Claim Missing Document
Check
Articles

Found 21 Documents
Search

PENGARUH KUALITAS LAYANAN TERHADAP LOYALITAS MELALUI KEPUASAN KONSUMEN PENGGUNA JASA TRANSPORTASI UDARA RUTE PALANGKA RAYA - JAKARTA Meitiana, Meitiana
IQTISHODUNA IQTISHODUNA (VOL 10, NO 1.
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (36.716 KB)

Abstract

The increase in number of airlaines industry in Indonesia has caused price competition betweenairlines company, especially for the Palangka Raya - Jakarta route. In order to survive in this industry, theairlines company has made efficiency toreduce the costs. As thr result, service quality became lower, and it willaffecting consumer satisfaction. The objectives of this research are to analyze the effect of service qualitytowards  loyalty  through  consumer  satisfaction.  This  study  used  quantitative  research  method,  the  datacollection used questionnaires and scoring technique used Likert scale. The sample was 100 respondents.This correlation study aims to measure the effects of a particular variable towards other variables. The dataprocessing was analyzed by using Structure Equation Modeling (SEM) with Partial Least Square (PLS) software.The test results of the three hypotheses with PLS software indicated that the two hypotheses were acceptedand the one hypotheses were rejected. Service quality had significant effect towards consumers satisfaction.While consumers satisfaction had not insignificant effect towards loyalty. Then service quality had significanteffect toward loyalty
PENGARUH KUALITAS LAYANAN TERHADAP LOYALITAS MELALUI KEPUASAN KONSUMEN PENGGUNA JASA TRANSPORTASI UDARA RUTE PALANGKA RAYA - JAKARTA Meitiana, Meitiana
IQTISHODUNA IQTISHODUNA (VOL 10, NO 1.
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (214.439 KB) | DOI: 10.18860/iq.v10i1.3580

Abstract

The increase in number of airlaines industry in Indonesia has caused price competition betweenairlines company, especially for the Palangka Raya - Jakarta route. In order to survive in this industry, theairlines company has made efficiency toreduce the costs. As thr result, service quality became lower, and it willaffecting consumer satisfaction. The objectives of this research are to analyze the effect of service qualitytowards loyalty through consumer satisfaction. This study used quantitative research method, the datacollection used questionnaires and scoring technique used Likert scale. The sample was 100 respondents.This correlation study aims to measure the effects of a particular variable towards other variables. The dataprocessing was analyzed by using Structure Equation Modeling (SEM) with Partial Least Square (PLS) software.The test results of the three hypotheses with PLS software indicated that the two hypotheses were acceptedand the one hypotheses were rejected. Service quality had significant effect towards consumers satisfaction.While consumers satisfaction had not insignificant effect towards loyalty. Then service quality had significanteffect toward loyalty.
Perilaku Pembelian Konsumen: Sebuah Tinjauan Literatur Theory of Planned Behavior Meitiana, Meitiana
Jurnal Ekonomi Modernisasi Vol. 13 No. 1 (2017): Februari
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (266.65 KB) | DOI: 10.21067/jem.v13i1.1762

Abstract

This study aims to examine the differences between several empirical articles on the theory of planned behavior. Theory of planned behavior provides a framework for studying attitudes toward behaviors that postulate three determinants of conceptual intent. Specifically, the intention is based on the variables of attitude toward behavior, subjective norms, and perceived behavioral control. Although this theory has been used frequently, there are still differences in outcomes in explaining attitudes toward behavior. The results show that there is still a different view of the theory of planned behavior so it is necessary to identify the gaps that occur in this theory. For further research is expected to expand and enrich the discussion of the theory of planned behavior Penelitian ini bertujuan menelaah perbedaan beberapa artikel empiris tentang theory of planned behavior. Theory of planned behavior menyediakan suatu kerangka untuk mempelajari sikap terhadap perilaku yang mendalilkan tiga faktor penentu konseptual niat. Secara khusus, niat didasarkan pada variabel-variabel yaitu sikap terhadap perilaku (attitude towards behavior), norma subyektif (subjective norm), dan kontrol berperilaku yang dirasakan (perceived behavioral control). Walaupun teori ini sudah sering digunakan, namun masih terdapat perbedaan hasil dalam menjelaskan sikap terhadap perilaku. Hasil penelitian menunjukkan bahwa masih terdapat perbedaan pandangan terhadap Theory of planned behavior sehingga diperlukan identifikasi kesenjangan yang terjadi dalam teori ini. Penelitian di masa yang akan datang diharapkan dapat memperluas dan memperkaya pembahasan tentang theory of planned behavior.
Kinerja Bisnis UMKM: Peran Adaptasi Bisnis Dalam Memediasi Orientasi Kewirausahaan Dan Inovasi Produk Meitiana, Meitiana; Kristinae, Vivy; Novan, Novan
Bahtera Inovasi Vol 8 No 1 (2024): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen FEBM UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v8i1.7010

