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Research Article / Artikel Penel Mengungkap Kecenderungan Belanja Impulsif di TikTok Shop: Sinergi antara Frekuensi Menonton dan Emosi Antisipatif dalam Konteks Promo Terbatas Nabila, Haura; Augie Bryan Athalla; Erwin Gilang Samudra; Muhammad Syah Rizal; Virdha Rahma Aulia
Jurnal Profesi Insinyur Universitas Lampung Vol. 6 No. 1 (2025)
Publisher : Fakultas Teknik Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpi.v6n1.170

Abstract

Penelitian ini mereplikasi dari paper referensi utama “Impulse buying tendency inlive-stream commerce” dengan mengalihkan fokus dari live-stream commerce secaraumum ke platform TikTok Shop Live di Indonesia, karena platform ini mengalamipertumbuhan signifikan dan menjadi favorit generasi muda. Berdasarkan data We AreSocial (2024), lebih dari 70% pengguna TikTok di Indonesia berusia 16–24 tahun, dan 1dari 3 pengguna TikTok mengaku pernah berbelanja langsung dari fitur live streaming.Populasi penelitian disesuaikan ke pengguna Indonesia berusia 17–25 tahun untukmeningkatkan relevansi konteks. Selain itu, instrumen survei diterjemahkan dan diadaptasimenggunakan bahasa yang lebih akrab secara lokal agar mudah dipahami. Fokus tetappada variabel utama—frekuensi menonton, kecenderungan pembelian impulsif, emosiyang diantisipasi, dan keputusan pembelian—namun diterapkan dalam skenario promokelangkaan khas TikTok Shop. Dengan perubahan ini, penelitian menjadi lebih kontekstualdan memberika
Pengaruh Gamifikasi dan Reputasi terhadap Penggunaan Platform E-Commerce Indonesia Shanata Bakti, Maura; Diaz Ferdiansyah, Alfarel; Rizki Abyan, Naufal; Rahma Aulia, Virdha
Jurnal Sistem Informasi Galuh Vol 4 No 1 (2026): Journal of Galuh Information Systems
Publisher : Fakultas Teknik Jurusan Sistem Informasi Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/jsig.v4i1.5041

Abstract

The rapid development of e-commerce in Indonesia has driven platforms such as Shopee to adopt innovative strategies to enhance user engagement and loyalty. This study investigates the influence of gamification and reputation on platform usage and repurchase intention in the Indonesian e-commerce context. The topic was chosen due to the growing competition in digital markets and the necessity for platforms to retain their users. A quantitative approach was used, with data collected via an online questionnaire distributed to 98 active Shopee users through convenience sampling. Data analysis was conducted using Structural Equation Modeling with a Partial Least Square (SEM-PLS) approach. The results indicate that gamification has a significant positive effect on user intention and platform usage, while reputation influences trust in vendors and repurchase intention. Moreover, platform usage acts as a mediating variable between gamification, reputation, and repurchase intention. These findings highlight the critical role of interactive features and perceived credibility in fostering user loyalty. In conclusion, gamification and platform reputation are key determinants in sustaining customer retention within Indonesia’s competitive e-commerce landscape.
Evaluate the Intentions and Behaviors of Live Streaming Feature Users with the UTAUT Model Athallah Rafif Cahyono; Arista Pratama; Virdha Rahma Aulia
bit-Tech Vol. 8 No. 1 (2025): bit-Tech
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/bt.v8i1.2632

Abstract

The rapid advancement of digital innovation in Indonesia's e-commerce industry has encouraged the widespread adoption of live streaming features such as Shopee Live, which enable real-time interaction between sellers and buyers. Despite the growing popularity of this feature, limited research has investigated the behavioral factors that drive its sustained use, particularly by integrating the Unified Theory of Acceptance and Use of Technology (UTAUT) with the construct of trust. This study aims to evaluate users’ behavioral intentions and actual usage of Shopee Live by applying the UTAUT model, extended with the trust variable to better capture the dynamics of live streaming-based commerce. A quantitative approach was employed through an online survey distributed to Shopee users with prior experience using the live feature. Using purposive sampling, a total of 215 valid responses were collected, with a response rate of 86%. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that Effort Expectancy, Social Influence, Price Value, Habit, and Trust significantly affect behavioral intention, while Performance Expectancy, Facilitating Conditions, and Hedonic Motivation do not. Furthermore, Habit, Trust, and Behavioral Intention significantly influence actual usage behavior. This study contributes to the e-commerce literature by extending the UTAUT framework with trust in the specific context of live streaming. The findings emphasize the stronger role of trust and social factors over utilitarian and entertainment considerations. E-commerce platforms should focus on strengthening user trust, promoting ease of use, and encouraging habitual usage to increase engagement with live commerce features.
User Satisfaction Analysis of Financial Technology Applications Using the End User Computing Satisfaction Model Ida Ayu Ernawati; Asif Faroqi; Virdha Rahma Aulia
bit-Tech Vol. 8 No. 1 (2025): bit-Tech
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/bt.v8i1.2690

