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Pemberdayaan Sumber Daya Manusia Dalam Pengembangan Potensi Ekonomi Lokal di Desa Bundar Sukmaputra, Roni Kurnia; Widyaningsih, Dhina Sri; Sukmani, Meylinda
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i10.62372

Abstract

This research aims to examine the role of human resources (HR) empowerment in developing local economic potential in Bundar Village, Barito Selatan Regency, Central Kalimantan. Bundar Village has dominant economic potential in rubber commodities and fisheries, supported by village government initiatives in developing the livestock and agricultural sectors. This qualitative research employed in-depth interviews with the village head, community leaders, and youth representatives, supported by document study and SWOT analysis. The results indicate that HR empowerment is a crucial foundation for economic diversification and mitigating the risks associated with rubber price fluctuations. Local wisdom serves as a strong social capital but also presents challenges, particularly social resistance to regulations prohibiting land burning for agriculture, which requires sustainable farming technical solutions. Furthermore, community dependency on aid and the lack of program continuity are major obstacles. An effective empowerment strategy must integrate the enhancement of technical, managerial, and entrepreneurial competencies in alignment with local values (intercropping systems) to create competitive products. Thus, sustainable HR empowerment will strengthen Bundar Village's economic self-reliance and strategically position it as a quality provider of food commodities and services for the IKN Nusantara region.
Penguatan Ekonomi Desa Talekoi: Peluang dan Tantangan Sebagai Desa Penyangga IKN Sukmani, Meylinda
Jurnal Sosial Teknologi Vol. 5 No. 3 (2025): Jurnal Sosial dan Teknologi
Publisher : CV. Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jurnalsostech.v5i3.32032

Abstract

Pengembangan sektor ekonomi di pedesaan memiliki peran penting dalam mendorong pertumbuhan yang menyeluruh dan berkelanjutan, terutama bagi desa-desa dengan kekayaan sumber daya alam dan lokasi yang strategis. Dalam konteks pembangunan Ibu Kota Negara (IKN), desa-desa di sekitarnya memiliki peluang besar untuk berperan sebagai penyangga dalam mendukung dinamika ekonomi yang baru. Namun, masih ada tantangan yang dihadapi oleh wilayah penyangga IKN. Penelitian ini bertujuan untuk mengidentifikasi potensi atau peluang ekonomi Desa Talekoi serta tantangan yang dihadapi dalam pengembangannya sebagai desa penyangga IKN. Pendekatan kualitatif digunakan dengan metode wawancara, observasi lapangan, dan analisis dokumen guna memperoleh gambaran yang lebih komprehensif. Temuan penelitian ini mengidentifikasi bahwa sektor unggulan di Desa Talekoi meliputi perkebunan karet, budidaya petai, perikanan, serta industri kerajinan rotan. Meskipun demikian, berbagai kendala seperti infrastruktur terbatas, keterbatasan akses pemasaran, dan minimnya pendampingan usaha masih menjadi penghambat utama pertumbuhan ekonomi desa ini. Hasil penelitian ini menegaskan perlunya perbaikan infrastruktur, peningkatan akses pasar, serta program pendampingan yang lebih intensif. Dengan strategi yang tepat, Desa Talekoi berpotensi berkembang menjadi desa penyangga yang mampu berkontribusi secara optimal dalam ekosistem ekonomi di sekitar IKN.
Pendampingan Edukasi Keuangan bagi Peserta Didik SMP Isen Mulang Palangka Raya Aprilita, Aprilita; Widyaningsih, Dhina Sri; Bancin, John Budiman; Sukmani, Meylinda; Damayanti, Nurlia Eka; Nugroho, Sanjayanto
Jurnal Penelitian dan Pengabdian Masyarakat Vol. 1 No. 4 (2023): November 2023
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/jp2m.v1i4.163

Abstract

Community Service Activities (PKM) with the theme financial education aim to build a culture of financial literacy among Isen Mulang Palangka Raya Middle School students. PKM activities were initiated and implemented by lecturers and students from the Faculty of Economics and Business, Palangka Raya University. There were 16 students who attended this educational activity consisting of 6 class VII students, 3 class VIII students, and 7 class IX students. Student enthusiasm is very high. This is demonstrated by the high level of interaction between students and presenters as well as responses from written questionnaires distributed by the Team at the end of the activity. There are 7 questions related to financial management asked by students to the presenters as well as 12 quizzes from the presenters which the students are able to answer.
Accompaniment for Students’ Entrepreneurial: Independent Entrepreneurial Practice in Palangka Raya City: Pendampingan Kewirausahaan Mahasiswa: Praktik Berdagang Mandiri Area Kota Palangka Raya Harinie, Luluk Tri; Iswandyah Raysharie, Puput; Sukmani, Meylinda
Dinamisia : Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 2 (2024): Dinamisia: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Lancang Kuning

