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FACTORS TO INCREASE SALES WEDDING PACKAGE SELLING AT FOUR SEASONS RESORT BALI AT JIMBARAN BAY Ni Putu Suryaningsih; I Ketut Sutama; A A Putu Swabawa
Journal of Applied Sciences in Travel and Hospitality Vol 1 No 3 (2018): September 2018
Publisher : Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar

The research was conducted at Four Seasons Resort Bali at Jimbaran Bay which aims to find out the factors to increase the sales of wedding packages at Four Seasons Resort Bali at Jimbaran Bay. The problem statement in this research is what factors become the strength, weakness, opportunity and threat for Four Seasons Resort Bali at Jimbaran Bay to increase the sale of wedding tourism package? This research is a qualitative descriptive research that collects primary data by observation, interview, documentation and triangulation. Sampling method used is purposive sampling method. Determination of internal factors of company using IFAS matrix, while determining factor external company using EFAS matrix. Based on the method used, the company's strength are customized wedding package, wedding package price and ocean view wedding package, while the weakness of the company are the capacity of small wedding venue, no chapel in wedding venue and not located on cliff side. Opportunities that are owned by the company are the popularity of the famous brand, the conducive stability of the security of Bali and the changes of worldwide community style, while the threat faced by the company are the capacity of a larger competitor wedding venue, the promotion offered by competitors and the number of wedding chapel / venue in South Kuta area

SPECIAL-INTEREST MARINE TOURISM DEVELOPMENT IN SERANGAN VILLAGE, DENPASAR I Ketut Suarta; Anak Agung Putu Swabawa; I Putu Budiarta
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 2 (2017): December 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

This resarch is held in Serangan Village, Denpasar Selatan District, Denpasar Municipility. Purpose of this researchis to identify the potencies of Serangan Island which could be developed as tourism product such as special-interest marine tourism and to know the visitors’ perceptions to the objects and attractions they visit in order to determine the most favorite tourist attraction in Serangan Village.Data of this research was collected by survey, interview, documentation and library study. The data is analyzed by using quantitative analysis (descriptive statistics)and qualitative analysis (descriptive and comparative analysis). The resultsshowed that there are five potencies of natural attractions identified in Serangan Island which could be developed as tourist objects and special-interest marine tourism. They are the white sand beach, seaweed, clean blue sea, coral garden, and mangrove forest. The special interest-marine tourism are surfing, parasailing, waterski, snorkeling, diving, flying fish, underwater seawalker, banana boat, jetski, donat boat, glass bottom boat, horse riding, fishing, fast boat, turtle conservation and coral transplantation. The biggest market segment of those special marine attractions are 95 % Chinese. The foreign visitors that visit Serangan Island about 94.41 %, and the domestic visitors are about 5.59 %. The most favorite marine attractions in Serangan Village is travelling through the quay by fast boat, it is 311,344 people. Then the second and third favorite are turtle conservation and parasailing, they are 18,040 people and 1,890 people. From the capacity ratio, the most favorite attraction is travelling through the quay by fast boat, it is 276.75, the second and third favorites are flying fish and underwater sea walker with ratio 157.50 and 132.38.

Efektivitas Pola Tanam Dan Sistem Distribusi Bunga Pacar Di Subak Desa Singapadu Kaler Made Setena; Agung Putu Swabawa
WACANA EKONOMI (Jurnal Ekonomi, Bisnis dan Akuntansi) Vol. 21 No. 1 (2022)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/we.21.1.2022.15-25

This research was conducted in subak in Singapadu Kaler Tourism Village. The purpose of this study was to determine the effectiveness of the application of the planting pattern and distribution system of henna flower by farmers of henna flower, so that it can help implement an effective cropping pattern and distribution system that is applied in increasing the income of farmers who plant henna flower in Singapadu Kaler Village. Data collection is done using the method of observation, interviews, documentation, and literature. The analytical tool used for quantitative analysis techniques is a technique for analyzing data in the form of numbers using an analytical tool, in the form of: BCR Analysis (Benefit Cost Ratio) and Profit Margin Analysis, namely analysis to see the effectiveness of cropping patterns associated with the distribution system used. While for analyzing qualitative data using descriptive analysis techniques, which describe and help quantitative analysis to draw conclusions. Based on the results of the analysis, it shows that there are farmers who apply a continuous system of cropping patterns and there are those who apply an intermittent system. The cropping pattern with a continuous system is more profitable than an intermittent system. For this reason, farmers should be more effective in implementing a continuous cropping pattern with improved maintenance on fertilization and spraying of flower drugs more intensively. The distribution system applied by the henna farmers is an indirect system by selling henna flowers to agents, but not directly to consumers. This system is effective, but not optimal. After doing a comparative analysis with a direct distribution system with three different target markets, the system applied is less effective. Of the three analyzed alternatives, the direct distribution system with the hotel market target is the most effective compared to the Mambal market target and the outside Mambal market. To meet the needs of hotel targets, it is very necessary to maintain the quality of henna flowers which are always in fresh condition and the continuity of their availability that must be maintained

Managing Tourism Village Potentials through Holistic Approach: Singapadu Kaler Village, Gianyar, Bali Anak Agung Putu Swabawa; Ni Nyoman Sri Astuti; I Dewa Gede Ari Pemayun
Soshum: Jurnal Sosial dan Humaniora Vol 9 No 2 (2019): July 2019
Publisher : Politeknik Negeri Bali

