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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) JURNAL AGRICA Dinasti International Journal of Education Management and Social Science Jurnal Ilmiah Pertanian ( JIPERTA) Jurnal Agriuma Jurnal Risalah Kebijakan Pertanian dan Lingkungan Jurnal Ilmiah Agribios Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Agripreneur : Jurnal Pertanian Agribisnis Jurnal Ilmiah Agritas IJAE
Endang Sari Simanullang
Universitas Medan Area
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COMPETITIVENESS AND INFLUENCING FACTORS INDONESIAN COCOA BEAN EXPORTS IN THE INTERNATIONAL MARKET Waruwu, Jernih Wati; Simanullang, Endang Sari
Agripreneur : Jurnal Pertanian Agribisnis Vol. 14 No. 1 (2025): June: Ilmu Pertanian dan Bidang Terkait
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/agripreneur.v14i1.6194

Abstract

Indonesia is known as an agricultural country. This is because the majority of Indonesia's population lives in rural areas and works in the agricultural sector. Indonesia is one of the countries that participates in international trade. This research aims to 1) analyse the competitiveness of Indonesian cocoa bean exports in the international market, 2) analyse the factors that influence the value of Indonesian cocoa bean exports in the international market. This research has 5 destination countries, namely Malaysia, Belgium, Singapore, India and the United States. The research method used to analyse competitiveness is Revealed Comparative Advantage (RCA) which is used to determine dynamic competitive performance or not. Meanwhile, in analysing the factors that influence the value of Indonesian cocoa bean exports, an analysis method using panel data regression was used using Eviews 12 software. The results of this research show that Indonesia has a strong comparative advantage in cocoa bean exports. This is indicated by the average RCA value being greater than 1 for all destination countries. Meanwhile, the factors that influence cocoa bean exports with production variables and export prices significantly have a positive effect on the value of Indonesian cocoa bean exports on the international market. The Rupiah Exchange Rate and GDP variables have a negative influence on the value of Indonesian cocoa bean exports on the international market, but the significance of the influence needs to be studied in more depth.
Business Performance: The Role of Managerial Competence and Supply Chain Management Practices of Coffee Shops in Medan Cit Ismoyo, Ari; Martial, Tri; Simanullang, Endang Sari
JURNAL AGRICA Vol. 18 No. 1 (2025): JURNAL AGRICA
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrica.v18i1.14198

Abstract

Coffee Shop represents the final stage of the coffee agribusiness subsystem, serving as the producer of processed coffee products for consumers. The Coffee Shop business in Medan has grown and developed in various ways. The intense competition among Coffee Shops in Medan has affected business performance. Some have even ceased operations and eventually closed. This study aims to analyze  the influence of managerial competence and supply chain management practices on the business performance of Coffee Shops in Medan. The research employs a descriptive quantitative approach using questionnaires. Data is analyzed using Structural Equation Modeling - Partial Least Squares Second Order, as the variables in managerial competence and supply chain management practices are multidimensional. Respondents were selected using the purposive sampling method with a total of 35 respondents, coffee shop managers or business owners in Medan City with several criteria. The results indicate that managerial competence has a significant positive effect on supply chain management practices and a significant positive effect on business performance. Meanwhile, supply chain management practices in the coffee shop business do not have a significant effect on performance. Supply chain management practices have not been effective in reducing coffee raw material costs. Therefore, to improve business performance, business owners can increase sales volume by focusing on implementing marketing mix strategies
FEASIBILITY ANALYSIS OF CARP (Cyprinuscarpio) FARMING AND MARKETING IN DELI SERDANG DISTRICT Zul Fadhly; Retna Astuti Kuswardani; Endang Sari Simanullang
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 3 (2024): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i3.1749

