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All Journal Humano: Research Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Jurnal Review Pendidikan dan Pengajaran (JRPP) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Marketing Jurnal Ecogen International Journal of Business, Law, and Education Sanskara Ekonomi dan Kewirausahaan Management Studies and Business Journal Economics Studies and Banking Journal
Safitri, Camelia
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences Other

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Journal : International Journal of Business, Law, and Education

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Impact of Technological Adoption, Innovation Management, and Market Demand on Competitive Advantage Safitri, Camelia; Miranda, Mira
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.800

Abstract

This study investigates the impact of technological adoption, innovation management, and market demand on competitive advantage among firms in Indonesia. Using a sample of 400 companies across various industry sectors, this research employs multiple regression analysis to determine the relationship between these variables. The results indicate that technological adoption, innovation management, and market demand significantly and positively influence competitive advantage. The findings suggest that firms that effectively adopt technology, manage innovation, and respond to market demands are more likely to achieve superior competitive positioning. These insights provide practical implications for managers and policymakers aiming to enhance business performance and competitive edge. Future research should further explore these dynamics in different contexts and consider additional influencing factors to enrich the understanding of competitive advantage.
Co-Authors Budianingsih, Yanry Eliza, Mega Sifa Farlina, Baiq Fina Hari Mulyadi, Hari M. Arief Ramdhany Maya, Fasya Miranda, Mira Muhammad Abdun Jamil Muhammad Arsyad Mutiara Hikmah Nani Sutarni Napu, Iin Angraen Nur Indah, Nur Putri, Kusbandiyah Qudsi, Lintang Jawaril Rina Destiana Sri Astuti SRI RAHAYU Supriatna, Endang Suprihartini, Yayuk