Article Per Year (5 Year)
p-Index From 2020 - 2025
0.92
P-Index
This Author published in this journals
All Journal BUDGETING : Journal of Business, Management and Accounting Jurnal Pengabdian kepada Masyarakat Kresna: Jurnal Riset dan Pengabdian Masyarakat Jurnal Sistim Informasi dan Teknologi Jurnal Padamu Negeri
Anindya Putri Pradiptha
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
Analysis of the Relationship Between Tourists Experience, Knowledge, Digital Strategic Decisions of Tourism Site Managers and Tourism Business Sustainability Safrida; Elizabeth; Anindya Putri Pradiptha; Abdurohim; Lasrida Sigalingging
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.353

Abstract

The aim of this research is to propose a tourism observatory design to support strategic decision-making in tourist destinations. The proposed methodology uses input-output analysis. We propose the destination survey as a model for randomly selecting visitors at tourist attractions. The research results reveal that the observatory concept serves as a viable tool for tourism policy, addressing the information gaps at the destination level, where national statistical operations fall short. Observatories act as management tools that generate and concentrate scientific and statistical information, becoming the main source of official tourist data about a destination. However, in almost provinces, existing information does not fully meet the needs of users. Therefore, this research suggests a tourism observatory model to enhance the availability of systematic and timely information for decision-making at the provincial level. We hope that provinces and territorial units on a sub-national scale, lacking a complete tourism information system, will find the proposed model useful. We expect them to implement tourism observatory projects as a means to address specific needs, resolve local issues by uniting various tourism system participants, and address deficiencies in their current tourism statistics system. In this regard, provincial tourism observatories are expected to play a decisive role in the development of indicators and the calculation of trends, and the results obtained will provide feedback on the actions taken in relation to tourism policy.
Optimalisasi Lahan Dengan Budidaya Tanaman Dapur di Pulau Pramuka Budi Purnomo Sidi Hiram, Taqwa Putra; Anindya Putri Pradiptha; Justin Bongsoikrama; Jeremy Putra Pratama
KRESNA: Jurnal Riset dan Pengabdian Masyarakat Vol 4 No 1 (2024): Jurnal KRESNA Mei 2024
Publisher : DRPM Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/kresna.v4i1.106

Abstract

Program optimalisasi lahan dengan budidaya tanaman dapur selain dengan mengoptimalisasikan lahan yang tidak terpakai sekaligus memanfaatkan tanaman dapur untuk konsumtif masyarakat di pualu pramuka dan inovasi lainnya yang dapat memberikan keuntungan bagi masyarakat di pulau pramuka kurangnya kesadaran dan pengetahuan masyarakat tentang pemanfaatan lahan untuk budidaya tanaman dapur. Metode yang digunakan untuk kegiatan pengabdian masyarakat ini adalah Survey/wawancara dilakukan kepada masyarakat sekitar yang akan menjadi target pelaksanaan program pengabdian masyarakat, guna mengetahui kebutuhan materi yang diperlukan Di Pulau Pramuka, terdapat lahan kosong milik Rumah Literasi Hijau yang dapat kami manfaatkan untuk menanam bibit cabai dan tomat yang nantinya bisa dimanfaatkan Program Optimalisasi lahan dengan budidaya tanaman dapur di Pulau Pramuka, Kepulauan Seribu Utara, Kabupaten Administrasi Kepulauan Seribu, mendapatkan respond yang baik dari masyarakat dan pemerintah karena dapat meningkatkan faktor ekonomi dan pendapatan masyarakat, penanaman bibit tanaman dapur di laksanakan dengan penanaman 100 bibit tanaman tomat dan 100 bibit tanaman cabai. diharapkan dengan 200 bibit tanaman dapur tersebut dapat dibudidayakan dan dikembangkan oleh masyarakat di pualau pramuka secara maksimal.
SOSIALISASI PELUANG BISNIS DIGITAL DI TENGAH PERLAMBATAN EKONOMI DAN STRATEGI PEMASARAN BISNIS DIGITAL Elizabeth, Elizabeth; Anindya Putri Pradiptha; Devit Setiono; Dhika Purnama Putra; Ricky Widyananda Putra
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 8: Januari 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan dari kegiatan pengabdian kepada masyarakat ini adalah memberikan sosialisasi peluang bisnis digital di tengah perlambatan ekonomi dan strategi pemasaran bisnis digital bagi Usaha Mikro, Kecil, dan Menengah Indonesia. Metode kegiatan dalam pelaksanaan pengabdian kepada masyarakat dimulai dari tahap sosialisasi peluang bisnis digital bagi Usaha Mikro, Kecil, dan Menengah Indonesia di tengah perlambatan ekonomi, setelah itu masuk ke tahap strategi pemasaran bisnis digital yang berisikan tahap pembuatan akun pemasaran bisnis digital, tahap postingan di akun pemasaran bisnis digital, tahap pemantauan, dan tahap evaluasi. Peluang bisnis digital bagi Usaha Mikro, Kecil, dan Menengah Indonesia di tengah perlambatan ekonomi adalah dengan memaksimalkan e-commerce yang bertujuan meningkatkan pendapatan, keuntungan, dan kepuasan pelanggan. Strategi pemasaran bisnis digital melalui tahap pembuatan akun pemasaran bisnis digital, tahap postingan di akun pemasaran bisnis digital, tahap pemantauan, dan tahap evaluasi
PENDAMPINGAN UMKM POSBINDU DAHLIA INDAH PETUAKAN SELATAN MELALUI PEMASARAN DIGITAL DAN PENGUATAN MANAJEMEN SUMBER DAYA MANUSIA UNTUK MENINGKATKAN DAYA SAING USAHA Anindya Putri Pradiptha; Deden Kurniawan; Mia Laksmiawati; Muhammad Iqbal Naufal
Jurnal Padamu Negeri Vol. 2 No. 3 (2025): Juli : Jurnal Padamu Negeri (JPN)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/dta8fg83