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31849/dinamisia.v8i2.17180

Abstract

The purpose of the accompaniment is to support students; entrepreneurial practices through the learning process of entrepreneurial courses in the classroom through Google Meet learning media and business practice in the area outside of the college in Palangka Raya City. The accompanying activities are carried out for six months in the academic year 2023/2024 in the Department of Management, Faculty of Economics and Business, University of Palangka Raya, involving sixty students. The methods of accompanying are discussions, question and answer, and entrepreneurship. The output has successfully aroused the interest of students to start entrepreneurship independently to sell their products creatively. This activity creates entrepreneurial interest among students and is in accordance with MBKM policy in encouraging the development of students' entrepreneurial interests. This clarifies the balance in the process of learning activities carried out in the classroom and outside college.
SOSIALISASI RENCANA PEMEKARAN PROVINSI BARITO RAYA UNTUK MENINGKATKAN PEMAHAMAN PELAKU USAHA KECIL DAN MENENGAH DI BUNTOK Kristinae, Vivy; Toepak, Erwin Prasetya; Mahrita, Ani; Giovanni, Jonathan; Prakosos, Rian Sidiq; Sambung, Roby; Damayanti, Nurlia Eka; Sukmani, Meylinda
MAJU : Indonesian Journal of Community Empowerment Vol. 1 No. 3 (2024): MAJU : Indonesian Journal of Community Empowerment, Mei 2024
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/6b43fa39

Abstract

Pelayanan administrasi bagi usaha kecil dan menengah (UKM) di provinsi yang memiliki banyak kabupaten mempunyai tantangan yang besar seperti penerapan sistem administrasi yang tidak memadai dan layanan publik yang tidak optimal akibat keterbatasan sumber daya dan kelangkaan transportasi. Provinsi Kalimantan Tengah memiliki 14 wilayah administratif, dan luasnya wilayah administratif ini dapat memberikan masalah bagi pemerintah khusunya dalam hal optimasi layanan publik. Untuk mengatasi hal tersebut dapat dilakukan melalui pembangunan daerah Provinsi baru di Kalimantan Tengah sehingga dapat meningkatkan pemerataan pelayanan publik bagi usaha kecil dan menengah. Kegiatan pengabdian kepada masyarakat (PkM) ini dilaksanakan dengan tujuan untuk meningkatkan pemahaman para pelaku usaha kecil dan menengah di Buntok, Barito Selatan mengenai rencana pembentukan Provinsi Barito Raya. PkM ini dilakukan dengan menggunakan metode Focus Group Discussion dan dilaksanakan di di Warung Mama Nisa Kamper. Hasil kegiatan ini menunjukkan bahwa pelaku usaha di Warung Mama Nisa Kamper mengetahui tujuan dari pembentukan Provinsi Barito Raya.
Pengaruh Pemasaran Konten dan Ulasan Pelanggan Online terhadap Keputusan Pembelian melalui Kepercayaan Pelanggan (Studi Kasus pada Generasi Z Pengguna TikTok Shop di Kota Palangka Raya) Amilia, Noor; Kristinae, Vivy; Sukmani, Meylinda; Meitiana, Meitiana
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 2 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (November-Desember 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i2.6815

Abstract

Tujuan dilakukan penelitian ini yaitu untuk menguji pengaruh pemasaran konten dan ulasan pelanggan online terhadap keputusan pembelian yang dimediasi oleh kepercayaan pelanggan. Sampel didapatkan menggunakan teknik Non-Probability Sampling, yang melibatkan sampel sebanyak 97 responden. Data dikumpulkan dengan menyebarkan kuesioner menggunakan Google Form, yang selanjutnya diolah dan dianalisis menggunakan Structural Equation Modelling-Partial Least Square (SEM-PLS) didukung oleh aplikasi SmartPLS versi 4.1. Temuan-temuan yaitu pemasaran konten mempunyai pengaruh terhadap kepercayaan pelanggan, ulasan pelanggan online tidak mempunyai pengaruh terhadap kepercayaan pelanggan, pemasaran konten tidak mempunyai pengaruh terhadap keputusan pembelian, ulasan pelanggan online mempunyai pengaruh terhadap keputusan pembelian, kepercayaan pelanggan mempunyai pengaruh terhadap keputusan pembelian, pemasaran konten mempunyai pengaruh terhadap keputusan pembelian melalui mediasi kepercayaan pelanggan, dan ulasan pelanggan online tidak mempunyai pengaruh terhadap keputusan pembelian melalui mediasi kepercayaan pelanggan.
ANALISIS PENGARUH FEAR OF MISSING OUT (FOMO) DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN PRODUK PADA PROMO VOUCHER TIKTOK SHOP DI KOTA PALANGKA RAYA (STUDI KASUS PADA ROTI’O LIPPO PLAZA) Yosephin Damayanti Hutagalung, Ayesha; Tri Harinie, Luluk; Sukmani, Meylinda; Meitiana, Meitiana
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 5 No. 2 (2026)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v5i2.4410

