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All Journal Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Manajemen Bisnis Digital Terkini AT-TAKLIM: Jurnal Pendidikan Multidisiplin
Rosiana Dewi
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Humanities Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Mathematics Other

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Analisis Lingkungan Internal dan Eksternal untuk Perencanaan Strategi Bisnis: Studi Kasus pada UMKM Cimol Bojot Aa Panyileukan Dzilla Khoerunnisa; Rosiana Dewi; Layalia Auliaur Rahman; Ahmad Zhofaro Jawharul Fadl; Noval Wijaya; Siti Mardiana
Jurnal Manajemen Bisnis Digital Terkini Vol. 2 No. 3 (2025): Juli : Jurnal Manajemen Bisnis Digital Terkini
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumbidter.v2i3.645

Abstract

Micro, Small, and Medium Enterprises (SMEs) play an important role in the economy, including in the growing culinary sector. Cimol Bojot Aa, a culinary business focusing on selling cimol snacks, operates in a highly competitive market. This study aims to analyze the internal and external environments influencing the business strategy of the SME Cimol Bojot Aa. The methodology used includes SWOT and TOWS analysis, combining internal and external factor analysis to formulate business development strategies. Data were collected through interviews with the business owner, direct observation, and related document studies. The results show that Cimol Bojot Aa has strengths in unique products and competitive pricing, but faces challenges in marketing and financial management. Based on these findings, it is recommended that the business focus on strengthening digital marketing strategies and improving financial management for sustainable growth. This study provides practical recommendations for SME owners in planning adaptive and competitive business strategies in the culinary market.
STRATEGI EKSPOR PRODUK UMKM KE PASAR INTERNASIONAL: STUDI KASUS UMKM MOLRING SARI RASA TASIKMALAYA DALAM PENETRASI PASAR MALAYSIA Hasna Najwa Sabrina; Riezka Putri Imanda; Rosiana Dewi; Tiara Apriani
AT-TAKLIM: Jurnal Pendidikan Multidisiplin Vol. 2 No. 7 (2025): At-Taklim: Jurnal Pendidikan Multidisiplin (Edisi Juli)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/at-taklim.v2i7.662

Abstract

This research aims to analyze the export strategy of Molring Sari Rasa Tasikmalaya UMKM in penetrating the Malaysian market. Using a qualitative descriptive approach, data was obtained through direct collaboration with business owners and related literature. The export strategy includes cooperation with business owners, utilization of personal networks, and promotion via social media. The results show that this approach is effective in reaching Indonesian consumers in Malaysia, with a simple export process from communication, packaging, to delivery and payment through Wise services. This research confirms the potential of UMKM to penetrate international markets using digital strategies and social networks, and offers a practical export model for start-up UMKM.
Psikoedukasi Pendidikan Seksual melalui Kuliah Kerja Nyata (KKN) untuk Meningkatkan Pemahaman dan Sikap Remaja terhadap Pencegahan Kekerasan Seksual di Desa Paseh Kidul : Pengabdian Salvina Bintan Tazkia; Tasya Augustiya; Linda Nur Rahmawati; Rosiana Dewi; Zahran Rabbani; Nanda Shaumalia Putri; Dinda Hanifah; Ihsan; Ahnaf Musyaffa; Muhammad Zaidan Ilham S; Aline Mumtaz Kurniawan
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.2592

Abstract

Sexual violence is one of the most cruel forms of human rights violations, especially against women and children. In Indonesia, there has been an increase in cases of sexual violence, often occurring in public spaces that are supposed to be safe, such as schools. The main factor causing the prevalence of sexual violence is the low level of understanding of sexuality education among adolescents, which has the potential to trigger promiscuity and other negative behaviors. The purpose of this study was to increase the understanding of adolescents in Paseh Kidul Village regarding sexuality education through the application of the psychoeducation method with a pretest-posttest design. Psychoeducation was implemented for adolescents in Paseh Kidul Village, particularly at SMPN 2 Paseh, involving 213 students using interactive modules and discussions to deliver the material comprehensively. This study found that there was a significant increase in adolescents' knowledge after the intervention, where adolescents' understanding of sexuality education increased from 15% in the pretest to 80% in the posttest. Psychoeducation has been proven to be effective in changing adolescents' views on sexuality and encouraging the formation of positive attitudes to maintain physical and psychological health, as well as preventing sexual violence and promiscuity. This study emphasizes the urgency of sexuality education from an early age as an effort to prevent problems and build healthy character in adolescents.
Co-Authors Ahmad Zhofaro Jawharul Fadl Ahnaf Musyaffa Aline Mumtaz Kurniawan Dinda Hanifah Dzilla Khoerunnisa Hasna Najwa Sabrina Ihsan Layalia Auliaur Rahman Linda Nur Rahmawati Muhammad Zaidan Ilham S Nanda Shaumalia Putri Noval Wijaya Riezka Putri Imanda Salvina Bintan Tazkia Siti Mardiana Tasya Augustiya Tiara Apriani Zahran Rabbani