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All Journal JUIMA : Jurnal Ilmu Manajemen JURNAL AKUNTANSI DAN BISNIS : Jurnal Program Studi Akuntansi Abditani : Jurnal Pengabdian Masyarakat MANAJEMEN Journal of Islamic Business Management Studies (JIBMS)
Putu Putri Prawitasari
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Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other

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FINANCIAL SELF-EFFICACY TERHADAP FINANCIAL MANAGEMENT BEHAVIOR PADA GENERASI MILENIAL KOTA DENPASAR Ayu Indira Dewiningrat; Made Ratih Nurmalasari; Putu Putri Prawitasari; Ni Putu Ari Krismajayanti; I Wayan Aditya Tariana
JUIMA : JURNAL ILMU MANAJEMEN Vol. 13 No. 2 (2023): JUIMA : JURNAL ILMU MANAJEMEN
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar

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Abstract

The aim of this research is to determine the influence of financial literacy, love of money, and locus of control on financial management behavior, and to see whether financial self-efficiency can moderate this relationship. The population used in this research is the Millennial Generation who live in Denpasar City which cannot be determined. Purposive sampling is used to obtain respondents with certain criteria. There were 19 indicators used in this research with a total of 104 research subjects who met the sample criteria to be used. The data analysis technique used is Moderated Regression Analysis (MRA) with SPSS 24.0 for Windows. This research found that financial literacy and love of money are determinants of financial management behavior. Financial management behavior is influenced by financial literacy and love of money. In this context, these two factors enable the millennial generation in Denpasar City to carry out financial management behavior armed with their literacy and love of money. This research also found that financial self-efficacy strengthens and weakens the relationship between financial literacy and love of money, respectively. It is known that financial self-efficacy, in this context is a person's self-confidence in managing their finances well, can be the basis for strengthening and weakening the financial management behavior of the Denpasar City millennial generation.
PRAKTEK DAN PENDAMPINGAN PROSES PENGOLAHAN DODOL NANGKA YANG KREATIF Ni Luh Putu Candra Dewi; Ni Luh Putu Sariani; Ketut Tanti Kustina; Desak Made Sukarnasih; Putu Putri Prawitasari
Jurnal Abditani Vol. 7 No. 1 (2024): April
Publisher : FAKULTAS PERTANIAN UNIVERSITAS ALKHAIRAAT

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31970/abditani.v7i1.254

Abstract

Dalam pelaksanaan KKN yang dilakukan di Desa Besan, Kabupaten Klungkung, tim pengabdi menggunakan program kerja "Praktek dan Pendampingan Proses Pengolahan Dodol Nangka Kreatif". Program ini bertujuan untuk membantu para pengerajin dodol memproduksi lebih banyak dan meningkatkan kualitas produk dengan membantu untuk mengoperasikan oven yang sudah mereka punya dengan mengunakan gas  sebagai alternatif sumber energi dalam proses produksi. Langkah pelaksanaan pertama yaitu observasi, Melakukan observasi mengenai cara pembuatan dodol nangka di Desa Besan pada tanggal 10 Januari 2023. Kedua relisasi program kerja. Kendala yang tim pengabdi temui saat realisasi program kerja pembuatan dodol nangka yaitu proses pengeringannya yang hanya mengandalkan teknologi matahari yang dimana saat cuaca hujan atau mendung proses pengeringan akan memakan waktu yang lebih lama sehingga proses produksi menjadi tidak efisien.Hasil Program ini adalah para pengerajin dodol mampu memproduksi lebih banyak dan kualitas produk meningkat.  
Tren Revolusioner Bagaimana E-Wallet Mengubah Konsumen di Era Modern? Ni Putu Ari Krismajayanti; Made Ratih Nurmalasari; Putu Putri Prawitasari; Ayu Indira Dewiningrat; Ida Ayu Putu Megawati; Kadek Linda Kusnita; Putu Diah Aryastuti Sanjiwani
Journal of Islamic Business Management Studies (JIBMS) Vol. 5 No. 1 (2024): Journal of Islamic Business Management Studies (JIBMS)
Publisher : Institut Daarul Qur'an Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51875/jibms.v5i1.285

