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All Journal Journal of Geoscience, Engineering, Environment, and Technology JOIV : International Journal on Informatics Visualization JURNAL INTEGRASI JOURNAL OF APPLIED INFORMATICS AND COMPUTING Dinamisia: Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Applied Informatics Journal of Digital Education, Communication, and Arts (DECA) Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Rokhayati, Yeni
Politeknik Negeri Batam
Arts Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Mechanical Engineering Physics Social Sciences Other

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Pelatihan Optimasi Media Promosi Bagi Pengelola Desa Wisata Pulau Mubut Yeni Rokhayati; Metta Santiputri; Sartikha Sartikha; Afdhol Dzikri; Mira Chandra Kirana; Supardianto Supardianto; Siskha Handayani; Dwi Amalia Purnamasari
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol 4 No 2 (2022): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v4i2.4790

Abstract

Mubut Island needs to carry out promotional activities through social media, not only conventionally by word of mouth. This is done so that the Pulau Mubut Tourism Village is increasingly known and visited by many people. Considering the age of the managers and their activity, as well as the target of visitors from Mubut Island, it was decided that the promotional media that was optimized in 2022 was Facebook social media. Because in the future it will be the managers who will manage the promotional media for this Tourism Village, it is important to train these managers to be able and proficient in optimizing their Facebook social media. The training activities will be evaluated by measuring the managers's ability to optimize the Facebook media of Mubut Island. As a result, the managers was able to optimize the promotional activities of Mubut Island through social media Facebook, namely by looking at the manager's activity in posting and the increasing number followers.
Pelatihan dan Pendampingan Optimasi Website Bagi Pengelola Desa Pulau Mubut Yeni Rokhayati; Metta Santiputri; Sartikha Sartikha
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol 4 No 2 (2022): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v4i2.4885

Abstract

One of the promotional media of Mubut Island, that website, has been completed at the Batam State Polytechnic service activity in 2021. As a follow-up to this activity, the 2022 service needs to optimize the website promotion media which is also planned to be implemented in 2022. Because it will be the manager who will manage this website in the future, it is essential to train them so they can and are proficient in optimizing it. Website optimization will be done using Search Engine Optimization (SEO) techniques. First, the training will bring in an SEO practitioner. In addition, learning videos will also be made involving Project Based Learning (PBL) students. This learning media will also be given as an investment in knowledge in the future if something is forgotten. Website analytic data will be collected using the HiStats tool during this optimization. As an evaluation material for this service activity, the manager's ability to optimize the website will be reviewed by looking at the condition of the website after the training. In addition, it analyzes the improvement of website visitors before vs after optimization. The result is the website to be at the top of search engines, and the number of visitors to the Mubut Island tourist village website will increase significantly.
Peramalan Pengunjung Website PT XYZ menggunakan Metode Arima Yeni Rokhayati; Luthfi Luluk Fadhila
IJAI (Indonesian Journal of Applied Informatics) Vol 7, No 2 (2023)
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/ijai.v7i2.73842

Abstract

Abstrak Salah satu strategi pemasaran di PT. XYZ menggunakan optimasi website. Menganalisa kegiatan bisnis terutama pada strategi pemasaran suatu perusahaan perlu untuk mengevaluasi apa yang akan terjadi di masa depan. PT. XYZ sejauh ini belum melakukan analisa strategi pemasarannya via website ini, terutama bagaimana meramalkan pengunjungnya. Berdasarkan Web Analytics Association (WAA), terdapat 3 metrik penting dalam analisa website yaitu page view, unique visitors, dan visits. Untuk itu, penelitian ini melakukan analisa peramalan website PT XYZ untuk page view, unique visitors, dan visits menggunakan metode ARIMA. Hasil evaluasi dan peramalan diketahui bahwa analisa ini menghasilkan model ARIMA terbaik yang dapat digunakan untuk meramalkan 35 satuan periode ke depan=================================================AbstractPT. XYZ uses website optimization in marketing. Analyzing business activities, especially a company's marketing strategy, is necessary to evaluate what will happen in the future. PT. XYZ has yet to study its marketing strategy via this website, significantly how to predict its visitors. Based on the Web Analytics Association (WAA), website analysis has three essential metrics: page views, unique visitors, and visits. For this reason, this study analyzes PT XYZ's website forecasting for page views, unique visitors, and visits using the ARIMA method. Evaluation and forecasting results show that this analysis produces the best ARIMA model that can be used to predict the following 35 unit periods.
Edukasi Pengelolaan Sampah Sisa Makanan (Organik) untuk Pemuda Kota Batam Sartikha, Sartikha; Maria, Maria; Rokhayati, Yeni; Santiputri, Metta; Zega, Selly Artaty; Mufida, Miratul Khusna; Uperiati, Alena; Supardianto, Supardianto; Lumombo, Liony
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol. 6 No. 2 (2024): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v6i2.8882

