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All Journal Indonesian Journal of Business Analytics (IJBA) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA)
Samsidar
Universitas Malikussaleh
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

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Kolaborasi Dosen-Mahasiswa Dalam Pelatihan Literasi Digital Bagi Masyarakat Desa: Pengabdian A. Istiqlal Assaad; Eva Syafaah Hasanah; Emilda; Samsidar; Wiwit Agustina
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4981

Abstract

Kegiatan pelatihan literasi digital bagi masyarakat desa melalui kolaborasi dosen-mahasiswa bertujuan untuk meningkatkan pemahaman, keterampilan, serta kesadaran masyarakat dalam memanfaatkan teknologi digital secara bijak dan produktif. Pelaksanaan kegiatan dilakukan melalui beberapa tahapan, meliputi tahap perencanaan dan analisis kebutuhan, pembentukan tim kolaborasi dosen dan mahasiswa, penyusunan kurikulum dan materi pelatihan, sosialisasi dan koordinasi, pelatihan, pendampingan dan praktik lapangan berkelanjutan, monitoring dan evaluasi, serta pelaporan dan diseminasi hasil kegiatan. Hasil kegiatan menunjukkan adanya peningkatan yang signifikan pada tingkat literasi digital masyarakat desa, baik dari aspek pengetahuan teknis, sikap, maupun pola pikir terhadap penggunaan teknologi. Masyarakat tidak hanya mampu menggunakan perangkat digital secara mandiri, tetapi juga menjadi lebih kritis dalam mengakses informasi serta lebih sadar akan pentingnya keamanan dan etika digital. Selain itu, pelatihan ini mendorong pemanfaatan teknologi digital untuk kegiatan produktif di bidang ekonomi, pendidikan, dan layanan sosial. Pendekatan kolaboratif, kontekstual, dan aplikatif dalam pelatihan ini terbukti mampu memberikan dampak positif yang berkelanjutan serta berkontribusi pada peningkatan kualitas sumber daya manusia masyarakat desa dalam menghadapi tantangan era digital.
Analysis of Transparency, Accountability, and Corporate Governance on Financial Performance in Digital Companies Octojaya Abriyoso; Dodi Siswanto; Samsidar; Rihfenti Ernayani; Musran Munizu
Indonesian Journal of Business Analytics Vol. 6 No. 2 (2026): April 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i2.16460

Abstract

The development of financial performance in the digital company sector over the past decade reflects a highly dynamic transformation from an aggressive growth phase to a more stable profitability phase. In the early stages of growth, digital companies tended to prioritize market expansion and massive user acquisition, often recording negative operating cash flow in order to build a dominant ecosystem. The purpose of this study is to analyze the influence of transparency, accountability, and corporate governance on financial performance in digital companies. This research is a comparative causal study with a quantitative approach. The population of this study was digital companies listed on the Indonesia Stock Exchange during the reporting years 2020 to 2025, with criteria including technology issuers, data centers, and digital banks. The sampling technique used was purposive sampling. Based on predetermined criteria, the sample in this study was 15 digital companies. This research analysis uses multiple linear regression analysis. The results show that transparency has a significant effect on financial performance in digital companies. Accountability has a significant effect on financial performance in digital companies. Corporate governance has a significant effect on financial performance in digital companies.
THE INFLUENCE OF ENTREPRENEURSHIP EDUCATION, CREATIVITY AND SELF EFFICACY IN DEVELOPING ENTREPRENEURSHIP INTERESTS IN STUDENTS OF THE ENTREPRENEURSHIP STUDY PROGRAM, FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY Yusmalina; Samsidar; Agustinawati; M. Subhan
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 4 No. 3 (2026): January
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21307107

Abstract

This study aims to analyze the influence of entrepreneurship education, creativity, and self-efficacy on entrepreneurial interest among students in the Entrepreneurship Study Program at the Faculty of Economics and Business, Malikussaleh University. The research background is based on the low number of entrepreneurs in Indonesia and the high rate of educated unemployment, which encourages the need to cultivate an entrepreneurial spirit from the start of study. The research method used was quantitative descriptive-verification, with a population of 138 active students. Data analysis techniques included multiple linear regression and other statistical tests. The results indicate that entrepreneurship education, creativity, and self-efficacy have a positive and significant effect on entrepreneurial interest, both partially and simultaneously. These findings reinforce the importance of formal education and psychological factors in shaping entrepreneurial interest among students and recommend the integration of practical approaches and character development into the entrepreneurship learning process to produce graduates who are ready to become entrepreneurs.
THE EFFECT OF MARKET ORIENTATION, PRODUCT INNOVATION, AND FINANCIAL LITERACY ON BUSINESS SUCCESS OF CULINARY MSMEs IN BIREUEN REGENCY Irzatul Ulfa; Samsidar; Husaini
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 5 No. 3 (2027): January - ON PROGRESS
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.22728594

Abstract

This study examines how market orientation, product innovation, and financial literacy affect the Business Success of culinary MSMEs in Bireuen Regency. Facing tight competition in the food sector, business owners must apply effective marketing strategies, product creativity, and sound financial management to maintain steady sales. This research adopts a quantitative method. Data were gathered by distributing questionnaires to culinary MSME owners or managers across Bireuen. The collected data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) via SmartPLS 4 software. The findings reveal that market orientation has a positive and significant role in enhancing Business Success. Additionally, product innovation successfully attracts consumers and drives higher sales growth. A solid understanding of financial literacy is also proven to help MSME owners manage capital and optimize business income significantly. Together, these three factors serve as crucial drivers for boosting the development of the culinary business in Bireuen Regency.
THE EFFECT OF PRODUCT VARIETY, PRICE, AND DIGITAL MARKETING ON THE SUCCESS OF WOMEN’S HIJAB BUSINESSES IN LHOKSEUMAWE CITY Salsabila; Samsidar; Muttaqien; Agustinawati
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 5 No. 3 (2027): January - ON PROGRESS
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.22727053

Abstract

Increasingly tight competition in the hijab business requires business actors to offer the right products, prices, and marketing strategies, yet most of the 65 women's hijab businesses in Lhokseumawe City remain small-scale and struggle to increase sales. This study aims to examine the effect of product variation, price, and digital marketing on the business success of women's hijab enterprises in Lhokseumawe City. A quantitative approach was used with saturated sampling of 65 business actors; data were collected through a Likert-scale questionnaire and analyzed using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method. Results show that product variation has a negative and insignificant effect, while price and digital marketing have positive and significant effects on business success, with the three variables together explaining 36.2% of its variance. It can be concluded that price is the most dominant factor, followed by digital marketing, while product variation has not proven to be a significant differentiator, so business actors are advised to prioritize competitive pricing and the optimization of digital marketing..
Co-Authors A. Istiqlal Assaad Agustinawati Dodi Siswanto Emilda Eva Syafaah Hasanah Husaini Irzatul Ulfa M Subhan Musran Munizu Muttaqien Octojaya Abriyoso Rihfenti Ernayani Salsabila Wiwit Agustina Yusmalina