Abstract

The growth of social commerce through TikTok Shop has revolutionized the way people make purchases, largely due to psychological factors and lifestyles. This study explores the role of fear of missing out (FoMo) and lifestyle in influencing individual choices when purchasing Roti'O products using TikTok Shop vouchers in Palangka Raya. The research employed a quantitative survey approach. Data were collected from 96 individuals who had purchased Roti'O products using TikTok Shop vouchers. Data analysis was performed using multiple linear regression using SPSS. The results show that FoMo has a positive and significant influence on shopping decisions. Both FoMo and lifestyle together significantly impact shopping choices. These findings suggest that the pressure to stay on top of deals and lifestyles influenced by social media platforms are key factors driving people to shop. This research broadens the understanding of digital consumer behavior and provides valuable insights for marketing strategies in social commerce.
PENGARUH KUALITAS PELAYANAN BERBASIS E-GOVQUAL DAN KUALITAS INFORMASI TERHADAP KEPUTUSAN PENGGUNAAN WEBSITE SILAYAK PADA BKPSDM KOTA PALANGKA RAYA Rakhel Br Tarigan, Aurelia; Tri Harinie, Luluk; Budiman Bancin, John; Sukmani, Meylinda
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 5 No. 2 (2026)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v5i2.4411

Abstract

This study aims to examine the impact of E-GovQual-based service quality and information quality on decisions in using the Silayak website at the Palangka Raya City Human Resources Development and Personnel Agency (BKPSDM). The method used was a quantitative associative approach, involving a sample of 74 respondents, consisting of Civil Servants (ASN) as active users of the Silayak website, selected using a purposive sampling technique. Data analysis was performed using multiple linear regression using SPSS software. The results indicate that, individually, service quality has a positive and significant influence on the decision to use the Silayak website. Similarly, information quality demonstrated a significant positive influence individually on the decision to use the website, with this variable recognized as a key factor due to its stronger impact than service quality. Together, both variables demonstrated a significant influence on the decision to use the website, with an F-value of 116.512 and a significance level of 0.000. The coefficient of determination (R Square) of 0.766 indicates that the combination of service quality and information quality explains 76.6% of the variation in the decision to use the Silayak website, while the remaining 23.4% is influenced by factors outside this study. This finding emphasizes the importance of system reliability and the delivery of accurate and up-to-date information as vital components in promoting sustainable digital civil service delivery.
PENGARUH CONTENT MARKETING DAN SOCIAL MEDIA ENGAGEMENT TERHADAP KEPUTUSAN PEMBELIAN MELALUI BRAND IMAGE SEBAGAI VARIBEL MEDIASI PADA MOMOYO TIKTOK SHOP DI KOTA PALANGKA RAYA Simbolon, Petra; Tri Harinie, Luluk; Sukmani, Meylinda; Sintani, Lelo
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 5 No. 2 (2026)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v5i2.4413

Abstract

This study aims to examine the effect of content marketing and social media engagement on purchase decisions, with brand image as an intervening variable among Momoyo consumers on TikTok Shop in Palangka Raya City. The research employs a quantitative approach with an associative research design. Data were collected through an online questionnaire distributed to 100 respondents who had previously purchased Momoyo products via TikTok Shop. The collected data were analyzed using the Partial Least Square–Structural Equation Modeling (PLS-SEM) method with the assistance of SmartPLS version 3.0 software. The results indicate that content marketing and social media engagement have a significant effect on purchase decisions. In addition, both variables also show a significant influence on brand image. Brand image is proven to mediate the relationship between content marketing and purchase decisions as well as between social media engagement and purchase decisions. These findings suggest that relevant content presentation and high levels of consumer engagement on social media can help build a positive brand image and encourage purchasing decisions. This study is expected to provide practical insights for businesses in developing more effective digital marketing strategies through the TikTok Shop platform.
PENGARUH KUALITAS WEBSITE DAN E-SERVICE QUALITY TERHADAP IMPULSIVE BUYING KONSUMEN TIKTOK SHOP: STUDI PADA MAHASISWA MANAJEMEN FEB UNIVERSITAS PALANGKA RAYA Simbolon, Seylafani; Meitiana, Meitiana; Sukmani, Meylinda; Pakpahan, Aston
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 5 No. 2 (2026)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v5i2.4436

Abstract

The rapid growth of the digital economy and the high usage of TikTok Shop in Indonesia have significantly influenced consumer behavior, particularly the increase in impulsive buying, especially among university students. This phenomenon is influenced by several factors, including website quality and e-service quality provided by the platform. This study aims to analyze the effect of website quality and e-service quality on impulsive buying behavior of TikTok Shop consumers among Management students at the Faculty of Economics and Business, University of Palangka Raya. This research employs a quantitative approach using a survey method. Primary data were collected through questionnaires distributed to 96 respondents selected using purposive sampling techniques. Data analysis was conducted using multiple linear regression with the assistance of SPSS software. The results are expected to indicate that website quality significantly affects impulsive buying, e-service quality significantly affects impulsive buying, and both website quality and e-service quality simultaneously have a significant effect on impulsive buying behavior of TikTok Shop consumers. This study is expected to contribute theoretically to the development of digital consumer behavior studies and provide practical insights for business practitioners and social commerce platforms in designing effective and responsible online shopping experiences, particularly for the student segment.