Abstract

Kemajuan teknologi informasi telah mengubah interaksi masyarakat dengan layanan digital, terutama dalam metode pembayaran yang semakin bertransformasi. Penelitian ini mengeksplorasi dampak penggunaan dompet digital (e-wallet) di kalangan generasi milenial di Kota Denpasar, Bali. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan pengumpulan data melalui wawancara mendalam, kajian literatur, dan observasi media sosial. Hasil penelitian menunjukkan bahwa e-wallet mempermudah transaksi pembayaran dengan menawarkan kemudahan, kecepatan, keamanan, dan aksesibilitas. Sistem pembayaran berbasis QR code meminimalkan ketergantungan pada uang tunai fisik dan meningkatkan efisiensi transaksi. E-wallet juga meningkatkan transparansi dan kemampuan manajemen keuangan pengguna. Selain itu, strategi promosi bisnis seperti cashback dan potongan harga yang ditawarkan melalui ewallet berhasil menarik minat konsumen. Keamanan transaksi dijamin oleh fitur enkripsi dan otentikasi serta pengawasan oleh Otoritas Jasa Keuangan (OJK). Dengan demikian, ewallet tidak hanya meningkatkan efisiensi dan kenyamanan transaksi, tetapi juga menjadi alat promosi yang efektif bagi bisnis.
Citra Merek Pengaruhnya Terhadap Keputusan Pembelian pada Starbucks Ni Putu Ari Krismajayanti; Made Ratih Nurmalasari; Putu Putri Prawitasari; Ida Ayu Putu Megawati
Journal of Islamic Business Management Studies (JIBMS) Vol. 5 No. 2 (2024): Journal of Islamic Business Management Studies (JIBMS)
Publisher : Institut Daarul Qur'an Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51875/jibms.v5i2.337

Abstract

Penelitian ini membahas peran citra merek Starbucks dalam mempengaruhi keputusan pembelian konsumen di Denpasar, khususnya di kedai Starbucks Griya Santrian Sanur. Starbucks dikenal sebagai merek kopi premium yang menawarkan lebih dari sekadar produk kopi, tetapi juga pengalaman yang mencerminkan gaya hidup modern dan status sosial. Citra merek yang kuat, kualitas produk, suasana yang nyaman, dan pelayanan yang ramah menjadi faktor utama yang mendorong konsumen untuk memilih Starbucks, meskipun ada banyak pilihan kedai kopi lain yang mengusung konsep serupa. Penelitian ini menggunakan metode kualitatif dengan wawancara mendalam dan dokumentasi media sosial untuk mengumpulkan data, serta menunjukkan bahwa bagi konsumen, citra merek Starbucks berperan penting dalam keputusan pembelian. Temuan ini memberikan wawasan tentang bagaimana citra merek yang positif dapat mempengaruhi perilaku konsumen, memperkuat loyalitas, dan memberikan keuntungan kompetitif di pasar kopi yang semakin kompetitif.
Minat Beli Konsumen: Antara Tren, Gaya dan Kebutuhan Pada Produk Fashion Ni Putu Ari Krismajayanti; Made Ratih Nurmalasari; Putu Putri Prawitasari; Ida Ayu Putu Megawati
Journal of Islamic Business Management Studies (JIBMS) Vol. 6 No. 1 (2025): Journal of Islamic Business Management Studies (JIBMS)
Publisher : Institut Daarul Qur'an Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51875/jibms.v6i1.587

