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Analisis Kebijakan Politik Pendidikan Diindonesia Supardi, Supardi; Fauzi, Anis; Fitri, Nurdina; Nuroniyah, Mila
JURNAL MANAJEMEN PENDIDIKAN Vol 13, No 2 (2025): Jurnal Manajemen Pendidikan
Publisher : Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jmp.v13i2.12156

Abstract

ANALYSIS OF EDUCATIONAL POLICY IN INDONESIAAbstract.  The aim of this study is to analyze the quality of national education, which still poses various challenges, including inequality of access and poor quality of education. various factors affecting success or disability in implementing the guidelines and their impact on society and the education system. The results show that there are many initiatives, including compulsory education programs and training to improve teachers' skills. The gap between preparing guidelines and putting them into practice has proven to be a major obstacle. Therefore, more participatory strategies are needed as communities are also involved in the education policy planning process. Therefore, the implemented guidelines can actually respond to local circumstances and promote the overall improvement of education quality.
THE EVOLUTION OF EDUCATIONAL SERVICE MARKETING AND RELATIONAL MARKETING IN ISLAMIC OF EDUCATION INSTITUTIONS Zohriah, Anis; Firdaus, Arif Fakih; Idris, Ahmad; Nuroniyah, Mila; Muin, Abdul
Islamic Management: Jurnal Manajemen Pendidikan Islam Vol. 9 No. 01 (2026): Islamic Management: Jurnal Manajemen Pendidikan Islam (Article On Progress)
Publisher : Sekolah Tinggi Agama Islam Al Hidayah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/im.v9i01.9269

Abstract

Service marketing in the education sector is now focused on experiences, service quality, and long-term relationships with students and parents. Relational marketing is becoming increasingly important to create loyalty, involving technologies such as social media and student management systems. This research analyzes the evolution of marketing strategies and the challenges in building sustainable relationships. The research method is qualitative through a literature review. Data collection is done through documentation techniques. Data processing includes reduction, content analysis, data presentation, and data generalization. The results of the study indicate: Educational service marketing aims to introduce services to prospective students and parents, while increasing awareness, interest, and trust. Its strategies include promoting the institution's image, educational excellence, facilities, and learning experiences. In the digital age, technology and social media are used to build brand awareness and offer relevant and flexible educational programs. Relational marketing focuses on building long-term relationships with students, parents, alumni, and the community. Flexible, personalized services, along with the empowerment of technology, improve retention, loyalty, and positive recommendations. Engaged alumni strengthen the institution's reputation and expand its network. Key strategies include digital marketing, data-driven marketing, and customer experience.
PENGARUH KOMPENSASI TERHADAP KINERJA GURU Nuroniyah, Mila; Anengsih, Aan; Patimah, Siti; Lugowi, Rifyal Ahmad
Jurnal Manajemen Pendidikan Vol. 10 No. 4 (2025): Regular Issue (In Progress)
Publisher : STKIP Pesisir Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34125/jmp.v10i4.1019

Abstract

The teacher plays an important role in the world of education, among his duties is to educate and educate the nation's children to become a superior generation in facing life's challenges in the future. In carrying out their duties as teachers, it is appropriate for teachers to get rewards for the services they have provided to the world of education. Rewards for these teachers are usually contained in the compensation system that has been regulated by educational institutions, both material compensation such as salaries, allowances, incentives, and so on, and non-material ones such as health insurance, a conducive work environment, supporting work facilities, etc. This is done with the intention that these teachers get proper compensation and can fulfill their daily needs. Providing appropriate compensation is expected to be able to support the performance of teachers in the educational institutions where they take shelter. This research was conducted to examine the effect of compensation on teacher performance which was carried out using the SLR (Systematic Literature Review) method, namely by identifying, reviewing, evaluating, and interpreting all previous studies that were closely related to teacher compensation and performance.
Theory of Management and Educational Leadership: Conceptual Analysis and Its Application in Educational Institutions Idris, Ahmad; Firdaus, Arif Fakih; Nuroniyah, Mila; Syarifudin, Encep; Bachtiar, Machdum
AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM Vol 15 No 2 (2025): AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/xk17qw50

Abstract

Education management is an important aspect in the management of educational institutions. With the various challenges faced, understanding management theories is crucial. This article will analyze some relevant theories of education management, such as classical theory, systems theory, and contingency theory, as well as their application in schools. This article discusses various theories of education management and how they are applied in the context of schools. Through conceptual analysis, this research aims to understand the relationship between management theory and practice in the field, as well as provide recommendations to improve the effectiveness of education management in schools. This research aims to examine how these theories are applied in the context of schools and how effective implementation can support the improvement of the quality of education. The results of the study show that the implementation of proper management in schools plays a major role in improving the efficiency, effectiveness, and sustainability of the management of educational institutions.
MANAGEMENT DUALISM (TOP-DOWN AND MADRASAH-BASED MANAGEMENT) IN THE IMPLEMENTATION OF EDUCATIONAL SUBSIDY PROGRAMS FOR ORPHANS Fauzi, Anis; Fitri, Nurdina; Nuroniyah, Mila; Fauziyah El-Abida, Syifa
Jurnal Isema : Islamic Educational Management Vol. 10 No. 2 (2025): Jurnal Islamic Educational Management
Publisher : Laboratorium Jurusan S1 Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/isema.v10i2.49076

Abstract

This study aims to describe and analyse the dualism of management (top-down approach and Madrasah-Based Management/MBM) in the implementation of the education subsidy programme for orphans, with a focus on developing madrasah management that is responsive to the local needs of the community. This research employed a qualitative approach using a case study design conducted at Al-Khairiyah Citangkil Private Madrasah Aliyah, Cilegon, Banten. The findings indicate that the educational subsidy programme provides significant opportunities for orphans and economically disadvantaged students to access quality education. On the one hand, the top-down management approach ensures programme standardisation, policy control, and financial accountability. On the other hand, Madrasah-Based Management allows contextual adaptation to local needs and institutional conditions, thereby enhancing the effectiveness and relevance of educational services. This study implies that effective synergy between top-down policy frameworks and the flexibility of Madrasah-Based Management is essential for developing an inclusive and sustainable education system that empowers madrasahs to respond to the educational needs of their local communities.