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All Journal Jurnal Akuntabilitas Manajemen Pendidikan Creative Research Journal Jurnal Teknodik Khazanah Intelektual Al Hikmah: Journal of Education Environmental, Social, Governance, and Sustainable Business Jurnal Ilmiah dan Kajian Akademik
Maula, Nurkholifatul
Monash University, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : creative research journal

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HUMAN RESOURCES STRATEGY: AN EXPLORATORY STUDY AT PRIVATE SECONDARY SCHOOL IN JAGAT RAYA SCHOOL KEDONGDONG VILLAGE, CIREBON REGENCY-INDONESIA Maula, Nurkholifatul
Creative Research Journal Vol 4, No 02 (2018)
Publisher : Badan Penelitian dan Pengembangan Daerah (BP2D) Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (288.517 KB)

Abstract

The polemic of private schools has quite been a debate in Indonesia. There are many private schools with good quality in Indonesia that make their existence beat the public schools. However, it is inversely proportional to the private school in the village. Private schools in the village are quite alarming. This study aims to describe about human resources strategy in Jagat Raya school and the effect of human resources strategy on the school development. This study employed exploratory methods. In this case, the exploratory methods used to were interview methods, observation and document studies. This first objective was done by conducting interviews and direct observation. The second objective of this study was conducted by using document review. The result of this research, in terms of organization, on vision and mission planning, was conducted by discussing together with the teachers at school. The impact of the human resource strategy, in terms of the student quality during the last five years is quite increasing, and the national exam scores are quite improving from year to year. However, it is inversely proportional to the decreased number of students who enter each year. This condition is quite critical for the sustainability of the school.  
MARKETING STRATEGY AT START-UP COMPANY IN EDUCATION FIELD AT CV.BIG EDU INDONESIA Maula, Nurkholifatul
Creative Research Journal Vol 5, No 02 (2019)
Publisher : Badan Penelitian dan Pengembangan Daerah (BP2D) Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (235.191 KB) | DOI: 10.34147/crj.v5i02.221

Abstract

Seeing the development of startups in Indonesia which is quite rapid and has expanded equally to all regions in Indonesia. However, looking at startups in the field of Edutech or education that do not exist as e-commerce startups, it has its own challenges for Indonesia. There is a startup company Edutech that is quite unique, which is engaged in research, namely CV. Big Edu Indonesia. This study aims to answer three questions, namely: business model CV. Big Edu Indonesia, marketing strategies and their impact. This research uses a qualitative descriptive approach, Miles and Huberman analysis, with in-depth interview techniques. CV. Big Edu Indonesia has research and school consulting services, and there is a Research Plan Book product. The strategies used are: content marketing on Instagram, LinkedIn, and Blogs; Opening volunteers in several areas, holding Student Ambassadors in various areas, building a Big Edu Project community on WhatsApp and Facebook, holding online discussions every month by inviting reliable speakers, and conducting short training in schools. The impact of this strategy is to increase the number of online discussion participants.
ONLINE LEARNING DILEMMA: A CASE STUDY AT ISLAMIC BOARDING SCHOOL BABAKAN, CIWARINGIN, CIREBON - WEST JAVA Maula, Nurkholifatul
Creative Research Journal Vol 6, No 2 (2020)
Publisher : Badan Penelitian dan Pengembangan Daerah (BP2D) Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34147/crj.v6i2.279

Abstract

The existence of this pandemic provides many changes. One of them is changes in the field of education. One of them is in the pesantren environment, which faces quite complex challenges compared to regular schools. This study aims to identify teacher perspectives and school efforts in dealing with online learning. The method used in this study used a case study approach and was analyzed using qualitative analysis. The results of this study are that the teachers at one of the junior high schools at Pondok Pesantren Babakan have the perspective that the online learning process during this pandemic period is not effective. This is due to several things. Among them: limited use of gadgets in pesantren, facilities, the lack of teachers 'ability to use IT, and students' indiscipline. Based on the perspective of the teachers above, the schools within the pesantren have various efforts to increase the effectiveness of online learning, namely: using Hybrid Learning, providing free quotas for students and teachers, and providing space for teachers to peer learning in the use of IT.Keywords: Perspective, Effort, Online Learning, and Pandemic.
STRATEGI KEPEMIMPINAN KEPALA SEKOLAH DALAM MENGHADAPI PERMASALAHAN KEBIJAKAN PENDIDIKAN: PENDEKATAN KUALITATIF DI MTS JAGAT RAYA, DESA KEDONGDONG, KECAMATAN SUSUKAN, KABUPATEN CIREBON Maula, Nurkholifatul
CREATIVE RESEARCH JOURNAL Vol 4 No 02 (2018): Creative Research Journal
Publisher : Badan Penelitian dan Pengembangan Daerah Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34147/crj.v4i02.160

