Garuda - Garba Rujukan Digital

The Influence of Employer Branding and E-Recruitment on Job Application Intention Among Generation Z: The Mediating Role of Corporate Reputation and Moderating Role of Social Media Use Yuspita, Agata; Malini, Helma; Syahbandi; Jaya, Arman; Fauzan, Rizky
Ilomata International Journal of Management Vol. 6 No. 1 (2025): January 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i1.1497

This research investigates the impact of employer branding, e-recruitment, and corporate reputation on job applicants' intention to apply, with social media usage as a moderating variable. In a competitive digital landscape, understanding how these factors influence job seekers' behavior is crucial for companies aiming to attract top talent. Based on a sample of 203 respondents and measured using Partial Least Squares Structural Equation Modeling (PLS-SEM), the study demonstrates that both employer branding and e-recruitment positively and significantly influence the intention to apply. Corporate reputation is crucial in determining applicants' decisions, and social media activity strengthens the correlation between the intention to apply for jobs and the company's reputation. These results imply that businesses should prioritize employer branding and actively manage their digital presence, particularly on social media, to better engage with and attract potential job applicants.

Unveiling The Impact of Face Consciousness and Acquisition Centrality on Counterfeit Buying Intention: The Mediation and Moderation Model Aprilliani, Shifa; Syahbandi; Fitriana, Ana; Barkah; Listiana, Erna
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1506

This research explores how face consciousness and acquisition centrality influence intentions to purchase counterfeit goods, with counterfeit attitude serving as a mediator and perceived anonymity as a moderator. This study utilized a survey method and included 284 Indonesian customers. Data was evaluated using SmartPLS software and Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that face consciousness has a negative effect on counterfeit attitudes (β = -0.180, p < 0.003), while acquisition centrality has a positive impact (β = 0.802, p < 0.000). Additionally, counterfeit attitude mediates the relationship between these factors and buying intentions. Perceived anonymity moderates these relationships by weakening the connection between face consciousness and counterfeit attitude (β = -0.114, p < 0.020) but enhancing the link between acquisition centrality and counterfeit attitude (β = 0.326, p < 0.000). These findings show that social concerns and materialistic values strongly influence attitudes and intentions toward counterfeit products. Practical consequences include targeted consumer education to diminish the counterfeit appeal and promote the value of genuine products. Policymakers are asked to tighten restrictions and raise awareness of the economic and ethical consequences of counterfeit products. Marketers can use these data to differentiate their products and appeal to consumers' demand for authenticity.

The Influence of Employer Branding and E-Recruitment on Job Application Intention Among Generation Z: The Mediating Role of Corporate Reputation and Moderating Role of Social Media Use Yuspita, Agata; Malini, Helma; Syahbandi; Jaya, Arman; Fauzan, Rizky
Ilomata International Journal of Management Vol. 6 No. 1 (2025): January 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i1.1497

This research investigates the impact of employer branding, e-recruitment, and corporate reputation on job applicants' intention to apply, with social media usage as a moderating variable. In a competitive digital landscape, understanding how these factors influence job seekers' behavior is crucial for companies aiming to attract top talent. Based on a sample of 203 respondents and measured using Partial Least Squares Structural Equation Modeling (PLS-SEM), the study demonstrates that both employer branding and e-recruitment positively and significantly influence the intention to apply. Corporate reputation is crucial in determining applicants' decisions, and social media activity strengthens the correlation between the intention to apply for jobs and the company's reputation. These results imply that businesses should prioritize employer branding and actively manage their digital presence, particularly on social media, to better engage with and attract potential job applicants.