Abstract

This study aims to determine the Role of Business Adaptation in Mediating the Effect of Entrepreneurial Orientation and Product Innovation on the Business Performance of MSMEs in Palangka Raya. This research uses explanatory research with a quantitative approach. The sample in this study consists of 100 respondents. The analysis technique used is Partial Least Square (PLS). The results of the study indicate that: 1) Entrepreneurial Orientation has a positive and significant effect on Business Adaptation, 2) Product Innovation has a positive and significant effect on Business Adaptation, 3) Entrepreneurial Orientation has a positive and significant effect on Business Performance, 4) Product Innovation has a positive and significant effect on Business Performance, 5) Business Adaptation has a negative and significant effect on Business Performance, 6) Business Adaptation plays a negative and significant role in mediating the relationship between Entrepreneurial Orientation and Business Performance, and 7) Business Adaptation plays a negative and significant role in mediating the relationship between Product Innovation and Business Performance. It is recommended for future research to examine other factors influencing the business performance of MSMEs in Palangka Raya, such as internal company factors, external factors, and business environment factors.
PELATIHAN BUSINESS PLAN DALAM PENINGKATAN SKILL KEWIRAUSAHAAN PADA MAHASISWA JURUSAN MANAJEMEN FAKULTAS EKONOMI DAN BISNIS, UNIVERSITAS PALANGKA RAYA Ferdinand, Ferdinand; Meitiana, Meitiana; Kristinae, Vivy
BESIRU : Jurnal Pengabdian Masyarakat Vol. 1 No. 11 (2024): BESIRU : Jurnal Pengabdian Masyarakat, November 2024
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/xvp7vs83

Abstract

Pelatihan business plan bagi mahasiswa bertujuan untuk meningkatkan keterampilan kewirausahaan dengan memberikan pemahaman mendalam tentang pembuatan rencana bisnis yang efektif dan aplikatif. Kegiatan ini melibatkan beberapa tahap, mulai dari pengenalan konsep dasar business plan, analisis pasar, proyeksi keuangan, hingga strategi pemasaran. Mahasiswa diberikan kesempatan untuk menyusun business plan mereka sendiri, didampingi oleh fasilitator dan mentor yang berpengalaman. Selain itu, peserta juga berlatih mempresentasikan business plan mereka di depan panel untuk mendapatkan umpan balik yang konstruktif. Melalui pelatihan ini, mahasiswa diharapkan mampu mengembangkan ide bisnis mereka dengan lebih terstruktur dan terukur, serta mempersiapkan diri untuk memulai usaha atau merencanakan karir kewirausahaan. Evaluasi pelatihan dilakukan melalui penilaian kinerja business plan yang disusun dan umpan balik dari mentor, dengan tujuan untuk mengidentifikasi kekuatan dan area yang perlu diperbaiki dalam perencanaan bisnis mereka. Hasil dari pelatihan ini menunjukkan bahwa kegiatan ini memberikan manfaat positif bagi mahasiswa dalam memperkuat kemampuan kewirausahaan dan mempersiapkan mereka untuk menghadapi tantangan dunia bisnis yang dinamis.
The antecedent effect of the service quality dimension on customer satisfaction on word of mouth (Study on Perumdam Maruang Duhung) Bryanviko, Mayrichael; Meitiana, Meitiana; Kristinae, Vivy; Karuehni, Ina
JEMBA: Jurnal Ekonomi Pembangunan, Manajemen & Bisnis, Akuntansi Vol. 5 No. 1 (2025): JEMBA : Jurnal Ekonomi Pembangunan, Manajemen dan Bisnis, Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya (UPR)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52300/jemba.v5i1.19955

Abstract

This study aims to analyze how much the antecedent of the service quality dimension on customer satisfaction affects word of mouth. This research was conducted on Perumdam customers domiciled in Kuala Kurun, with a sample of 80 respondents determined through predetermined criteria. Data collection was carried out by sharing questionnaires through Google forms. This study uses the analysis of the Partial Least Squares (PLS) model to evaluate the relationship between variables. The results show that the variables of assurance, reliability, and empathy have a significant effect on customer satisfaction. Meanwhile, the variables of tangibles and responsiveness did not have a significant effect on satisfaction. For the customer satisfaction variable, it has a significant influence on word of mouth. This study highlights the important role of the service quality dimension on customer satisfaction so that it has an impact on providing positive comments.
The Effect of digital marketing on buying interest in indihome products with the role of brand awareness as an intervening variable Victor, Victor; Meitiana, Meitiana; Kristinae, Vivy; Aprilita, Aprilita
JEMBA: Jurnal Ekonomi Pembangunan, Manajemen & Bisnis, Akuntansi Vol. 5 No. 1 (2025): JEMBA : Jurnal Ekonomi Pembangunan, Manajemen dan Bisnis, Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya (UPR)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52300/jemba.v5i1.20030