Abstract

Implementasi kebijakan pendidikan di sekolah memiliki berbagai polemik. Salah satunya terjadi di sekolah swasta. Permasalahan tersebut mempengaruhi beberapa faktor. Diantaranya yaitu faktor kepemimpinan kepala sekolah. Penelitian ini bertujuan untuk mengidentifikasi permasalahan kebijakan pendidikan yang dihadapi oleh sekolah dan strategi yang dihadapi kepala sekolah dalam menangani masalah tersebut. Penelitian menggunakan pendekatan deskriptif kualitatif. Dalam teknik pengumpulan dengan wawancara dan observasi. Adapun hasil dari penelitian ini yaitu terdapat dua permasalahan kebijakan yaitu mengenai pembuatan soal yang masih harus bersumber pada kementerian agama dan beban kerja guru yang sering kali berubah. Untuk mengatasi masalah tersebut, kepala sekolah melakukan pendampingan kepada siswa dan memenuhi jam kerja guru dengan mengajar di sekolah lain.
STRATEGI PEMASARAN PERUSAHAAN START-UP PADA BIDANG PENDIDIKAN DI CV. BIG EDU INDONESIA Maula, Nurkholifatul
CREATIVE RESEARCH JOURNAL Vol 5 No 02 (2019): Creative Research Journal
Publisher : Badan Penelitian dan Pengembangan Daerah Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34147/crj.v5i02.221

Abstract

Perkembangan startup di Indonesia cukup pesat dan telah berkembang secara merata ke seluruh daerah di Indonesia. Akan tetapi, startup yang dibidang edutech tampak tidak se-eksis startup e-commerce. Hal ini memiliki tantangan tersendiri bagi Indonesia. Terdapat perusahaan startup edutech yang cukup unik, yang bergerak dibidang riset, yaitu CV. Big Edu Indonesia. Penelitian ini bertujuan untuk menjawab tiga pertanyaan, yaitu: bagaimanakah model bisnis CV. Big Edu Indonesia, bagaimana strategi marketing CV. Big Edu Indonesia, dan bagaimana dampaknya terhadap jumlah pelanggan. Penelitian ini menggunakan pendekatan deskriptif kualitatif, analisis Miles dan Huberman, dengan teknik wawancara mendalam. CV. Big Edu Indonesia memiliki layanan konsultasi riset dan sekolah, serta terdapat produk Research Plan Book. Adapun strategi yang digunakan yaitu: membuat konten marketing di Instagram, LinkedIn, dan Blog; membuka volunteer di beberapa daerah; mengadakan student ambassador yang berada diberbagai daerah; membangun komunitas Big Edu Project di WhatsApp dan Facebook; mengadakan diskusi online setiap bulan dengan mengundang pembicara handal; dan melakukan pelatihan singkat di sekolah-sekolah. Dampak dari strategi tersebut yaitu dapat meningkatkan jumlah peserta diskusi online.
DILEMA PEMBELAJARAN DARING: STUDI KASUS DI PONDOK PESANTREN BABAKAN CIWARINGIN CIREBON, JAWA BARAT Maula, Nurkholifatul
CREATIVE RESEARCH JOURNAL Vol 6 No 02 (2020): Creative Research Journal
Publisher : Badan Penelitian dan Pengembangan Daerah Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34147/crj.v6i2.279