Unveiling The Impact of Face Consciousness and Acquisition Centrality on Counterfeit Buying Intention: The Mediation and Moderation Model Aprilliani, Shifa; Syahbandi; Fitriana, Ana; Barkah; Listiana, Erna
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1506

This research explores how face consciousness and acquisition centrality influence intentions to purchase counterfeit goods, with counterfeit attitude serving as a mediator and perceived anonymity as a moderator. This study utilized a survey method and included 284 Indonesian customers. Data was evaluated using SmartPLS software and Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that face consciousness has a negative effect on counterfeit attitudes (β = -0.180, p < 0.003), while acquisition centrality has a positive impact (β = 0.802, p < 0.000). Additionally, counterfeit attitude mediates the relationship between these factors and buying intentions. Perceived anonymity moderates these relationships by weakening the connection between face consciousness and counterfeit attitude (β = -0.114, p < 0.020) but enhancing the link between acquisition centrality and counterfeit attitude (β = 0.326, p < 0.000). These findings show that social concerns and materialistic values strongly influence attitudes and intentions toward counterfeit products. Practical consequences include targeted consumer education to diminish the counterfeit appeal and promote the value of genuine products. Policymakers are asked to tighten restrictions and raise awareness of the economic and ethical consequences of counterfeit products. Marketers can use these data to differentiate their products and appeal to consumers' demand for authenticity.

Efektivitas Discharge Planning pada Ibu Postpartum terhadap Perilaku Menyusui di Rumah Sakit Umum Daerah Dr. Zainoel Abidin Banda Aceh : Randomized Controlled Trial Tahun 2018 Darmawati; Syahbandi; Cut Delyani
Journal of Medical Science Vol 1 No 1 (2020): Journal of Medical Science
Publisher : LITBANG RSUDZA

Postpartum merupakan masa yang praktis untuk memberikan informasi kepada ibu tentang beberapa hal penting, salah satunya mengenai teknik menyusui yang benar dalam pemberian ASI. Pemberian Air Susu Ibu (ASI) eksklusif selama 6 bulan yang mengandung banyak nutrisi penting ini dapat membantu perkembangan kognitif anak, bahasa, dan saraf. Selain itu, teknik menyusui yang benar akan membentuk interaksi antara ibu dan anak yang kemudian akan meningkatkan kepekaan ibu dan bayi terkait ikatan kasih sayang antar sesamanya. Oleh karena itu dibutuhkan pendidikan kesehatan yang awal saat pasien masuk dengan pemberian disharge planning yang sistematis. Penelitian ini bertujuan untuk mengetahui efektivitas discharge planning pada ibu postpartum terhadap perilaku menyusui di Rumah Sakit Umum Daerah dr. Zainoel Abidin Banda Aceh. Jenis penelitian kuantitatif dengan rancangan one group pretest-posttest. Kelompok ini mendapat perlakuan sebanyak 3 (tiga) kali dengan kuesioner sebelum intervensi (O1) pretest, dan perlakuan intervensi (O2) posttest, serta pada hari ke 42 responden dihubungi via telepon untuk menanyakan apakah masih menyusui eksklusif atau tidak. Penelitian dilakukan di ruang bersalin dan ruang kebidanan Arafah 3 Rumah Sakit Umum Daerah dr. Zainoel Abidin Banda Aceh sejak bulan Mei sampai September 2018. Penentuan subjek dalam penelitian ini menggunakan teknik purposive sampling. Data dianalisis menggunakan uji statistik paired t-test dengan tingkat kepercayaan 95%. Hasil penelitian terdapat perbedaan signifikan pada tingkat pengetahuan ibu postpartum dalam menyusui sebelum dan setelah diberikan intervensi discharge planning (p value = 0.001), terdapat perbedaan signifikan pada tingkat sikap ibu postpartum dalam menyusui sebelum dan setelah diberikan intervensi discharge planning (p value = 0.001), terdapat perbedaan signifikan pada tingkat tindakan ibu postpartum dalam menyusui sebelum dan setelah diberikan intervensi discharge planning (p value = 0.000), dan secara umum terdapat perbedaan signifikan pada tingkat perilaku ibu postpartum dalam menyusui karena tindakan tersebut dilakukan sejak awal pasien masuk dan dipantau sampai pasien pulang dengan menggunakan media booklet yang mudah dipahami oleh ibu.