This study aims to design a model for managing the potential of rural tourism in order to empower the potential of tourist attraction and community empowerment in Singapadu Kaler village by using a holistic approach effectively The method used to collect data, there are 4 methods, namely: observation, interview, documentation, and focus group discussion (FGD). Analytical techniques used are: 1) Quantitative analysis techniques, 2) Qualitative analysis techniques, in the form of: a) Descriptive analysis techniques, b) Synthesis analysis techniques, designing a model of tourism village management by considering the potential, effectiveness and feasibility of Singapadu Kaler tourism village which combined with ideas that emerged in the implementation of Focus Group Discussion. The results show that in the village Singapadu Kaler there are three potentials that can be developed into tourism products, namely; 1). natural resources in the form of: river, rice field, and cliff, 2) human resources, 3) cultural resources such as: Kahyanagan Tiga temple, Dang Kahyangan temple, and sacred cultural products. Tourism superstructure that already exist in the form of: business accommodation, restaurant, ATV car business, horse riding business, rubber boat business, swing, and agro business. Regarding the existing tourism infrastructure such as: general infrastructure and basic infrastructure is sufficient. The management model applied is still very partial that has not involved all the existing stakeholders, especially the management of communal tourism products. Regarding the development of tourism villages, tourism village management is closely related to the products produced or offered, and depends on the number of functions in the organization concerned. For this reason, in the management of tourist villages in Singapadu Kaler village holistically, it is necessary to take the following steps: to organize the organizational structure effectively, to put the right people in the management organizational structure that is fairly taken from each hamlet, and to make policies, rules, and schedule of activities based on agreement from all stakeholders involved in the management of Singapadu Kaler tourism village.To achieve sustainable tourism development needs to involve all stakeholders with complemented policies and rules. If necessary engage academics in assistance to design a model of holistic village tourism management

WILLINGNESS TO PAY STUDY PADA KAWASAN KONSERVASI PERAIRAN PULAU KON KABUPATEN SERAM BAGIAN TIMUR AMBON Sri Astuti; Anak Agung Putu Swabawa; I Ketut Suarja
Jurnal Ilmiah Hospitality Management Vol 4 No 1 (2013)
Publisher : Institut Pariwisata dan Bisnis Internasional

This research is taken at the district of Gorom Island east Seram in scheme to find out willingness to pay from tourists that visiting maritime tourism in the water Kon island. This research is taken to beginÂ January antil April 2013. Interview method, documentation, and library study are used in collecting data,Â theÂ result of research will be analyzed by using mean approach that isÂ quantitative analysis method, beside it used descriptive comparative analysis method that is qualitative analysis method.The result of the analysis, that willingness to pay per-coming is amount Rp. 51.500 and per-year for domestic tourist is amount Rp. 152.667, while for foreign tourist is amount Rp. 248.333. The payment system ought be applied at the area of water Kon island is pe-year system.

Management model of tourism village based green tourism through a holistic approach in Blimbingsari Tourism Village, Melaya District Jembrana Regency I Nyoman Meirejeki; I Ketut Suarta; I Komang Mahayana Putra; Anak Agung Putu Swabawa; Putu Dana Pariawan Salain
Journal of Applied Sciences in Travel and Hospitality Vol. 5 No. 2 (2022): JASTH: Journal of Applied Sciences in Travel and Hospitality
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/jasth.v5i2.65-75

This study aims to design a tourism village management model in empowering the potential of tourism attractions and communities based on green tourism in Blimbingsari Village by using a holistic approach effectively. Data collection using survey methods, interviews, and Focus Group Discussion with judgment sampling method. Data analysis used descriptive methods based on input from selected people such as village heads, hamlet heads, youth association leader, tourism awareness groups and tourism actors in Blimbingsari village. Based on the results of the analysis, it shows a tourism village management model based on green tourism with a holistic approach seen from two aspects. In general, the management model related to the management of personal and communal tourism products goes through two stages, namely: 1) determining the unit according to operational demands, 2) making fair policies and rules in creating stability in operations. From the component aspect, management is carried out by involving all stakeholders who contribute to the development of the Blimbingsari tourism village, namely: government, private sector, community and managers. A holistic approach is applied when making fair policies that can meet the interests of the village and tourism product providers in Blimbingsari village. Its application also involves all stakeholders, because it can help develop a comprehensive tourism village that can create an integrated tourism village. So that the tourism village management model through a holistic approach will be able to create harmony in the community and be able to maintain environmental sustainability in the context of green tourism.

Management model of tourism village based green tourism through a holistic approach in Blimbingsari Tourism Village, Melaya District Jembrana Regency I Nyoman Meirejeki; I Ketut Suarta; I Komang Mahayana Putra; Anak Agung Putu Swabawa; Putu Dana Pariawan Salain
Journal of Applied Sciences in Travel and Hospitality Vol. 5 No. 2 (2022): JASTH: Journal of Applied Sciences in Travel and Hospitality
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/jasth.v5i2.65-75

This study aims to design a tourism village management model in empowering the potential of tourism attractions and communities based on green tourism in Blimbingsari Village by using a holistic approach effectively. Data collection using survey methods, interviews, and Focus Group Discussion with judgment sampling method. Data analysis used descriptive methods based on input from selected people such as village heads, hamlet heads, youth association leader, tourism awareness groups and tourism actors in Blimbingsari village. Based on the results of the analysis, it shows a tourism village management model based on green tourism with a holistic approach seen from two aspects. In general, the management model related to the management of personal and communal tourism products goes through two stages, namely: 1) determining the unit according to operational demands, 2) making fair policies and rules in creating stability in operations. From the component aspect, management is carried out by involving all stakeholders who contribute to the development of the Blimbingsari tourism village, namely: government, private sector, community and managers. A holistic approach is applied when making fair policies that can meet the interests of the village and tourism product providers in Blimbingsari village. Its application also involves all stakeholders, because it can help develop a comprehensive tourism village that can create an integrated tourism village. So that the tourism village management model through a holistic approach will be able to create harmony in the community and be able to maintain environmental sustainability in the context of green tourism.

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