Abstract

Pandemi covid-19 telah memberikan banyak perubahan, antara lain di bidang pendidikan. Khususnya di lingkungan pesantren, tantangan yang dihadapi adalah cukup kompleks dibandingkan dengan tantangan yang dihadapi sekolah reguler. Penelitian ini bertujuan untuk mengidentifikasi perspektif guru dan upaya sekolah dalam menghadapi pembelajaran secara daring di masa pandemi covid-19. Studi ini menggunakan pendekatan kualitatif dengan studi kasus di Pondok Pesantren Babakan Ciwaringin Cirebon Jawa Barat. Hasil penelitian ini memperlihatkan bahwa para guru pada salah satu sekolah menengah pertama di Pondok Pesantren Babakan memiliki perspektif bahwa proses pembelajaran daring selama masa pandemi ini, berlangsung tidak efektif. Hal itu dikarenakan beberapa hal, yaitu: keterbatasan penggunaan gadget di pesantren, kurang tersedianya fasilitas yang memadai, dan kurangnya kemampuan guru dalam menggunakan IT, serta ketidakdisiplinan siswa. Berdasarkan perspektif para guru di atas, pihak sekolah di lingkungan pesantren memiliki berbagai upaya dalam peningkatan efektivitas pembelajaran daring, yaitu: menggunakan Hybrid Learning, memberikan kuota gratis untuk siswa dan guru, dan memberikan ruang kepada guru untuk belajar dengan teman sebaya dalam penggunaan IT.
PRAKTIK SUMBER DAYA MANUSIA PADA PERUSAHAAN STARTUP EDUTECH DI CV. BIG EDU INDONESIA Maula, Nurkholifatul
CREATIVE RESEARCH JOURNAL Vol 7 No 01 (2021): Creative Research Journal
Publisher : Badan Penelitian dan Pengembangan Daerah Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34147/crj.v7i01.292

Abstract

Akhir-akhir ini, banyak perusahaan startup bermunculan di Indonesia. Tidak sedikit juga perusahaan startup yang tidak bertahan lama. Hal ini dikarenakan perusahaan startup sangat rentan dengan perubahan yang terjadi. Salah satu referensi menyebutkan permasalahan yang sering dialami startup ialah permasalahan sumber daya manusia. Oleh karena itu, penelitian ini bertujuan untuk mengidentifikasi dan mendeskripsikan permasalahan atau tantangan yang terjadi di startup, serta strategi yang dilakukan oleh startup tersebut. Penelitian ini menggunakan metode penelitian kualitatif dengan teknik analisis Miles and Huberman. Hasil penelitian ini menunjukkan bahwa startup memiliki permasalahan dalam mengontrol kinerja tim dan meningkatkan kemampuan tim karena keterbatasan anggaran dana. Oleh karena itu, startup tersebut memiliki strategi diantaranya: edukasi dari founder kepada tim, kolaborasi dengan para ahli untuk mengisi pelatihan kepada para timnya, dan membangun ilmu pengetahuan. Penelitian ini memberikan implikasi kepada pegiat startup dan pemerintah bahwa lebih memperhatikan keefektifan sumber daya manusia pada startup tersebut. 
ANALISIS STUDI KASUS DENGAN MENGGUNAKAN TEKNIK IFAS DAN EFAS Maula, Nurkholifatul
Creative Research Journal Vol 10 No 01 (2024): Creative Research Journal
Publisher : Badan Penelitian dan Pengembangan Daerah Provinsi Jawa Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34147/crj.v10i1.333

Abstract

The Ciwaringin handwritten batik industry still faces many obstacles, including production process challenges and long production durations which can hinder cash flow turnover, marketing issues, and the limited skills and knowledge of the artisans, making it difficult for the Ciwaringin batik industry to grow. To foster the growth of the Ciwaringin batik industry, internal and external evaluations are necessary. This research aims to analyze the challenges and future of the Ciwaringin batik industry using SWOT analysis and calculations with IFAS and EFAS matrices. The study employed a descriptive qualitative approach with Miles and Huberman's analysis techniques. The results indicate that the IFAS value (strength and weakness) is 2.92, identifying that the IFAS value is in quadrant V (Five), which represents an average score. Therefore, there is a need for improvement in the internal factors of the Ciwaringin batik industry. The EFAS value of the Ciwaringin batik industry is 2.65, which falls in the "medium" quadrant. This means that the level of opportunities available to the Ciwaringin batik industry is medium, as it competes not only with other batik industries but also with various other creative industries in the fashion sector. Hence, the Ciwaringin batik industry can leverage its unique characteristics to capitalize on these opportunities. Based on the IFAS and EFAS results, the quantitative assessment provided by the IFAS and EFAS can assist the local government in evaluating and developing programs for the Ciwaringin batik industry. The findings of this research can guide policy direction to be more effective and efficient.
Co-Authors Barnamij, Najhah Fadhilah Putri, Zahra Farohi, Ahmad Fatmawati, Noor Gustian, Listiady Kinang Darmaga Harahap Maula Muhamad Nur Chozin Nur Sabila Rosyada Sahrul Akbar Sari, Maya Novita