Reaksi Pasar Terhadap Peristiwa Pengumuman Hasil Hitung Cepat Dan Hitung Manual Kpu Pada Pemilihan Umum Presiden 2024 Iman Ahmad Syahbandi; Syahbandi; Anggraini Syahputri; Anwar Azazi; Uray Ndaru Mustika
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 4 No. 2 (2025): Agustus : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jumbiwira.v4i2.2434

This research investigates how the Indonesian capital market reacts to a major political milestone the release of quick count and official manual count results from the 2024 Presidential Election. The study focuses on a sample of highly liquid equities included in the KOMPAS100 Index. The investigation assesses anomalous returns (AR) and trading volume activity (TVA) over two different windows before and after the announcements using a quantitative approach using an event study methodology. The Indonesia Stock Exchange (IDX) provided the data, which were then evaluated using paired sample t-tests. The findings imply that there was no statistically significant change in abnormal returns or trading activity as a result of the official count announcements or the rapid count. Nonetheless, notable differences emerged when comparing the pre-event periods of both announcements, with TVA showing substantial movement after both events. These findings imply that the capital market tends to express reactions through fluctuations in trading activity rather than price volatility, particularly within the segment of highly liquid stocks. Therefore, while large-scale political events like presidential elections may not significantly alter returns, they do influence trading behaviors.

Determinant of Firm Value and the Role of Firm Size as a Moderating Variable: Empirical Evidence from Top 100 Listed Companies in Indonesia Eka, Yuliana Yuspita; Azazi, Anwar; Syahbandi; Wendy; Mustika, Uray Ndaru
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 7 No. 2 (2025): July 2025
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v7i2.3091

Firm value reflects investors’ confidence in a company’s management capabilities, ultimately affecting their financial returns. Assessing a firm's value is crucial for investment decisions as it shapes investor perceptions. This research aims to examine the influence of profitability, tax planning, and leverage on firm value in Indonesian companies listed on the Kompas 100 index, with firm size as a moderating variable. The samples were selected using purposive sampling, yielding 222 observations from 37 companies. The panel data were analyzed using moderated regression analysis with EViews 13. The findings reveal that whereas leverage has no appreciable beneficial effect on firm value, profitability and tax planning do. Furthermore, firm size significantly moderates these relationships, enhancing the positive effects of profitability and tax planning, and mitigating the negative impact of leverage on firm value. This research implies that in corporate management should prioritize profitability through operational efficiency and sustainable growth strategies, and utilize legal and efficient tax planning to enhance firm value

The Relationship between Diet and Iron Deficiency Anemia in Post Partum Mothers in Dr. Zainoel Abidin Banda Aceh in 2019 Aida Fitri; Darmawati; Mariatul Kiftia; Mira Rizkia; Syahbandi
JIKO (Jurnal Ilmiah Keperawatan Orthopedi) Vol. 4 No. 2 (2020): JIKO (Jurnal Ilmiah Keperawatan Orthopedi)
Publisher : Unit Penelitian dan Pengabdian Masyarakat STIKES Fatmawati Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46749/8s3dqy13

One of the problems that contributed the largest numbers on mortality and maternal morbidity was anemia in the postpartum period. It is estimated that 50-80% of women suffer from anemia at 48 hours after birth. Anemia in women is associated with increased birth Infant Low Birth Weight (LBW), prematurity, maternal and child deaths and infections. This study aims to identify the relationship between dietary patterns and the incidence of iron deficiency anemia in post partum mothers at dr. Zainoel Abidin hospital Banda Aceh. This research is a quantitative study with a cross sectional study design. This research was conducted from June to September 2019 with 102 respondents selected through the non-probability sampling method. Respondents were postpartum mothers who were treated in room 2 (obstetric inpatient room). The study technique was carried out by giving a questionnaire and hemoglobin check has been carried out using HB meter. The data obtained were analyzed using the chi square statistical test with a confidence level of 95%. This study found that the prevalence of anemia was 49,0% of respondents had mild anemia (Hb levels 9-10,9 gr / dl), 10,8% had moderate anemia (Hb levels 7-8,9 gr / dl), and 40,2% not having anemia (Hb levels >11gr / dl). Overall, there is a significant relationship between dietary patterns and the incidence of anemia in postpartum mothers at dr. Zainoel Abidin Banda Aceh (p value 0,032).

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