Abstract

The rapid evolution of digital technology has significantly transformed many sectors, especially financial services, with the rise of fintech innovations such as Flip. Flip offers interbank transfer services free of administrative fees, simplifying transactions like e-wallet top-ups, bill payments, and international money transfers, attracting a substantial user base. However, despite its popularity, users have raised concerns about transaction delays, slow customer service responses, and design issues, highlighting a gap between user expectations and actual service delivery. This study aims to evaluate user satisfaction with the Flip application using the End User Computing Satisfaction (EUCS) model, which assesses satisfaction across five key dimensions: Content, Accuracy, Format, Ease of Use, and Timeliness. Data from 415 respondents were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to investigate the factors influencing satisfaction. The findings reveal that user satisfaction with Flip is generally positive, with significant impacts from Content, Format, Ease of Use, and Timeliness. However, Accuracy, while positively related, had no statistically significant effect. These results emphasize the need for improving transaction timeliness and refining content and interface formats to enhance the user experience. The study provides essential insights for Flip developers to enhance service quality and offers a data-driven foundation for future research on fintech applications.
Mapping SPBE Challenges in Indonesia: Systematic Review by Architecture Domain Virdha Rahma Aulia; Iqbal Ramadhani Mukhlis; Rafika Rahmawati; Tri Luhur Indayanti Sugata; Prasasti Karunia Farista Ananto; Tri Puspa Rinjeni; Nambi Sembilu
Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI) Vol. 4 No. 1 (2025): Juni 2025
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juktisi.v4i1.368

Abstract

Growing disparities in digital governance readiness across Indonesia highlight the urgency of strengthening the nation's Electronic-Based Government System (SPBE). This study conducts a systematic literature review of 34 recent studies to identify key factors that influence SPBE implementation across six architecture domains: Business (Organizational) Architecture, Data Architecture, Application Architecture, Infrastructure Architecture, Security Architecture, and Service Architecture. Drawing on the PRISMA methodology, the review uncovers recurring obstacles such as governance misalignment, fragmented system development, infrastructure limitations, inadequate data management, weak cybersecurity, and inconsistent service delivery. While these challenges inform the analysis, the proposed conceptual framework reframes each domain as a positive construct—suggesting that stronger performance in these areas contributes to greater SPBE implementation success. This framework provides policymakers with a structured lens to guide targeted digital transformation efforts. The study emphasizes the importance of policy coherence, inter-agency collaboration, human resource capacity, and integrated digital ecosystems, and invites future empirical research to validate and refine the framework through quantitative testing and in-depth case studies, particularly focusing on governance and people-centered factors.
Analysing User Reviews with ETL using Pentaho Data Integration Tri Luhur Indayanti Sugata; Rafika Rahmawati; Tri Puspa Rinjeni; Virdha Rahma Aulia; Prasasti Karunia Farista Ananto; Iqbal Ramadhani Mukhlis
Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI) Vol. 4 No. 2 (2025): September 2025
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juktisi.v4i2.403

Abstract

User reviews are a crucial element in guiding the continuous improvement of mobile applications for developers. This research aims to utilize Extract, Transform, Load (ETL) techniques using Pentaho Data Integration to analyze user reviews of government mobile applications which is ‘Sentuh Tanahku’, focusing on improving service quality through actionable data insights. The ETL process involves collecting and cleaning data from the Google Play Store to derive valuable insights that inform recommendations for app improvement. After data extraction, text preprocessing steps, such as cleansing, case folding, and keyword filtering, were applied to prepare the data for analysis. By categorizing user reviews into key aspects such as user interface, performance, bug fixes, security, compatibility and feature development this research enables the identification of most frequently discussed and complained about by users. The output of this research includes a structured dataset in Excel format. By demonstrating the effectiveness of ETL and text analysis in transforming unstructured user reviews into strategic insights, this research contributes to utilizing Pentaho Data Integration as an alternative and effective tool for processing and analyzing user reviews.
Toward Digital Alignment: IS/IT Strategy Development for a Non-Profit Foundation Using Ward & Peppard Virdha Rahma Aulia; Fatharani Mazaya Agniya Putri; Mafda Khoirotul Fatha; Viviana Purba; Alfiansyah Adi Pranata
Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI) Vol. 4 No. 2 (2025): September 2025
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juktisi.v4i2.543

Abstract

This paper presents a strategic information systems (IS) and information technology (IT) planning for a prominent national non-profit organization, hereafter referred to as XYZ Foundation , using the Ward & Peppard methodology. Facing rapid technological advancements and evolving operational landscapes, XYZ Foundation seeks to enhance its digital capabilities, improve service delivery, and strengthen donor trust. The study details a comprehensive analysis of the organization's internal and external business environments, as well as its current IS/IT landscape. Key findings reveal challenges in system integration, IT human resource capacity, and the absence of a long-term technology roadmap. Based on a thorough gap analysis, strategic recommendations include the development of an integrated digital portal, automation of donation processes through fintech integration, implementation of blockchain for transparency, migration to cloud infrastructure, and significant investment in IT human resource development and governance. The proposed strategic roadmap outlines a phased implementation plan from 2025 to 2029, aiming to foster internal efficiency, expand social outreach, and build a robust, future-ready digital foundation.
Evaluation of HRMS Success Using DeLone & McLean Heldha ayu Setia; Asif Faroqi; Virdha Rahma Aulia
JURNAL TEKNOLOGI DAN OPEN SOURCE Vol. 8 No. 2 (2025): Jurnal Teknologi dan Open Source, December 2025
Publisher : Universitas Islam Kuantan Singingi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36378/jtos.v8i2.4698