Abstract

The phenomenon of fashion consumption among Generation Z reflects a shift in the functionof clothing from a basic necessity to a symbol of identity and self-expression. This study examines the consumptive behavior of Generation Z toward local fashion products, with a focus on the Gurl Bucket brand, through the lens of Maslow's hierarchy of needs. The analysis reveals that purchasing decisions are influenced not only by physiological needs but also by the need for esteem and self-actualization. Key factors such as trendy design, affordable pricing, as well as social environment and digital media influences, significantly shape consumer preferences and behaviors. These findings indicate that fashion has become an integral part of lifestyle and social representation for Generation Z. Consequently, local fashion brands are expected to continuously innovate, stay relevant to emerging trends, and foster emotional connections with consumers in order to remain competitive in a dynamic market.
Peran Risiko Kredit Memoderasi Hubungan Efisiensi Operasional, Likuiditas Dan Kinerja Perbankan Putu Pande R. Aprilyani Dewi; Ni Putu Budiadnyani; I Nyoman Sunarta; Putu Putri Prawitasari; Dhea Fitrisia
JURNAL AKUNTANSI DAN BISNIS : Jurnal Program Studi Akuntansi Vol. 11 No. 1 (2025): Mei 2025
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jab.v11i1.14223

Abstract

Maximising banking performance involves optimising operational, financial, and risk management aspects. Operational efficiency, liquidity, and credit risk are key factors. This study is based on the theory of decision making and risk management. The research objective is to examine the effect of operational efficiency and liquidity on banking performance, as well as the moderating role of credit risk. The research was conducted on 223 BPR data in Denpasar (2020-2023). The novelty of the research lies in the context of BPR Denpasar and moderation analysis of credit risk. The results show that operational efficiency and liquidity affect banking performance. Meanwhile, credit risk moderates the relationship between operational efficiency and banking performance and credit risk does not moderate the relationship between liquidity and banking performance
Moderasi Promosi Penjualan Pada Pengaruh Motivasi Belanja Hedonis Dan Gaya Hidup Belanja Terhadap Impulse Buying Konsumen Shopee Komang Junita Widhipratiwi; Made Ratih Nurmalasari; Made Mulyadi; Putu Putri Prawitasari
MANAJEMEN Vol. 5 No. 1 (2025): MEI : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/manajemen.v5i1.1013

Abstract

The rapid development of the current digitalization era has encouraged an increase in e-commerce users  in Indonesia. This phenomenon also triggers impulse buying behavior  for consumers, especially for Shopee consumers. However, there are inconsistencies in the results of one study related  to the influence of hedonic shopping motivation and shopping lifestyle on impulse buying, so further analysis is needed by considering the role  of sales promotion as a moderation variable. The purpose of the study was to determine whether hedonic behavior had a significant impact on impulse purchases of shopee consumers in Denpasar. (2) To determine whether the shopping lifestyle has an impact on impulse purchases, especially shopee consumers in Denpasar. (3) To determine whether the promotion of consumer behavior moderates the relationship between hedonistic motivation and impulse purchases of shopee consumers in Denpasar City. (4) To determine whether sales promotion moderates the relationship between impulse purchases and shopping made by shopee consumers in Denpasar. This study uses a quantitative approach method using non-probability sampling techniques. The data analysis techniques used were multiple regression analysis and classical assumption tests. The results and conclusions resulting from this study show that: (1) Hedonic motivation to buy has a positive and significant impact on impulse purchases. (2) A shopping lifestyle that has a positive and significant impact on impulse buying (3) The relationship between impulse buying and hedonic motivation can be strengthened or moderated by sales promotions. (4) Sales promotions can strengthen or moderate the relationship between impulse purchases and shopping habits.
Co-Authors Desak Made Sukarnasih Dewiningrat, Ayu Indira Dhea Fitrisia I Nyoman Sunarta I Wayan Aditya Tariana Ida Ayu Putu Megawati Kadek Linda Kusnita Komang Junita Widhipratiwi Krismajayanti, Ni Putu Ari Kustina, Ketut Tanti Made Mulyadi Made Ratih Nurmalasari Ni Luh Putu Candra Dewi Ni Putu Budiadnyani Putu Diah Aryastuti Sanjiwani Putu Pande R. Aprilyani Dewi