Abstract

The mentoring program for Posbindu Dahlia Indah Petuakan Selatan MSMEs aimed to enhance business competitiveness through digital marketing strategies and human resource management strengthening. The challenges faced by this MSME included suboptimal use of digital platforms, unattractive packaging, and ineffective human resource management. The community engagement activity was conducted over three months using a participatory approach involving direct training, consultations, and periodic evaluations. The results showed significant improvements in the activation and optimization of e-commerce accounts, packaging quality enhancement, and a more structured division of tasks. Increased HR competencies contributed to higher production capacity and operational efficiency. This activity concluded that the synergy between digital marketing and HR management strengthening successfully improved product visibility and the competitiveness of MSMEs in the digital marketplace.
Perilaku Konsumsi Generasi Z terhadap Minuman Tradisional Bir Pletok Betawi di Universitas Budi Luhur Anindya Putri Pradiptha; Jasmine Qur’ani; Tina Selviana
BUDGETING : Journal of Business, Management and Accounting Vol. 6 No. 3 (2025): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/pf8jwp57

Abstract

This research aims to find out how Generation Z behaves towards Traditional Drinks, where the current generation has a modern lifestyle but is less aware of Traditional Drinks which are rich in history and culture. Current developments by Generation Z can have a negative effect in forgetting the history and cultural knowledge of these drinks. Therefore, in this research it can be seen how behavior and lifestyle can unite cultures in their lives. The method used in this research was to distribute questionnaires to students of the Tourism Study Program at Budi Luhur University, then provide samples of Pletok Betawi Beer as their opinion regarding whether the drink was well received, and knowing the existing culture and history. Then, the collected data will be processed using SPSS version 29 to identify patterns and relationships between Generation Z behavior and lifestyle   Keywords: Betawi Pletok Beer, Consumer Behavior, Generation Z, Lifestyle
Co-Authors Abdurohim Budi Purnomo Sidi Hiram, Taqwa Putra Deden Kurniawan Devit Setiono Dhika Purnama Putra Elizabeth Elizabeth Yohanes Jasmine Qur’ani Jeremy Putra Pratama Justin Bongsoikrama Lasrida Sigalingging Mia Laksmiawati Muhammad Iqbal Naufal RICKY WIDYANANDA PUTRA Safrida Tina Selviana