Abstract

Environmental-friendly organic waste management is crucial for supporting sustainability, especially with the high volume of household waste. This community service project aims to educate the public, particularly the youth, about organic waste management through the use of eco enzyme technology. The education process involves eco enzyme practitioners and youth, facilitated by online-accessible video tutorials and social media campaigns to expand the reach of the information. Various activities, including socialization, education, and a challenge to create eco enzyme tutorial videos, were conducted to enhance participants' understanding and involvement. Evaluation through questionnaires completed by 156 respondents showed a significant increase in participants' knowledge regarding eco enzyme, its preparation methods, and benefits. The level of interest in using eco enzyme reached 94.23%, and the perceived benefits of the socialization process were 95.51%. Thus, this project successfully raised awareness and encouraged youth participation in sustainable organic waste management, which is expected to contribute positively to the environment in Batam City, Riau Island, Indonesia.
How to Deeply Analyze the Content of Online Newspapers Using Clustering and Correlation Rokhayati, Yeni; Sartikha, -; Janah, Nur Zahrati
JOIV : International Journal on Informatics Visualization Vol 6, No 1-2 (2022): Data Visualization, Modeling, and Representation
Publisher : Society of Visual Informatics

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30630/joiv.6.1-2.942

Abstract

The increase in the number of visitors is one of the keys to increasing income for online newspapers, whether to increase the number of ads, Google AdSense, or customer trust. Therefore, finding which news categories increase the number of visitors needs to be known and analyzed more deeply. Because it is very common to add content to online newspaper sites every day, even for hours, this pattern analysis is not the same as analyzing regular website content patterns. This study intends to add methods in the world of research on how to analyze website content, especially online news, by using the clustering method to classify what news categories bring high, medium, or a low number of visitors and then analyzing the correlation to explore the depth of the relationship between the variables, namely which parameters have a large or low effect on the increase in the number of visitors. A local Batam-based online newspaper company is used as a case study for this research. Data is collected, preprocessed first, and analyzed using the clustering and correlation method. This analysis of the news content readership suggests what news categories should be optimized because it provides an increase in the number of visitors. A summary of the analysis steps in this study is presented. We also provided some suggestions if other online newspaper owners or researchers are interested in a similar analysis of online news content.
Co-Authors Afdhol Dzikri Agung Riyadi Anis Rahmi Ari Wibowo Arif Roziqin Danar Irianto Defriyanuar Dhining Dodi Prima Resda Dwi Ely Kurniawan Dwiki Novri Ditya Janah, Nur Zahrati Jhon Hericson Purba Lalela, Julius Saint Michael Lumombo, Liony Luthfi Luluk Fadhila Luthfiya Ratna Sari Maidel Fani Maria Maria Metta Santiputri Mira Chandra Kirana Mir’atul Khusna Mufida Mufida, Miratul Khusna Muhamad Sahrul Nizan Muhamad Sahrul Nizan Muhammad Ghazali Muhammad Zainuddin Lubis Nelmiawati Neta, Fandy Nur Cahyono Kushardianto Nur Setyo Utomo Nur Zahrati Janah Oktavianto Gustin Purnamasari, Dwi Amalia Rahman Hakim Rina Yulius Rivki Ryan Nugraha Rizki Widi Pratama Sartikha, - Sartikha, Sartikha Sartikha, Sartikha Satriya Bayu Aji Satriya Bayu Aji Satriya Bayu Aji, Satriya Bayu Siskha Handayani, Siskha Siti Noor Chayati Sudra Irawan Sudra Irawan Sudra Irawan, Sudra Supardianto Supardianto Swono Sibagariang Swono Sibagariang Uperiati, Alena Uuf Brajawidagda Wenang Anurogo Widya Rika Puspita Zega, Selly Artaty