Abstract

The aim of this research isto analyze the income of carp farmers(Cyprinus carpio)in Deli Serdang Regency and Simalungun Regency, to analyze the comparative feasibility of goldfish farming(Cyprinus carpio)between Deli Serdang Regency and Simalungun Regency.The sampling technique in this research was carried out using provocative sampling with categories: privately owned land, land area 1.5-2 ha. to 20 farmers each. Financial analysis methods, feasibility analysis, analysis and efficient analysis with analysis of business costs, revenues and profits, break even point (BEP), R/C Ratio, B/C Ratio. The research results show that: Profits in Deliserdang Regency are averageRp.9,024,492 per harvest The marketing efficiency of carp farming in Deliserdang Regency is an average of 9.73%, so marketing is efficient.
Pengaruh Penilaian Kinerja, Kompetensi, Pelatihan Kerja Dan Kompensasi Terhadap Kinerja Karyawan Dengan Motivasi Sebagai Variabel Intervening Pada PT. Perkebunan Nusantara IV Regional 1 Zulfan, Helmi; Noer, Zulheri; Simanullang, Endang Sari
JURNAL AGRICA Vol. 18 No. 1 (2025): JURNAL AGRICA
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/agrica.v18i1.13420

Abstract

PTPN IV Regional 1 Medan experienced several problems related to employee performance, meanwhile there is an imbalance in the number of employees with the existing workload, as well as a suboptimal work system. The aim of this study was to analyze the effect of performance assessment, competence, job training and compensation on employee performance with motivation as an intervening variable. This study was conducted at the PT. Perkebunan Nusantara IV Regionall Medan with a sample of 252 person with stratified random sampling and the analysis technique in this study using the Plartial Lealst Squalre (PLS) approach. The results showed that the variables of performance, competence, job training, compensation, motivation have a direct effect on employee performance. The variables of performance, competence have an indirect effect on employee performance through the motivation variable while the variables of job training and compensation do not have an indirect effect.
ANALYSIS OF FACTORS INFLUENCING BARISTA INTEREST IN OPERATING A MODERN COFFEE SHOP IN MEDAN CITY, MEDAN PROVINCE NORTH SUMATRA Ira Lisyani Tampubolon; Syahbudin; Endang Sari Simanullang
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 2 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i2.2743

Abstract

A barista is someone who is professional in preparing and serving various types of coffee drinks. Baristas usually work in modern cafes or coffee shops and they have special skills in operating espresso machines and understanding various coffee making techniques. Many baristas are interested in opening their own coffee shop business. This interest is usually based on passion for coffee, creativity, experience, family environment, education and capital. The aim of this research is to examine the factors that influence baristas' interest in modern coffee entrepreneurship in Medan City, North Sumatra Province. The research results show that educational factors and family environment do not show a real influence on the interest of baristas in starting a modern coffee shop entrepreneurship, while experience, capital and creativity show a real influence on the interest of baristas in starting a modern coffee shop in Medan City.
INTEREST OF VOCATIONAL HIGH SCHOOL STUDENTS IN ENTREPRENEURSHIP IN AGRICULTURE Hendra; Zulkarnain Lubis; Endang Sari Simanullang
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 4 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i4.3086

Abstract

This study aims to find out what factors influence the interest of vocational high school students to become entrepreneurs in the agricultural sector. This study was located at SMK Negeri 2 Lima Puluh, Batu Bara Regency, North Sumatra. In this study, the author used a quantitative approach. The quantitative approach is the measurement of quantitative data and objective statistics through scientific calculations. In this study, the population was all vocational students of plantation crop agribusiness totaling 75 people. The sampling technique used saturated sampling where all populations were sampled from classes X, XI and XII. The data analysis method used in this study was SEM-PLS analysis. The results of this study were talent influencing entrepreneurial interest. The courage to take risks influenced entrepreneurial interest. Capital did not influence entrepreneurial interest. Opportunities did not influence entrepreneurial interest. Business experience did not influence entrepreneurial interest. Parental and environmental participation did not influence entrepreneurial interest.
Analysis of Income From Rice Farming Business in Tanjung Morawa District, Deli Serdang Regency Ginting, Dian Dominika br; Kuswardani, Retna Astuti; Simanullang, Endang Sari; Aulia, Muhammad Reza
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 5 (2025): Dinasti International Journal of Education Management and Social Science (June
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i5.5075