Abstract

This study examines the influence of digital marketing on purchase intention for the IndiHome product, with brand awareness serving as an intervening variable. The study contributes to a deeper understanding of the effectiveness of digital marketing strategies in enhancing customer purchase intention and strengthening brand awareness. The research employs the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method with a quantitative approach. Data were collected through a questionnaire distributed to 100 IndiHome customers in Palangka Raya. The results indicate that digital marketing has a significant impact on purchase intention, both directly and indirectly through increased brand awareness. These findings highlight the importance of effective digital marketing strategies in enhancing brand awareness and driving customer purchasing decisions. The implications of this study can assist PT Telkom in optimizing its marketing strategies to improve IndiHome's competitiveness in the telecommunications industry.
The Influence of Price Perception and Product Quality on Repurchase Decision through Customer Satisfaction as an Intervening Variable at Pizza Hut Restaurant, Palangka Raya Branch Meidian Krisna, Kade Chrysti; Kristinae, Vivy; Meitiana, Meitiana; Syamsudin, Achmad
International Journal on Social Science, Economics and Art Vol. 15 No. 1 (2025): May: Social Science, Economics
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijosea.v15i1.729

Abstract

This study aims to examine the influence of price perception and product quality on repurchase decisions, with customer satisfaction as an intervening variable, at the Pizza Hut branch in Palangka Raya. The subjects of this research are customers who have previously visited and made purchases at the aforementioned branch. A total of 112 respondents were selected using purposive sampling techniques. Data collection was conducted by directly distributing questionnaires to the respondents. The analytical method employed is Partial Least Squares (PLS), which is used to test and evaluate the relationships among variables within the model. The findings indicate that price perception has a significant effect on repurchase decisions. However, price perception does not have a significant impact on customer satisfaction. This suggests that price is not always the primary determinant of customer satisfaction levels. Other factors, such as product quality, perceived value, brand reputation, customer experience, economic conditions, market competition, technological changes, and perceived product value, may also influence consumer purchasing decisions. On the other hand, product quality is found to have a significant influence on both customer satisfaction and repurchase decisions. These findings underscore the importance for companies to consistently maintain and improve product quality in order to sustain customer loyalty
Evaluating the impact of green SCOR and ISO 14001: Based practices on sustainability in palm oil supply chains Sonder, Johni; Meitiana, Meitiana; Sambung, Roby; Kristinae, Vivy; Christa, Usup Riassy
International Journal of Applied Finance and Business Studies Vol. 13 No. 1 (2025): June: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v13i1.373

Abstract

This study aims to assess the effectiveness of environmentally conscious practices in the palm oil industry’s supply chain by integrating the Green SCOR model with ISO 14001-based environmental indicators. A case study was conducted in a government-owned palm oil refinery in Central Kalimantan, Indonesia. The research employs a mixed-method approach involving surveys, interviews, and the Analytical Hierarchy Process (AHP) using Expert Choice software to weight and prioritize 24 Key Performance Indicators (KPIs). The results indicate that environmental management performance reached a satisfactory level of 83.51%, with the most critical indicators being related to waste quality monitoring and hazardous waste (B3) disposal. These findings underscore the importance of aligning supply chain operations with environmental management standards to ensure regulatory compliance and sustainability. The integration of ISO 14001 and Green SCOR enhances the accuracy and comprehensiveness of environmental performance assessments. The study concludes that periodic re-evaluation and the inclusion of broader environmental metrics are essential to maintain long-term sustainability in industrial operations. Future research should explore stakeholder involvement and dynamic data integration for more adaptive environmental strategies.
The Kapuas District Attorney's Office in Palangkau's Legal Division's Communication Plan and Public Services Saingan, Alalanda Ludus; Meitiana, Meitiana; Sintani, Lelo
Jurnal Ekonomi Vol. 14 No. 03 (2025): Jurnal Ekonomi, 2025
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research is entitled "Communication Strategy and Public Service in the Legal Area of Cabang Kejaksaan Negeri Kapuas in Palingkau". The purpose of this research is to find out and find steps in carrying out communication and public service activities in the jurisdiction of Cabjari Kapuas in Palingkau. This research uses a qualitative method. There were five informants, namely the Head of the Cabjari Kapuas in Palingkau, the Head of Development Affairs for the Cabjari Kapuas in Palingkau, Dadahup Sub-District Head, Palingkau Lama Sub-District Chief and Palingkau Baru Sub-District Head. Data collection techniques by conducting interviews and direct observation of the field as primary data and literature sources as secondary data. The data analysis technique consisted of 3 procedures: data reduction, data presentation and data verification. The study results concluded that communication still uses media belonging to external parties, and public services are still conventional. By involving external parties, agencies cannot avoid potentially harmful information. Traditional public services impact efficiency and effectiveness by using swot analysis found forming strategy websites to carry out communication and public service activities at the Cabang Kejaksaan Negeri Kapuas in Palingkau.