is influenced other variables not used in this study.Meanwhile, the value of Fcount>Ftable,namely(47,204>3.094) product quality and price together influence customer satisfaction.
SOSIALISASI NIB DAN PEMBUATAN NIB BAGI UMKM DESA PASANGGRAHAN Susnita, Tia Aprilia; Kusman, Maman; Hasanah, Ade Sobariah; Sari, Gita Kartika; Yuswanto, Wawan; Dahlia, Eli; Amelia, Emi; Pratiwi, Vina Andita; Pasca, Yelsha Dwi
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2025)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v6i2.12267

Abstract

Program sosialisasi ini bertujuan untuk meningkatkan kesadaran dan pengetahuan pelaku UMKM di Desa Pasanggrahan tentang pentingnya Nomor Induk Berusaha (NIB). NIB merupakan identitas legalitas usaha yang penting untuk akses permodalan, kemudahan perizinan, dan meningkatkan daya saing di pasar. Sosialisasi ini akan membahas secara detail tentang NIB, mulai dari definisi, manfaat, hingga proses pembuatannya. Pelaku UMKM akan mendapatkan informasi praktis dan langkah-langkah yang mudah dipahami untuk mendapatkan NIB. Selain itu, akan ada sesi tanya jawab untuk menjawab pertanyaan dan kendala yang dihadapi oleh para pelaku UMKM. Kegiatan sosialisasi dilakukan dengan metode ceramah, diskusi, dan pendampingan langsung dalam proses pendaftaran NIB melalui sistem Online Single Submission (OSS). Hasil dari kegiatan ini menunjukkan bahwa sebagian besar peserta berhasil memperoleh NIB dan memahami manfaatnya dalam mendukung legalitas dan perkembangan usaha. Kendala yang dihadapi meliputi keterbatasan pemahaman teknologi di kalangan peserta, yang dapat diatasi dengan pelatihan lanjutan
Optimizing Employee Performance: The Role of Public Service Motivation and Organizational Citizenship Behavior Amelia, Emi; Pasca, Yelsha Dwi; Abriyani, Lisdayanti; Hasanah, Ade Sobariah; Pratiwi, Vina Andita; Susnita , Tia Aprilia; Sari, Gita Kartika
Airlangga Journal of Innovation Management Vol. 5 No. 4 (2024): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v5i4.63768

Abstract

Human resource management is a central factor in any organization. Regardless of its form or objectives, an organization is established based on various visions for human interests, and its mission is managed and executed by people. Thus, human resource management focuses on issues related to the workforce. This study examines the impact of Public Service Motivation (PSM) and Organizational Citizenship Behavior (OCB) on employee performance. The respondents of this study were 100 employees from PT Leetex Garment Indonesia. Purposive sampling was used in this study, along with quantitative analysis through multiple regression analysis. The results revealed that PSM and OCB significantly and positively influenced employee performance, with PSM having a t-value of 12.331 and OCB having a t-value of 9.929, surpassing the critical t-value of 1.985. Additionally, the combined effect of PSM and OCB on employee performance was significant, with an F-value of 88.136 and a probability level of 0.000, less than the alpha level of 0.05. This suggests the need for further research into other factors affecting employee performance that were not covered in this study. This finding indicates the usefulness of PSM and OCB in increasing organizational productivity. However, this study also highlights the potential for further investigation into other elements that may influence employee performance, such as leadership style, organizational culture, or managerial support. For practitioners, particularly at PT Leetex Garment Indonesia, these findings might serve as the foundation for developing more effective human resource management strategies.
Peran PBB Melalui MDGs Dalam Peningkatan Indeks Pembangunan Manusia di Indonesia Sari, Gita Kartika
Journal of Multidisciplinary Research and Development Vol. 1 No. 2 (2024)
Publisher : Papanda Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56916/jmrd.v1i2.727

Abstract

Penelitian ini bertujuan untuk mengetahui, mengeksplorasi dan mendeskripsikan program PBB yang dikeluarkan PBB dalam mengentaskan kemiskinan pada Negara-negara miskin dan berkembang. Penelitian ini menggunakan metode deskriptif untuk menganalisis peran Perserikatan Bangsa-Bangsa melalui MDGs dalam meningkatkan Indeks Pembangunan Manusia (IPM) Indonesia. Penelitian menggunakan metode studi kepustakaan untuk mengumpulkan dan menganalisis data yang relevan, mengkaji dampak MDGs terhadap pembangunan sosial-ekonomi Indonesia. Hasil penelitian ini mengungkap fakta bahwa Pembangunan Milenium (MDGs) muncul sebagai inisiatif global untuk mengatasi tantangan yang masih dihadapi oleh negara-negara berkembang, terutama yang memiliki Produk Domestik Bruto (PDB) rendah. Meskipun telah berbagai upaya bantuan keuangan dan pembangunan, banyak negara masih menghadapi masalah mendasar seperti kemiskinan, kelaparan, akses kesehatan yang terbatas, perumahan yang tidak layak, dan pendidikan yang terbatas. Sekretaris Jenderal PBB memulai MDGs setelah KTT Milenium, di mana 189 pemimpin dunia berkomitmen untuk memperbaiki kondisi kehidupan global. Setiap negara berkembang, termasuk Indonesia, mengadopsi dan menyesuaikan strategi pembangunan nasional untuk mencapai tujuan utama MDGs. MDGs memberikan kerangka kerja daripada pedoman yang preskriptif, memungkinkan fleksibilitas bagi negara-negara untuk menyesuaikan pendekatan mereka berdasarkan kondisi lokal. Agenda pembangunan jangka menengah Indonesia berfokus pada menciptakan lingkungan yang aman, adil, dan demokratis sambil meningkatkan kesejahteraan penduduk. Prioritas utama termasuk pengentasan kemiskinan, penurunan pengangguran, peningkatan investasi, pembangunan pedesaan, peningkatan akses pendidikan dan kesehatan, perlindungan sosial, kualitas penduduk, dan pembangunan infrastruktur.
Co-Authors Abriyani, Lisdayanti Amelia, Emi Andita, Vina Dahlia, Eli Hasanah, Ade Sobariah Kamaludin, Ahmad Maman Kusman, Maman Nurlaeliah, Leli Pasca, Yelsha Dwi Pratiwi, Vina Andita Susnita , Tia Aprilia Susnita, Tia Aprilia Yuswanto, Wawan