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Eco Lindi Without Odors for Organic Waste Management, Training in Various Organic Waste Crafts, and Digital Marketing for Improving the Family Economy Pikanthi Diwanti, Dyah; Susilawati, Desi; Safitri, Mutiara Dien; Arya, Bramadi
Jurnal Pengabdian Masyarakat Formosa Vol. 3 No. 4 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmf.v3i4.11322

Abstract

The Thai government has realized the serious problem of environmental pollution due to plastic waste. In everyday life, plastic has become an important and integral part of societies around the world due to its various uses, such as packaging, agriculture, auto parts, electronic applications and medical devices. This results in approximately 2 million tons of plastic waste being generated per year. Managing organic waste in the form of stacked buckets does not require large areas of land and equipment is easy to obtain. This activity includes: a. training and practice in making stacked buckets, b. training in making crafts from inorganic waste, and c. digital marketing training for product sales. The expected output of this activity is that Muhammadiyah residents in Thailand have an understanding regarding making stacking buckets independently so that organic waste management is more optimal. The next output is increasing the community's skills in making crafts by utilizing inorganic waste and turning it into a product to be marketed and can increase family income and well-being.
Empowering PKK Cadres through Digital Marketing Training for Local Product Promotion to Support Stunting Prevention in Banteran Village, Banyumas Regency Kusuma, Inggar Ratna; Ambarwati, Dewi; Handayani, Erna; Riani, Evicenna naftuhah; Nurul, Nurul Fatmawati Fitriani; Safitri, Mutiara Dien
Society : Jurnal Pengabdian Masyarakat Vol. 4 No. 6 (2025): November
Publisher : Edumedia Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55824/49ysbf18

Abstract

The high prevalence of stunting in Banteran Village, Banyumas Regency, is closely related to limited family income and a lack of community empowerment, especially among mothers who are members of the Family Welfare Movement (PKK). Most members have potential local products, yet their marketing skills remain low, limiting their ability to utilize digital platforms to improve household income. To address this issue, a community engagement program was conducted to strengthen the digital capacity of PKK members through digital marketing training. The activity, held on July 12, 2025, at the Embung Banteran Hall, applied a participatory empowerment approach consisting of two stages: material presentation and hands-on practice. Participants were introduced to the concept of digital marketing and guided to create Shopee Affiliate accounts. The results indicated that participants showed improved digital literacy, self-confidence, and skills in promoting local products online. Moreover, the activity contributed to enhancing family economic independence and demonstrated the potential of digital empowerment as an indirect approach to stunting prevention. This program emphasizes that digital skills development among women’s community groups can be an effective strategy for sustainable community empowerment and local economic growth.