Abstract

Digital transformation has become a strategic step to improve operational efficiency, particularly in human resource management. PT XYZ, which has implemented HRMS, faces challenges such as system errors that disrupt the company's mission to enhance employee welfare. This study aims to evaluate the success of HRMS implementation at PT XYZ using the DeLone and McLean (2003) model, which includes six dimensions: system quality, information quality, service quality, usage, user satisfaction, and net benefits. A quantitative approach with PLS-SEM is used, and data is obtained through a survey. The sample consists of 211 respondents selected through simple random sampling. The analysis results show that system quality, information quality, and service quality significantly affect usage and user satisfaction, which contribute to the net benefits experienced by the organization. However, system quality does not significantly affect user satisfaction, and net benefits do not significantly affect usage. These findings provide insights for PT XYZ to improve the quality of HRMS and optimize system usage.
EVALUASI KESUKSESAN APLIKASI RUANGGURU DALAM MENDUKUNG PERSIAPAN SELEKSI NASIONAL PTN MENGGUNAKAN DELONE & MCLEAN Anna Vita Angelina Naibaho; Arista Pratama; Virdha Rahma Aulia
ILTEK : Jurnal Teknologi Vol. 20 No. 02 (2025): ILTEK : Jurnal Teknologi
Publisher : Fakultas Teknik Universitas Islam Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47398/iltek.v20i02.308

Abstract

Aplikasi Ruangguru merupakan salah satu platform bimbingan belajar terbaik di Indonesia yang juga berfokus pada persiapan masuk PTN melalui layanan Rasionalisasi SNBP dan SNBT Center. Sebagai bimbingan belajar terbaik, aplikasi ini masih menghadapi kendala, seperti error pada fitur, keterlambatan pembaruan materi, serta layanan yang kurang responsif. Penelitian ini bertujuan mengevaluasi kesuksesan aplikasi Ruangguru menggunakan model DeLone & McLean dengan metode PLS-SEM. Penelitian melibatkan 392 responden yang tersebar di seluruh Indonesia, ditentukan berdasarkan perhitungan rumus Cochran dengan teknik purposive sampling. Hasil dari penelitian ini yaitu Kualitas Informasi secara signifikan memberikan dampak positif terhadap Penggunaan dan Kepuasan Pengguna, Kualitas Sistem secara signifikan memberikan dampak positif terhadap Kepuasan, sedangkan Kualitas Layanan memberikan pengaruh signifikan terhadap Penggunaan. Secara keseluruhan, Penggunaan maupun Kepuasan Pengguna menjadi faktor utama yang menentukan keberhasilan aplikasi.
Enhancing Digital Literacy to Mitigate the Negative Impacts of the Internet among Orphanage Children Tri Luhur Indayanti Sugata; Tri Puspa Rinjeni; Siti Mukaromah; Virdha Rahma Aulia; Prasasti Karunia Farista Ananto; Rafika Rahmawati; Lano Putra Rajendra; Naufal Hilmy Ramadhani; Rendi Adi Saputra; Arya Daffa Junaidi
Jurnal Pengabdian Masyarakat Inovatif Vol. 4 No. 1 (2026): JPMI (Jurnal Pengabdian Masyarakat Inovatif)
Publisher : Fakultas Matematika dan Ilmu Pengetahuan Alam, Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The rapid development of internet technology presents both opportunities and risks for children, particularly those in orphanage settings who face compounded vulnerabilities due to limited supervision and inadequate digital guidance. This community service activity aimed to improve digital literacy and internet safety awareness among children at Al Jabbar Orphanage, Surabaya. This activity involved 13 participants. The program was implemented through three sequential stages: planning, implementation, and evaluation. Data were collected using pre-test and post-test instruments around eight digital literacy indicators covering topics such as understanding internet functions, recognising negative impacts, personal data protection, cyberbullying awareness, account security and information verification. Among the eight indicators assessed, descriptive analysis revealed improvement in two indicators: risk mitigation skills when interacting with strangers online (84.62% to 92.31%) and information verification proficiency (92.31% to 100%). The remaining six indicators showed no measurable change, largely due to high baseline scores. The activity showed potential to improve participants' awareness and understanding of safe internet use, particularly regarding online stranger interactions and information verification. However, given the small sample size and the absence of inferential statistical analysis, stronger evaluation methods are needed to assess the long-term effectiveness of similar programs.