Abstract

Lowland rice farming is the main source of income for farmers in rural Indonesia and plays a strategic role in national food security. However, structural challenges such as high production costs, fluctuations in grain prices, and limited access to modern agricultural technology still limit improvements in farmer welfare. This study aims to analyze the level of income and cost efficiency of lowland rice farming in Tanjung Morawa District, Deli Serdang Regency. Using a quantitative descriptive approach through a case study design, primary data were collected from 46 farmers selected purposively, supported by secondary data from related agencies. Analysis techniques include calculating fixed and variable costs, revenues, and net income, complemented by an analysis of the business efficiency ratio using the Revenue/Cost (R/C) indicator. The results of the study indicate that rice farming in this area provides significant economic benefits with adequate cost efficiency, although labor and production input components are dominant burdens. These findings emphasize the importance of optimizing the allocation of production inputs and utilizing efficient agricultural technology as a strategy to increase farmer income. The main contribution of this study is to provide a relevant empirical basis for regional agricultural policy making and encourage the adoption of a data-based approach in evaluating the economic feasibility of sustainable rice farming.
FEASIBILITY ANALYSIS OF CARP (Cyprinuscarpio) FARMING AND MARKETING IN SIMALUNGUN DISTRICT Zul Fadhly; Retna Astuti Kuswardani; Endang Sari Simanullang
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 8 (2024): JULY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i8.509

Abstract

The aim of this research isto analyze the income of carp farmers(Cyprinus carpio)in Simalungun Regency, to analyze the feasibility of goldfish farming(Cyprinus carpio)Simalungun Regency,.The sampling technique in this research was carried out using provocative sampling with categories: privately owned land, land area 1.5-2 ha. to 20 farmers each. Financial analysis methods, feasibility analysis, and efficient analysis with analysis of business costs, revenues and profits, break even point (BEP), R/C Ratio, B/C Ratio. The research results show that: Profits in Simalunngun Regency are averageRp.8,668,415per harvest The marketing efficiency of carp farming in Simalungun Regency is an average of 9.73%, so marketing is efficient.
DETERMINAN PRODUKSI DAN PEMASARAN KOPI ARABIKA DI KABUPATEN KARO alqindi, muhammad iqbal; Kuswardani, Retna Astuti; Simanullang, Endang Sari
AGRIBIOS Vol 23 No 02 (2025): NOVEMBER
Publisher : Program Studi Agribisnis Fakultas Pertanian

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis berbagai faktor yang berpengaruh terhadap tingkat determinan produksi petani kopi arabika di wilayah Karo, Sumatera Utara. Faktor-faktor yang dianalisis meliputi varietas kopi, tinggi tempat penanaman, manajemen perkebunan, teknik panen seta penyimpanan, pengolahan dan penyortiran. Metode yang digunakan dalam penelitian regresi linier, uji validitas dan uji realibitas. Teknik penarikan sampel dalam penelitian ini dilakukan ekplanatory survey dengan kusioner yang terdiri dari 3 kelompok tani di masing-masing Kabupaten yang berjumlah 175 sampel yang semuanya merupakan petani kopi di wilayah yang menjadi objek penelitian. Serta 20 orang pedagang pengepul. Hasil penelitian ini menunjukkan bahwa dari lima faktor determinan produksi yang dianalisis, varietas kopi memiliki pengaruh yang signifikan dan nyata terhadap determinan produksi kopi. Selain varietas kopi, faktor-faktor lain seperti tinggi tempat penanaman, manajemen perkebunan, teknik panen seta penyimpanan, pengolahan dan penyortiran. juga berpengaruh terhadap determinan produksi.
Co-Authors Abdul Rahman alqindi, muhammad iqbal Aminuyati Ana Frasipa Faoeza Hafiz Saragih Ferdiansyah, Yudi Firmansyah, Dimas Gandhy, Abel Gesy Indasari Ginting, Dian Dominika br Ira Lisyani Tampubolon Ismoyo, Ari Jojo Jojo Khairul Saleh Mayang Kurniawan Mitra Musika Lubis Mitra Musika Lubis Muhammad Reza Aulia Nina Salmaniah Siregar Noer, Zulheri Nurwijayanti Rahayu, Putri Retna Astuti Retna Astuti Kuswardani Saragi, Frans Seda Saragih, M.Sc, Faoeza Hafiz Siregar, Nina Salmaniah Siti Nazariani Sukirlan Tobing supristiwendi supristiwendi Syahbudin Tio Lumban Batu Tri Martial Waruwu, Jernih Wati Zai, Noverlianus Zul Fadhly Zul Fadhly Zulfan, Helmi Zulkarnain Lubis